Music industry jobs involve music marketing, management, production, performance, or education. A record label may employ music business professionals to market music, choose which artists to promote, create marketing strategies, or manage talent. Production positions include music producers, studio technicians, and recording artists. A recording artist may also perform with the help of a concert promoter, agent, and concert support staff such as stagehands. Music education teachers and coaches provide education and support for students and established artists. Some coaches may train students on a specific instrument or musical genre.