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Market Research Fieldwork Jobs (NOW HIRING)

Stellantis

Market Research Analyst

Auburn Hills, MI · On-site

The Market Research Analyst designs and fields the customer research that tells the team what customers will actually pay for specific features at specific price points This role will inform the ...

STAHL

Market Research Support

Washington, DC

Market Research Support WHO WE ARE: STAHL Companies provides the Program Management for its Channel ... Bachelor's degree in a field relevant to the PWS task requirements. o Note: Greater levels of ...

Prophet

Insights Associate

Chicago, IL

$80K - $95K/yr

Manage external market research vendors on research fieldwork, data collection, and data processing * Work simultaneously on multiple projects with tight deadlines and navigate ambiguity * Pursue ...

Prophet

Insights Associate

Austin, TX

$80K - $95K/yr

Manage external market research vendors on research fieldwork, data collection, and data processing * Work simultaneously on multiple projects with tight deadlines and navigate ambiguity * Pursue ...

Aquent

Market Research Coordinator

Chicago, IL · On-site +1

$34.14 - $37.93/hr

Bachelor's Degree in Marketing, Market Research, Data Analytics, Communications, Business, or a related field. * Research Project Management: 3+ years of experience managing complex market research ...

Prophet

Insights Associate

Chicago, IL · On-site

$80K - $95K/yr

Manage external market research vendors on research fieldwork, data collection, and data processing * Work simultaneously on multiple projects with tight deadlines and navigate ambiguity * Pursue ...

Capital One

Manager, Market Research (IC)

Mclean, VA · On-site

Manager, Market Research (IC) Manager, Market Research As a Manager, Market Research supporting ... or related field) * Experience leading brand health and communications tracking research.

Apple

Market Research Data Analyst

Cupertino, CA · On-site

Apple's Market Research and Analytics team, part of Worldwide Product Marketing, is looking for a ... Bachelor's degree in a quantitative or human-behavior field (e.g., Statistics, Economics, CS ...

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How much do market research fieldwork jobs pay per hour?

As of Jun 20, 2026, the average hourly pay for market research fieldwork in the United States is $16.83, according to ZipRecruiter salary data. Most workers in this role earn between $15.62 and $18.03 per hour, depending on experience, location, and employer.

What are some common challenges faced during market research fieldwork, and how can they be managed?

Market research fieldwork often involves coordinating with diverse participants, managing tight deadlines, and adapting to changing on-ground realities. Common challenges include respondent no-shows, language or cultural barriers, and logistical issues like travel or weather disruptions. These can be managed by thorough pre-fieldwork planning, building strong communication with local partners, and having contingency plans for unexpected situations. Successful fieldworkers remain adaptable and resourceful, ensuring data quality while maintaining positive participant experiences.

What is the difference between Market Research Fieldwork vs Market Research Analyst?

AspectMarket Research FieldworkMarket Research Analyst
CredentialsTypically requires a high school diploma or equivalent; some roles may prefer a degree in marketing or social sciencesUsually requires a bachelor's degree in marketing, statistics, or related fields
Work EnvironmentField-based, involving data collection, surveys, and interviewsOffice-based, focusing on data analysis, reporting, and strategy development
Employer & Industry UsageUsed by market research firms, advertising agencies, and corporations for data collectionEmployed across industries for interpreting data and providing insights

Market Research Fieldwork involves collecting data directly from respondents through surveys and interviews in the field, while Market Research Analysts analyze this data to generate insights. Both roles are essential in the research process but focus on different stages: data collection versus data analysis.

What is market research fieldwork?

Market research fieldwork refers to the process of collecting primary data directly from sources such as consumers, businesses, or other stakeholders, usually outside an office setting. This can involve activities like surveys, interviews, focus groups, product testing, or observations conducted in-person, by telephone, or online. The goal of fieldwork is to gather firsthand insights into consumer behaviors, preferences, and opinions to inform business strategies and decision-making. Fieldwork is a critical stage in market research, ensuring that findings are based on real-world evidence rather than assumptions.

What are the key skills and qualifications needed to thrive in Market Research Fieldwork, and why are they important?

To thrive in Market Research Fieldwork, you need strong analytical skills, attention to detail, and typically a background in marketing, business, or social sciences. Familiarity with survey design tools, data collection software, and statistical analysis programs like SPSS or Qualtrics is often required. Excellent communication, adaptability, and organizational skills help build rapport with respondents and manage field logistics effectively. These skills ensure accurate data gathering, meaningful insights, and successful research outcomes for clients.
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Market Research Fieldwork jobs near you
Market Research Analyst

Market Research Analyst

Stellantis

Auburn Hills, MI • On-site

Full-time

Posted yesterday

Stellantis rating

7.4

Company rating: 7.4 out of 10

Based on 124 frontline employees who took The Breakroom Quiz

17th of 44 rated automakers

Job description

The Market Research Analyst designs and fields the customer research that tells the team what customers will actually pay for specific features at specific price points
This role will inform the analytical framework assessing content application, competitive benchmarking, market intelligence and dealer ordering. They will create recommendations for Brand Operations, Product Planning, Dealer Network and Brand Finance.
KEY RESPONSIBILITIES
Responsibilities:
  • Design and field conjoint and discrete choice studies to estimate willingness-to-pay by feature, segment, and price band
  • Own the VOC research program: structured, recurring customer voice inputs that inform content and pricing recommendations
  • Translate research findings into specific content recommendations the analytical team can model.
  • Manage external research vendor relationships (J.D. Power, custom research firms)
  • Produce research insight reporting for the Vehicle Optimization team as well as Brand Operations teams

REQUIRED QUALIFICATIONS
Basic Qualifications:
  • Bachelors Degree Required
  • Minimum 3 years in market research with a quantitative methods focus
  • Hands-on experience designing and fielding conjoint, MaxDiff, or discrete choice studies
  • Strong analytical skills; comfort with statistical software (R, SPSS, or equivalent)
  • Strong written and visual communication; ability to translate research into business recommendations
  • Experience managing research vendors and budgets

PREFERRED QUALIFICATIONS
Preferred Qualifications:
  • Automotive experience; familiarity with incentive program structures and pricing economics.
  • Familiarity with willingness-to-pay modeling, price elasticity research, or pricing research
  • Experience working with J.D. Power, GfK, or equivalent automotive research providers

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