1

Loyalty Strategy Jobs (NOW HIRING)

Director, Loyalty Programs

New York, NY · On-site

$180K - $200K/yr

Drive the Loyalty Strategy P&L * Take full P&L ownership of a key segment that generates a significant percentage of company * Set the annual plan and long-term strategy to achieve program objectives ...

Support loyalty strategy to drive ongoing acquisition and engagement resulting in profitable organic or incremental Guest behaviors, including increased frequency and conversion. This includes, but ...

Director, Loyalty Programs

Boston, MA · On-site

$180K - $200K/yr

Drive the Loyalty Strategy P&L * * Take full P&L ownership of a key segment that generates a significant percentage of company * Set the annual plan and long-term strategy to achieve program ...

Director, Loyalty Programs

Boston, MA · On-site

$180K - $200K/yr

Drive the Loyalty Strategy P&L * * Take full P&L ownership of a key segment that generates a significant percentage of company * Set the annual plan and long-term strategy to achieve program ...

Sr. Manager, Loyalty

Miami, FL · On-site

$120K - $151K/yr

Support loyalty strategy to drive ongoing acquisition and engagement resulting in profitable organic or incremental Guest behaviors, including increased frequency and conversion. This includes, but ...

Zeta Loyalty helps brands move beyond static loyalty programs with intelligent experiences designed ... Translate product strategy into executable engineering roadmaps. * Participate in quarterly ...

Zeta Loyalty helps brands move beyond static loyalty programs with intelligent experiences designed ... Translate product strategy into executable engineering roadmaps. * Participate in quarterly ...

Responsibilities Strategy & Business Ownership * Define the enterprise Loyalty and CRM vision, multi-year roadmap, and investment strategy -- with explicit business cases tied to retention, lifetime ...

Responsibilities Strategy & Business Ownership * Define the enterprise Loyalty and CRM vision, multi-year roadmap, and investment strategy -- with explicit business cases tied to retention, lifetime ...

We are looking for a Lifecycle Marketing Manager to own and optimize our North America lifecycle marketing strategy across email, SMS, retention, and loyalty. This role will focus on improving ...

We are looking for a Lifecycle Marketing Manager to own and optimize our North America lifecycle marketing strategy across email, SMS, retention, and loyalty. This role will focus on improving ...

We are looking for a Lifecycle Marketing Manager to own and optimize our North America lifecycle marketing strategy across email, SMS, retention, and loyalty. This role will focus on improving ...

Showing results 41-60

Loyalty Strategy information

See salary details

$55.5K

$124.7K

$217.5K

How much do loyalty strategy jobs pay per year?

As of Sep 4, 2026, the average yearly pay for loyalty strategy in the United States is $124,659.00, according to ZipRecruiter salary data. Most workers in this role earn between $90,000.00 and $157,500.00 per year, depending on experience, location, and employer.

What is a loyalty strategy?

A Loyalty Strategy job focuses on designing and optimizing customer loyalty programs to drive engagement, retention, and long-term value. Professionals in this role analyze customer behavior, develop personalized incentives, and work with marketing, data, and product teams to enhance loyalty initiatives. They use data insights to refine strategies that increase customer lifetime value and brand advocacy.

What are the typical daily responsibilities of a loyalty strategy professional?

Loyalty Strategy professionals are responsible for analyzing customer data, identifying trends in customer behavior, and designing strategies to improve retention and engagement. Their daily tasks often include collaborating with marketing, sales, and product teams to develop and execute loyalty initiatives, monitoring program performance, and presenting insights to key stakeholders. They may also oversee the implementation of new loyalty program features, manage partnerships with external vendors, and ensure seamless integration with other business systems. This dynamic role provides variety and the opportunity to see direct results from your strategies, making it rewarding for those who enjoy impact-driven work.

What are the key skills and qualifications needed to thrive in the loyalty strategy position, and why are they important?

To thrive in Loyalty Strategy, you need strong analytical skills, experience with customer data analysis, and a background in marketing or business management, often supported by a related degree. Familiarity with CRM platforms, loyalty program software, data visualization tools, and sometimes certification in customer experience or digital marketing is valuable. Strategic thinking, creativity, and excellent communication skills help professionals stand out in this field. These capabilities are essential for designing effective loyalty programs, optimizing customer retention, and collaborating cross-functionally to drive business growth.

More about Loyalty Strategy jobs

What cities are hiring for Loyalty Strategy jobs?

Cities with the most Loyalty Strategy job openings:

Infographic showing various Loyalty Strategy job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 91% Full Time, 6% Part Time, and 2% Contract. Highlights an 81% Physical, 5% Hybrid, and 14% Remote job distribution, with an average salary of $124,659 per year, or $59.9 per hour.

Director, Loyalty Programs

RUE GILT GROUPE

New York, NY • On-site

$180K - $200K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted yesterday


Rue Gilt Groupe rating

7.0

Company rating: 7.0 out of 10

Based on 6 frontline employees who took The Breakroom Quiz


Job description

Title of role: Director, Loyalty Programs
Location: New York, NY or Boston, MA; Hybrid (2 days in the office required) 
Approved Salary Range: $180,000-$200,000

About the Role:

At Rue Gilt Groupe (RGG), our vision is to spark delight through daily discovery. As the Director of Loyalty Programs, you will lead one of our most critical enterprise strategies: engaging our most dedicated members to accelerate growth.

In this high-impact role, you are the General Manager of the Rue365 and Gilt Unlimited Annual programs. You will be responsible for building a top-tier loyalty experience that connects world-class brands to a new generation of shoppers, ensuring RGG remains a premier style destination. You will sit on the Marketing team and mobilize a large cross-functional engine across merchandising, tech, and creative teams to maximize membership growth and member stickiness.

You will be successful in this role if you are a customer-first thinker, a strong collaborator, and results-oriented.  You will leverage and add to our technology stack, marketing strategy and customer insights to future proof our loyalty offerings, ensuring we deliver maximum incremental value for our millions of members and profitable growth.

Key Responsibilities:

  • Drive the Loyalty Strategy P&L
    • Take full P&L ownership of a key segment that generates a significant percentage of company
    • Set the annual plan and long-term strategy to achieve program objectives and deliver profitable growth.
    • Mobilize a large cross-functional engine across merchandising, tech, and creative teams to maximize membership growth and retention.
  • Innovate and Future-Proof
    • Own the complete lifecycle for new features and strategies, leveraging customer insights and cutting-edge tech-including AI-to build superior customer
    • Demonstrate tenacity by moving quickly to solve complex problems and unlocking growth without letting perfection hinder progess.
  • Lead through Data and Insight
    • Serve as the internal expert on our top-tier customer
    • Steer a comprehensive analytics agenda, solving complex marketing problems from hypothesis to execution.
    • Collaborate with technical and advanced analytics teams to prioritize builds that drive incremental profit and high Loyalty NPS.
  • Build and Motivate High Perfoming Teams 
    • Lead and develop a direct and indirect team, creating an empowered environment where associates achieve their full potential.
    • Serve as a mentor within the broader Marketing team, leading with kindness and a focus on collective success
  • Enterprise-Wide Collaboration 
    • Partner with Merchandising, Product, and Technology leadership to ensure loyalty objectives are integrated into the broader corporate
    • Synthesize complex analysis into clear, compelling narratives for the executive team and senior stakeholders.

Experience and Background Needed:

  • Strategic Thinker: Proven ability to plan on a 12-month+ horizon while maintaining an action-oriented, test-and-learn
  • Proven People Leader: You have a track record of leading high-performing teams and developing people to achieve their full potential.
  • Analytical Mindset: Strong analytical acumen and innate You are able to define complex problem scope and steer prioritization with technical and advanced analytics partners.

Education

  • BA/BS in a quantitative field (Marketing, Economics, Mathematics, ). MBA preferred.

Years of experience

  • 8-10+ years in marketing or program management in a high-growth, entrepreneurial Prior P&L ownership of a consumer-facing program. Preferred: Retail or e-commerce experience, loyalty program experience.

The above statements are intended to describe the general nature and level of work being performed by employee(s) assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of employee(s) assigned to this job. Rue Gilt Groupe reserves the right at any time, with or without notice, to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities within your general skill set or capabilities. Rue Gilt Groupe is proud to be an Equal Opportunity workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

What We Offer:

Rue Gilt Groupe is committed to providing Associates with equal pay for equal work and carefully considers a wide range of compensation factors, including but not limited to, prior experience, education, certification(s), license(s), skills and expertise, location, internal equity, and other factors that are job related and consistent with business need. Our goal is to support, reward and compensate the entire individual. Depending on role eligibility, your offer may also include bonus/commission, stock options, 401(k) participation, paid time off, medical, dental, vision and basic life insurance. Therefore, final offer amounts may vary from the amount stated.

We Encourage You to Apply:

At Rue Gilt Groupe, diversity enriches our passion, collaboration, kindness and innovation. We're committed to fostering an inclusive environment where every Associate is empowered to learn, grow and bring their full self to work. Even if you don't check off every qualification in the job description, that's okay. We encourage you to apply to any role that excites you and sparks delight! We can't wait to learn more about you.

Work Authorization
Rue Gilt Groupe requires all applicants to be currently authorized to work in the United States on a full-time basis. This position is not eligible for visa sponsorship now or in the future. Rue Gilt Groupe is an Equal Opportunity Employer and will consider all qualified applicants without regard to race, color, religion, sex, national origin, disability, or protected veteran status.


What Rue Gilt Groupe employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom