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Marketing Jobs in Rochester, NY (NOW HIRING)

FocusKPI

Marketing Operations Analyst

Geneseo, NY · On-site

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share the client's marketing data strategy. This includes driving data governance and consistency across ...

FocusKPI

Marketing Operations Analyst

Geneseo, NY

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share the client's marketing data strategy. This includes driving data governance and consistency across ...

FocusKPI

Marketing Operations Analyst

Rochester, NY

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share the client's marketing data strategy. This includes driving data governance and consistency across ...

FocusKPI

Marketing Operations Analyst

Rochester, NY · On-site

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share the client's marketing data strategy. This includes driving data governance and consistency across ...

Renewal by Andersen

Entry Level Marketing

Rochester, NY · On-site

$43K - $53K/yr

Currently we are looking for effective entry level marketers, good talkers, that have a "go get" attitude. Our employees utilize these skills to communicate with our future customers, advising them ...

SUNY Geneseo

Adjunct Lecturer in Marketing

Geneseo, NY · On-site

Vacancy Announcement Position Information Campus Title Adjunct Lecturer in Marketing Department School of Business Position Summary SUNY Geneseo seeks applicants for anticipated part-time temporary ...

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All JobsMarketing JobsMarketing Jobs in Rochester, NY

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$55

How much do marketing jobs pay per hour?

As of Sep 4, 2026, the average hourly pay for marketing in Rochester, NY is $32.25, according to ZipRecruiter salary data. Most workers in this role earn between $21.35 and $42.69 per hour, depending on experience, location, and employer.

What is marketing?

Marketing is the process of promoting, selling, and distributing a product or service to customers. Marketers identify target audiences, develop strategies to reach them, and create campaigns that build brand awareness and drive sales. Their work often involves market research, advertising, digital marketing, social media management, and analyzing data to measure the effectiveness of marketing efforts. Ultimately, marketers help businesses connect with consumers and achieve their business goals.

How to get a job in marketing?

Most marketing and advertising jobs require a bachelor’s degree, although some employers will consider experience in sales and advertising as a substitute for a college degree, especially if you have a compelling portfolio of work. Advanced degrees are not required by most agencies, although an MBA or an advanced degree in a field like accounting will set you ahead of other candidates, should you pursue work in the financial side of marketing. Market analysts should have strong math skills and facility with analytical problem-solving, while those who work in creative departments should have outstanding language and design skills.

What are the key skills and qualifications needed to thrive as a marketing professional?

To thrive as a Marketing professional, you need a strong grasp of market research, branding, campaign strategy, and typically at least a bachelor's degree in marketing or a related field. Familiarity with digital marketing tools, analytics platforms like Google Analytics, and certifications such as HubSpot or Google Ads are highly valuable. Creativity, adaptability, and strong communication skills help you craft compelling messages and collaborate effectively across teams. These skills are crucial for driving brand awareness, engaging target audiences, and achieving business goals in a competitive marketplace.

How does a marketing professional typically collaborate with other departments within a company?

Marketing professionals regularly work cross-functionally with departments like sales, product development, and customer service to align strategies and messaging. For example, they may partner with sales to develop campaigns that support lead generation, or with product teams to ensure that promotional materials accurately reflect new features. Close collaboration helps ensure consistent branding and a seamless customer experience. Effective communication and teamwork are key to delivering successful marketing initiatives.

What is the difference between Marketing vs Sales?

AspectMarketingSales
Primary FocusCreating awareness and generating leadsConverting leads into customers
Skills NeededMarket research, content creation, brandingCommunication, negotiation, relationship building
Work EnvironmentStrategic planning, campaigns, digital platformsClient meetings, direct interactions, closing deals
Common CertificationsDigital marketing certifications, HubSpot, Google AdsSales certifications, CRM training

While marketing focuses on attracting and engaging potential customers through campaigns and branding, sales concentrates on directly closing deals and building customer relationships. Both roles are essential in the sales funnel and often work closely together to achieve business growth.

What are careers in marketing?

Careers in marketing include roles such as marketing manager, digital marketing specialist, content creator, market researcher, and brand strategist. These positions involve developing advertising strategies, analyzing market trends, managing campaigns, and using tools like social media and analytics software. Strong communication, creativity, and understanding of consumer behavior are essential skills in this field.

What do you do in a marketing job?

A marketing job involves developing strategies to promote products or services, creating advertising campaigns, conducting market research, and analyzing consumer data. Professionals in this field often use tools like social media, email marketing, and analytics software to reach target audiences and measure campaign effectiveness.

What jobs work in marketing?

Jobs in marketing include roles such as marketing coordinator, digital marketing specialist, content marketer, social media manager, brand manager, market research analyst, and marketing manager. These positions often require skills in communication, analytics, and familiarity with marketing tools like SEO, Google Analytics, and social media platforms.
More about Marketing jobs

What are the most commonly searched types of Marketing jobs in Rochester, NY?

The most popular types of Marketing jobs in Rochester, NY are:

What are popular job titles related to Marketing jobs in Rochester, NY?

For Marketing jobs in Rochester, NY, the most frequently searched job titles are:

What job categories do people searching Marketing jobs in Rochester, NY look for?

The top searched job categories for Marketing jobs in Rochester, NY are:

What cities near Rochester, NY are hiring for Marketing jobs?

Cities near Rochester, NY with the most Marketing job openings:

Marketing jobs near you
Infographic showing various Marketing job openings in Rochester, NY as of August 2026, with employment types broken down into 84% Full Time, and 16% Part Time. Highlights an 91% In-person, 3% Hybrid, and 6% Remote job distribution, with an average salary of $67,084 per year, or $32.3 per hour.

Channel Marketing Coordinator

OX Group

West Henrietta, NY • On-site

Full-time

Re-posted 21 days ago

Job description

Position Summary
Develops and executes marketing programs driving sales growth across professional dealers, independent distributors and wholesale partners in North America. Partners with Sales, Product Management and Creative Services to execute promotional programs, trade marketing, customer events and sales support materials.
This role will be attending our office in Henrietta


Why Join Us
Key role growing a leading brand in professional construction, working cross-functionally with direct impact on how products reach distributors, dealers and contractors across North America.


Key Responsibilities

Channel Marketing Strategy

  • Develop annual marketing plans and promotional calendars aligned to product launches and customer priorities
  • Partner with Sales on initiatives that increase sell-in/sell-through
  • Measure program effectiveness and recommend improvements

Promotional Programs

  • Plan and execute campaigns (flyers, rebates, digital, POS, merchandising) across North American customers
  • Manage timelines and coordinate with internal teams and vendors

Trade Shows & Events

  • Plan/execute national and regional trade shows and distributor events
  • Manage booth logistics, event budgets and post-event evaluation
  • Attend key industry events for on-site support

Marketing Communications & Creative

  • Coordinate sales collateral (catalogues, brochures, sell sheets, digital assets, POS signage)
  • Manage creative projects with designers, printers and agencies
  • Ensure brand consistency across customer-facing materials

Catalogue Management

  • Lead annual catalogue development, coordinating product info, photography, pricing and layout across Product Management, Sales and Design
  • Manage timelines for print/digital deadlines

Sales Support

  • Support customer presentations, promotional planning and marketing resources
  • Assist with customer meetings and business reviews as needed

Cross-Functional Collaboration

  • Work with Sales, Product Management, Design, Supply Chain, Customer Service and Operations to align marketing with inventory and business priorities


Qualifications

  • Bachelor's degree in Marketing, Business, Communications or related field (preferred)
  • 3-7 years in Channel/Trade/Brand Marketing or Marketing Communications
  • Experience supporting B2B sales and working with distributors/dealers
  • Construction, industrial, hardware or building materials experience a strong asset


Skills

  • Strong project management, organizational and time-management skills
  • Excellent written/verbal communication
  • Ability to manage multiple priorities; high attention to detail
  • Strong collaboration skills; creative, customer-first problem solver
  • Proficient in MS Office; Adobe Creative Suite/marketing automation a plus


Travel: ~20-30% across North America for meetings, trade shows and industry events


Success Measures

  • On-time, high-quality execution of promotional programs and events
  • Sales team satisfaction with marketing support
  • Growth in customer engagement/promotional participation
  • Timely catalogue/collateral delivery and continuous process improvement

Apply