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Performance Marketing Jobs in Indiana (NOW HIRING)

Director of Marketing

Indianapolis, IN · On-site

$85K - $95K/yr

Digital Marketing & Analytics • Oversee website strategy and digital user experience. • Manage digital advertising, SEO, SEM, and audience acquisition efforts. • Develop performance measurement ...

Track and analyze campaign performance, providing regular reporting and insights * Collaborate cross-functionally with sales and operations teams to align marketing efforts with business goals

Marketing Systems and Performance * Ensure marketing information across digital platforms and collateral is up-to-date. * Track social media performance, website activity, campaign results, and other ...

Marketing Coordinator

Rochester, IN · On-site

$39K - $54K/yr

... marketing performance using website, social media, and campaign analytics and provide recommendations for continuous improvement. · Conduct market and competitor research to identify trends ...

Marketing Coordinator

Rochester, IN · On-site

$39K - $54K/yr

... marketing performance using website, social media, and campaign analytics and provide recommendations for continuous improvement. · Conduct market and competitor research to identify trends ...

Marketing Specialist

Carmel, IN · On-site

$72K - $87K/yr

Monitor campaign performance, evaluate ROI, and use data to improve future marketing efforts. * Maintain brand consistency across all communications and marketing materials. * Coordinate with City ...

CUSTOMER MARKETING MANAGER - COLOR BRANDS CUSTOMER MARKETING / TRADE MARKETING Poland As our ... You will lead promotional planning, monitor performance, manage budgets, and develop data‑driven ...

Your contributions will directly impact the effectiveness of marketing initiatives by assisting in content creation, market research, and performance analysis. This role requires a proactive approach ...

Be Seen First

... ● Monitor performance and adjust content based on engagement and trends ● Stay on top of ... for marketing campaigns ● Repurpose content across multiple channels to maximize impact ● ...

You will monitor performance and measure success of the campaigns to help achieve the marketing department's revenue goals and KPIs. You will collaborate with customers, outside agencies, fellow ...

Showing results 41-60

Performance Marketing information

See Indiana salary details

$45

$47

$49

How much do performance marketing jobs pay per hour?

As of Aug 11, 2026, the average hourly pay for performance marketing in Indiana is $47.88, according to ZipRecruiter salary data. Most workers in this role earn between $47.12 and $48.51 per hour, depending on experience, location, and employer.

What are the main challenges faced in a performance marketing role?

In a Performance Marketing role, professionals often face the challenge of staying abreast of rapid changes in digital platforms, algorithms, and industry best practices. Managing multiple campaigns across various channels while optimizing for return on investment requires strong analytical skills and the ability to adapt strategies quickly. Additionally, balancing short-term performance goals with long-term brand growth can be demanding. However, these challenges make the work dynamic and rewarding, offering numerous opportunities for skill development and career advancement.

What is a performance marketing?

A Performance Marketing job focuses on data-driven digital advertising strategies where success is measured by key performance indicators (KPIs) such as clicks, conversions, and ROI. Professionals in this role manage and optimize paid campaigns across platforms like Google Ads, social media, and affiliate networks. They analyze data, A/B test creatives, and refine targeting to maximize efficiency and profitability. The role requires expertise in analytics, budgeting, and ad platforms to drive measurable business outcomes.

Is performance marketing a stressful job?

Performance marketing can be stressful due to the need to meet strict targets, optimize campaigns quickly, and manage multiple channels simultaneously. It often requires analytical skills, adaptability, and working under tight deadlines, which can contribute to job pressure.

What are the key skills and qualifications needed to thrive in performance marketing?

To thrive in Performance Marketing, a strong understanding of digital advertising platforms, data analysis, and conversion optimization is essential, often supported by a degree in marketing, business, or a related field. Mastery of tools like Google Ads, Facebook Ads Manager, Google Analytics, and relevant certifications (e.g., Google Ads Certification) is highly valued. Excellent analytical thinking, attention to detail, and strong communication skills help you stand out in this fast-paced role. These competencies are vital for driving measurable results, efficiently allocating budgets, and ensuring successful, data-driven marketing campaigns.

How much do performance marketers make?

Performance marketers typically earn between $50,000 and $100,000 annually, with entry-level roles starting around $40,000 and experienced professionals earning over $120,000. Salaries vary based on experience, location, industry, and skill set, including proficiency with tools like Google Ads and analytics platforms.
What are the most commonly searched types of Performance Marketing jobs in Indiana? The most popular types of Performance Marketing jobs in Indiana are:
What are popular job titles related to Performance Marketing jobs in Indiana? For Performance Marketing jobs in Indiana, the most frequently searched job titles are:
What job categories do people searching Performance Marketing jobs in Indiana look for? The top searched job categories for Performance Marketing jobs in Indiana are:
What cities in Indiana are hiring for Performance Marketing jobs? Cities in Indiana with the most Performance Marketing job openings:
Infographic showing various Performance Marketing job openings in Indiana as of August 2026, with employment types broken down into 100% Full Time. Highlights an 67% In-person, and 33% Remote job distribution, with an average salary of $99,590 per year, or $47.9 per hour.

Director of Marketing

Newfields

Indianapolis, IN • On-site

$85K - $95K/yr

Full-time

Posted 27 days ago


Job description

Job Title: Director of Marketing
Salary Range: $85,000-$95,000 (commensurate with experience)
Department: Marketing & Communications
Reports To: Chief Marketing Officer
FLSA Status: Exempt
PRIMARY RESPONSIBILITIES
The following responsibilities describe the general nature of work for employees in this position, but this is not intended as an exclusive or all-inclusive inventory.
Marketing Strategy & Audience Development
• Develop and implement comprehensive marketing strategies supporting exhibitions, festivals, public programs, membership, retail, dining, and philanthropy.
• Identify and grow target audiences through research, segmentation, and data-driven marketing initiatives.
• Develop annual marketing plans aligned with institutional priorities and revenue goals.
• Monitor industry trends, audience insights, and competitive positioning to inform strategy.
• Collaborate with internal stakeholders to ensure marketing efforts support organizational objectives.
Marketing Agency & Ticketing Strategy
• Serve as the primary day-to-day liaison for Newfields strategic marketing agency, ensuring campaigns align with institutional goals, brand standards, and revenue objectives.
• Lead the development of annual marketing plans in partnership with agency partners, including media planning, audience development, and campaign optimization.
• Evaluate agency performance through established KPIs and reporting metrics, ensuring accountability and return on investment.
• Collaborate with agency partners to identify new opportunities for audience growth, membership acquisition, and revenue generation.
• Oversee ticketing strategy across exhibitions, festivals, programs, and special events.
• Partner with Business Enterprise, Finance, and Guest Experience teams to develop pricing, packaging, promotional offers, and attendance-driving initiatives.
• Analyze ticket sales performance, attendance trends, conversion rates, and audience behaviors to inform marketing and revenue strategies.
• Work closely with ticketing and data teams to improve forecasting, reporting, customer segmentation, and overall guest conversion.
• Support the implementation and optimization of CRM and audience data systems to drive personalized marketing and long-term customer engagement.

Campaign Management
• Lead integrated marketing campaigns across paid, owned, earned, and shared channels.
• Oversee campaign planning, execution, and evaluation to ensure goals are achieved.
• Collaborate with internal stakeholders to develop marketing strategies for major exhibitions, events, and institutional initiatives.

Digital Marketing & Analytics
• Oversee website strategy and digital user experience.
• Manage digital advertising, SEO, SEM, and audience acquisition efforts.
• Develop performance measurement frameworks and campaign reporting.
• Utilize analytics and audience data to optimize marketing effectiveness and return on investment.
• Monitor campaign performance and provide regular reporting and recommendations.
Brand Management
• Maintain consistency of the Newfields brand across all marketing channels.
• Partner with Communications and Design teams to ensure cohesive messaging and visual identity.
• Lead brand activation initiatives that strengthen awareness, engagement, and institutional reputation.
• Build out Brand initiatives, including training, workshops, and approvals around the Newfields Promise.

Budgeting
• Work with Director of Communications to effectively budget for all MarComm initiatives
• Track, monitor, and report departmental expenses
• Oversee the contract and procurement process for large marketing initiatives
• Oversee agency, media, and vendor relationships.
• Monitor marketing performance against budget and revenue goals.
• Collaborate with the Marketing EA to ensure all finances are paid, and budgets are balanced
Additional Responsibilities
• Represent the Marketing Department in cross-functional initiatives and institutional planning efforts.
• Stay current on marketing trends, technologies, and best practices.
• Support organizational initiatives and strategic priorities as assigned.

Supervisory Responsibilities
This position carries out supervisory duties in alignment with the organization's policies and applicable laws. Responsibilities include assigning tasks, providing direction, and overseeing the work of staff. This includes, but is not limited to, direct supervision of the following roles:
• Marketing Campaign Strategist
• Marketing Project Manager
• Senior Graphic Designer

To perform the job successfully, an individual must be able to perform each essential function satisfactorily. The requirements listed are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Required Skills
• Strong strategic thinking and project management skills.
• Ability to analyze data and translate insights into actionable marketing strategies.
• Strong organizational skills with the ability to manage multiple projects simultaneously.
• Excellent written and verbal communication skills.
• Ability to work collaboratively across departments and build strong internal relationships.
• Strong understanding of digital marketing platforms, audience development, and campaign analytics.
• Experience managing agencies, vendors, and external partners.
Education and/or Experience
• Bachelor's degree in Marketing, Communications, Business, or related field.
• Minimum of 10 years of progressively responsible marketing experience.
• Experience in arts, culture, attractions, hospitality, tourism, nonprofit, or related industries preferred.
• Experience managing integrated marketing campaigns and agency relationships.

Physical Demands of Work Environment
The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of the job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Physical demands: While performing the duties of this job, the employee is occasionally required to stand; walk; sit; use hands to finger, handle, or feel objects, tools or controls; reach with hands and arms; climb stairs; balance; stoop, kneel, crouch or crawl; talk or hear; taste or smell. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.
Work environment: The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of the position. The noise level in the work environment is usually moderate.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.