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Programmatic Digital Jobs in Michigan (NOW HIRING)

The Rockridge Group

Account Executive

Detroit, MI

Experience with selling digital and/or programmatic is a plus Your Qualifications * College degree or equivalent practical experience * 2+ years' experience in sales, preferably media sales * Local ...

Ottawa County

Clinic Support

West Olive, MI · On-site

$18.35 - $23.86/hr

Maintains client medical records in hardcopy and digital formats, and provides general clerical ... Explains and verifies programmatic insurance eligibility requirements, reviews client eligibility ...

Trinity Health

Medical Director

Ann Arbor, MI · On-site

Work-Life Balance and Advanced Digital Tools - Enjoy flexible scheduling and advanced digital tools ... Clinical protocols and care pathways Best practices across sites Programmatic workflows and ...

Trinity Health

Medical Director

Ann Arbor, MI · On-site

Work-Life Balance and Advanced Digital Tools - Enjoy flexible scheduling and advanced digital tools ... Programmatic workflows and operational efficiencies * Support provider recruitment, onboarding, and ...

Brkthru

Director of Client Success

Southfield, MI · On-site

$80K - $120K/yr

Performs other duties as assigned Requirements: * 6+ years of experience in new business sales within the advertising industry * 3+ Digital Media experience highly preferred (Programmatic, CTV/OTT ...

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Programmatic Digital information

What is a programmatic digital specialist?

A Programmatic Digital Specialist is a marketing professional who manages and optimizes digital advertising campaigns using automated, data-driven technology. They leverage programmatic platforms to buy and place ads in real-time, targeting specific audiences across various channels like display, video, mobile, and social media. Their work involves analyzing campaign performance, optimizing bids, and ensuring ads reach the right people at the right time for maximum effectiveness. Programmatic Digital Specialists often collaborate with media planners, data analysts, and creative teams to achieve client objectives.

What is the difference between Programmatic Digital vs Programmatic Media Buyer?

AspectProgrammatic DigitalProgrammatic Media Buyer
CredentialsTypically requires knowledge of digital marketing, data analysis, and ad tech platformsRequires experience with media buying, negotiation skills, and familiarity with ad platforms
Work EnvironmentWorks within digital marketing teams, using programmatic platforms to optimize campaignsOperates in media agencies or in-house marketing teams, focusing on buying ad space programmatically
Industry UsageCommonly used across digital advertising, marketing, and ad tech companiesPrimarily used in advertising agencies and brands' marketing departments

Programmatic Digital professionals focus on managing and optimizing digital ad campaigns using programmatic technology, often involving data analysis and platform management. Programmatic Media Buyers concentrate on purchasing ad space through programmatic channels, emphasizing negotiation and media planning. While both roles work within digital advertising, Programmatic Digital has a broader scope involving campaign management, whereas Programmatic Media Buyers specialize in media procurement.

What are the key skills and qualifications needed to thrive as a programmatic digital specialist?

To thrive as a Programmatic Digital Specialist, you need expertise in digital advertising, data analysis, and campaign management, typically backed by a degree in marketing or a related field. Familiarity with demand-side platforms (DSPs) like The Trade Desk, Google DV360, and knowledge of ad verification tools and analytics platforms are crucial. Strong problem-solving, communication, and adaptability are standout soft skills in this role. These skills ensure effective, data-driven campaign execution and optimization in the rapidly evolving digital advertising landscape.

What are some common challenges faced by professionals working in programmatic digital roles, and how can I prepare for them?

Professionals in Programmatic Digital often encounter challenges such as staying updated with rapidly evolving ad technologies, managing complex campaigns across multiple platforms, and ensuring brand safety and data privacy. To prepare, it's helpful to develop strong analytical skills, cultivate adaptability, and engage in continuous learning through industry certifications and webinars. Effective collaboration with sales, creative, and analytics teams is also key to overcoming these challenges and achieving campaign objectives.
What are popular job titles related to Programmatic Digital jobs in Michigan? For Programmatic Digital jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Programmatic Digital jobs in Michigan look for? The top searched job categories for Programmatic Digital jobs in Michigan are:
What cities in Michigan are hiring for Programmatic Digital jobs? Cities in Michigan with the most Programmatic Digital job openings:
Programmatic Digital jobs near you

Account Executive

The Rockridge Group

Detroit, MI

Full-time

Re-posted 7 days ago

Job description

Title: ACCOUNT EXECUTIVE
Location: 2310 Park Avenue, Detroit, MI 48201
Your Role:
Account Executives are a cornerstone of our workforce. While an individual contributor role, you’ll be integral to the team that helps our clients build their brands and businesses. You will establish and cultivate relationships by leveraging Company X’s unique asset offerings including mobile, transit, digital, billboards and specialty media. And you’ll work with some of the best creative, sales and marketing people in the out-of-home business.
Responsibilities:
  • Prospect and qualify new sales leads
  • Build and maintain relationships with clients and prospects
  • Independently manage time, travel and resources to maximize the number of sales calls
  • Prepare and present customized proposals and agreements to prospective and existing customers
  • Collaborate with internal creative department and clients to assist in development of effective advertising campaigns
  • Partner with Charting, Creative, Operations and Administrative staff to ensure timely delivery of advertisements in agreed locations
  • Assist in the resolution of issues related to billing and accounts
  • Maintain consistent and detailed use of Client Relationship Management (CRM) system to track and manages all sales activities and pipeline opportunities
  • Develop and maintain selling skills by attending regular training and professional development
  • Search out business leads and trending products
Experience
  • Must have a proven record of exceeding sales quotas within the past two years
  • Strong experience managing customer relationships
  • Have a high level of organizational skills
  • Strong verbal and written communication skills, including ability to create and deliver presentations
  • Proficiency using Microsoft Office, especially Excel
  • Ability to adapt and grow in a competitive environment
  • Experience with selling digital and/or programmatic is a plus
Your Qualifications
  • College degree or equivalent practical experience
  • 2+ years’ experience in sales, preferably media sales
  • Local market knowledge preferred
  • Proficiency in all aspects of the sales cycle
  • Ability to work in a fast-paced environment
  • Self-motivated and goal-oriented with a desire to deliver results