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Nielsen Analyst Jobs (NOW HIRING)

Senior Manager, Product Sales

New York, NY · On-site

$138K - $182K/yr

About the Job The Nielsen Analytics practice advises the world's largest and most influential advertisers, agencies, and media companies on how to make their businesses more successful. We are a team ...

Senior Manager, Product Sales

New York, NY · On-site

$138K - $182K/yr

About the Job The Nielsen Analytics practice advises the world's largest and most influential advertisers, agencies, and media companies on how to make their businesses more successful. We are a team ...

Analyze and prepare reports, using syndicated Nielsen solutions and custom research. These reports include both quantitative and qualitative data. * Creatively and independently resolve any client ...

New

Nielsen is seeking a visionary and strategic Director of Product Marketing to lead the global go-to-market strategy for our suite of analytics and data solutions. In this high-impact role, you will ...

Nielsen is seeking a visionary and strategic Director of Product Marketing to lead the global go-to-market strategy for our suite of analytics and data solutions. In this high-impact role, you will ...

Be Seen First

Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

Be Seen First

Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

Be Seen First

Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

Be Seen First

Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

Be Seen First

Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

Company Description Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what ...

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How much do nielsen analyst jobs pay per year?

As of Jun 11, 2026, the average yearly pay for nielsen analyst in the United States is $73,261.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,500.00 and $87,000.00 per year, depending on experience, location, and employer.

What jobs pay 200,000 a year in the USA?

A Nielsen Analyst typically earns between $70,000 and $120,000 annually, with senior or specialized roles potentially reaching or exceeding $200,000. High-paying jobs in the USA at this level often include executive positions, specialized medical professionals, software engineers, and financial managers, especially with experience, advanced skills, or certifications. Salary levels depend on industry, location, experience, and education.

What is the salary of analyst in Nielsen?

The salary of a Nielsen analyst typically ranges from $50,000 to $80,000 annually, depending on experience, location, and education. Entry-level positions may start lower, while experienced analysts with specialized skills can earn higher salaries. Compensation often includes benefits and opportunities for advancement within the company.

What jobs will boom in 2026?

The Nielsen Analyst role is expected to grow as data-driven decision-making becomes more vital across industries. Jobs in data analysis, market research, and digital marketing are projected to see significant demand, especially those involving skills in analytics tools, programming, and consumer insights. Staying current with industry certifications and technology trends can enhance job prospects in these fields.

Is 40 too old to become a Data Analyst?

Age is not a barrier to becoming a Data Analyst, as the role values skills in data analysis, statistical tools, and programming languages like SQL and Python. Many professionals transition into data analysis later in their careers, and employers often prioritize experience, problem-solving ability, and relevant certifications over age.

How does a Nielsen Analyst typically collaborate with clients and internal teams to deliver actionable insights?

As a Nielsen Analyst, you will frequently work with both external clients and internal cross-functional teams, such as sales, data science, and account management. Your role involves interpreting complex retail and consumer data, presenting findings in a clear and meaningful way, and recommending strategies based on those insights. Regular client meetings, presentations, and collaborative brainstorming sessions are common, allowing you to directly influence decision-making for brands and retailers. Strong communication skills and the ability to translate data into business opportunities are essential for success in this environment.

What does a Nielsen Analyst do?

A Nielsen Analyst is responsible for collecting, analyzing, and interpreting data related to consumer behavior, television ratings, and market trends. They use a variety of tools and methodologies to generate insights that help clients make informed business decisions. Nielsen Analysts often work with large datasets, create reports, and present findings to stakeholders. Their work is essential in helping companies understand audience preferences, measure the effectiveness of advertisements, and develop targeted marketing strategies.

What is the difference between Nielsen Analyst vs Media Analyst?

AspectNielsen AnalystMedia Analyst
Required CredentialsBachelor's degree in marketing, statistics, or related field; familiarity with Nielsen dataBachelor's degree in marketing, communications, or related field; data analysis skills
Work EnvironmentMarket research firms, media companies, advertising agenciesMedia agencies, broadcasting companies, digital marketing firms
Industry UsageUsed to analyze TV, radio, and digital audience dataUsed to evaluate media campaigns and audience engagement

The Nielsen Analyst primarily focuses on analyzing audience data collected by Nielsen to inform media strategies, while the Media Analyst evaluates media campaigns' effectiveness and audience engagement. Both roles require similar educational backgrounds and work in related environments, but their core responsibilities differ in focus—data analysis versus campaign evaluation.

What are the key skills and qualifications needed to thrive as a Nielsen Analyst, and why are they important?

To thrive as a Nielsen Analyst, you need strong analytical skills, a solid understanding of market research methodologies, and a bachelor’s degree in business, statistics, or a related field. Familiarity with Nielsen’s proprietary software, data visualization tools like Tableau, and advanced Excel skills are typically required. Attention to detail, problem-solving abilities, and effective communication help analysts interpret data and present actionable insights to clients. These skills are essential for accurately analyzing market trends and helping clients make informed business decisions.
More about Nielsen Analyst jobs
What states have the most Nielsen Analyst jobs? States with the most job openings for Nielsen Analyst jobs include:
Commercial Lead, Analytics Product Sales

Commercial Lead, Analytics Product Sales

The Nielsen Company

New York, NY

Full-time

Medical, Retirement, PTO

Posted 26 days ago


Job description

Company Description

At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it's consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.

Job Description

About the Job

The Nielsen Analytics practice advises the world's largest and most influential advertisers, agencies, and media companies on how to make their businesses more successful.  We are a team of consultants and thought leaders who bring Nielsen's industry leading measurement products to life, providing actionable insights to help clients make better business decisions.

The Commercial Lead is responsible for aggressively expanding Nielsen's Analytics US revenue within the Digital vertical. You will own the full sales cycle-from identifying untapped opportunities to negotiating and closing complex technical deals with the world's most influential tech companies.  This individual will draw upon a deep understanding of industry and analytical capabilities to develop, pitch, and deliver a complete solution. We are looking for a rare hybrid: someone with the grit of a sales "hunter" and the brain of a data scientist. You don't just 'pitch' Nielsen; you develop and go to market with technical solutions that solve the industry's most complex measurement challenges. This person will collaborate with a group of cross-functional Nielsen leaders to ensure that Analytics solutions and sales strategies meet revenue, client and marketplace expectations.

The ideal candidate will possess a demonstrated track record of delivering commercial success among large and sophisticated media & advertising clients.  This person will have a solid understanding of Nielsen Audience Measurement products and the media & advertising ecosystem overall, including cross-channel media planning and measurement.  Strong candidates will be highly analytical and show aptitude in consultative sales, client service, internal collaboration, and adapting within a dynamic, fast-paced environment.

Job Responsibilities

Deliver Commercial Success

  • Own and consistently exceed an individual annual revenue quota for the Digital Publisher vertical

  • Drive full-cycle business development-from prospecting to opportunity advancement to final contract negotiation and closing

  • Have executive-level presence to hold your own with C-level clients both to represent existing Nielsen products and solution creatively and articulately on the fly, translating complex concepts into clear, revenue-driving client solutions 

  • Drive all forms of new business, including upsells, net new logos, and win-backs

  • Strategically prospect and close new business by identifying client pain points and mapping them to Nielsen's advanced analytical capabilities

  • Create, grow, and manage a robust sales pipeline within Salesforce software, with accurate revenue forecasting and delivery

Lead Analytics Product Sales for Digital vertical

  • Responsible for overall success, including commercial and strategic, for Nielsen's US Analytics business among Digital clients, including the largest and most sophisticated tech companies in the world

  • Develop and execute go-to-market strategy

  • Collaborate with other Nielsen teams, including Account Management, Client Insights, Marketing, and Product Leadership to identify and execute new business opportunities

  • Serve as Subject Matter Expert for all Nielsen Analytics solutions

Qualifications
  • Salesperson Extraordinaire: 5+ years of experience with a documented track record of exceeding sales quotas and closing six-figure-plus deals, ideally within media & advertising, consulting, SaaS, ad tech, measurement & research, or a related domain. Ad sales, media planning/buying, and prior agency or digital ad-seller experience a plus

  • Analytical Mindset: Must be able to think and act creatively, analytically, and productively so as to create wholly new analytical solutions, sometimes in real time in high-stakes client meetings.  Your brain will be the engine of Nielsen Analytics new product development and enhancement

  • Bachelor's Degree required. MBA or other Master's Degree a plus

  • Commercial Fluency: Ability to link analytical methodologies directly to client ROI and business growth.

  • Negotiation Skills: Experience negotiating and closing six-figure+ deals, including navigating client stakeholder, procurement, and legal processes 

  • Ecosystem Expertise: Deep understanding of the digital media & advertising landscape, including cross-channel advertising, social media, creators, programmatic, and "in the weeds" ad tech and identity (HEMs, cookie-deprecation, first-party data matches)

  • Sales Mechanics: Proven ability to develop long-term client relationships and manage long-cycle, consultative sales engagements, rather than transactional sales of well-defined products. This person is not "pitching widgets", they're building and commercializing complex, next-gen solutions for the most important media companies in the world 

#LI-JM1

Additional Information
  • This is a high-growth, quota-carrying role with a competitive commission structure designed for over-performers.

  • Works from Nielsen New York (Manhattan) office at least 3 days per week

  • Requires limited client and internal travel (up to 20%)

Enabling your best to power a better media future.

Holistic Rewards: We are committed to an inclusive benefits package that supports our employees and their families. This includes comprehensive health and wellness plans, a 401(k) with a Nielsen company match, and a generous paid time off policy. Depending on the role, additional benefits may include a company-provided vehicle and/or discretionary incentive/bonus eligibility.

Compensation Transparency: The posted base salary range is a reasonable estimate that  may be adjusted based on the final work location of the selected employee. Individual pay within the range is determined by factors such as experience, training, geography, certifications, and business needs. Beyond base salary, this role may be eligible for bonuses, equity, or other incentives.

Nielsen makes hiring decisions without regard to disability status, protected veteran status, or membership in any other protected class.

Please be aware that job-seekers may be at risk of targeting by scammers seeking personal data or money. Nielsen recruiters will only contact you through official job boards, LinkedIn, or email with a nielsen.com domain. Be cautious of any outreach claiming to be from Nielsen via other messaging platforms or personal email addresses. Always verify that email communications come from an @nielsen.com address. If you're unsure about the authenticity of a job offer or communication, please contact Nielsen directly through our official website or verified social media channels.