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Programmatic Director Jobs in Tennessee (NOW HIRING)

Viamedia

Sales Director

Knoxville, TN · On-site

Strong knowledge of the programmatic ecosystem (managed services, programmatic direct, private ... marketplaces). * Executive presence with exceptional communication, negotiation, and presentation ...

Viamedia Inc.

Sales Director

Morristown, TN · Remote

Strong knowledge of the programmatic ecosystem (managed services, programmatic direct, private ... marketplaces). * Executive presence with exceptional communication, negotiation, and presentation ...

Socket.dev

Managing Director of Finance

Memphis, TN · On-site

$110 - $160/hr

Supervise and guide the Grants Financial Compliance Manager, in partnership with programmatic directors (internal and external) and leadership to develop and manage grant budgets * Prepare budget ...

nLeague

Public Health Program Director 1

Nashville, TN · On-site

This position provides programmatic oversight for grants focused on strengthening maternal health ... direct service delivery. Key Responsibilities: · Provide programmatic oversight for multiple HRP ...

The Georgetown University

Direct and manage a small team of programmatic staff and contractors working on complex, multi-year projects within the portfolio * Raise money to support the development of the portfolio, including ...

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Programmatic Director information

See Tennessee salary details

$31.3K

$121.3K

$181.2K

How much do programmatic director jobs pay per year?

As of Sep 2, 2026, the average yearly pay for programmatic director in Tennessee is $121,286.00, according to ZipRecruiter salary data. Most workers in this role earn between $80,748.00 and $151,402.00 per year, depending on experience, location, and employer.

What is a programmatic director?

A Programmatic Director is a senior professional responsible for overseeing and optimizing programmatic advertising strategies within an organization. They manage teams and campaigns that use automated technology to buy and place digital advertisements in real time. Programmatic Directors analyze data, work with multiple platforms, and coordinate with clients or internal stakeholders to ensure marketing objectives are met efficiently. Their role is crucial in driving performance, maximizing ROI, and staying up to date with the latest trends in digital advertising.

What are the key skills and qualifications needed to thrive as a programmatic director?

To thrive as a Programmatic Director, you need deep expertise in digital marketing, data analysis, and campaign strategy, often supported by a degree in marketing or a related field. Familiarity with programmatic ad platforms (such as The Trade Desk, DV360), data management platforms (DMPs), and industry certifications like Google Ads or IAB Digital Media Buying & Planning are typically required. Strong leadership, strategic thinking, and excellent communication skills help drive teams and foster client relationships. These skills are crucial for efficiently managing large-scale digital campaigns, optimizing performance, and delivering measurable results for clients.

What are some of the main challenges a programmatic director faces when managing multi-channel advertising campaigns?

Programmatic Directors often encounter challenges such as ensuring seamless integration across multiple platforms, maintaining transparency in campaign performance, and staying updated with rapidly evolving ad technologies. Balancing client expectations with budget constraints and navigating complex data privacy regulations are also common hurdles. Effective communication and close collaboration with cross-functional teams, including data analysts, creative, and sales, are essential to overcoming these challenges and delivering successful campaign outcomes.

What is the difference between Programmatic Director vs Media Buyer?

AspectProgrammatic DirectorMedia Buyer
ResponsibilitiesOversees programmatic advertising strategies, manages teams, and optimizes digital ad campaigns across platforms.Executes media plans by purchasing ad space, negotiating rates, and managing campaign placements.
Required SkillsData analysis, digital marketing, campaign management, leadershipNegotiation, media planning, digital advertising platforms
Work EnvironmentStrategic, managerial, often in an agency or corporate marketing teamOperational, hands-on, often in media agencies or advertising firms

The Programmatic Director focuses on strategic oversight and management of digital advertising campaigns using automation and data-driven techniques, while the Media Buyer handles the execution and purchasing of ad space. Both roles require digital marketing knowledge, but the Programmatic Director has a broader strategic scope and leadership responsibilities.

What are the most commonly searched types of Programmatic jobs in Tennessee?

The most popular types of Programmatic jobs in Tennessee are:

What are popular job titles related to Programmatic Director jobs in Tennessee?

For Programmatic Director jobs in Tennessee, the most frequently searched job titles are:

What job categories do people searching Programmatic Director jobs in Tennessee look for?

The top searched job categories for Programmatic Director jobs in Tennessee are:

What cities in Tennessee are hiring for Programmatic Director jobs?

Cities in Tennessee with the most Programmatic Director job openings:

Programmatic Director jobs near you
Infographic showing various Programmatic Director job openings in Tennessee as of August 2026, with employment types broken down into 1% As Needed, 83% Full Time, 13% Part Time, 1% Temporary, and 2% Contract. Highlights an 91% Physical, 4% Hybrid, and 5% Remote job distribution, with an average salary of $121,286 per year, or $58.3 per hour.

Sales Director

Viamedia

Knoxville, TN • On-site

Full-time

Re-posted 12 days ago

Job description

Job Title: Sales Director
Department: Sales
Reports To: MSD, ESD, VP, Sales or SVP, Sales
Status: Full-Time
Job Summary
The Sales Director is responsible for developing and executing comprehensive digital ad sales strategies to achieve and exceed revenue targets. This role requires a strategic thinker with a proven track record in digital media ad sales, particularly in the programmatic space, and the ability to build and maintain executive-level client relationships with both agencies and brands. The position carries an annual revenue quota of $1.5M-$2.5M.
Essential Functions
  • Develop and implement digital and sales strategies to consistently achieve and exceed assigned revenue goals.
  • Build, nurture, and expand strong relationships with senior decision-makers at agencies, brands, and partners.
  • Identify, negotiate, and close new business opportunities, including large-scale managed service and programmatic deals.
  • Master and present the Viamedia.ai story with a comprehensive understanding of company products, capabilities, and differentiators.
  • Collaborate with internal teams (marketing, product, account management) to design tailored client solutions.
  • Provide sales forecasts, performance updates, and market insights to leadership.
  • Consistently meet or exceed all sales performance expectations related to pipeline generation, weekly client meetings, and revenue goals across all lines of business.
  • Serve as a thought leader and brand ambassador at industry events, client summits, and trade shows.
  • Mentor and guide junior sales team members, sharing best practices and strategies for growth.
  • Stay informed on industry trends, competitor activities, and emerging technologies to maintain Viamedia.ai's competitive edge.
  • Represent Viamedia.ai professionally and ethically at all times.
  • Other duties as assigned.

Qualifications & Requirements
  • Bachelor's degree in Marketing, Business, or related field (Master's preferred).
  • 8-10+ years of digital media ad sales experience, including a proven record of growing and managing strategic accounts.
  • Proven success selling omnichannel ad offerings or platform solutions (TV/OTT, video, native, social, display, mobile).
  • Established network of senior agency and brand contacts with demonstrated ability to expand relationships.
  • Strong knowledge of the programmatic ecosystem (managed services, programmatic direct, private marketplaces).
  • Executive presence with exceptional communication, negotiation, and presentation skills.
  • Demonstrated ability to lead, mentor, and inspire sales teams.
  • Analytical, data-driven approach with the ability to turn insights into strategies.
  • Ability to manage multiple priorities and deliver results in a fast-paced environment.

Compensation & Quota
  • Competitive base salary plus executive-level commission structure.
  • Annual revenue quota: $1.5M-$2.5M.

Physical Requirements
  • Typical office/remote work environment.
  • Travel required for client meetings, conferences, and events.
  • Occasional lifting up to 25 lbs.

Disclaimer: The above statements are intended to describe the general nature and level of work being performed by individuals in this role. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required. Viamedia.ai reserves the right to amend or change this job description at any time, with or without notice. Viamedia.ai is an Equal Opportunity Employer.

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