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Loyalty Manager Jobs in Virginia (NOW HIRING)

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Loyalty Manager information

See Virginia salary details

$15.1K

$65.1K

$116.7K

How much do loyalty manager jobs pay per year?

As of Aug 11, 2026, the average yearly pay for loyalty manager in Virginia is $65,098.00, according to ZipRecruiter salary data. Most workers in this role earn between $35,983.00 and $94,821.00 per year, depending on experience, location, and employer.

What is the difference between Loyalty Manager vs Customer Relationship Manager?

AspectLoyalty ManagerCustomer Relationship Manager
CredentialsMarketing or Business degree, certifications in loyalty programsMarketing, Business, or Communications degree, CRM certifications
Work EnvironmentRetail, hospitality, or e-commerce companies focusing on loyalty programsVarious industries, managing ongoing customer relationships
Employer & Industry UsageUsed by companies implementing loyalty strategiesUsed across industries to enhance customer engagement

While both roles focus on customer engagement, a Loyalty Manager primarily designs and manages loyalty programs to retain customers, whereas a Customer Relationship Manager builds and maintains long-term relationships through personalized communication and service. The roles often overlap but differ in scope and focus.

What are some common challenges loyalty managers face when designing customer retention programs?

Loyalty Managers often encounter challenges such as aligning program incentives with customer expectations while staying within budget constraints. Additionally, they must ensure the program remains engaging and competitive, which requires ongoing analysis of customer data and market trends. Collaboration with marketing, IT, and analytics teams is essential to implement new features and measure the program’s effectiveness. Balancing personalization with privacy concerns is also a key consideration.

What is the role of a loyalty manager?

A loyalty manager is responsible for developing and implementing strategies to increase customer retention and engagement through loyalty programs. They analyze customer data, oversee program design, and collaborate with marketing teams to enhance brand loyalty and customer satisfaction. Strong analytical skills and knowledge of CRM tools are often required for this role.

What does a loyalty manager do?

A Loyalty Manager is responsible for developing and managing customer loyalty programs to increase customer retention and engagement. They analyze customer data to create strategies that reward repeat customers, improve brand loyalty, and enhance the overall customer experience. Their role often involves coordinating marketing campaigns, tracking program effectiveness, and collaborating with other departments to ensure the loyalty initiatives align with company goals.

What are the key skills and qualifications needed to thrive as a loyalty manager?

To thrive as a Loyalty Manager, you need a background in marketing, data analysis, and customer relationship management, often supported by a degree in business or marketing. Familiarity with CRM platforms, loyalty program software, and analytics tools like Salesforce or Tableau is typically required. Exceptional communication, strategic thinking, and problem-solving skills help you engage customers and work effectively across teams. These skills and qualifications are crucial for designing impactful loyalty programs that drive customer retention and business growth.
What are the most commonly searched types of Loyalty jobs in Virginia? The most popular types of Loyalty jobs in Virginia are:
What are popular job titles related to Loyalty Manager jobs in Virginia? For Loyalty Manager jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Loyalty Manager jobs in Virginia look for? The top searched job categories for Loyalty Manager jobs in Virginia are:
What cities in Virginia are hiring for Loyalty Manager jobs? Cities in Virginia with the most Loyalty Manager job openings:
Loyalty Manager jobs near you
Infographic showing various Loyalty Manager job openings in Virginia as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $65,098 per year, or $31.3 per hour.

Teammate Endzone & Loyalty (Front End)

Dick's Sporting Goods

Arcola, VA

$12.50 - $19.50/hr

Part-time

PTO

Re-posted 11 days ago

Dick's Sporting Goods rating

6.5

Company rating: 6.5 out of 10

Based on 1,149 frontline employees who took The Breakroom Quiz

15th of 39 rated national retailers

Job description

At DICK'S Sporting Goods, we believe in how positively sports can change lives. On our team, everyone plays a critical role in creating confidence and excitement by personally equipping all athletes to achieve their dreams. We are committed to creating an inclusive and diverse workforce, reflecting the communities we serve.

If you are ready to make a difference as part of the world's greatest sports team, apply to join our team today!

OVERVIEW:

Sport inspires us.  Innovation drives us. Come Win With Us at DICK’S Sporting Goods as part of a team that redefines what’s possible.

Whether you live for sport or cozy fashion, you’ll love building your career at DICK’S. It’s more than a job — it’s a chance to be part of a team where you’re welcomed, supported, and empowered from day one. In our stores, you’ll make a real difference by delivering exceptional experiences to athletes of all abilities. If you’re coachable, accountable, collaborative, and trustworthy, this is the place for you. Win with us every time you step onto the floor.

Deliver a fast, friendly, and accurate checkout experience while supporting athlete engagement in loyalty programs and services. As a Teammate – Endzone & Loyalty, you help create a positive final impression that keeps athletes coming back. Join a team that values connection, service, and winning together.

QUALIFICATIONS:

  • High School Diploma or Equivalent

VIRTUAL REQUIREMENTS:

At DICK'S, we thrive on innovation and authenticity. That said, to protect the integrity and security of our hiring process, we ask that candidatesdo not use AI tools(like ChatGPT or others) during interviews or assessments.

To ensure a smooth and secure experience, please note the following:

  • Cameras must be onduring all virtual interviews.

  • AI tools are not permittedto be used by the candidateduring any part of the interview process.

  • Offers are contingent upon a satisfactory background check which may include ID verification.

If you have any questions or need accommodations, we're here to help. Thanks for helping us keep the process fair and secure for everyone!

Targeted Pay Range: $12.50 - $19.50. Starting rate of pay may vary based on factors including, but not limited to, location, experience and position offered. The actual hourly rate will equal or exceed the required minimum wage applicable to the job location.DICK'S Sporting Goods complies with all state paid leave requirements. We also offer a generous suite of benefits. To learn more, visit www.benefityourliferesources.com.

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