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Market Segment Jobs (NOW HIRING)

Effectively collaborates and communicates with all relevant stakeholders within assigned market segment. Accountabilities * Annual Earnings: variable margin gains from closing new business for ...

Effectively collaborates and communicates with all relevant stakeholders within assigned market segment. Accountabilities * Annual Earnings: variable margin gains from closing new business for ...

Architectural Health and Wellness Leader

Fairfax, VA ยท On-site +1

$54.75 - $75.25/hr

Coordinate the Health and Wellness Market Segment Tactical Plan with Dewberry Architects Inc. Business Unit Managers and Office Marketing Plans to set market segment and sub-segment sales and growth ...

Architectural Health and Wellness Leader

Fairfax, VA ยท On-site

$54.75 - $75.25/hr

Coordinate the Health and Wellness Market Segment Tactical Plan with Dewberry Architects Inc. Business Unit Managers and Office Marketing Plans to set market segment and sub-segment sales and growth ...

Market and Application Development: Identify and prioritize key applications and verticals and ... Define segment needs and help develop the product roadmap, with Product Management and R&D on new ...

The Residential Light Commercial HVAC line of business at Copeland is looking for a Market Manager to drive growth and expansion in the residential market segment. Part of the overall Copeland ...

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Showing results 1-20

Market Segment information

See salary details

$54K

$97.8K

$136K

How much do market segment jobs pay per year?

As of Jul 3, 2026, the average yearly pay for market segment in the United States is $97,817.00, according to ZipRecruiter salary data. Most workers in this role earn between $80,000.00 and $117,000.00 per year, depending on experience, location, and employer.

What is a market segment?

A market segment is a group of potential customers who share similar characteristics, needs, or behaviors within a broader market. Businesses use market segmentation to tailor their products, services, and marketing strategies to better meet the specific needs of these groups. Segmenting a market can be based on factors like demographics, geography, psychographics, or purchasing behavior, helping companies to focus their efforts and improve customer satisfaction. This approach allows for more effective targeting and positioning, ultimately leading to increased sales and brand loyalty.

How does a Market Segment Manager typically collaborate with product development and sales teams?

Market Segment Managers play a pivotal role in bridging the gap between market needs and company offerings. They regularly collaborate with product development teams to communicate customer insights and market trends, ensuring that products align with target segment demands. Additionally, they work closely with sales teams to develop targeted messaging, support go-to-market strategies, and provide training on segment-specific value propositions. This cross-functional collaboration is essential for driving growth and ensuring a cohesive approach to market entry and expansion.

What is the difference between Market Segment vs Market Analyst?

AspectMarket SegmentMarket Analyst
Primary FocusDefining and targeting specific customer groups or industriesResearching and analyzing market trends and data
Required CredentialsMarketing or business degree, industry knowledgeBusiness, economics, or marketing degree, analytical skills
Work EnvironmentMarketing teams, product development, salesResearch firms, corporate strategy departments
Common UsageSegmenting markets for targeted marketingUnderstanding market dynamics and opportunities

Market Segment professionals focus on identifying and defining specific customer groups to tailor marketing efforts, while Market Analysts analyze data to understand market trends. Both roles are essential in strategic planning but serve different functions within the industry.

What are the key skills and qualifications needed to thrive as a Market Segment Manager, and why are they important?

To thrive as a Market Segment Manager, you need expertise in market analysis, customer segmentation, and strategic planning, typically supported by a degree in marketing, business, or a related field. Familiarity with CRM platforms, data analytics tools, and market research software is highly beneficial. Strong communication, problem-solving, and leadership skills help you collaborate across teams and drive segment-specific initiatives. These competencies are crucial for identifying growth opportunities, tailoring offerings, and achieving business objectives within targeted market segments.
More about Market Segment jobs
Infographic showing various Market Segment job openings in the United States as of June 2026, with employment types broken down into 1% As Needed, 24% Full Time, 56% Part Time, 1% Temporary, and 18% Contract. Highlights an 88% Physical, 3% Hybrid, and 9% Remote job distribution, with an average salary of $97,817 per year, or $47 per hour.
Director Business Development - Alternative Market Segment | NorthEast Region

Director Business Development - Alternative Market Segment | NorthEast Region

Crawford and Company

Hauppauge, NY โ€ข On-site, Remote

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 20 days ago


Job description

We're Hiring: Director, Business Development - Alternative Market Segment
Work From Home | Northeast Regionย 
Location Requirement: Ideal candidates must be based in the Northeast region, with a strong preference for those located in New York or New Jersey
Join Crawford & Company, a global leader in claims management, and help drive growth that makes a real impact on businesses and communities worldwide. ย 
We're seeking a Director, Business Development with solid experience within the casualty insurance industry, with a strong focus on Alternative Markets including Captives, MGAs, MGUs, and other programrelated business. This role will requires proven, resultsdriven track record in prospect identification, strategic selling, and relationship management to accelerate national growth and build enduring client partnerships.
Why Join Crawford & Company? ย ย 
Great WorkFromHome Opportunity ย ย 
Comprehensive Crawford Benefits That Empower Financial, Physical, and Mental Wellness Programs ย ย 
Generous Employee Referral Bonus Program ย ย 
Access to Multiple Employee Discounts ย ย 
Role Overview: ย ย 
Under direction from SVP-Business Development, National Sales Director, or Business Unit Head, generates leads, conducts sales calls, prepares proposals and makes formal presentations to potential national account clients in the insured and self-insured casualty insurance or corporate market; leads may be generated through client direct marketing or through agent/broker of insurance carrier distribution network.

Why Crawford?

Because a claim is more than a number - it's a person, a child, a friend. It's anyone who looks to Crawford on their worst days. And by helping to restore their lives, we are helping to restore our community - one claim at a time.

At Crawford, employees are empowered to grow, emboldened to act and inspired to innovate. Our industry-leading team pioneers new solutions for the industries and customers we serve. We're looking for the next generation of leaders to take this journey with us.

We hail from more than 70 countries and speak dozens of languages, reflecting the global fabric of the audience we serve. Though our reach is vast, we proudly operate as One Crawford: united in purpose, vision and values. Learn more at www.crawco.com.

When you accept a job with Crawford, you become a part of the One Crawford family. And as part of the One Crawford family, we offerย  a comprehensive Total Rewards package toย  our employeesย  to assist with their financial, health/wellness, continuing education/training and other needs:

  • Competitive base pay
- The Pay Range/Salary represents the anticipated low and high pay that may be offered for this position. To determine the actual offer, Crawford considers a wide range of factors including the candidate's previous experience and education, market rates, minimum pay requirements for the applicable jurisdiction, business segment, supply/demand, and scheduled hours.ย 
  • Bonus/Incentive Pay and other Performance-Based Rewards, if applicable.
  • We offer a well-rounded benefits package that encourages wellness and helps our employees to be an educated healthcare consumer. The core benefits* offered include:
- Medical, Dental and Vision Plans
- Prescription Drugs
- HSA, HRA, and FSA Accounts
- Paid Holidays, Vacation and Sick Leave
- 401(k) Retirement Plan
- Tuition Assistance
- Paid Parental Leave
- Supplemental Health Benefits
Other Benefits currently available at no cost include: - Enhanced Mental Health Support
- Virtual Physical Therapy
- Caregiving Services
- Life Assistance Program

*The above information highlights some of the benefits currently available to eligible full-time employees.

  • Training programs that promote continuous learning and career progression while enhancing job performance.
  • Sustainability programs that give back to the communities in which we live and work.
  • A culture of respect, collaboration, entrepreneurial spirit and inclusion.

Crawford & Company participates in E-Verify and is an Equal Opportunity Employer. M/F/D/V Crawford & Company is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at Crawford via-email, the Internet or in any form and/or method without a valid written Statement of Work in place for this position from Crawford HR/Recruitment will be deemed the sole property of Crawford. No fee will be paid in the event the candidate is hired by Crawford as a result of the referral or through other means.


  • Bachelor's degree or an equivalent combination of education and experience.
  • Previous experience with Risk Management TPA and insurance sales and services as well as managing, supervising or delivering the services required by the client.
  • Excellent knowledge of TPA industry products and services, general insurance and risk management principles, terminology and practices.
  • Excellent management and interpersonal skills with ability to manage high levels of stress in a fast pace environment.
  • Excellent verbal and written communication skills.
  • Strong negotiating techniques and sales closing skills.
  • Strong analytical and problem-solving ability.
  • Very good organizational ability.
  • Good personal computer skills and understanding of databases.
  • This position requires frequent travel; additional sales training may be required from time to time.

#LI-EM3 #LI-REMOTE

  • Develops strategic sales plans and procedures for designated territory.
  • Coordinates with Client Services and Legal Services on all aspects of contract execution.
  • Facilitates coordination with IT to develop plans which meet client service standards and reporting needs. Communicates criteria to ensure data quality and reliability and plans procedures to be used for audits.
  • Consults with operations management, if necessary, to plan workflow at the branch level for optimum data reliability and client satisfaction.
  • Meets or exceeds designated revenue targets and manages expenses to budget goals.
  • Coordinates post sale activities by facilitating the implementation process and hand off to client services for client program management.
  • Facilitates cross marketing strategies with other company entities and manages product and process improvements that are related to the strategy.
  • Coordinates RFP activity collaborating with Proposal Unit and all operational functions from proposal development to close of sale.
  • In coordination with Claim Operations and Crawford University, defines special training if needed as a result of client specific requirements agreed to in the proposal.
  • Collaborates with appropriate Finance Division personnel on client pricing and financial issues.
  • Remains current and aware of market trends, competitive practices and customer needs.
  • Represents the corporation at conferences and seminars.
  • Attends industry functions and upholds professional image of the corporation.
  • Upholds Crawford & Company Code of Business Conduct at all times.
  • Continues to improve sales skills through courses and seminars.
  • Participates in special projects when requested.