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Martech Engineer Jobs in Tennessee (NOW HIRING)

Nextech

Job 5141: MarTech Engineer

Memphis, TN · Hybrid

MarTech Engineer Location: Memphis, TN (Hybrid 3 Days Onsite / 2 Days Remote) Overview We are seeking an experienced MarTech Engineer to join a collaborative team focused on building and supporting ...

Pwc

Martech Developer- Manager

Nashville, TN · On-site

$73K - $244K/yr

Industry/Sector Not Applicable Specialism IFS - Clients & Markets Management Level Manager & Summary The Opportunity As a Martech Developer- Manager, you will play a pivotal role in driving strategic ...

Cache Ventures

Head of Operations

Nashville, TN · Remote

Revenue visibility across the org You will run sales, marketing, customer support, and engineering ... A COO at a scrappy martech company * A former founder who learned revenue discipline the hard way ...

Cache Ventures

Director of Operations

Nashville, TN · Remote

Revenue visibility across the org You will run sales, marketing, customer support, and engineering ... A COO at a scrappy martech company * A former founder who learned revenue discipline the hard way ...

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Martech Engineer information

How does a Martech Engineer typically collaborate with marketing and IT teams to implement new technologies?

A Martech Engineer serves as a bridge between marketing and IT, working closely with both teams to assess business needs and translate them into technical requirements. They often participate in cross-functional meetings to align marketing goals with technology solutions, such as integrating new platforms or optimizing existing tools. Communication is key in this role, as Martech Engineers must ensure that marketing teams understand technical possibilities and limitations while also guiding IT teams on marketing priorities. This collaborative approach helps streamline project timelines and ensures successful technology adoption.

What is the difference between Martech Engineer vs Marketing Automation Specialist?

AspectMartech EngineerMarketing Automation Specialist
CredentialsBachelor's in Marketing, Computer Science, or related field; certifications in marketing technology toolsSimilar credentials; certifications in marketing automation platforms like HubSpot, Marketo
Work EnvironmentTechnical teams, marketing departments, often involved in system integrationsMarketing teams, focusing on campaign automation and lead nurturing
Employer & Industry UsageTech-driven marketing companies, agencies, large enterprisesDigital marketing agencies, in-house marketing teams
Search & Comparison IntentUnderstanding technical roles in marketing tech stackFocus on campaign automation and lead management

The Martech Engineer and Marketing Automation Specialist roles overlap in marketing technology but differ in technical depth and focus. Martech Engineers handle system integrations and technical infrastructure, while Marketing Automation Specialists focus on campaign execution and lead nurturing. Both roles are essential in modern marketing teams, often working together to optimize marketing technology and campaigns.

What are the key skills and qualifications needed to thrive as a Martech Engineer, and why are they important?

To thrive as a Martech Engineer, you need a solid background in web development, data integration, and digital marketing concepts, often supported by a degree in computer science, marketing, or a related field. Expertise with marketing automation platforms (like Salesforce Marketing Cloud or HubSpot), tag management systems, and analytics tools is typically required. Strong problem-solving, communication, and project management skills set standout candidates apart in this role. These skills and qualities are essential for effectively implementing, optimizing, and maintaining marketing technology solutions that drive business growth.

What is a Martech Engineer?

A Martech Engineer is a technology professional who specializes in implementing, managing, and optimizing marketing technology systems within an organization. They bridge the gap between marketing and IT by ensuring that marketing platforms, tools, and data integrations work seamlessly together. Martech Engineers help marketers leverage data, automation, and software to create efficient and effective marketing campaigns. Their responsibilities often include managing customer data platforms (CDPs), integrating analytics tools, and supporting marketing automation processes. This role is critical for organizations aiming to maximize the return on investment from their marketing technology stack.
What are popular job titles related to Martech Engineer jobs in Tennessee? For Martech Engineer jobs in Tennessee, the most frequently searched job titles are:
What job categories do people searching Martech Engineer jobs in Tennessee look for? The top searched job categories for Martech Engineer jobs in Tennessee are:
What cities in Tennessee are hiring for Martech Engineer jobs? Cities in Tennessee with the most Martech Engineer job openings:
Martech Engineer jobs near you
Job 5141: MarTech Engineer

Job 5141: MarTech Engineer

Nextech

Memphis, TN • Hybrid

Contractor

Posted 15 days ago

Job description

Job Title: MarTech Engineer

Location: Memphis, TN (Hybrid 3 Days Onsite / 2 Days Remote)

Overview

We are seeking an experienced MarTech Engineer to join a collaborative team focused on building and supporting enterprise marketing technology solutions. This role is ideal for someone with deep technical expertise in digital analytics, tag management, customer data platforms (CDPs), and marketing technology integrations, along with the ability to work closely with business stakeholders to deliver scalable, data-driven solutions.

The successful candidate will partner with Marketing, Analytics, Product, and Engineering teams to design, implement, optimize, and support modern marketing technology platforms while ensuring accurate data collection, audience activation, and analytics across digital properties.

Key Responsibilities

  • Design, implement, and maintain client-side and server-side tag management solutions using Adobe Launch and Google Tag Manager.
  • Configure rules, triggers, variables, data elements, and extensions to support enterprise analytics requirements.
  • Implement and maintain third-party marketing and advertising tags and pixels.
  • Configure, support, and optimize Adobe Analytics and Google Analytics 4 (GA4).
  • Develop measurement frameworks, event tracking strategies, KPI definitions, and data validation processes.
  • Support Customer Data Platform solutions including Salesforce Data Cloud, LiveRamp, Adobe Audience Manager, and Sprinklr.
  • Build and maintain audience segmentation, audience activation, identity resolution, and customer data integration processes.
  • Design and support scalable data layer architecture across enterprise digital platforms.
  • Gather business requirements and translate them into technical implementation plans and documentation.
  • Develop business and technical requirements documents, implementation designs, and tracking specifications.
  • Provide ongoing platform administration, governance, troubleshooting, documentation, vendor coordination, and optimization.
  • Partner with cross-functional teams to deliver high-quality marketing technology solutions in an Agile environment.

Required Qualifications

  • Minimum of 6 years of experience in Marketing Technology, Digital Analytics, Tag Management, or a closely related field.
  • Strong experience working with both technical teams and business stakeholders.
  • Experience gathering business requirements and translating them into technical solutions.
  • Hands-on experience with:
    • Adobe Launch
    • Google Tag Manager (client-side and server-side)
    • Adobe Analytics
    • Google Analytics 4 (GA4)
    • Salesforce Data Cloud
    • LiveRamp
    • Adobe Audience Manager
    • Sprinklr
  • Experience with audience activation, customer segmentation, identity resolution, customer data management, and marketing technology integrations.
  • Knowledge of data layer architecture, event tracking frameworks, and tag management best practices.
  • Proficiency with JavaScript, HTML, and CSS.

Preferred Qualifications

Experience with one or more of the following is a plus:

  • Adobe Experience Platform (AEP)
  • Adobe Target
  • Customer Data Platforms (CDPs)
  • Personalization platforms
  • CM360 Floodlights
  • DV360
  • Google Ads
  • Meta/Facebook Ads
  • LinkedIn Campaign Manager
  • Identity graph platforms
  • Consent management platforms
  • Privacy frameworks
  • First-party data strategies

Candidates who demonstrate strong communication skills, analytical thinking, documentation abilities, stakeholder management, and the ability to balance multiple priorities in a collaborative environment will be well suited for this opportunity.

How to Apply

If you're interested in helping build and optimize modern marketing technology solutions in a collaborative enterprise environment, we'd love to hear from you. Please submit your resume for confidential consideration. Qualified candidates will be contacted to discuss the opportunity in more detail.