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Programmatic Advertising Specialist Jobs (NOW HIRING)

Univision

Advertising Solutions Specialist

New York, NY · On-site +1

$80K - $90K/yr

The Advertising Solutions Specialist will be responsible to ensure back-end configurations with our ... This includes our ad platforms, video player, mobile & OTT apps as well as programmatic platforms ...

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Programmatic Advertising Specialist information

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How much do programmatic advertising specialist jobs pay per year?

As of Aug 7, 2026, the average yearly pay for programmatic advertising specialist in the United States is $82,994.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,500.00 and $116,500.00 per year, depending on experience, location, and employer.

What is the difference between Programmatic Advertising Specialist vs Digital Media Buyer?

AspectProgrammatic Advertising SpecialistDigital Media Buyer
CredentialsRelevant certifications (e.g., IAB certifications), digital marketing experienceAdvertising or marketing background, media buying certifications
Work EnvironmentOnline platforms, ad exchanges, programmatic ad platformsMedia agencies, advertising departments, digital marketing teams
Industry UsageUsed across digital advertising, e-commerce, and media companiesCommon in advertising agencies, brands, and media outlets
Search/Comparison IntentHigh overlap in skills and job functions, often compared

The Programmatic Advertising Specialist focuses on using automated platforms and data-driven strategies to buy digital ads efficiently. In contrast, a Digital Media Buyer handles broader media purchasing, including direct negotiations and traditional media. While both roles require digital marketing knowledge, the specialist emphasizes programmatic tools and data analytics, making them more technical. Understanding these differences helps employers and job seekers target the right skills and opportunities in digital advertising.

How does a programmatic advertising specialist collaborate with other teams to optimize campaign performance?

A Programmatic Advertising Specialist works closely with creative, analytics, and account management teams to ensure campaigns are effective and aligned with client goals. They provide detailed feedback to creative teams on ad performance, coordinate with analysts to interpret data and identify opportunities for optimization, and communicate with account managers to relay campaign insights to clients. Regular cross-team meetings and clear communication are key to adapting strategies quickly and maximizing ROI.

What are the key skills and qualifications needed to thrive as a programmatic advertising specialist, and why are they important?

To thrive as a Programmatic Advertising Specialist, you need a strong understanding of digital marketing, data analysis, and programmatic ad buying, typically supported by a degree in marketing, communications, or a related field. Familiarity with demand-side platforms (DSPs), ad exchanges, and analytics tools like Google DV360, The Trade Desk, and Google Analytics is essential. Analytical thinking, attention to detail, and effective communication help professionals optimize campaigns and collaborate with stakeholders. These skills ensure efficient ad spend, campaign success, and the ability to adapt to the fast-evolving digital advertising landscape.

What does a programmatic advertising specialist do?

A Programmatic Advertising Specialist is responsible for planning, executing, and optimizing automated digital advertising campaigns. They use software and algorithms to buy ad space in real time, targeting specific audiences based on data insights. Their work involves analyzing performance metrics, adjusting strategies for better ROI, and collaborating with clients or internal teams to meet campaign goals. They also stay updated on industry trends and emerging technologies to ensure campaigns remain effective.
More about Programmatic Advertising Specialist jobs
What cities are hiring for Programmatic Advertising Specialist jobs? Cities with the most Programmatic Advertising Specialist job openings:
What states have the most Programmatic Advertising Specialist jobs? States with the most job openings for Programmatic Advertising Specialist jobs include:
What job categories do people searching Programmatic Advertising Specialist jobs look for? The top searched job categories for Programmatic Advertising Specialist jobs are:
Programmatic Advertising Specialist jobs near you
Infographic showing various Programmatic Advertising Specialist job openings in the United States as of August 2026, with employment types broken down into 84% Full Time, 13% Part Time, and 3% Contract. Highlights an 79% Physical, 2% Hybrid, and 19% Remote job distribution, with an average salary of $82,994 per year, or $39.9 per hour.

Advertising Solutions Specialist

Univision

New York, NY • On-site, Remote

$80K - $90K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 21 days ago

Job description

The Advertising Solutions Specialist will be responsible to ensure back-end configurations with our Ad Server and other revenue generation tools work. This includes our ad platforms, video player, mobile & OTT apps as well as programmatic platforms, and other tools. They will also be the technical escalation point for any operations and creative troubleshooting issues.

YOUR DAY TO DAY
  • Work across Operations, Revenue, Technology & Product teams to translate cross-functional needs into tactical requirements and scalable implementation methods
  • Own all ad related requirements, testing and maintenance for products across all platforms and properties
  • Responsible for ad platform processes, including but not limited to feature enablement, permission groups, advertiser rules and inventory configuration
  • Responsible for implementation and monitoring overall of ad performance tools such as IAS, Nielsen, comScore and more
  • Serve as escalation point for advertising operations troubleshooting and QA functions
  • Manage ongoing training and support for all technical advertising related tasks
  • Serve as subject matter expert on all digital advertising products
YOU HAVE
  • Minimum of 3 years in technical ad operations, ad product or ad QA role
  • Detail-oriented and diligent work ethic with excellent organizational, project and time management
  • Bachelor's Degree in Computer Science or any related field
  • Excellent written and verbal communication skills
  • Platform knowledge of Google Ad Manager, FreeWheel, and CTV endpoints
  • Programmatic experience preferred
  • Strong team player, with ability to work cross-functionally with remote team members
ELIGIBILITY REQUIREMENTS:
  • Must be willing to work from an office in New York City, Miami and other TU locations
  • Employment/education will be verified
  • Applicants must be currently authorized to work in the United States on a full-time basis

Exact compensation may vary based on skills, experience, and location. Please note the national salary range listed in the job posting reflects the new hire salary range across levels and U.S. locations that would be applicable to the position. Base pay Range $80k-90k

OUR BENEFITS

TelevisaUnivision believes that a happy, well-balanced employee is what makes our culture thrive. We offer a wide selection of perks and benefits including PTO; tuition reimbursement; wellness and employee support programs; 401K; and life and other insurance plans. This is all in addition to our comprehensive and competitive health benefits package featuring medical, dental and vision coverage options.

TelevisaUnivision is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to characteristicsprotected by law.

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