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GPC - Genuine Parts Company

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SUMMARY: Under general direction, the Digital Customer Experience Manager works on assignments of large scope and complexity. This position is responsible for supporting a Customer Experience ...

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How much do digital customer experience jobs pay per hour?

As of Jun 9, 2026, the average hourly pay for digital customer experience in the United States is $47.25, according to ZipRecruiter salary data. Most workers in this role earn between $25.48 and $61.30 per hour, depending on experience, location, and employer.

What is a Digital Customer Experience job?

A Digital Customer Experience (DCX) job focuses on optimizing how customers interact with a company through digital channels like websites, apps, chatbots, and social media. Professionals in this role analyze customer behavior, enhance user journeys, and implement technology to improve engagement and satisfaction. They collaborate with teams across marketing, design, and IT to ensure seamless, user-friendly digital interactions. The goal is to create a positive, efficient, and personalized experience that meets customer needs and drives business success.

What are some common challenges faced in a Digital Customer Experience role?

Professionals in Digital Customer Experience often encounter challenges such as aligning customer needs with rapidly evolving digital technologies, coordinating improvements across multiple teams, and translating complex data into actionable insights. You may also need to troubleshoot technical issues while maintaining a consistent, high-quality user journey across channels. Success in this role involves continuous learning, adaptability, and proactive collaboration with marketing, product, and IT teams. Overcoming these challenges not only improves the customer experience but also contributes to the overall growth and reputation of the organization.

What are the key skills and qualifications needed to thrive in the Digital Customer Experience position, and why are they important?

To thrive as a Digital Customer Experience professional, you need a solid understanding of user experience (UX) design, digital marketing, analytics, and customer relationship management, often supported by a degree in marketing, business, or a related field. Familiarity with platforms like Salesforce, HubSpot, Zendesk, Google Analytics, and various website or app optimization tools is highly beneficial. Outstanding communication, problem-solving abilities, and a customer-centric mindset set top candidates apart. These skills are crucial for delivering seamless, effective digital interactions that drive customer satisfaction and brand loyalty in a competitive marketplace.

More about Digital Customer Experience jobs
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What are the most commonly searched types of Digital Customer Experience jobs? The most popular types of Digital Customer Experience jobs are:
What states have the most Digital Customer Experience jobs? States with the most job openings for Digital Customer Experience jobs include:
What job categories do people searching Digital Customer Experience jobs look for? The top searched job categories for Digital Customer Experience jobs are:
Digital Customer Experience jobs near you
Manager Digital Customer Experience

Manager Digital Customer Experience

Grand Circle LLC

Boston, MA • On-site

$110K - $125K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 26 days ago

Job description

Manager, Digital Customer Experience (Product)
Reporting to: VP, Digital Customer Experience
Department: Digital Customer Experience
Location: Boston, MA (Hybrid, 3x/week onsite in our Seaport office)
Position Summary
Grand Circle Corporation is the leader in international travel, adventure, and discovery for Americans aged 50+. Headquartered in Boston, MA, with more than 45 offices globally, over two million travelers have explored the world with our award-winning brands: Grand Circle Cruise Line, Overseas Adventure Travel, and Grand Circle Travel.
We are seeking a Manager, Digital Customer Experience (Product) to own and continuously enhance the traveler's digital journey across our trip experiences. This role is responsible for developing and executing a data-driven strategy that improves how travelers discover, explore, and select trips online. You will lead and empower a team of Digital Experience Specialists, leveraging insights, experimentation, and personalization to drive measurable improvements in engagement, conversion, and customer satisfaction.
Success in this role requires strong analytical thinking, a test-and-learn mindset, and the ability to influence cross-functional partners across UX, Platform, Brand, and Creative. You will guide the team through change, streamline workflows, and ensure that digital initiatives deliver meaningful business impact.
Key Responsibilities
  • Define and communicate a data-driven strategy for the digital trip experience grounded in analytics and customer behavior
  • Translate insights and testing results into clear priorities that improve engagement, conversion, and customer satisfaction
  • Analyze site performance and customer interaction data, adapting strategies in real time
  • Own the content, design, and functionality of trip pages, driving key engagement metrics
  • Mentor and develop Digital Experience Specialists to independently identify opportunities and deliver measurable results
  • Establish and execute an A/B testing and personalization roadmap
  • Lead process improvements to streamline workflows and accelerate speed-to-market
  • Ensure clarity of ownership and accountability across cross-functional teams
  • Partner with UX, Platform, Brand, and Creative teams to align initiatives with broader company goals
  • Serve as an advocate for the traveler's digital experience across all touchpoints
  • Foster a culture of accountability, agility, and continuous improvement
What Success Looks Like
Success in this role means leading a high-performing team that consistently drives measurable improvements to the digital trip experience. You will establish a clear, data-driven vision and enable your team to act on insights quickly and effectively. By streamlining processes and strengthening cross-functional alignment, you will accelerate delivery timelines and enhance the overall customer journey. Ultimately, your impact will be seen in improved engagement, conversion rates, and customer satisfaction, as well as in the growth and development of your team.
Qualifications
  • 5-7 years of experience in digital merchandising, e-commerce, travel, or a related field
  • Proven experience leading teams in digital experience, product, or content optimization
  • Strong understanding of analytics, A/B testing, and personalization tools (e.g., Optimizely or similar)
  • Demonstrated ability to drive measurable outcomes through data and experimentation
  • Excellent project management and process improvement skills
  • Strong cross-functional collaboration and stakeholder management capabilities
  • Ability to influence and align teams across multiple functions
Total Rewards
The base salary range for this role is $110,000 - $125,000 annually. Final compensation may vary and will be determined based on factors such as relevant experience, skills, internal equity, and geographic location. In addition to base pay, this role is eligible for an annual incentive bonus and first-class benefits, which include:
  • Health & wellness: Comprehensive and heavily subsidized medical, dental, and vision plans, plus on-site gym access, holistic wellness sessions, and group fitness classes
  • Time for you: Substantial Paid Time Off (PTO), and 11 paid holidays-including Juneteenth, Memorial Day, and Labor Day-and Summer Fridays. Plus, extensive parental leave with up to 12-16 weeks paid at 100% base salary
  • Travel more, spend less: 50% off our trips for you and a companion, 25% for additional immediate family members, and exclusive quarterly associate travel deals
  • Your future, secured: 401(k) with company match, life insurance, and disability coverage
  • Continuous growth: Tuition assistance for professional and personal development, opportunities through overseas travel, and direct access to Pinnacle Leadership & Team Development
  • Extra perks: Commuter benefits, FSA options, pet insurance, home & auto discounts, and paid volunteer time off

To learn more, please visit our websites at www.gct.com , www.oattravel.com and www.grandcirclefoundation.com .
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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