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Marketing Technology Analyst Jobs (NOW HIRING)

SkinSpirit

Marketing Technology Manager

New York, NY · Remote

$115K - $130K/yr

Track, analyze, and report on marketing campaign performance to inform strategic decisions * As the marketing technology subject matter expert, configure and manage the software stack to ensure ...

WilmerHale

Marketing Technology Specialist

Boston, MA · On-site

Our lawyers work at the intersection of government, technology and business, and we remain ... Generate and analyze metrics related to website, event and email marketing efforts using platforms ...

Wilmerhale

Marketing Technology Specialist

New York, NY · On-site

... analytics software. The individual is expected to be well versed in current and future technology offerings and understand how marketing technology platforms work together to optimize WilmerHale ...

Wilmerhale

Marketing Technology Specialist

Boston, MA · On-site

... analytics software. The individual is expected to be well versed in current and future technology offerings and understand how marketing technology platforms work together to optimize WilmerHale ...

Veracode

Marketing Technology Specialist

Burlington, MA · On-site

The Revenue Operations team supports both the Marketing and Sales functions, covering technology, process, analytics and enablement. This position will require the applicant to work across multiple ...

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Marketing Technology Analyst information

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How much do marketing technology analyst jobs pay per hour?

As of Jul 18, 2026, the average hourly pay for marketing technology analyst in the United States is $37.30, according to ZipRecruiter salary data. Most workers in this role earn between $27.88 and $43.99 per hour, depending on experience, location, and employer.

What is the difference between Marketing Technology Analyst vs Digital Marketing Analyst?

AspectMarketing Technology AnalystDigital Marketing Analyst
Required SkillsMarketing platforms, data analysis, technical toolsDigital campaigns, SEO, social media
Work EnvironmentTech-focused, data-driven teamsMarketing teams, client-facing roles
Common CertificationsGoogle Analytics, HubSpot, CRM certificationsGoogle Ads, SEO certifications

While both roles involve marketing data, the Marketing Technology Analyst focuses on managing marketing tools and platforms, whereas the Digital Marketing Analyst emphasizes campaign performance and digital strategy. Understanding these differences helps employers and candidates align skills with job expectations.

What is a Marketing Technology Analyst?

A Marketing Technology Analyst is a professional who bridges the gap between marketing and technology within an organization. They evaluate, implement, and optimize marketing technologies such as CRM systems, marketing automation platforms, and analytics tools to enhance marketing effectiveness. Their role involves analyzing marketing data, identifying trends, and providing actionable insights to improve campaign performance. They also collaborate with marketing, IT, and other departments to ensure that technology solutions align with business goals.

What are the key skills and qualifications needed to thrive as a Marketing Technology Analyst, and why are they important?

To thrive as a Marketing Technology Analyst, you need a strong background in digital marketing, data analysis, and marketing automation, often supported by a degree in marketing, IT, or a related field. Familiarity with marketing platforms like HubSpot or Salesforce, analytics tools such as Google Analytics, and certifications like Google Analytics Individual Qualification (GAIQ) are typically required. Strong problem-solving, communication, and project management skills help you bridge gaps between marketing and IT teams. These competencies are essential for optimizing marketing processes, leveraging data-driven insights, and ensuring the effective implementation of marketing technologies.

What are some common challenges faced by Marketing Technology Analysts when integrating new tools into existing systems?

Marketing Technology Analysts often encounter challenges such as ensuring compatibility between new and legacy systems, managing data migration, and aligning cross-functional teams on new processes. It's important to thoroughly assess current infrastructure and anticipate potential data silos or workflow disruptions. Analysts typically collaborate closely with IT, marketing, and vendor partners to facilitate smooth implementation and maximize the value of new marketing technologies.
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What cities are hiring for Marketing Technology Analyst jobs? Cities with the most Marketing Technology Analyst job openings:
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What job categories do people searching Marketing Technology Analyst jobs look for? The top searched job categories for Marketing Technology Analyst jobs are:
Marketing Technology Analyst jobs near you
Infographic showing various Marketing Technology Analyst job openings in the United States as of July 2026, with employment types broken down into 1% Locum Tenens, 1% Internship, 86% Full Time, 6% Part Time, 1% Temporary, and 5% Contract. Highlights an 82% Physical, 5% Hybrid, and 13% Remote job distribution, with an average salary of $77,589 per year, or $37.3 per hour.
Marketing Technology Manager

Marketing Technology Manager

SkinSpirit

New York, NY • Remote

$115K - $130K/yr

Full-time

Medical, Dental, Vision, Retirement

Posted 19 days ago

Job description

Description
Celebrating 20 years of excellence, SkinSpirit is a top destination for aesthetic skincare and body—with over 60 locations nationwide. Our highly trained experts are the best in the industry—renowned for personalized service delivering safe, effective, medically-proven treatments and optimal results. SkinSpirit is here to ensure you find joy in your skincare journey and happiness in the results you’re looking for. 
We thrive in a people-first culture with an authentic emphasis on wellbeing. As we grow, we reinforce the integrity of our unique culture by leading with love and an unparalleled passion for what we do. We offer world-class training and education. And as industry leaders we’re always innovating—bringing state-of-the-art equipment and services to our clinics. Join the SkinSpirit experience!
 
Position Overview: 

The Marketing Operations Manager plays a critical role within the marketing team, focused on optimizing the efficiency and effectiveness of marketing processes, technology, and metrics. This role ensures strategies are executed smoothly and performance is measured accurately. The Marketing Operations Manager bridges the gap between marketing and other departments, such as Clinic Operations and IT, to maintain a cohesive approach to market engagement. This role’s expertise in marketing technology, analytics and process management is essential for driving the continuous improvement of marketing efforts and contributing to the overall success of the organization.
Location: This position will be primarily remote with occasional travel (approx. 10%) required. Preferred candidates will be located in US Eastern Time zone. 

What You Will Do
  • Lead recurring reviews of marketing automation processes with internal stakeholders and functional leaders to identify areas for improvement, optimization, and innovation 
  • Track, analyze, and report on marketing campaign performance to inform strategic decisions  
  • As the marketing technology subject matter expert, configure and manage the software stack to ensure seamless execution of campaigns and strategies. Including, but not limited to, workflow and automation setup, fields/forms customization, system-wide rules configuration, website content updates, and user roles/permissions setup   
  • Ensure compliance with data privacy regulations and other relevant regulatory requirements such as GDPR, CCPA and ADA while monitoring best practices within marketing operations   
  • In cases where additional configuration support is required, evaluate, engage, and manage consultants who are software subject matter experts   
  • Translate business needs into system requirements and ensure that these are clearly communicated to and understood by IT, consultants and/or software vendors  
  • Develop and execute test plans to ensure newly implemented features are functioning as intended  
  • Provide training and mentoring to marketing staff on best practices and using new features 
  • Monitor system performance, quickly identify and resolve software/process problems and provide regular system performance trend reports  
  • Proactively evaluate upcoming software releases for potential impacts to production environment and new feature adoption opportunities, obtain stakeholder alignment on the most impactful features, and lead the testing and implementation of any new features   
  • Maintain a prioritized list of SkinSpirit specific feature requests submitted to software vendors and negotiate the business case for them to be built  
  • Project manage the implementation of any new software, including evaluation, contract negotiation, implementation and ongoing renewals   
  • Collaborate with cross-functional teams to align marketing initiatives and facilitate continuous improvement (for example, Clinic Operations, Information Technology, Learning & Development) 
  • Ongoing optimization of the marketing software budget by managing licenses, usage, and value for investment ensuring spending is aligned with strategy and objectives 
  • Conduct market research and competitive analysis to stay ahead of industry trends and inform marketing strategies 


What You Will Bring
  • Bachelor’s degree required  
  • 3-5+ years of hands-on experience with HubSpot; strong technical expertise required 
  • Proficiency in Google Analytics (GA4) 
  • Expertise in Google Tag Manager 
  • Experience with marketing attribution management
  • Experience managing and maintaining digital marketing systems to ensure legal compliance (e.g., cookie consent tools), with familiarity in GDPR, CCPA, and ADA compliance 
  • Experience with data privacy platforms such as Osano or OneTrust preferred 
  • Experience managing the configuration of a variety of marketing technologies including WebFlow, EventBright and other modern marketing platforms  
  • Experience with multi-unit business models including but not limited to healthcare, MedSpa, and brick-and-mortal retail a plus 
  • Experience project managing marketing tool implementations from beginning to successful completion  
  • High proficiency with Excel, Power BI and/or other business intelligence tools to discover impactful process insights and evaluate system performance  
  • Detail-oriented with excellent problem-solving and organizational skills   
  • Excellent verbal and written communication skills with the ability to influence others 
  • Ability to be efficient and productive in a fast-paced environment  
  • Ability to work independently and as part of a team   
  • Consistently demonstrates good judgment, strong character, ethics, and high standards of performance   


Physical Requirements: 
  • Prolonged periods of sitting at a desk and working on a computer
  • Occasionally stand, walk, use hands and fingers, handle or feel, reach with hands and arms, climb or balance, stoop, knee, crouch or crawl, talk and hear 
  • This position is fully remote but occasional short-term travel may be required 

Benefits
We offer a competitive benefits package which includes generous employee discounts, Friends & Family discounts and a beautiful working environment with a stellar team. We also offer paid holidays and a 401k plan with a company match program. For full-time employees we offer Medical, Vision, and Dental insurance.
Notices for Applicants
 
Notice at Collection   
Privacy Policy for California Residents
SkinSpirit participates in E-Verify; To learn more please visit E-Verify.gov - Employee Rights and Responsibilities
SkinSpirit is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. We seek to hire on the basis of merit, competence, performance, and business needs.