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Market Segmentation Jobs (NOW HIRING)

Amcor plc

Marketing Segment Manager

Deerfield, IL · On-site

Market segmentation, sizing, trends and performance analysis of areas. * Identification of segment and customer white spaces * Competitive assessments and positioning * Collaboration with product ...

Lubrizol Corporation

Market Segment Manager

Raleigh, NC · On-site +1

$115K - $170K/yr

Market Segment Manager Job type: Full-Time Type of role: Remote or Hybrid if in range of a Lubrizol site Join Our Thriving Team at Lubrizol as Market Segment Manager, Estane Unleash Your Potential

Lubrizol Corporation

Market Segment Manager

Orlando, FL · On-site +1

$115K - $170K/yr

Market Segment Manager Job type: Full-Time Type of role: Remote or Hybrid if in range of a Lubrizol site Join Our Thriving Team at Lubrizol as Market Segment Manager, Estane Unleash Your Potential

Lubrizol Corporation

Market Segment Manager

Raleigh, NC · On-site +1

$115K - $170K/yr

Market Segment Manager Job type: Full-Time Type of role: Remote or Hybrid if in range of a Lubrizol site Join Our Thriving Team at Lubrizol as Market Segment Manager, Estane Unleash Your Potential

Lubrizol Corporation

Market Segment Manager

Boston, MA · On-site +1

$115K - $170K/yr

Market Segment Manager Job type: Full-Time Type of role: Remote or Hybrid if in range of a Lubrizol site Join Our Thriving Team at Lubrizol as Market Segment Manager, Estane Unleash Your Potential

Lubrizol Corporation

Market Segment Manager

Cleveland, OH · On-site +1

$115K - $170K/yr

Market Segment Manager Job type: Full-Time Type of role: Remote or Hybrid if in range of a Lubrizol site Join Our Thriving Team at Lubrizol as Market Segment Manager, Estane Unleash Your Potential

Lubrizol Corporation

Market Segment Manager

Wickliffe, OH · On-site +1

$115K - $170K/yr

Market Segment Manager Job type: Full-Time Type of role: Remote or Hybrid if in range of a Lubrizol site Join Our Thriving Team at Lubrizol as Market Segment Manager, Estane Unleash Your Potential

Lubrizol Corporation

Market Segment Manager

Pittsburgh, PA · On-site +1

$115K - $170K/yr

Market Segment Manager Job type: Full-Time Type of role: Remote or Hybrid if in range of a Lubrizol site Join Our Thriving Team at Lubrizol as Market Segment Manager, Estane Unleash Your Potential

Lubrizol Corporation

Market Segment Manager

Atlanta, GA · On-site +1

$115K - $170K/yr

Market Segment Manager Job type: Full-Time Type of role: Remote or Hybrid if in range of a Lubrizol site Join Our Thriving Team at Lubrizol as Market Segment Manager, Estane Unleash Your Potential

Lubrizol Corporation

Market Segment Manager

Charlotte, NC · On-site +1

$115K - $170K/yr

Market Segment Manager Job type: Full-Time Type of role: Remote or Hybrid if in range of a Lubrizol site Join Our Thriving Team at Lubrizol as Market Segment Manager, Estane Unleash Your Potential

Lubrizol Corporation

Market Segment Manager

Tampa, FL · On-site +1

$115K - $170K/yr

Market Segment Manager Job type: Full-Time Type of role: Remote or Hybrid if in range of a Lubrizol site Join Our Thriving Team at Lubrizol as Market Segment Manager, Estane Unleash Your Potential

Nidec Motor

Market Segment Manager

Saint Louis, MO · On-site

Evaluate and develop market segment margin improvement plans. * Communicate Nidec core technology and product capabilities to customers creating a high level of understanding. * Identify, prospect ...

Brightstar Lottery

Market Research Analyst

Providence, RI · On-site

$55K - $98K/yr

... market segmentation, marketing planning, customer consultation and support of primary research for new products and games. * Works with the Account Teams in order to provide detailed and thorough ...

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All JobsMarket Segmentation Jobs

Market Segmentation information

See salary details

$40.5K

$87.2K

$159K

How much do market segmentation jobs pay per year?

As of Jun 9, 2026, the average yearly pay for market segmentation in the United States is $87,236.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,500.00 and $92,500.00 per year, depending on experience, location, and employer.

What are some typical challenges faced when conducting market segmentation, and how do teams usually address them?

Professionals in market segmentation often encounter challenges such as obtaining accurate and comprehensive customer data, identifying meaningful segments, and ensuring segments are actionable for marketing strategies. Teams typically address these issues by leveraging a mix of qualitative and quantitative research methods, collaborating closely with data analysts, and regularly validating segment criteria with real-world results. Cross-functional teamwork with marketing, sales, and product departments is essential to ensure that segments are relevant and can be effectively targeted to drive business growth.

What is the difference between Market Segmentation vs Market Research?

AspectMarket SegmentationMarket Research
PurposeDividing a broad target market into smaller, more defined segmentsGathering and analyzing data about consumers, competitors, and the market
FocusIdentifying specific customer groupsUnderstanding overall market trends and insights
MethodsCustomer demographics, psychographics, behavior analysisSurveys, interviews, data analysis
OutcomeTargeted marketing strategiesInformed decision-making about market opportunities

While both roles involve understanding markets, Market Segmentation focuses on dividing the market into specific groups for targeted marketing, whereas Market Research involves collecting broad data to understand overall market conditions. Both are essential but serve different strategic purposes.

What are the key skills and qualifications needed to thrive in Market Segmentation, and why are they important?

To thrive in Market Segmentation, you need strong analytical skills, a background in marketing or business, and familiarity with data analysis methods. Proficiency in tools such as Excel, SPSS, Tableau, and CRM systems, as well as experience with market research techniques, is typically required. Exceptional communication, critical thinking, and attention to detail are soft skills that help professionals effectively interpret and present segmentation insights. Mastering these skills ensures accurate identification of target markets, enabling organizations to tailor strategies for maximum impact and competitive advantage.

What is market segmentation?

Market segmentation is the process of dividing a broad target market into smaller groups of consumers who have similar needs, characteristics, or behaviors. This helps businesses tailor their marketing strategies, products, and services to meet the specific needs of each segment more effectively. By understanding the distinct preferences of each group, companies can allocate resources more efficiently and improve customer satisfaction. Common bases for segmentation include demographics, psychographics, geographic location, and buying behavior.
More about Market Segmentation jobs
What job categories do people searching Market Segmentation jobs look for? The top searched job categories for Market Segmentation jobs are:
Market Segmentation jobs near you
Infographic showing various Market Segmentation job openings in the United States as of May 2026, with employment types broken down into 100% Full Time. Highlights an 76% Physical, 8% Hybrid, and 16% Remote job distribution, with an average salary of $87,236 per year, or $41.9 per hour.
Marketing Segment Manager

Marketing Segment Manager

Amcor plc

Deerfield, IL • On-site

Full-time

Medical, Dental, Vision, Life, Retirement

Posted 18 days ago

Job description

Accelerate the possible by joining a winning Amcor team that's transforming the packaging industry and improving lives around the world.
At Amcor, we unpack possibility through our innovative and responsible packaging to provide solutions that benefit our customers, our people and our planet. More than 10,000 consumers worldwide encounter our products every second and rely on us for safe access to food, medicine and other goods. We value their trust by making safety our guiding principle. It's our core value and integral to how we do business.
Beyond this core principle, our shared values and behaviors unite us as we work together to elevate customers, shape lives and protect the future. We champion our customers and help them succeed. We play to win - adapting quickly in an everchanging world - and make smart choices to safeguard our business, our communities and the people we serve for generations to come. And we invest in our world-class team, empowering our colleagues to unpack their potential, because we believe when our people grow, so does our business.
To learn more about playing for Team Amcor, visit www.amcor.com I LinkedIn I Glassdoor I Facebook I YouTube
Job Description
As Marketing Segment Manager, you will create the roadmap for success for the rest of the organization to follow in establishing leadership in chosen vertical market segments (Where to Play, How to Win). The Segment Manager is responsible for developing, articulating, and driving market segment strategy with the goal of improving revenue and profitability. They will work closely with other functional and businesses areas to drive strategy and align across organization on key priorities for segment, develop and manage lead generation initiatives, identify product portfolio gaps, and execute go-to-market strategies to achieve, growth targets. This role may also leverage Amcor's successes achieved across Amcor's global network to help establish Amcor as a market leader in chosen segment.
WHAT YOU GET TO DO
Market Segmentation, Positioning and Performance
  • Understand the market landscape and create specific plans to compete:
    • Market segmentation, sizing, trends and performance analysis of areas.
    • Identification of segment and customer white spaces
    • Competitive assessments and positioning
    • Collaboration with product management, commercial pricing, and commercial excellence teams to effectively execute actions that reduce cost and increase profitability

Market Insights
  • Lead initiatives to gain customer and end-user insights, helping to select and position marketing efforts:
    • Identify and manage relationship with external intelligence resources
    • Perform Voice of Customer engagement studies for new strategic initiatives
    • Identify market and segment trends expected to impact dynamics within packaging market
    • Collaborate with other Amcor business to create unique value propositions as ONE Amcor

Market Strategy and Execution
  • Lead cross-functional development long-term strategic plan associated with targeted market segment
  • Cooperate with the Amcor leadership team on developing and executing go-to-market strategies that deliver compelling value propositions to the marketplace and secure business growth within the market segment
  • Cultivate relationships with key customers to expand and deepen Amcor's engagement
  • Collaborate with marketing and R&D communities across Amcor's global network to identify pockets of growth led by market and/or product innovation
  • Work with a select group of customers to create unique value propositions specific to Amcor's product offering and segment growth plans.

WHAT WE VALUE
  • Eagerness and Ability to Learn
  • Proactive, Self-Starter
  • Strong Communication Skills
  • Strategic Orientation
  • Results Orientated
  • Relationship Building
  • Strong Organizational Skills
  • Customer Focused

WHAT WE WANT FROM YOU
  • Strong verbal and written communication skills
  • Strong data analytical skills
  • Capable of motivating cross-functional stakeholders within customer businesses, Amcor, and allied partners toward desirable packaging outcomes
  • Skilled at monetizing the value of novel packaging technologies, by creating compelling value propositions various stakeholders within customer accounts
  • Understanding of the pharmaceutical and/or medical device industries
  • Experience in strategic marketing and product launch initiatives
  • Strong grasp of marketing fundamentals including strategy development, market segmentation, and market management
  • Approx 10% travel

Education
  • Bachelor's Degree, MBA preferred

Our Expectations
We expect our people to be guided by The Amcor Way and demonstrate our Values every day to enable the business to win. We are winning when:
  • Our people are engaged and developing as part of a high-performing Amcor team
  • Our customers grow and prosper from Amcor's quality, service, and innovation
  • Our investors benefit from Amcor's consistent growth and superior returns
  • The environment is better off because of Amcor's leadership and products

Equal Opportunity Employer/Minorities/Females/Disabled/Veterans/Sexual Orientation/Gender Identity
Amcor is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
If you would like more information about your EEO rights as an applicant under the law, please click on the "Know Your Rights: Workplace Discrimination is Illegal" Poster. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the employment process, please call 224-313-7000 and let us know the nature of your request and your contact information.
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Compensation
The starting salary for this position is expected to be between $98,000 to $122,500; however, base pay offered may vary within the full salary range $98,000 to $147,000 depending on job-related knowledge, skills, and experience. Base pay information is based on national averages and a geographic differential may be applied based on work location. Position may also be eligible for Amcor's Management Incentive Plan / Sales Incentive Plan, which is an annual bonus program based on business and individual performance, as well as medical coverage and other health and welfare benefits.
Benefits
When you join Amcor, you will have access to a comprehensive benefits and compensation package that includes:
  • Medical, dental and vision plans
  • Flexible time off, starting at 80 hours paid time per year for full-time salaried employees
  • Company-paid holidays starting at 8 days per year and may vary by location
  • Wellbeing program & Employee Assistance Program
  • Health Savings Account/Flexible Spending Account
  • Life insurance, AD&D, short-term & long-term disability, and voluntary benefits
  • Paid Parental Leave
  • Retirement Savings Plan with company match
  • Tuition Reimbursement (dependent upon approval)
  • Discretionary annual bonus program (initial eligibility dependent upon hire date)

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