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Media Executive Jobs in Reston, VA (NOW HIRING)

Create documents to prepare executives for media interviews.Education: Baccalaureate degree from an accredited university or college is required with emphasis in at least one of the aforementioned ...

Create documents to prepare executives for media interviews. Job Requirements Education: * Baccalaureate degree from an accredited university or college is required with emphasis in at least one of ...

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Media Executive information

See Reston, VA salary details

$11.4K

$58.5K

$66.6K

How much do media executive jobs pay per year?

As of Sep 5, 2026, the average yearly pay for media executive in Reston, VA is $58,519.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,000.00 and $65,000.00 per year, depending on experience, location, and employer.

What is a media executive?

A media executive runs a television, radio, film, or music company. They often have a background in sales, advertising, or marketing. Job duties often include managing and training sales, advertising, or other employees in developing and promoting media that fits the company brand. A media executive guides their team in building relationships with clients. To excel in this career, you need solid negotiation skills and experience in strategic planning, brand management, and training.

What does a media executive do?

A Media Executive oversees the planning, development, and execution of media strategies for organizations or clients. Their responsibilities often include managing advertising budgets, negotiating with media outlets, analyzing market trends, and ensuring that campaigns effectively reach target audiences. They work closely with creative, marketing, and sales teams to maximize the impact of media campaigns. Media Executives play a key role in shaping the public image of brands and optimizing media investments.

What are the key skills and qualifications needed to thrive as a media executive, and why are they important?

To thrive as a Media Executive, you need a strong background in media strategy, business management, and market analysis, often supported by a degree in communications, marketing, or a related field. Familiarity with digital content management systems, analytics tools like Google Analytics, and advertising platforms is typically required. Outstanding leadership, negotiation, and interpersonal skills set successful media executives apart in managing teams and client relationships. These competencies are vital for driving growth, adapting to industry trends, and maintaining a competitive edge in the fast-evolving media landscape.

What are some common challenges media executives face when managing multiple campaigns simultaneously?

Media Executives often juggle several campaigns at once, which requires strong organizational skills and the ability to prioritize tasks effectively. A common challenge is ensuring that each campaign meets its unique objectives and deadlines while staying within budget constraints. Additionally, coordinating with creative, sales, and analytics teams to maintain clear communication can be demanding, but it’s essential for campaign success. Staying adaptable and using project management tools can help Media Executives manage these complexities and deliver results for clients or internal stakeholders.

What is the difference between Media Executive vs Media Planner?

AspectMedia ExecutiveMedia Planner
Required CredentialsDegree in Marketing, Advertising, or CommunicationsDegree in Marketing, Advertising, or Communications
Work EnvironmentAdvertising agencies, media companies, client-side marketing teamsAdvertising agencies, media agencies, client-side marketing teams
Employer & Industry UsageCommonly employed in media and advertising sectorsCommonly employed in media planning and buying roles
Primary FocusOverseeing media campaigns, client communication, strategy executionDeveloping media plans, selecting channels, budgeting

While both roles work within the media and advertising industry, a Media Executive typically manages media campaigns and client relationships, whereas a Media Planner focuses on creating media strategies and selecting appropriate channels. Both roles require similar educational backgrounds and are integral to successful advertising campaigns.

How much does a media executive make?

A media executive's salary varies based on experience, location, and company size, but typically ranges from $70,000 to $150,000 annually. Senior roles or those in major markets can earn higher compensation, often including bonuses and benefits.

What are the most commonly searched types of Media jobs in Reston, VA?

The most popular types of Media jobs in Reston, VA are:

What cities near Reston, VA are hiring for Media Executive jobs?

Cities near Reston, VA with the most Media Executive job openings:

Infographic showing various Media Executive job openings in Reston, VA as of August 2026, with employment types broken down into 87% Full Time, 10% Part Time, and 3% Contract. Highlights an 81% Physical, 5% Hybrid, and 14% Remote job distribution, with an average salary of $58,519 per year, or $28.1 per hour.

Senior VP, Earned Media Strategy (Washington)

Highwire

Washington, DC • On-site

Full-time

Re-posted 25 days ago


Job description

Highwire is seeking a Senior Vice President of Media Relations to lead earned media strategy for our most strategic clients and to serve as a senior media advisor to client leadership. This role demands a deep network in business and technology media, executive presence, and a track record of high-impact results.

The ideal candidate has 12+ years in media relations, excels at crisis and narrative development, and partners with cross-functional teams to drive growth and client success.

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