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Manager Media Relations Jobs in Rochester, NY (NOW HIRING)

Media Relations - Preferred * Business To Business - Preferred * Journalism - Preferred * Media Coverage - Preferred * Social Media - Preferred * Project Management - Preferred * Thought Leadership ...

Media Relations - Preferred * Business To Business - Preferred * Journalism - Preferred * Media Coverage - Preferred * Social Media - Preferred * Project Management - Preferred * Thought Leadership ...

Paid Social Media Specialist

Rochester, NY · On-site +1

$103K - $193K/yr

Help to define and execute a paid social media strategy in collaboration with management and cross functional stakeholders (i.e., PR, Brand, Corporate Comms, etc.). * Participate as a core team ...

Work directly with local news media organizations to release stories and develop public relations campaigns * Conduct ship and base tours for high−profile individuals and foreign dignitaries ...

Communications Specialist

Rochester, NY · On-site

$52K - $70K/yr

... media, and email marketing content. * Oversees website management and content development ... Bachelor's degree in Communications, Marketing, Public Relations, Journalism or related field

Communications Specialist

Rochester, NY · On-site

$52K - $70K/yr

... media, and email marketing content. * Oversees website management and content development ... Bachelor's degree in Communications, Marketing, Public Relations, Journalism or related field

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Manager Media Relations information

See Rochester, NY salary details

$51.8K

$92.6K

$117.9K

How much do manager media relations jobs pay per year?

As of Jul 29, 2026, the average yearly pay for manager media relations in Rochester, NY is $92,578.00, according to ZipRecruiter salary data. Most workers in this role earn between $76,000.00 and $115,900.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Manager, Media Relations, and why are they important?

To thrive as a Manager, Media Relations, you need expertise in public relations strategies, media outreach, and a relevant degree such as communications or journalism. Familiarity with media monitoring tools, press release distribution platforms, and CRM systems is typically required. Strong interpersonal skills, crisis management, and persuasive communication set outstanding candidates apart. These skills are crucial for effectively managing a company's public image and building positive relationships with media outlets.

How does a Manager of Media Relations typically collaborate with other departments within an organization?

A Manager of Media Relations works closely with various departments, such as marketing, executive leadership, and product teams, to ensure consistent messaging and effective communication strategies. They often coordinate with subject matter experts to gather information, align media outreach with broader organizational goals, and prepare spokespeople for interviews. This cross-functional collaboration is essential for developing timely press releases, responding to media inquiries, and managing crisis communication situations. Strong teamwork and communication skills are crucial in this role to build alignment and maintain a positive public image.

What Does a Media Relations Manager Do?

Media relations managers oversee communications between a corporation and the media. Their responsibilities include developing relationships with members of the media, creating and implementing communication plans, and writing or approving press releases. In many companies, the duties of this job include other PR work, such as social media, speeches, brand messaging. Strong interpersonal, marketing and communication skills are all necessary for a successful career as a media relations director. Qualifications include a bachelor’s degree in business, marketing, communication, or a related field, and significant experience in media relations.

What is the difference between Manager Media Relations vs Public Relations Specialist?

AspectManager Media RelationsPublic Relations Specialist
CredentialsBachelor's degree in communications, marketing, or related field; experience in media outreachBachelor's degree in communications, public relations, or related field; strong media relations skills
Work EnvironmentCorporate or agency settings, managing media campaignsCorporate, agency, or nonprofit settings, handling media and public image
Employer & Industry UsageUsed in large organizations, PR firms, and media agenciesCommon across various industries including corporate, nonprofit, and government
Search & Comparison IntentOften compared for media outreach roles, strategic communicationCompared for media interaction and public image management

The main difference is that a Manager Media Relations typically oversees media strategies and manages teams, while a Public Relations Specialist focuses on executing media campaigns and maintaining the organization's public image. Both roles require strong media skills and communication expertise but differ in scope and seniority.

What does a Manager Media Relations do?

A Manager Media Relations is responsible for developing and maintaining positive relationships between an organization and the media. They craft press releases, coordinate interviews, manage media inquiries, and help shape the public image of their company. Their role involves monitoring media coverage, responding to crises, and ensuring consistent messaging across all media platforms. By building strong relationships with journalists and media outlets, they help ensure that the organization's news and stories are presented accurately and positively.
What are popular job titles related to Manager Media Relations jobs in Rochester, NY? For Manager Media Relations jobs in Rochester, NY, the most frequently searched job titles are:
What job categories do people searching Manager Media Relations jobs in Rochester, NY look for? The top searched job categories for Manager Media Relations jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Manager Media Relations jobs? Cities near Rochester, NY with the most Manager Media Relations job openings:
Infographic showing various Manager Media Relations job openings in Rochester, NY as of July 2026, with employment types broken down into 81% Full Time, 17% Part Time, 1% Temporary, and 1% Contract. Highlights an 85% Physical, 1% Hybrid, and 14% Remote job distribution, with an average salary of $92,578 per year, or $44.5 per hour.
External Communications -Senior Manager

External Communications -Senior Manager

Deloitte

Rochester, NY • On-site

Other

This job post has expired today. Applications are no longer accepted.


Deloitte rating

8.1

Company rating: 8.1 out of 10

Based on 91 frontline employees who took The Breakroom Quiz

56th of 150 rated financial services


Job description

External Communications - Senior Manager

Deloitte's Marketing, Brand & Communications team is seeking a strategic external communications and public relations professional to drive marketplace growth through integrated brand PR, media relations, and paid media collaboration. This role will develop and execute external communications strategies and campaigns that amplify Deloitte's highest priority growth areas, in close collaboration with senior leaders and cross-functional teams across brand, communications, and media. The successful candidate will help strengthen the Deloitte brand, elevating priority offerings and narratives, and position leaders as trusted voices through coordinated earned and paid amplification.

Recruiting for this role ends on 08/16/2026

The ideal candidate brings strong media relations experience, executive presence, and sound judgment under pressure, along with the ability to collaborate effectively and drive a clear, consistent narrative brand across a matrixed organization. Success in this role requires exceptional communication skills, proactivity, teamwork, and the delivery of consistently high-quality results.

Responsibilities

  • Lead Brand PR team for US External Communications and elevate Deloitte's brand storytelling via the media, working in collaboration with Brand leadership.
  • Drive connectivity across Deloitte's highly matrixed environment to up-level storytelling opportunities.
  • Develop stronger collaboration between paid and earned media teams, including strategy development and execution to maximize Deloitte's investments.
  • Work collaboratively with Brand Research & Insights team to develop data-based messaging for media relations initiatives that drive the Deloitte brand forward.
  • Advance the measurement of the team's impact and value to the firm, leveraging AI tools to generate new insights into media coverage and recommending ways to evolve messaging, target key media outlets, and meet business goals.
  • Help lead the external communications team, counseling colleagues on brand narrative, messaging, PR considerations and other strategic thinking to ensure the Marketing, Brand & Communications team is positioning the Deloitte brand in the strongest light.
  • Manage external PR agency resources to extend capacity, ensure quality execution, and deliver against strategic objectives.
  • Guide and coach team members and direct reports.
  • Bring innovative ideas to advance the overall external communications team in terms of techniques and new tools.
  • Operate with strong project management discipline, balancing multiple priorities and stakeholders to deliver consistently high-quality results on tight timelines.
  • Identify and implement innovation opportunities, including integrating AI into workflows where appropriate to improve speed, quality, and effectiveness.

Successful candidate will possess

  • Exceptional communication skills and sound judgment, with the proven ability to advise senior leaders and make strategic decisions under pressure.
  • Strong media relations expertise and the ability to build trusted relationships and align diverse stakeholders across a matrixed environment.
  • Sharp project management skills with a track record of delivering high-quality results under tight deadlines and shifting priorities.
  • A commitment to coaching and mentoring junior team members, paired with a growth mindset toward adopting new technologies and AI platforms.

The Team
Deloitte's Marketing, Brand & Communications team combines the power of Deloitte's brand with inspired marketing minds to produce envy-inducing business results. From events to social media to digital assets and execution, our blend of insights from our expert marketers and world-class creative talent produces attention-grabbing campaigns anchored in data-infused strategies. When stakeholders need next-level solutions that support their business priorities, Marketing, Brand & Communications is the partner that can transform big ideas into big impact.

Qualifications

  • Must have prior Deloitte Experience 
  • Communications professional with a minimum of 12+ years relevant experience 
  • A bachelor's degree, preferably in Communications, English, Public Relations, or Journalism
  • Proven success in developing and executing external communications strategy and communications plans for a large business, preferably in professional services
  • Excellent interpersonal, verbal, and presentation skills, including the ability to interact with and coach senior leaders and highly intellectual thinkers
  • Strong listening and persuasive communication skills; able to gain consensus through influence and ability to pivot when warranted
  • Experience in measuring the effectiveness of communication strategies 
  • Negotiation and critical thinking skills; flexibility and adaptability
  • High-level proficiency with Microsoft PowerPoint, Outlook and Word. Knowledgeable in all aspects of Microsoft Office and ancillary programs as well as with media relations platforms such as Muck Rack and Meltwater.
  • Understanding of GEO and interconnectivity between media relations and LLMs
  • Travel up to 10%

The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Deloitte, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is $107700 - $221200.

You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.

This position is aligned with the Core Talent Model. To view the associated benefit package, please reference this document https://resources.deloitte.com/:b:/r/sites/dnet-tod-us/Shared%20Documents/Benefits/USBenefitsJourneyCDandETAM.pdf?csf=1&web=1&e=pKjS1C.

Deloitte is committed to providing reasonable accommodations for people with disabilities. If you require a reasonable accommodation to participate in the recruiting process, please direct your inquiries to the Global Call Center (GCC) at USTalentCICInbox@deloitte.com.

Qualifications:

External Communications - Senior Manager

Deloitte's Marketing, Brand & Communications team is seeking a strategic external communications and public relations professional to drive marketplace growth through integrated brand PR, media relations, and paid media collaboration. This role will develop and execute external communications strategies and campaigns that amplify Deloitte's highest priority growth areas, in close collaboration with senior leaders and cross-functional teams across brand, communications, and media. The successful candidate will help strengthen the Deloitte brand, elevating priority offerings and narratives, and position leaders as trusted voices through coordinated earned and paid amplification.

Recruiting for this role ends on 08/16/2026

The ideal candidate brings strong media relations experience, executive presence, and sound judgment under pressure, along with the ability to collaborate effectively and drive a clear, consistent narrative brand across a matrixed organization. Success in this role requires exceptional communication skills, proactivity, teamwork, and the delivery of consistently high-quality results.

Responsibilities

  • Lead Brand PR team for US External Communications and elevate Deloitte's brand storytelling via the media, working in collaboration with Brand leadership.
  • Drive connectivity across Deloitte's highly matrixed environment to up-level storytelling opportunities.
  • Develop stronger collaboration between paid and earned media teams, including strategy development and execution to maximize Deloitte's investments.
  • Work collaboratively with Brand Research & Insights team to develop data-based messaging for media relations initiatives that drive the Deloitte brand forward.
  • Advance the measurement of the team's impact and value to the firm, leveraging AI tools to generate new insights into media coverage and recommending ways to evolve messaging, target key media outlets, and meet business goals.
  • Help lead the external communications team, counseling colleagues on brand narrative, messaging, PR considerations and other strategic thinking to ensure the Marketing, Brand & Communications team is positioning the Deloitte brand in the strongest light.
  • Manage external PR agency resources to extend capacity, ensure quality execution, and deliver against strategic objectives.
  • Guide and coach team members and direct reports.
  • Bring innovative ideas to advance the overall external communications team in terms of techniques and new tools.
  • Operate with strong project management discipline, balancing multiple priorities and stakeholders to deliver consistently high-quality results on tight timelines.
  • Identify and implement innovation opportunities, including integrating AI into workflows where appropriate to improve speed, quality, and effectiveness.

Successful candidate will possess

  • Exceptional communication skills and sound judgment, with the proven ability to advise senior leaders and make strategic decisions under pressure.
  • Strong media relations expertise and the ability to build trusted relationships and align diverse stakeholders across a matrixed environment.
  • Sharp project management skills with a track record of delivering high-quality results under tight deadlines and shifting priorities.
  • A commitment to coaching and mentoring junior team members, paired with a growth mindset toward adopting new technologies and AI platforms.

The Team
Deloitte's Marketing, Brand & Communications team combines the power of Deloitte's brand with inspired marketing minds to produce envy-inducing business results. From events to social media to digital assets and execution, our blend of insights from our expert marketers and world-class creative talent produces attention-grabbing campaigns anchored in data-infused strategies. When stakeholders need next-level solutions that support their business priorities, Marketing, Brand & Communications is the partner that can transform big ideas into big impact.

Qualifications

  • Must have prior Deloitte Experience 
  • Communications professional with a minimum of 12+ years relevant experience 
  • A bachelor's degree, preferably in Communications, English, Public Relations, or Journalism
  • Proven success in developing and executing external communications strategy and communications plans for a large business, preferably in professional services
  • Excellent interpersonal, verbal, and presentation skills, including the ability to interact with and coach senior leaders and highly intellectual thinkers
  • Strong listening and persuasive communication skills; able to gain consensus through influence and ability to pivot when warranted
  • Experience in measuring the effectiveness of communication strategies 
  • Negotiation and critical thinking skills; flexibility and adaptability
  • High-level proficiency with Microsoft PowerPoint, Outlook and Word. Knowledgeable in all aspects of Microsoft Office and ancillary programs as well as with media relations platforms such as Muck Rack and Meltwater.
  • Understanding of GEO and interconnectivity between media relations and LLMs
  • Travel up to 10%

The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Deloitte, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is $107700 - $221200.

You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.

This position is aligned with the Core Talent Model. To view the associated benefit package, please reference this document https://resources.deloitte.com/:b:/r/sites/dnet-tod-us/Shared%20Documents/Benefits/USBenefitsJourneyCDandETAM.pdf?csf=1&web=1&e=pKjS1C.

Deloitte is committed to providing reasonable accommodations for people with disabilities. If you require a reasonable accommodation to participate in the recruiting process, please direct your inquiries to the Global Call Center (GCC) at USTalentCICInbox@deloitte.com.

Education:Bachelor's DegreeEmployment Type:

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