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Marketing Jobs in Appleton, WI (NOW HIRING)

Marketing Automation Specialist

Appleton, WI · On-site

$59K - $80K/yr

The Marketing Automation Specialist will help advance ITW Welding's marketing automation capabilities, enabling more connected and measurable customer experiences across email, web, CRM, and sales ...

Work with marketing communications to set strategy for and execute trade shows and customer-targeted communications * Collaborate with other key functions (Supply Chain, Operations, Marketing) to ...

Work with marketing communications to set strategy for and execute trade shows and customer-targeted communications * Collaborate with other key functions (Supply Chain, Operations, Marketing) to ...

Marketing Intern - Breakthrough

Green Bay, WI · On-site

$14.50 - $19.50/hr

This internship will provide direct exposure to B2B marketing as the intern assists in Breakthrough's day-to-day marketing operations, works on a strategic project to elevate our brand position, and ...

Marketing Manager

Appleton, WI · On-site

$95 - $140/hr

To learn more about playing for Team Amcor, visit www.amcor.com I LinkedIn I Glassdoor I Facebook I YouTube As a Brand Marketing Manager, you will be the architect of our market leadership strategy ...

To learn more about playing for Team Amcor, visitwww.amcor.comILinkedInIGlassdoorIFacebook IYouTube As a Brand Marketing Manager, you will be the architect of our market leadership strategy-creating ...

To learn more about playing for Team Amcor, visit www.amcor.com I LinkedIn I Glassdoor I Facebook I YouTube As a Brand Marketing Manager, you will be the architect of our market leadership strategy ...

Marketing Specialist Job Duties: The University of Wisconsin-Oshkosh invites applications for a full-time Marketing Project Manager within the Division of Marketing & Communications. In this role ...

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How much do marketing jobs pay per hour?

As of Sep 6, 2026, the average hourly pay for marketing in Appleton, WI is $31.89, according to ZipRecruiter salary data. Most workers in this role earn between $21.11 and $42.21 per hour, depending on experience, location, and employer.

What is marketing?

Marketing is the process of promoting, selling, and distributing a product or service to customers. Marketers identify target audiences, develop strategies to reach them, and create campaigns that build brand awareness and drive sales. Their work often involves market research, advertising, digital marketing, social media management, and analyzing data to measure the effectiveness of marketing efforts. Ultimately, marketers help businesses connect with consumers and achieve their business goals.

How to get a job in marketing?

Most marketing and advertising jobs require a bachelor’s degree, although some employers will consider experience in sales and advertising as a substitute for a college degree, especially if you have a compelling portfolio of work. Advanced degrees are not required by most agencies, although an MBA or an advanced degree in a field like accounting will set you ahead of other candidates, should you pursue work in the financial side of marketing. Market analysts should have strong math skills and facility with analytical problem-solving, while those who work in creative departments should have outstanding language and design skills.

What are the key skills and qualifications needed to thrive as a marketing professional?

To thrive as a Marketing professional, you need a strong grasp of market research, branding, campaign strategy, and typically at least a bachelor's degree in marketing or a related field. Familiarity with digital marketing tools, analytics platforms like Google Analytics, and certifications such as HubSpot or Google Ads are highly valuable. Creativity, adaptability, and strong communication skills help you craft compelling messages and collaborate effectively across teams. These skills are crucial for driving brand awareness, engaging target audiences, and achieving business goals in a competitive marketplace.

How does a marketing professional typically collaborate with other departments within a company?

Marketing professionals regularly work cross-functionally with departments like sales, product development, and customer service to align strategies and messaging. For example, they may partner with sales to develop campaigns that support lead generation, or with product teams to ensure that promotional materials accurately reflect new features. Close collaboration helps ensure consistent branding and a seamless customer experience. Effective communication and teamwork are key to delivering successful marketing initiatives.

What is the difference between Marketing vs Sales?

AspectMarketingSales
Primary FocusCreating awareness and generating leadsConverting leads into customers
Skills NeededMarket research, content creation, brandingCommunication, negotiation, relationship building
Work EnvironmentStrategic planning, campaigns, digital platformsClient meetings, direct interactions, closing deals
Common CertificationsDigital marketing certifications, HubSpot, Google AdsSales certifications, CRM training

While marketing focuses on attracting and engaging potential customers through campaigns and branding, sales concentrates on directly closing deals and building customer relationships. Both roles are essential in the sales funnel and often work closely together to achieve business growth.

What are careers in marketing?

Careers in marketing include roles such as marketing manager, digital marketing specialist, content creator, market researcher, and brand strategist. These positions involve developing advertising strategies, analyzing market trends, managing campaigns, and using tools like social media and analytics software. Strong communication, creativity, and understanding of consumer behavior are essential skills in this field.

What do you do in a marketing job?

A marketing job involves developing strategies to promote products or services, creating advertising campaigns, conducting market research, and analyzing consumer data. Professionals in this field often use tools like social media, email marketing, and analytics software to reach target audiences and measure campaign effectiveness.

What jobs work in marketing?

Jobs in marketing include roles such as marketing coordinator, digital marketing specialist, content marketer, social media manager, brand manager, market research analyst, and marketing manager. These positions often require skills in communication, analytics, and familiarity with marketing tools like SEO, Google Analytics, and social media platforms.

What are the most commonly searched types of Marketing jobs in Appleton, WI?

The most popular types of Marketing jobs in Appleton, WI are:

What are popular job titles related to Marketing jobs in Appleton, WI?

For Marketing jobs in Appleton, WI, the most frequently searched job titles are:

What cities near Appleton, WI are hiring for Marketing jobs?

Cities near Appleton, WI with the most Marketing job openings:

Infographic showing various Marketing job openings in Appleton, WI as of August 2026, with employment types broken down into 94% Full Time, and 6% Part Time. Highlights an 74% In-person, 13% Hybrid, and 13% Remote job distribution, with an average salary of $66,340 per year, or $31.9 per hour.

Marketing Data Analyst

Capital Credit Union

Green Bay, WI • On-site

Full-time

Posted 11 days ago


Job description

Position Purpose
Upholds the Credit Union's mission of "We do the right thing one member, one employee, and one experience at a time to strengthen the communities we serve" by providing objective, data-driven analysis of marketing strategies, campaigns, channels, and investments to improve decision-making and maximize business impact.
The Marketing Data Analyst is an important role within the Data Services department partnering closely with Marketing and other areas of the Credit Union. This role serves as the subject matter expert for marketing analytics and measurement, using member, transactional, campaign, digital, and other available data to determine what is working, what is not, and where opportunities exist.
This role goes beyond reporting marketing activity by evaluating the effectiveness and business impact of marketing efforts. The Marketing Data Analyst is expected to exercise independent analytical judgment, challenge assumptions when appropriate, and clearly communicate conclusions based on evidence - including when findings differ from expectations or established perspectives.
Essential Responsibilities
  • Marketing Performance & Measurement: Own the measurement of marketing campaigns, channels, and investments, including KPIs, attribution, ROI, acquisition, conversion, and other business outcomes.
  • Insights & Recommendations: Analyze member, transactional, campaign, digital, and behavioral data to explain performance and identify opportunities, including connecting marketing engagement (e.g., opens, clicks, and views) with application, product, and transactional data to understand downstream behavior, conversion, and business impact.
  • Testing & Experimentation: Design and evaluate A/B tests, control groups, and other approaches to determine the incremental impact of marketing efforts.
  • Member & Audience Analytics: Use segmentation, cohort, funnel, acquisition, retention, and behavioral analysis to improve targeting and understand member response.
  • Analytical Partnership: Serve as Data Services' primary analytical partner to Marketing, translating business questions into analytical approaches while maintaining independent judgment and professionally challenging conclusions that are not supported by the data.
  • Communication & Storytelling: Present clear, actionable findings to Marketing and leadership, distinguishing between what the data demonstrates, suggests, and cannot establish.
  • Reporting & Visualization: Develop dashboards, scorecards, and recurring reporting that provide meaningful visibility into marketing performance and business impact.
  • Data Quality & Continuous Improvement: Partner with Data Services and Marketing to improve data quality, metric definitions, measurement methodologies, and overall marketing analytics capabilities.

Necessary Experience and Qualifications
  • Bachelor's degree in Marketing, Business, Analytics, Finance, Mathematics, Statistics, or a related field, or equivalent combination of education and relevant experience.
  • At least five years of experience in marketing analytics, marketing measurement, customer analytics, or a closely related role.
  • Demonstrated experience analyzing customer or member, transactional, campaign, and behavioral data to measure marketing effectiveness, explain performance, and develop actionable insights and recommendations.
  • Advanced experience writing and optimizing SQL queries, preferably in Snowflake and Oracle.
  • Experience with business intelligence and data visualization tools such as PowerBI.
  • Demonstrated ability to manage and prioritize multiple requests in a fast-paced environment.
  • Strong communication skills (written and verbal) with the ability to translate complex analytical findings into clear insights and recommendations for a diverse credit union audience.
  • Demonstrated ability to exercise independent analytical judgment, professionally challenge assumptions, and confidently communicate conclusions supported by data.
  • Experience in financial services or credit unions and an understanding of member, product, and transactional data is preferred.

Work Environment and Physical Requirements
  • Office environment with moderate level of noise
  • Frequent use of telephone, copier, computer, fax machine and other office machines
  • Prolonged sitting or standing
  • Frequent mental and visual concentration
  • Minimal lifting of up to 25 pounds

NOTE: This job has the potential to periodically work remotely contingent upon supervisor approval but is not a work from home eligible position. When working remotely it is necessary to follow our Remote Work / Work from Home Policy.
The above statements are intended to describe the general nature and level of the work being performed in this position. They are not intended to be construed as an exhaustive list of all responsibilities, duties, or requirements.
Capital Credit Union is an Equal Opportunity Employer. We participate in E-Verify. Click the Learn more about Capital Credit Union link below for more information, as well as information on employee rights under the Family Medical Leave Act and the Employee Polygraph Protection Act.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.