ZipRecruiter

Log In

1

Ad Specialist Jobs (NOW HIRING)

netPolarity

Ad Operations Specialist

Santa Clara, CA · Remote

$50 - $55/hr

Title: Digital Ad Operations Specialist Location: Remote Compensation: $50-$55 an hour on W2. Without benefits Duration: 12 months contract Overview: As an Ad Operations Specialist, you will be ...

Allen & Gerritsen

Ad Operations Specialist

Boston, MA · On-site

$65K - $75K/yr

The Ad Operations Specialist plays a critical leadership role in bringing that philosophy to life. The Ad Operations Specialist plays a critical role in the successful execution of media campaigns ...

Allen & Gerritsen

Ad Operations Specialist

Boston, MA · On-site

$65K - $75K/yr

The Ad Operations Specialist plays a critical leadership role in bringing that philosophy to life.The Ad Operations Specialist plays a critical role in the successful execution of media campaigns ...

Tinuiti

Ad Operations Specialist, TVAD

As the TVAD Ad Operations Specialist, you play a crucial role in the end-to-end management of Linear TV media logs, ensuring traditional television advertisements air correctly as ordered. Your ...

next page

Showing results 1-20

All JobsAd Specialist Jobs

Ad Specialist information

See salary details

$40.5K

$83K

$117K

How much do ad specialist jobs pay per year?

As of Aug 7, 2026, the average yearly pay for ad specialist in the United States is $82,994.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,500.00 and $116,500.00 per year, depending on experience, location, and employer.

What is the difference between Ad Specialist vs Social Media Coordinator?

AspectAd SpecialistSocial Media Coordinator
CredentialsMarketing or advertising degree, certifications like Google AdsMarketing, communications degree, social media certifications
Work EnvironmentDigital marketing agencies, in-house marketing teamsSocial media platforms, marketing departments
Employer & IndustryAdvertising agencies, brands, e-commerceBrands, media companies, nonprofits
Primary FocusCreating and managing paid advertising campaignsManaging social media content and engagement

While both roles involve digital marketing, an Ad Specialist primarily focuses on creating and optimizing paid advertising campaigns across platforms like Google Ads and Facebook Ads. A Social Media Coordinator manages organic social media content, community engagement, and brand presence. Both roles often collaborate but serve different strategic purposes within marketing teams.

What does an ad specialist do?

An ad specialist creates, manages, and optimizes advertising campaigns across digital platforms such as social media, search engines, and display networks. They analyze performance data, target audiences effectively, and use tools like Google Ads or Facebook Ads Manager to improve campaign results and achieve marketing goals.
More about Ad Specialist jobs
What states have the most Ad Specialist jobs? States with the most job openings for Ad Specialist jobs include:
What job categories do people searching Ad Specialist jobs look for? The top searched job categories for Ad Specialist jobs are:
Ad Specialist jobs near you
Infographic showing various Ad Specialist job openings in the United States as of August 2026, with employment types broken down into 84% Full Time, 13% Part Time, and 3% Contract. Highlights an 79% Physical, 2% Hybrid, and 19% Remote job distribution, with an average salary of $82,994 per year, or $39.9 per hour.

Sr Digital Ad Specialist

RedSail Technologies, LLC

Spartanburg, SC • On-site, Remote

$80K - $90K/yr

Full-time

Posted 10 days ago

Job description

Senior Digital Advertising SpecialistJob SummaryThe Senior Digital Advertising Specialist is responsible for executing and optimizing paid digital advertising campaigns across multiple platforms, with a primary focus on PPC-driven lead generation. This role is highly execution-focused and will manage day-to-day campaign performance across Facebook, LinkedIn, and other paid advertising channels, while collaborating closely with our external advertising agency on Google Ads and Reddit campaigns. The position works directly with the Sr. Manager, Digital Marketing, to refine campaign strategy and drive measurable pipeline impact. Additionally, this role supports SEO efforts by providing data-driven insights to the content and web teams, helping guide keyword strategy and content development based on campaign performance.Key Duties
  • Build, launch, and manage PPC campaigns across platforms, including Facebook/Meta Ads and LinkedIn Ads
  • Build, launch, and manage 6sense campaigns
  • Collaborate closely with our external advertising agency to manage and optimize Google Ads and Reddit campaigns
  • Monitor campaign performance and continuously optimize to improve key metrics, including cost per lead (CPL), conversion rate (CVR), and return on ad spend (ROAS)
  • Conduct keyword research, audience targeting, and campaign structuring to support campaign effectiveness
  • Develop and test ad copy, messaging, and creative assets
  • Help manage campaign budgets, pacing, and bid strategies across platforms
  • Execute A/B tests on ad creative, audiences, and landing pages to improve performance
  • Build and maintain reporting dashboards, providing clear insights into campaign performance and recommendations for improvement
  • Analyze performance data to identify trends, opportunities, and areas for optimization
  • Partner with content and web teams to share insights from paid campaigns and guide SEO and content strategy
  • Ensure alignment between paid advertising efforts and broader marketing initiatives
  • Stay current on digital advertising platforms, tools, and industry trends
Education/Training
  • Bachelor’s degree in Marketing, Communications, Business, or related field preferred
Required Work Experience/Skills
  • 3–5+ years of experience in digital marketing with a strong focus on PPC or paid media
  • Hands-on experience managing campaigns across multiple platforms, including Google Ads, LinkedIn Ads, Meta Ads, and 6sense; Reddit experience a plus
  • Experience with Monday.com
  • Experience working with or collaborating alongside external advertising agencies
  • Strong experience in B2B lead generation, preferably in non-ecommerce environments
  • Proven ability to analyze campaign performance and optimize toward business outcomes
  • Experience with analytics and reporting tools, such as Google Analytics and platform dashboards
  • Strong analytical, organizational, project management, and problem-solving skills
  • Experience with account-based marketing platforms, conversion rate optimization, landing page testing, B2B SaaS, healthcare technology, or similar industries preferred

Discretionary Judgment
  • Uses independent judgment and discretion based upon the employee’s experience in the position and knowledge of the products, equipment, and services
  • Use good judgment and possess ethical work values
Physical Demands, Working Conditions, and General Employment Guidelines
  • Moderate or high levels of stress may be experienced in the performance of the job
  • Position is performed in a general office environment, home office, or approved remote workspace where physical work includes, but is not limited to, sitting, standing, reaching, kneeling, bending, and lifting to 25 lbs.
Equipment
  • Daily use of the Microsoft Teams (phone), computer, printer, and other routine office equipment
  • Must have internet access
Safety to Self and Others
  • Little responsibility for safety of others. Job is performed in an office setting where there are no hazardous materials or equipment
Compensation & Total Rewards
  • The anticipated base salary range for this position is $80,000-$90,000 annually. This position is also eligible for an annual target bonus of 4%. Actual compensation will be determined based on factors including relevant experience, skills, qualifications, and geographic location.
  • Benefits include paid time off, medical, dental, and vision insurance, a 401(k) with a 5% company match, a fitness bonus, professional development opportunities, and programs that support overall well-being.
Working Conditions/Hazards
  • Position is performed in an open office environment or approved remote work location

Work Location
  • Hybrid at a RedSail Office

Apply