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Market Segmentation Jobs (NOW HIRING)

Axogen

Director, Market Development

Tampa, FL · On-site

The role owns and leads development of the market development strategy for their respective market that accelerates growth across priority segments and ensure fulfilment of Axogen's mission and ...

Atlas Copco

Market Segment Manager

Houston, TX · On-site +1

$94K - $120K/yr

Your role As a Market Segment Manager, your mission is to drive growth in the air separation market by building strong customer relationships, leading strategic account initiatives, and expanding ...

Axogen

Director, Market Development

Tampa, FL · On-site

Drive strategic market segmentation, targeting, and positioning to accelerate adoption and penetration of Axogen's nerve repair algorithm and their inclusion in clinical guidelines and achievement of ...

Cryoport, Inc.

Market Development Specialist

... segments within Biopharma, Animal Health, and Reproductive Medicine in alignment with market ... development strategies and campaigns. • Identify potential leads through various channels ...

Axogen

Director, Market Development

Tampa, FL

Drive strategic market segmentation, targeting, and positioning to accelerate adoption and penetration of Axogen's nerve repair algorithm and their inclusion in clinical guidelines and achievement of ...

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Market Segmentation information

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$40.5K

$87.2K

$159K

How much do market segmentation jobs pay per year?

As of Jun 9, 2026, the average yearly pay for market segmentation in the United States is $87,236.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,500.00 and $92,500.00 per year, depending on experience, location, and employer.

What are some typical challenges faced when conducting market segmentation, and how do teams usually address them?

Professionals in market segmentation often encounter challenges such as obtaining accurate and comprehensive customer data, identifying meaningful segments, and ensuring segments are actionable for marketing strategies. Teams typically address these issues by leveraging a mix of qualitative and quantitative research methods, collaborating closely with data analysts, and regularly validating segment criteria with real-world results. Cross-functional teamwork with marketing, sales, and product departments is essential to ensure that segments are relevant and can be effectively targeted to drive business growth.

What is the difference between Market Segmentation vs Market Research?

AspectMarket SegmentationMarket Research
PurposeDividing a broad target market into smaller, more defined segmentsGathering and analyzing data about consumers, competitors, and the market
FocusIdentifying specific customer groupsUnderstanding overall market trends and insights
MethodsCustomer demographics, psychographics, behavior analysisSurveys, interviews, data analysis
OutcomeTargeted marketing strategiesInformed decision-making about market opportunities

While both roles involve understanding markets, Market Segmentation focuses on dividing the market into specific groups for targeted marketing, whereas Market Research involves collecting broad data to understand overall market conditions. Both are essential but serve different strategic purposes.

What are the key skills and qualifications needed to thrive in Market Segmentation, and why are they important?

To thrive in Market Segmentation, you need strong analytical skills, a background in marketing or business, and familiarity with data analysis methods. Proficiency in tools such as Excel, SPSS, Tableau, and CRM systems, as well as experience with market research techniques, is typically required. Exceptional communication, critical thinking, and attention to detail are soft skills that help professionals effectively interpret and present segmentation insights. Mastering these skills ensures accurate identification of target markets, enabling organizations to tailor strategies for maximum impact and competitive advantage.

What is market segmentation?

Market segmentation is the process of dividing a broad target market into smaller groups of consumers who have similar needs, characteristics, or behaviors. This helps businesses tailor their marketing strategies, products, and services to meet the specific needs of each segment more effectively. By understanding the distinct preferences of each group, companies can allocate resources more efficiently and improve customer satisfaction. Common bases for segmentation include demographics, psychographics, geographic location, and buying behavior.
More about Market Segmentation jobs
What job categories do people searching Market Segmentation jobs look for? The top searched job categories for Market Segmentation jobs are:
Market Segmentation jobs near you
Infographic showing various Market Segmentation job openings in the United States as of June 2026, with employment types broken down into 96% Full Time, and 4% Contract. Highlights an 78% Physical, 7% Hybrid, and 15% Remote job distribution, with an average salary of $87,236 per year, or $41.9 per hour.
Market Segment Manager

Market Segment Manager

Nidec Corporation

Saint Louis, MO • On-site

Full-time

Posted 22 days ago

Nidec rating

7.3

Company rating: 7.3 out of 10

Based on 52 frontline employees who took The Breakroom Quiz

249th of 417 rated machine equipment manufacturers

Job description

We begin with dreams. Dreams drive our motivation. Dreams are our future. The world's dreams, people's dreams, our dreams. Our passion creates ideas that make dreams come alive. Technology and products that were only dreams become reality.
All for dreams. Dreams challenge and the Nidec-Group will continue to meet the challenge. For the world's and people's tomorrows; the world's first, the world's best technologies and products; we will continue our part in creating a better society.
Job Summary
Nidec is the world's No.1 comprehensive motor manufacturer handling "everything that spins and moves", miniature to gigantic. Nidec is a global enterprise comprised of over 300 subsidiaries/affiliates. We are a leading manufacturer of commercial motors, industrial motors, appliance motors, and controls. Our product line features a full line of high efficiency motors for industrial applications in water treatment, mining, oil and gas, and power generation, and for commercial applications such as pool and spa, condensers, cooling towers and large refrigeration units.
From keeping us comfortable in our homes to pumping clean water to making our cars more safe, electric motors are an indispensable part of our daily lives. At Nidec, our employees are on the forefront of developing new motor technologies. As we move deeper into the age of robotics, the impact of motors will only increase.
With over 140,000 employees stationed worldwide, Nidec continues to be a unique organization, and each location maintains its individual personality.
Job Description
The Segment Manager- Distribution, is responsible for developing and executing strategies that help grow our brand presence and drive revenue growth through our distribution market. You will work closely with cross-functional teams, including sales, product development and engineering, to ensure that our business development efforts align with our company goals and objectives.
Key Responsibilities:
  • Evaluate and develop market segment margin improvement plans.
  • Communicate Nidec core technology and product capabilities to customers creating a high level of understanding.
  • Identify, prospect, and lead new business with current and new customers to increase sales and profitability.
  • Develop, manage, and implement programs that deliver profitable growth.
  • Establish and maintain solid customer growth program engagements.
  • Provide accurate monthly sales and margin forecasts. Profit & Price Management, creating and understanding detailed reporting.
  • High interaction with Engineering, Operations, Field Sales and S&OP to ensure business growth.
  • Lead & Develop Customer Relationships - Identify, cultivate, and maintain strong relationships with key customer decision-makers along with our sales team.
  • Maintain a growth program process.
  • Prepare successful, annual Strategy Reviews
  • Conduct market research and stay up-to-date on industry trends and best practices
  • Collaborate with sales and customer success teams to develop lead generation and nurturing campaigns that support revenue growth

Requirements:
  • BS/BA in business administration, marketing, or related field
  • 5+ years of experience in a similar role
  • Strong analytical skills and ability to use data to inform decision-making
  • Preferred Experience working in distribution or Broad knowledge of relevant industry, products and competitive environment
  • Results-oriented and highly self-motivated
  • Strong analytical ability and problem-solving / strategic thinking skills / excellent communication skills

Additional Job Details
Key Competencies:
  • Customer Focus: Know how to understand customers needs and satisfaction, address internally and ability to leverage that information in creating customer solutions. Communicates Nidec core technology and product capabilities to our customers creating a high level of understanding.
  • Market Analysis: Ability to interpret market trends, competitor dynamics and customer behavior to identify growth opportunities.
  • Strategic Planning: Ability to define the strategy for it's market segment based on market, data and projects aligning with company goals and market conditions.
  • Partnership Building: Ability to build strong relationships with customers and internal areas.
  • Negotiation: Aptitude for negotiation with customer and internal areas.
  • Project Management: Ability to handle various types of projects, leading cross-functional initiatives and articulate business opportunities.
  • Time Management: Balancing multiple initiatives efficiently to meet deadlines and performance targets.
  • Public Speaking and Presentations: Communicating ideas persuasively to internal and external stakeholders. Locates, evaluates, prepares, and communicates necessary information to support strong decision-making.
  • Analytical skills: Analytical skills to define price strategy, margin analysis and forecasts.

Equal Employment Opportunity and Affirmative Action at Nidec
Nidec is an Equal Employment Opportunity (EEO) and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants receive consideration for employment without regard to their age, gender, gender identity, sexual orientation, race, color, genetic information, religious creed, national origin, physical or mental disability, protected veteran status, or any other characteristic protected by law. For more information regarding your (EEO) rights as an applicant, please visit the following website: http://www1.eeoc.gov/employers/upload/eeoc_self_print_poster.pdf
Work Shift Schedule
No Soliciting
Nidec will not accept unsolicited resumes from individual recruiters or third party recruiting agencies in response to Nidec job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers. Pre-approval from the Nidec Talent Acquisition team is required before any external candidate can be submitted and such candidate must be submitted to the Nidec Talent Acquisition team.

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