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Local Sales Manager Jobs in California (NOW HIRING)

NPG Companies

Local Sales Manager

Santa Barbara, CA · On-site

$80K/yr

The Local Sales Manager is responsible for executing a sales strategy that delivers custom solutions through an integrated suite of media platforms - television, digital, OTT and video, with an ...

smcnorthamerica

Manager Sales

San Jose, CA · Remote

The Sales Manager will be responsible for managing and directing all sales activities within their ... Develop and implement local sales initiatives in line with national sales strategy * Drive account ...

SMC Corporation of America

Manager Sales

San Jose, CA · On-site

The Sales Manager will be responsible for managing and directing all sales activities within their ... Develop and implement local sales initiatives in line with national sales strategy * Drive account ...

smcnorthamerica

Manager Sales

San Jose, CA · Remote

The Sales Manager will be responsible for managing and directing all sales activities within their ... Develop and implement local sales initiatives in line with national sales strategy * Drive account ...

Amazon

Partner Manager, Local Ads

Culver City, CA · On-site

This individual will own high impact local sales partnerships as we seek to reach advertisers of ... The role requires subject matter expertise in channel partner management, local advertising ...

Amazon

Partner Manager, Local Ads

Culver City, CA · On-site

This individual will own high impact local sales partnerships as we seek to reach advertisers of ... The role requires subject matter expertise in channel partner management, local advertising ...

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All JobsLocal Sales JobsLocal Sales Manager JobsLocal Sales Manager Jobs in California

Local Sales Manager information

See California salary details

$45.4K

$75.6K

$125.8K

How much do local sales manager jobs pay per year?

As of Aug 21, 2026, the average yearly pay for local sales manager in California is $75,559.00, according to ZipRecruiter salary data. Most workers in this role earn between $50,800.00 and $96,700.00 per year, depending on experience, location, and employer.

What does a local sales manager do?

A Local Sales Manager is responsible for overseeing the sales operations within a specific geographic area, such as a city or region. They manage a team of sales representatives, set sales goals, develop strategies to increase revenue, and build relationships with local clients. Local Sales Managers also analyze market trends and performance data to identify new business opportunities and ensure the team meets or exceeds targets. Their role often includes training sales staff, creating sales reports, and collaborating with other departments to ensure customer satisfaction.

How does a local sales manager typically collaborate with marketing and other departments to achieve sales targets?

A Local Sales Manager frequently works closely with the marketing team to align promotional campaigns with sales objectives, ensuring that local market trends and customer needs are addressed effectively. They also collaborate with product teams to stay informed about new offerings and with customer service to resolve client issues quickly. Regular cross-departmental meetings and clear communication channels are key to successfully coordinating strategies and driving revenue growth at the local level.

What are the key skills and qualifications needed to thrive as a local sales manager, and why are they important?

To thrive as a Local Sales Manager, you need a strong background in sales strategy, customer relationship management, and team leadership, often supported by a bachelor's degree in business or marketing. Familiarity with CRM software, sales analytics tools, and performance tracking systems is typically required. Excellent communication, negotiation, and motivational skills help build high-performing teams and foster client trust. These skills and qualities are crucial for driving revenue growth, meeting local market targets, and maintaining a competitive edge.

What is the difference between Local Sales Manager vs Sales Representative?

AspectLocal Sales ManagerSales Representative
CredentialsTypically requires a bachelor's degree in business, marketing, or related field; sales experience; sometimes management certificationsOften requires a high school diploma or associate degree; sales experience preferred
Work EnvironmentManages sales teams, develops strategies, and oversees regional sales activitiesEngages directly with clients, promotes products, and closes sales
Employer & Industry UsageUsed in retail, wholesale, and service industries to oversee regional sales effortsCommon across various industries for direct customer engagement

The main difference is that a Local Sales Manager oversees sales teams and regional strategies, while a Sales Representative focuses on direct sales and customer interactions. The Local Sales Manager has broader responsibilities and often requires more experience and leadership skills.

How much does a local sales manager get paid?

A local sales manager's average salary typically ranges from $60,000 to $100,000 annually, depending on experience, industry, and location. Compensation may also include bonuses and commissions based on sales performance.

Is a local sales manager a stressful job?

A local sales manager role can be stressful due to targets, client relationships, and managing a sales team. The job often requires strong communication, time management, and problem-solving skills, and workload can vary based on industry and company size.

What is a local sales manager?

A local sales manager is responsible for overseeing sales activities within a specific geographic area, developing strategies to meet sales targets, managing a team of sales representatives, and building relationships with clients. They often analyze market trends and use customer relationship management (CRM) tools to improve sales performance.

What are the most commonly searched types of Sales Manager jobs in California?

The most popular types of Sales Manager jobs in California are:

What cities in California are hiring for Local Sales Manager jobs?

Cities in California with the most Local Sales Manager job openings:

Local Sales Manager jobs near you
Infographic showing various Local Sales Manager job openings in California as of August 2026, with employment types broken down into 1% As Needed, 73% Full Time, 23% Part Time, and 3% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $75,559 per year, or $36.3 per hour.

Local Sales Manager

News-Press and Gazette Company

Santa Barbara, CA • On-site

$80K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 20 hours ago

Job description

JOB SUMMARY:
KEYT-TV AND KKFX-TV, the News Press Gazette-owned stations in in the Santa Barbara-Santa Maria-San Luis Obispo market, seek a talented, dynamic, proven Local Sales Manager to inspire and coach a top-performing sales team.
This is a great opportunity to live and work in one of the top destination markets in the country while working for a family-owned company at a multi-faceted operation spanning California's Central Coast. The Local Sales Manager is responsible for executing a sales strategy that delivers custom solutions through an integrated suite of media platforms - television, digital, OTT and video, with an emphasis on new business development.
Requirements and Qualifications:
  • Leadership and performance management coaching of sales team
  • Work with the Director of Sales to recruit, hire and train AEs to achieve revenue and share goals
  • Set monthly, quarterly, and annual goals for the team and individual AE's
  • Meet and exceed revenue budgets and share goals including total station, new business, digital and station initiatives
  • Develop strong client relationships through in-person meetings and sales presentations
  • Schedule and conduct weekly sales meetings, one-on-one AE meetings, in-field sales calls, and additional training opportunities
  • Maintain exceptional knowledge of the DMA to identify key strategies, emerging categories, and new client prospects to increase overall station revenue
  • Must have three to five years of prior management and/or broadcast sales experience
  • College degree in Business Management, Marketing, or related field strongly preferred

Benefits Available:
Health, Dental, Vision, FSA, HSA, Supplemental Life, Long Term Disability. Additional offerings consist of a 401(k) with employer match, Paid Time Off, Paid Sick Leave, Employee Assistance Program, Referral Program and Tuition Reimbursement. NPG of California also offers company-paid Basic Life, Basic Dependent Life and Basic AD&D coverages with the option to purchase additional Life Insurances.
Pay Range: $80k annual base and possible commissions up to $60k annually, plus bonuses. Based on experience.
Other Items to Consider:
  • Pre-Employment Drug Screening.
  • Background Check.
  • Must provide proof of valid driver's license and personal vehicle insurance.
  • Finalists must furnish evidence of employment authorization and identification.
  • When applying for this position, please note your referral source, and go to KEYT.com, go to the menu, choose Jobs, then choose Work for Us. All applicants must apply through the website.

PLEASE NO PHONE CALLS
NPG of California is an Equal Opportunity Employer

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