Who We Are Authentic Brands Group (Authentic) is a global brand and entertainment platform that ... This individual will translate brand and product priorities into impactful marketing campaigns ...
Who We Are Authentic Brands Group (Authentic) is a global brand and entertainment platform that ... This individual will translate brand and product priorities into impactful marketing campaigns ...
About the Role The Global Campaigns Manager will support the strategy, execution, and performance ... Being on camera fosters authentic connection, improves communication, and allows for full ...
About the Role The Global Campaigns Manager will support the strategy, execution, and performance ... Being on camera fosters authentic connection, improves communication, and allows for full ...
About the Role The Global Campaigns Manager will support the strategy, execution, and performance ... Being on camera fosters authentic connection, improves communication, and allows for full ...
About the Role The Global Campaigns Manager will support the strategy, execution, and performance ... Being on camera fosters authentic connection, improves communication, and allows for full ...
At HRC, we are dedicated to building a diverse, inclusive and authentic workplace, so if you're ... The Director, National Campaigns will be responsible for leading a cross-organizational team of ...
At HRC, we are dedicated to building a diverse, inclusive and authentic workplace, so if you're ... The Director, National Campaigns will be responsible for leading a cross-organizational team of ...
... their authentic selves to their day, every day. Our working philosophy is that "EX = CX": when ... The ideal candidate has hands-on experience managing all aspects of campaigns including lead ...
... their authentic selves to their day, every day. Our working philosophy is that "EX = CX": when ... The ideal candidate has hands-on experience managing all aspects of campaigns including lead ...
... their authentic selves to their day, every day. Our working philosophy is that "EX = CX": when ... The ideal candidate has hands-on experience managing all aspects of campaigns including lead ...
Quick apply
... their authentic selves to their day, every day. Our working philosophy is that "EX = CX": when ... The ideal candidate has hands-on experience managing all aspects of campaigns including lead ...
Who We Are Authentic Brands Group (Authentic) is a global brand and entertainment platform that ... Ensure campaigns account for downstream needs including retail, e-commerce, and digital channels
Who We Are Authentic Brands Group (Authentic) is a global brand and entertainment platform that ... Ensure campaigns account for downstream needs including retail, e-commerce, and digital channels
Authentic is an award-winning digital agency specializing in fundraising, advertising, online ... Ability to plan and execute advertising campaigns for clients including regular campaign tracking ...
Authentic is an award-winning digital agency specializing in fundraising, advertising, online ... Ability to plan and execute advertising campaigns for clients including regular campaign tracking ...
External Communications & Campaigns Lead
Irvine, CA · On-site
$30K - $31K/yr
Brands. Much of our fan love and authentic connection with our communities are rooted in being ... The External Communications & Campaigns Lead will lead the Taco Bell Foundation's external ...
External Communications & Campaigns Lead
Irvine, CA · On-site
$30K - $31K/yr
Brands. Much of our fan love and authentic connection with our communities are rooted in being ... The External Communications & Campaigns Lead will lead the Taco Bell Foundation's external ...
Who We Are Authentic Brands Group (Authentic) is a global brand and entertainment platform that ... Plan and manage influencer campaigns * Working both organically and within a given budget, lead ...
Who We Are Authentic Brands Group (Authentic) is a global brand and entertainment platform that ... Plan and manage influencer campaigns * Working both organically and within a given budget, lead ...
External Communications & Campaigns Lead
$30K - $31K/yr
Brands. Much of our fan love and authentic connection with our communities are rooted in being ... The External Communications & Campaigns Lead will lead the Taco Bell Foundation's external ...
External Communications & Campaigns Lead
$30K - $31K/yr
Brands. Much of our fan love and authentic connection with our communities are rooted in being ... The External Communications & Campaigns Lead will lead the Taco Bell Foundation's external ...
Global Campaigns Manager
Palo Alto, CA · On-site
$138K - $207K/yr
Rubrik is looking for a Global Campaigns Manager to elevate our demand generation efforts. We need ... We believe in empowering everyone to bring their authentic selves to work and achieve their fullest ...
Global Campaigns Manager
Palo Alto, CA · On-site
$138K - $207K/yr
Rubrik is looking for a Global Campaigns Manager to elevate our demand generation efforts. We need ... We believe in empowering everyone to bring their authentic selves to work and achieve their fullest ...
Social Media Manager
New York, NY · On-site
Company Description Authentic Brands Group is a brand development and licensing company. We acquire ... Qualifications • 3-4 years experience managing social media campaigns for fashion or ...
Social Media Manager
New York, NY · On-site
Company Description Authentic Brands Group is a brand development and licensing company. We acquire ... Qualifications • 3-4 years experience managing social media campaigns for fashion or ...
Social Media Manager
New York, NY · On-site
Company Description Authentic Brands Group is a brand development and licensing company. We acquire ... Qualifications 3-4 years experience managing social media campaigns for fashion or entertainment ...
Social Media Manager
New York, NY · On-site
Company Description Authentic Brands Group is a brand development and licensing company. We acquire ... Qualifications 3-4 years experience managing social media campaigns for fashion or entertainment ...
Ensure all content is rooted in the authentic and honest voice of the client, and that each program ... Experience in stakeholder or client management, copywriting, and digital ad campaigns * Proficient ...
Ensure all content is rooted in the authentic and honest voice of the client, and that each program ... Experience in stakeholder or client management, copywriting, and digital ad campaigns * Proficient ...
Director, Talent Marketing (Sports & Athletes)
$125K - $140K/yr
... across Authentic Brands Group's global portfolio. As part of the centralized Talent & Influencer ... This individual will translate brand and product priorities into impactful marketing campaigns ...
Director, Talent Marketing (Sports & Athletes)
$125K - $140K/yr
... across Authentic Brands Group's global portfolio. As part of the centralized Talent & Influencer ... This individual will translate brand and product priorities into impactful marketing campaigns ...
Freemium Brand Strategy & Campaigns Sr. Manager
New York, NY · On-site
$140K - $160K/yr
... campaigns, product launches, and brand initiatives. This role translates the global brand vision ... into authentic storytelling that drives the business. Campaign & Content Architecture & Systems
Freemium Brand Strategy & Campaigns Sr. Manager
New York, NY · On-site
$140K - $160K/yr
... campaigns, product launches, and brand initiatives. This role translates the global brand vision ... into authentic storytelling that drives the business. Campaign & Content Architecture & Systems
Senior Manager, Integrated Marketing
$90K - $110K/yr
Plan and manage influencer campaigns * Working both organically and within a given budget, lead ... Integrate AI tools into content development plans (e.g., Authentic AI, Midjourney, Firefly) to ...
Senior Manager, Integrated Marketing
$90K - $110K/yr
Plan and manage influencer campaigns * Working both organically and within a given budget, lead ... Integrate AI tools into content development plans (e.g., Authentic AI, Midjourney, Firefly) to ...
This role will focus on bringing our industry strategy to life through credible and authentic content, messaging, campaigns, and field-facing assets that demonstrate exactly how Alteryx solves the ...
This role will focus on bringing our industry strategy to life through credible and authentic content, messaging, campaigns, and field-facing assets that demonstrate exactly how Alteryx solves the ...
This role will focus on bringing our industry strategy to life through credible and authentic content, messaging, campaigns, and field-facing assets that demonstrate exactly how Alteryx solves the ...
This role will focus on bringing our industry strategy to life through credible and authentic content, messaging, campaigns, and field-facing assets that demonstrate exactly how Alteryx solves the ...
Authentic Campaigns information
What is Authentic Campaigns?
What skills and qualifications are needed to thrive as a digital campaign manager at Authentic Campaigns?
What are common challenges faced by digital strategists at Authentic Campaigns, and how can new team members prepare for them?
What is the difference between Authentic Campaigns vs Content Marketing Specialists?
| Aspect | Authentic Campaigns | Content Marketing Specialists |
|---|---|---|
| Credentials | Marketing or communications degree, experience in campaign development | Marketing, communications, or journalism degree, content creation experience |
| Work Environment | Agency or client-side marketing teams, project-based | Digital marketing teams, content creation departments |
| Industry Usage | Advertising, branding, social media campaigns | Content creation, blog writing, social media content |
| Search & Comparison Intent | Campaign strategy, authenticity in marketing | Content development, storytelling skills |
Authentic Campaigns focus on designing genuine marketing initiatives that resonate with audiences, often involving strategic planning and brand storytelling. Content Marketing Specialists primarily create engaging content to attract and retain customers. While both roles require marketing knowledge, Authentic Campaigns emphasize campaign authenticity and strategy, whereas Content Marketing Specialists concentrate on content creation and storytelling.
What cities are hiring for Authentic Campaigns jobs?
Cities with the most Authentic Campaigns job openings:
What states have the most Authentic Campaigns jobs?
States with the most job openings for Authentic Campaigns jobs include:
What job categories do people searching Authentic Campaigns jobs look for?
The top searched job categories for Authentic Campaigns jobs are:

Full-time
Re-posted 19 days ago
Job description
Authentic Brands Group (Authentic) is a global brand and entertainment platform that owns and invests in iconic intellectual property and cultural assets. It accelerates brands through a set of specialized businesses that combine powerful storytelling, premium content, unforgettable live experiences and global commerce. Through a network of more than 1,700 best-in-class licensees and strategic partners across 150 countries and expansive distribution, Authentic's brands drive more than $36 billion in annual systemwide retail sales worldwide.
Authentic's diversified portfolio spans more than 50 brands and reaches nearly one billion social media followers. Its roster includes Reebok, Champion, Shaquille O'Neal, David Beckham, Kevin Hart, Sports Illustrated, Elvis Presley, Muhammad Ali, Marilyn Monroe, GUESS, Aéropostale, Nautica, Eddie Bauer, Lucky Brand, Nine West, Brooks Brothers, Juicy Couture, Vince Camuto, Izod, Van Heusen, Dockers, Ted Baker, Hart Schaffner Marx, Vince, Barneys New York, Judith Leiber, Quiksilver, Spyder, Billabong, Volcom, Roxy, RVCA, DC Shoes, Prince, Sperry and Hunter.
For more information, visit corporate.authentic.com. Follow Authentic on LinkedIn, Instagram and WeChat.
Why Authentic
You'll be able to access the resources and scale, while leveraging innovative technology and nimble environment. What we're saying is, this isn't your average day job. If you're hungry to drive ideas into action and own your career, let's chat. Our team is rapidly innovating to evolve and define the future of our brands. With the help of some of the brightest minds in retail, marketing, licensing, legal and more, we are building the intersection of digital and experiential marketing to help achieve that mission. We reimagine, evolve and transform brands! At Authentic, we foster an inclusive workplace where diversity of thought and expertise drive competitive advantage. Our global teams are built by go-getters who contribute unique perspectives and push the boundaries of creativity and innovation. Headquartered in New York City, Authentic has offices in major metropolitan cities including Los Angeles and Miami, as well as Toronto, Mexico City, London, and Shanghai.
The Director, Talent Marketing (Sports & Athletes) will lead the development and execution of athlete-driven marketing strategies across Authentic Brands Group's global portfolio. As part of the centralized Talent & Influencer Marketing function, this role will be responsible for leveraging athletes and sports talent as a core marketing channel to drive cultural relevance, brand storytelling, and measurable business growth.
This individual will translate brand and product priorities into impactful marketing campaigns powered by athlete talent-overseeing creative, content, and distribution strategies across paid, owned, and earned channels. The Director will serve as a key cross-functional marketing leader, partnering closely with brand marketing, PR, social, and regional teams to bring campaigns to life at scale. The role reports into the VP of Talent & Influencer Marketing.
What you'll be working on
Marketing Strategy & Campaign Development
- Lead athlete-driven marketing strategies across ABG's portfolio, aligning talent to seasonal campaigns, product launches, and key cultural moments
- Translate brand objectives into integrated marketing plans powered by athlete talent
- Develop campaign frameworks that drive full-funnel impact-from awareness to conversion
Content & Creative Leadership
- Oversee the development of athlete-led content across campaigns, including shoots, social content, and brand storytelling
- Partner with creative and brand teams to shape narratives that resonate culturally and elevate brand positioning
- Ensure all talent content is optimized for performance across platforms (social, digital, retail, ecomm)
Campaign Execution & Channel Integration
- Lead execution of athlete marketing campaigns across paid, owned, and earned channels
- Partner with paid media, social, and PR teams to maximize reach, engagement, and conversion
- Ensure seamless integration of athlete talent into broader marketing ecosystems (retail moments, events, brand activations)
Talent Strategy
- Identify and recommend athletes who align with brand positioning, audience targets, and campaign objectives
- Build a strategic roster of athletes to support ongoing marketing needs (ambassadors, campaign talent, cultural moments)
- Partner with internal teams to ensure talent is leveraged effectively across all marketing touchpoints
Cross-Functional & Global Collaboration
- Collaborate with global and regional marketing teams (EMEA, LATAM, APAC) to scale campaigns and localize athlete-driven content
- Act as a central connector across brand, PR, social, and events teams to ensure cohesive campaign execution
- Align talent marketing efforts with broader business and retail priorities
Performance & Optimization
- Define and track campaign success metrics, including engagement, impressions, traffic, and sales impact
- Analyze performance and optimize talent-driven marketing strategies based on data and insights
- Develop executive-level recaps highlighting marketing impact and ROI
Leadership & Team Development
- Mentor and manage junior team members, fostering a marketing-first mindset
- Establish best practices for athlete-driven marketing across the organization
- Drive operational excellence across campaign planning, execution, and reporting
- 7-10+ years of experience in marketing, talent marketing, sports marketing, or influencer marketing
- Proven experience developing and executing integrated marketing campaigns
- Strong understanding of how talent (athletes/celebrities/influencers) drives brand marketing and consumer engagement
- Experience working across content, social, PR, and paid media channels
- Strong analytical mindset with the ability to tie marketing efforts to business outcomes
- Experience leading cross-functional initiatives and influencing senior stakeholders
- Excellent communication, leadership, and presentation skills
- Passion for sports, culture, and modern marketing
Primary Location Salary Range: $125,000 - $140,000
Fraud Alert: Unauthorized Job Offers and Impersonations
We have been made aware of fraudulent job offers and interview requests being sent by individuals falsely claiming to represent Authentic. These scams are often initiated via email, employment websites and social media, and may include fake interview requests, offer letters or attempts to collect personal and financial information.
Please note:
- All legitimate Authentic job postings can be found only on our official website (authentic.com) or through our verified LinkedIn page (https://www.linkedin.com/company/weareauthentic).
- Authentic does not conduct interviews over Teams or Zoom without prior email correspondence from a verified @authentic.com email address.
- We will never ask you for sensitive personal information, payment or banking details as part of the hiring process.
If you believe you've been contacted by someone impersonating an Authentic team member, please report it immediately by emailing peopleandculture@authentic.com.
Authentic is an equal-opportunity employer and we value and embrace the diversity and inclusion of all Team Members. We do not discriminate on the basis of gender, gender identity, sexual orientation, race, national origin, disability, age, marital status, protected veteran status, or other legally protected status.
For individuals with disabilities or religious obligations who would like to request an accommodation, please contact talent@authentic.com
To access Authentic' s Privacy Policy, which contains information regarding data collected from job applicants and how we use it, please click here: https://authentic.com/pages/privacy-policy
About Authentic Brands Group
Sourced by ZipRecruiter
Industry
Marketing
Company size
201 - 500 Employees
Headquarters location
New York, NY, US
Year founded
2010