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Manager Anime Marketing Jobs (NOW HIRING)

Jakks Pacific Inc

Director, Marketing

Santa Monica, CA · On-site

$120K - $160K/yr

Own the P&L including management of pricing, costing, profitability analysis, and SKU management ... Affinity for Anime, pop culture and a desire to bring properties to life for fans of all ages

ARENA SNK, Inc

Sr. Director, Marketing

Los Angeles, CA · On-site

$240K - $270K/yr

Deep passion for gaming, anime, and entertainment and lives and breathes pop culture. What You'll ... Manage and inspire agency and production partners setting the brief, pushing creative, and holding ...

ARENA SNK, Inc

Sr. Director, Marketing

Los Angeles, CA · On-site

$240K - $270K/yr

Deep passion for gaming, anime, and entertainment and lives and breathes pop culture. What You'll ... Manage and inspire agency and production partners setting the brief, pushing creative, and holding ...

Jakks Pacific Inc

Director, Marketing

Santa Monica, CA · On-site

$120 - $160/hr

Own the P&L including management of pricing, costing, profitability analysis, and SKU management ... Affinity for Anime, pop culture and a desire to bring properties to life for fans of all ages

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Manager Anime Marketing information

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$33K

$83.5K

$145.5K

How much do manager anime marketing jobs pay per year?

As of Sep 6, 2026, the average yearly pay for manager anime marketing in the United States is $83,488.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $98,000.00 per year, depending on experience, location, and employer.

What is a manager anime marketing?

A Manager Anime Marketing is a professional responsible for developing and executing marketing strategies to promote anime series, movies, and related merchandise. They coordinate campaigns, work with licensors and distributors, manage social media presence, and oversee promotional events to reach target audiences. The role requires a deep understanding of anime culture, market trends, and fan engagement. Typically, they collaborate with creative teams and analyze marketing performance to maximize the reach and impact of anime content.

What are the main challenges faced by a manager anime marketing, and how can they be addressed?

A Manager in Anime Marketing often faces the challenge of balancing the expectations of passionate fan communities with the objectives of business stakeholders. Navigating cultural differences between Japanese content creators and international markets can require strong communication skills and cultural sensitivity. Additionally, staying ahead of rapidly changing trends and leveraging digital platforms effectively are key to successful campaigns. Building strong relationships with licensors, creative teams, and distribution partners is essential to ensure cohesive and impactful marketing strategies.

What are the key skills and qualifications needed to thrive as a manager anime marketing, and why are they important?

To thrive as a Manager Anime Marketing, you need expertise in marketing strategy, brand management, and a deep understanding of anime culture, often supported by a degree in marketing or communications. Familiarity with digital marketing platforms, social media analytics tools, and project management systems is essential. Creativity, strong communication, and the ability to collaborate across multicultural teams set top performers apart. These skills and qualities are vital for effectively promoting anime properties, engaging passionate fan bases, and driving successful campaigns in a competitive entertainment market.

What is the difference between Manager Anime Marketing vs Anime Marketing Coordinator?

AspectManager Anime MarketingAnime Marketing Coordinator
ResponsibilitiesOversees marketing strategies, manages teams, develops campaignsSupports marketing efforts, coordinates events, assists with campaign execution
Required SkillsLeadership, strategic planning, industry knowledgeCommunication, organization, basic marketing skills
ExperienceSeveral years in marketing, management experienceEntry to mid-level marketing experience
Work EnvironmentFast-paced, team management, strategic planningSupportive, collaborative, execution-focused

The Manager Anime Marketing typically leads marketing initiatives and manages teams, requiring more experience and strategic skills. The Anime Marketing Coordinator supports these efforts with execution and coordination, often at an entry or mid-level. Both roles are essential in the anime industry but differ mainly in scope and responsibility.

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Manager Anime Marketing jobs near you
Infographic showing various Manager Anime Marketing job openings in the United States as of August 2026, with employment types broken down into 95% Full Time, and 5% Part Time. Highlights an 65% In-person, 25% Hybrid, and 10% Remote job distribution, with an average salary of $83,488 per year, or $40.1 per hour.

Marketing Manager - Anime & Pop Culture, Bilingual

24 Seven Talent

Los Angeles, CA • On-site

Full-time

This job post has expired 2 days ago. Applications are no longer accepted.

Job description

Marketing Manager Are you passionate about anime, fandoms, and Japanese pop culture? We're looking for a Marketing Manager to help bring that energy to life across social media and live fan experiences throughout LATAM and North America . In this role, you'll partner with regional teams and agencies to create campaigns that celebrate the fan community — from conventions and promotions to cross-regional storytelling.

You'll collaborate with global teams, help manage social channels, and support activations that connect fans to the brands they love. What We're Looking For 2+ years of experience in social media, marketing, or event Passion for anime and pop culture Fluency in Portuguese or Spanish Experience in experiential or event-based marketing Strong collaborator who listens, adapts, and thrives in a global environment Proficiency in Adobe Creative Suite and Microsoft Office Bonus Experience in entertainment, media, or licensing Includes travel to conventions and fan events If you live and breathe anime culture and love creating experiences for fans, we'd love to meet you!

Apply