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Marketing Program Manager Jobs in Colorado (NOW HIRING)

Pax8

Marketing Communications Program Manager

Denver, CO · On-site +1

$80K - $110K/yr

🔍 Marketing Communications Program Manager - United States | Pax8 ✨ Shape Global Messaging at Scale This is your opportunity to step into a highly visible role at Pax8, driving the rhythm and ...

HydraPak

Run Marketing Project Manager

Longmont, CO

$80K - $100K/yr

Run Marketing Project Manager This role serves as the operational backbone of the run marketing program, helping ensure seamless execution across major marathon sponsorships, retail activations ...

Hydrapak

Run Marketing Project Manager

Longmont, CO · On-site

$80K - $100K/yr

Run Marketing Project Manager This role serves as the operational backbone of the run marketing program, helping ensure seamless execution across major marathon sponsorships, retail activations ...

New

Rite of Passage

Program Manager

Idaho Springs, CO · On-site

$65K/yr

The Program Manager is responsible for the day-to-day site operations including budgeting, financial stewardship, administration, program elements, promotions and marketing, and staff development and ...

Rite of Passage

Program Manager

Idaho Springs, CO · On-site

$65K/yr

The Program Manager is responsible for the day-to-day site operations including budgeting, financial stewardship, administration, program elements, promotions and marketing, and staff development and ...

Fastly

Program Manager

Denver, CO · On-site

This role will partner with leadership in Program Management, Product, Engineering, Business Operations, Finance, Marketing, Customer Success, Sales, and others to develop plans and drive successful ...

Atom Computing

Global Event Marketing Manager

Boulder, CO · On-site

$125K - $150K/yr

BA/BS in Marketing, Business, or related field. * 7+ years' relevant experience in event/meeting planning or similar marketing program management. Qualifications * Industry Context: 7+ years of event ...

UCHealth

Program Manager

Aurora, CO · On-site

$29.54 - $44.31/hr

Manages the development, implementation and evaluation of program or area services and initiatives ... Collaborates with multidisciplinary teams to address program development, focusing on marketing ...

Invoca

Program Manager

Denver, CO · On-site +1

We empower marketing, sales, customer experience, and contact center teams to unlock the intent and ... We are looking for a hybrid Program Manager who lives at the intersection of traditional program ...

Atom Computing

Global Event Marketing Manager

Boulder, CO

$125K - $150K/yr

BA/BS in Marketing, Business, or related field. * 7+ years' relevant experience in event/meeting planning or similar marketing program management. Qualifications * Industry Context: 7+ years of event ...

New

General Atomics

Program Manager IV

Englewood, CO · On-site

$140K - $257K/yr

... marketing, and operations, to ensure that all elements of the program are delivered as planned ... Manage/Facilitate the generation of Statements of Work (SOW's) and Purchase Orders (PO's) that ...

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All JobsMarketing Program JobsMarketing Program Manager JobsMarketing Program Manager Jobs in Colorado

Marketing Program Manager information

See Colorado salary details

$18

$57

$90

How much do marketing program manager jobs pay per hour?

As of Jul 18, 2026, the average hourly pay for marketing program manager in Colorado is $57.64, according to ZipRecruiter salary data. Most workers in this role earn between $43.46 and $69.28 per hour, depending on experience, location, and employer.

What is a Marketing Program Manager?

A Marketing Program Manager is a professional responsible for planning, executing, and overseeing marketing initiatives and campaigns within an organization. They coordinate cross-functional teams, manage budgets, and ensure that marketing programs align with business objectives. This role often involves analyzing market trends, measuring campaign effectiveness, and optimizing strategies to drive brand awareness and revenue growth. Marketing Program Managers also work closely with stakeholders to ensure that projects are delivered on time and within scope.

What is the difference between Marketing Program Manager vs Marketing Coordinator?

AspectMarketing Program ManagerMarketing Coordinator
ResponsibilitiesOversees marketing campaigns, manages budgets, develops strategies, and coordinates multiple projects.Supports marketing activities, assists with campaign execution, and handles administrative tasks.
Required SkillsProject management, strategic planning, leadership, and communication skills.Organizational skills, communication, and familiarity with marketing tools.
CredentialsBachelor’s degree in marketing, business, or related field; experience in campaign management.Bachelor’s degree or relevant coursework; entry-level experience often sufficient.
Work EnvironmentTypically in an office setting, collaborating with cross-functional teams.Office environment, often working closely with marketing teams and vendors.

The Marketing Program Manager focuses on strategic oversight and managing multiple marketing initiatives, while the Marketing Coordinator provides support and handles day-to-day tasks. Both roles require marketing knowledge, but the Program Manager typically has more leadership responsibilities and experience.

How does a Marketing Program Manager typically collaborate with cross-functional teams to execute campaigns?

Marketing Program Managers work closely with cross-functional teams such as product, sales, creative, and analytics to ensure campaigns are executed smoothly and align with broader business goals. They coordinate project timelines, facilitate regular check-ins, and communicate key deliverables to keep everyone on track. Effective collaboration often involves hosting meetings, managing shared project resources, and proactively resolving any bottlenecks or misalignments that arise. This teamwork is essential for launching successful, multi-channel marketing initiatives.

What jobs make $3,000 a day?

High-level roles such as senior executives, specialized surgeons, or successful entrepreneurs can earn $3,000 or more per day. In the marketing field, top-tier marketing directors or agency owners with extensive experience and large client portfolios may reach this level, especially when factoring in bonuses and commissions. These roles typically require advanced skills, significant experience, and often involve managing large budgets or teams.

What Does a Marketing Program Manager Do?

A marketing program manager is in charge of creating and running a marketing campaign, primarily working in the marketing department of a company or small business. Duties include running ads on social media, emailing newsletters, and creating web copy for clients to reach their desired audience. Other tasks include managing budgets and bringing in new customers. In this career, you often run a team of marketers and should have extensive experience in marketing strategies. The job involves predicting and understanding audience behavior to tailor campaigns so you must possess strong problem-solving skills. Education qualifications include a bachelor’s degree, but some employers prefer a master’s degree.

What does a marketing programs manager do?

A marketing programs manager oversees the planning, execution, and analysis of marketing initiatives to promote products or services. They coordinate cross-functional teams, manage budgets, and use tools like marketing automation platforms to ensure campaigns meet objectives and deadlines.

What are the key skills and qualifications needed to thrive as a Marketing Program Manager, and why are they important?

To thrive as a Marketing Program Manager, you need expertise in campaign planning, project management, and data-driven marketing strategies, typically supported by a degree in marketing or a related field. Familiarity with project management tools like Asana or Trello, marketing automation platforms such as HubSpot or Marketo, and analytics software is often required. Strong communication, leadership, and problem-solving abilities set top performers apart in this role. These skills and qualities are essential for coordinating cross-functional teams, executing successful marketing initiatives, and achieving organizational goals.

What is the typical salary for a marketing manager?

The average salary for a marketing manager varies by experience and location but generally ranges from $65,000 to $135,000 annually. Senior marketing managers or those in high-demand industries can earn higher compensation, often including bonuses and benefits.

What kind of jobs in media bring in $150,000 a year?

In media, roles such as senior marketing directors, media strategists, and digital marketing managers often earn $150,000 or more annually, especially with extensive experience and leadership responsibilities. These positions typically require strong skills in data analysis, campaign management, and familiarity with tools like Google Analytics or marketing automation platforms.
More about Marketing Program Manager jobs
What are popular job titles related to Marketing Program Manager jobs in Colorado? For Marketing Program Manager jobs in Colorado, the most frequently searched job titles are:
What job categories do people searching Marketing Program Manager jobs in Colorado look for? The top searched job categories for Marketing Program Manager jobs in Colorado are:
What cities in Colorado are hiring for Marketing Program Manager jobs? Cities in Colorado with the most Marketing Program Manager job openings:
Marketing Program Manager jobs near you
Infographic showing various Marketing Program Manager job openings in Colorado as of July 2026, with employment types broken down into 83% Full Time, 15% Part Time, 1% Temporary, and 1% Contract. Highlights an 85% Physical, 1% Hybrid, and 14% Remote job distribution, with an average salary of $119,899 per year, or $57.6 per hour.
Program Marketing Manager

Program Marketing Manager

Aims Community College

Greeley, CO • On-site

$76K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 13 days ago

Aims Community College rating

7.9

Company rating: 7.9 out of 10

Based on 5 frontline employees who took The Breakroom Quiz

182nd of 555 rated colleges and universities

Job description

Are you a current Aims Employee, Temporary Worker? If so, to help avoid future access issues, please apply through your Workday account using "Browse Jobs" in the in the Workday search field located on the top center of the screen.
Are you a current Aims Student? If so, to help avoid future access issues, please apply through your Workday account using the Aims Jobs app on your Workday home page.
Are you both an Employee and a Student? If so, to help avoid future access issues, please apply through your Workday account using "Browse Jobs" in the in the Workday search field located on the top center of the screen.
For assistance, please contact the recruitment team at 970-378-3720.
Minimum Hiring Annual Salary:
$70,397.00
Maximum Hiring Annual Salary:
$76,029.00
To attain the maximum annual salary, employee must meet all minimum qualifications plus:
  • 5 (five) years of additional applicable work experience and/or degrees higher than minimum qualification degree. Degrees higher than the minimum qualification degree can be used in combination with additional work experience.
  • A combination of related education, on-the-job work experience, certifications and/or licenses that results in a candidate successfully meeting the minimum qualifications of the position, may be considered.

The stated salary amounts are not guaranteed in the event employment ends with Aims during any fiscal year.
Included with Aims Full-time Employment is a generous package of Benefits, most are listed below:
  • Benefits are effective immediately
  • 100% employer provided medical & dental coverage employees (employee only option)
  • 85% employer provided medical & dental coverage for employee's spouse and/or family
  • Voluntary vision insurance
  • Staff Annual Leave (minimum accrual of 15 days) & Sick (minimum accrual of 12 days)
  • 17 paid holidays and 3 personal days each year
  • Summer schedule: 4-day work week - Fridays Off
  • Employer paid long-term disability and life insurance premiums
  • Tuition waiver & reimbursement for employees
  • Tuition waiver for dependents
  • PERA employer (see www.copera.org for comprehensive benefits)
  • Additional supplemental benefits & retirement programs available
  • Access to the PERC (Aims gym) for employee & one guest
  • Free parking on all campuses

Job Description:
Aims Community College actively supports an environment that embraces the College's Mission, Vision, Values and a culture of innovation and care. The College embraces and seeks to hire individuals who want to be a part of this environment and have the skill sets necessary to be successful in this position.
The Program Marketing Manager leads the strategy, execution, and optimization of enterprise-level marketing systems that support the College's academic program portfolio. This role is responsible for managing the digital marketing infrastructure, workflows, analytics, and campaign systems that bring more than 200 academic programs to market in a coordinated, data-informed, and scalable way. This position is part of the Marketing and Communications Department, embedded within a digital and web-focused team.
A successful candidate will recognize that modern program marketing is driven by interconnected systems-including CRM platforms, web environments, paid media platforms, automation tools, analytics frameworks, and content ecosystems-that require continuous management, optimization, and strategic oversight due to changing technologies, enrollment priorities, data standards, and regulatory requirements.
Program Marketing Systems Support: 30%
  • Manage and optimize the enterprise marketing systems supporting 200+ academic programs.
  • Configure and maintain CRM workflows, audience segmentation, automation logic, and attribution models.
  • Serve as a strategic and technical partner to faculty and program leadership.
  • Translate academic goals into scalable marketing system solutions.
  • Manage the end-to-end marketing process for priority programs. From intake and planning through execution, optimization, and reporting.
  • Provide hands-on systems and campaign support for the top tier of programs with emergent or high-impact marketing needs.
  • Ensure systems operate efficiently and securely, in alignment with enrollment strategy and institutional priorities.

Program Portfolio Strategy & Campaign Leadership: 20%
  • Manage a portfolio of 200+ academic programs, prioritizing effort based on enrollment goals, market demand, and institutional strategy.
  • Lead integrated marketing campaigns that balance short-term recruitment needs with long-term brand and program positioning.
  • Support early-stage program development with market research, positioning, and go-to market strategy.
  • Lead go to market implementation of 2-3 new academic programs annually, including marketing strategy, execution, and post-launch analysis.
  • Develop standardized playbooks, workflows, and templates to ensure consistency and scalability across programs.

Platform Development, Integration and Technical Marketing Leadership: 20%
  • Integrate CRM, web landing pages, email platforms, paid media, and analytics into a cohesive marketing ecosystem.
  • Design automated workflows and campaigns to enhance recruitment and conversion.
  • Implement advanced SEO and SEM strategies to improve visibility and competitiveness.
  • Manage A/B testing and optimize channel performance.
  • Evaluate tools and vendors for feasibility, ROI, and compliance. Provide strategic oversight of paid media, vendors, creative partners, and research partners.

Data, Analytics & Executive Reporting: 10%
  • Leverage analytics platforms to measure KPIs, ROI, and enrollment impact.
  • Translate complex data into actionable insights for leadership and program stakeholders.
  • Provide forecasting, performance analysis, and recommendations to guide future marketing investment.
  • Use data to inform campaign strategy, budget allocation, and prioritization decisions.

Leadership, Collaboration & Resource Management: 10%
  • Supervise contract staff, student workers, and/or interns supporting program marketing execution.
  • Provide training and consultation to faculty and staff on marketing systems, workflows, and best practices.
  • Collaborate with Enrollment Management, IT, Institutional Research, Risk Management, and external partners.
  • Manage vendor relationships and contracts related to paid media, creative services, and research.
  • Oversee assigned budgets, ensuring efficient, compliant, and results-driven use of funds.

Risk Management, Compliance & Performance Accountability: 5%
  • Ensure marketing systems and practices comply with FERPA, GDPR, and institutional data governance policies.
  • Establish and maintain risk assessment protocols for campaigns, platforms, and vendors.
  • Guarantee content accuracy and system outputs to reduce risk of misinformation affecting recruitment or accreditation.
  • Serve as a point of escalation for program related crisis communications.
  • Develop mitigation strategies for campaign underperformance, budget overruns, or misalignment with enrollment targets.

Other Duties as Assigned 5%
Minimum Qualifications
  • Bachelor's degree in Bachelor's degree in Marketing, Communications, Journalism, Business, Public Relations, or related field
  • Two (2) years of progressive marketing experience, including responsibility for campaign development, digital strategy, and/or marketing automation. Or an equivalent combination of education and/or work experience.
  • Experience developing marketing strategies and implementing campaigns.
  • Strong project management capabilities and ability to prioritize multiple program needs.
  • Excellent written and verbal communication skills.
  • Ability to build collaborative relationships.
  • Creative problem-solving orientation supported by strong critical thinking.
  • High level of organizational awareness and commitment to cross-functional alignment.
  • Comfortable navigating both fast-paced marketing environments and long-term strategic planning cycles.
  • Ability to interpret data and translate insights into action.
  • Adaptability when responding to emergent marketing needs or shifting enrollment priorities.
  • Ability to navigate complex organizational systems to complete projects and achieve marketing goals.

Required Documents
  • Resume
  • Cover letter

Preferred Qualifications
  • Master's degree in Marketing, Higher Education Administration, Strategic Communication, or related field.
  • Four (4) or more years of marketing experience, with at least 2 years in higher education, nonprofit, or program-based marketing.
  • Experience developing integrated marketing strategies for academic or program-based environments.
  • Proficiency with CRM platforms, especially Element451 or comparable systems (Slate, Salesforce, HubSpot).
  • Experience using Google Analytics 4, Google Tag Manager, Looker Studio, or similar analytics tools.
  • Applied knowledge of SEO and SEM strategies, including keyword research and content optimization.
  • Experience managing paid media campaigns using platforms such as Google Ads Manager, Meta Ads Manager, and/or LinkedIn Ad Manager.
  • Familiarity with higher education enrollment cycles and student decision-making behavior.
  • Experience supervising student employees, interns, or project-based staff.
  • Demonstrated ability to develop marketing playbooks, workflows, or scalable processes.

All Applicants:
  • Compare your previous work experience to the job duties listed on the job positing under job description. Enter the job duties you have performed under the "Work Experience" section on your job application. We evaluate your experience based on this information.
  • Please make sure you state whether work experience (aka work history) is part time or full time employment by listing the average number of hours worked per week. This information is used to determine your new annual salary.
  • Be sure to upload all the required documents listed at the above in "Additional Job Description" section. This can be uploaded as part of your application materials in the "My Experience" section. If there are missing documents, your incomplete application will not be considered. Per the Colorado Job Application Fairness Act, you may redact information that identifies age, date of birth, or dates of attendance at or graduation from an educational institution.

For information on our hiring practices, please visit our resource page: https://www.aims.edu/departments/human-resources/hiring-process.
Aims Community College is an equal opportunity employer. Selection will be based solely on merit and will be without discrimination based on age, ancestry, color, creed, disability, ethnicity, familial status, gender, gender identity, genetic information, marital status, national origin, sex, sexual orientation, race, religion, or veteran's status. All application materials must be submitted by the closing date posted and become the property of Aims Community College. The screening committee will select finalists for interviews. The goal of Aims Community College is to enhance the diversity present in the district we serve. To comply with the Immigration Reform and Control Act of 1986, if hired, you will be required to provide documents within three (3) business days of hire date to show your identity and your authorization to work. This law applies to all persons hired.
Screening/Selection:
To be considered, please provide a thorough and complete application. Initial screening will be conducted by a committee based on completed application materials.
Employees in these positions may be asked to participate in temporary assignments lasting less than nine (9) months (such as curriculum development, short term projects, meetings and substitute duties) which could amount to additional temporary pay.
Upon hire, all positions at Aims Community College require a criminal background check and may require industry specific screenings such as an MVR, physical and/or drug screen. Keep in mind, a conviction does not automatically preclude candidates from being employed. The nature of a conviction will be considered relative to the duties of the position.

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