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Nielsen Analyst Jobs (NOW HIRING)

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Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

Be Seen First

Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

Be Seen First

Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

Be Seen First

Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

Be Seen First

Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

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Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

Be Seen First

Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

Be Seen First

Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

Be Seen First

Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

Be Seen First

Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

Be Seen First

Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

Be Seen First

Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

Be Seen First

Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

Do you have strong syndicated data experience specifically with Retail Category Analytics (IRI/Nielsen). We have a new WFH opportunity in Dallas or Remote location. The role is responsible for ...

Do you have strong syndicated data experience specifically with Retail Category Analytics (IRI/Nielsen). We have a new WFH opportunity in Dallas or Remote location. The role is responsible for ...

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Nielsen Analyst information

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$31K

$73.3K

$130K

How much do nielsen analyst jobs pay per year?

As of Jun 11, 2026, the average yearly pay for nielsen analyst in the United States is $73,261.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,500.00 and $87,000.00 per year, depending on experience, location, and employer.

What jobs pay 200,000 a year in the USA?

A Nielsen Analyst typically earns between $70,000 and $120,000 annually, with senior or specialized roles potentially reaching or exceeding $200,000. High-paying jobs in the USA at this level often include executive positions, specialized medical professionals, software engineers, and financial managers, especially with experience, advanced skills, or certifications. Salary levels depend on industry, location, experience, and education.

What is the salary of analyst in Nielsen?

The salary of a Nielsen analyst typically ranges from $50,000 to $80,000 annually, depending on experience, location, and education. Entry-level positions may start lower, while experienced analysts with specialized skills can earn higher salaries. Compensation often includes benefits and opportunities for advancement within the company.

What jobs will boom in 2026?

The Nielsen Analyst role is expected to grow as data-driven decision-making becomes more vital across industries. Jobs in data analysis, market research, and digital marketing are projected to see significant demand, especially those involving skills in analytics tools, programming, and consumer insights. Staying current with industry certifications and technology trends can enhance job prospects in these fields.

Is 40 too old to become a Data Analyst?

Age is not a barrier to becoming a Data Analyst, as the role values skills in data analysis, statistical tools, and programming languages like SQL and Python. Many professionals transition into data analysis later in their careers, and employers often prioritize experience, problem-solving ability, and relevant certifications over age.

How does a Nielsen Analyst typically collaborate with clients and internal teams to deliver actionable insights?

As a Nielsen Analyst, you will frequently work with both external clients and internal cross-functional teams, such as sales, data science, and account management. Your role involves interpreting complex retail and consumer data, presenting findings in a clear and meaningful way, and recommending strategies based on those insights. Regular client meetings, presentations, and collaborative brainstorming sessions are common, allowing you to directly influence decision-making for brands and retailers. Strong communication skills and the ability to translate data into business opportunities are essential for success in this environment.

What does a Nielsen Analyst do?

A Nielsen Analyst is responsible for collecting, analyzing, and interpreting data related to consumer behavior, television ratings, and market trends. They use a variety of tools and methodologies to generate insights that help clients make informed business decisions. Nielsen Analysts often work with large datasets, create reports, and present findings to stakeholders. Their work is essential in helping companies understand audience preferences, measure the effectiveness of advertisements, and develop targeted marketing strategies.

What is the difference between Nielsen Analyst vs Media Analyst?

AspectNielsen AnalystMedia Analyst
Required CredentialsBachelor's degree in marketing, statistics, or related field; familiarity with Nielsen dataBachelor's degree in marketing, communications, or related field; data analysis skills
Work EnvironmentMarket research firms, media companies, advertising agenciesMedia agencies, broadcasting companies, digital marketing firms
Industry UsageUsed to analyze TV, radio, and digital audience dataUsed to evaluate media campaigns and audience engagement

The Nielsen Analyst primarily focuses on analyzing audience data collected by Nielsen to inform media strategies, while the Media Analyst evaluates media campaigns' effectiveness and audience engagement. Both roles require similar educational backgrounds and work in related environments, but their core responsibilities differ in focus—data analysis versus campaign evaluation.

What are the key skills and qualifications needed to thrive as a Nielsen Analyst, and why are they important?

To thrive as a Nielsen Analyst, you need strong analytical skills, a solid understanding of market research methodologies, and a bachelor’s degree in business, statistics, or a related field. Familiarity with Nielsen’s proprietary software, data visualization tools like Tableau, and advanced Excel skills are typically required. Attention to detail, problem-solving abilities, and effective communication help analysts interpret data and present actionable insights to clients. These skills are essential for accurately analyzing market trends and helping clients make informed business decisions.
More about Nielsen Analyst jobs
What states have the most Nielsen Analyst jobs? States with the most job openings for Nielsen Analyst jobs include:
Field Sales Representative

Field Sales Representative

Nielsen

Herriman, UT • On-site

$50K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 13 days ago

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Job description

At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.

As a Nielsen Field Membership Representative, you'll be the face of our company, recruiting households to participate in Nielsen ratings. This role requires travel up to 50% of the time. You'll use your unique combination of skills, knowledge, and style to consistently achieve in-person recruitment, resolution, and installation targets across various locations.

Key Responsibilities

    • Drive to selected homes using a company-provided vehicle, with frequent travel (up to 50%)
    • Conduct in-person interviews and recruit statistically selected households
    • Collect and enter household demographics and technical data
    • Collaborate with various departments to ensure compliance with procedures
    • Meet performance goals, quality standards, and customer satisfaction targets
    • Be prepared for overnight stays up to half of your working time

What are the qualifications:

    • High School Diploma/GED OR 2+ years equivalent work experience
    • Valid driver's license and satisfactory driving record
    • Strong computer skills (iOS, MS Windows, Google applications)
    • Excellent communication and persuasion skills
    • Ability to read and write English
    • Ability to work non-traditional hours, including evenings and weekends
    • Willingness and ability to travel overnight up to 50% of the time
    • Adaptability and openness to diverse environments:
    • Due to the nature of randomly selected panel homes, you must be willing and able to interact with diverse people, neighborhoods, and conditions of homes for several hours at a time.
    • Be prepared to encounter varying situations, which may include a variety of pets, as well as different levels of cleanliness or disarray that meet Nielsen's health and safety standards.
    • Comfort with working in various home environments while maintaining professionalism
    • Strong interpersonal skills to navigate diverse social situations effectively

Physical Requirements:

    • Must be willing and able (with or without reasonable accommodation) to be outside, in all weather conditions recruiting preselected residential addresses.
    • Be able to navigate stairs, elevators, walkways, and driveways (paved and unpaved) and a wide variety of entrances into people’s homes
    • Driving for up to 8 hours a day
    • Standing for up to 6 hours a day
    • Kneeling for up to 2 hours a day
    • Ability to walk 1/2 mile
    • Ability to lift 20
      Enabling your best to power a better media future. Our comprehensive benefits package (including health & wellness plans, 401(k) retirement coupled with a Nielsen match, a generous paid time off policy, company provided car for those who qualify, and if eligible, a discretionary incentive/bonus) is designed to be inclusive for all employees and families, and we take pride in ensuring that employees are rewarded holistically for the role they are doing and their performance.
      A reasonable estimated salary range for a new employee has been provided. It would be adjusted based on each employee's geographic location. The position of each employee within a compensation range at Nielsen is dependent on several individual circumstances, such as experience, training, certifications and other business requirements/needs.
      Nielsen makes hiring decisions without regard to disability status, protected veteran status, or membership in any other protected class.

Company Description

Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what audiences love, we empower our clients with trusted intelligence that fuels action.
Do you want to move the industry forward with Nielsen? Our people are the driving force. Your thoughts, ideas and expertise can propel us forward. Whether you have fresh thinking around maximizing a new technology or you see a gap in the market, we are here to listen and take action. Our team is made strong by a diversity of thoughts, experiences, skills, and backgrounds. You’ll enjoy working with smart, fun, curious colleagues, who are passionate about their work. Come be part of a team that motivates you to do your best work!
Nielsen is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.