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Isv Partner Manager Jobs in California (NOW HIRING)

Meta

Partner Marketing Manager, AI

Menlo Park, CA

$152K/yr

ISV Ecosystem Development: Build relationships with ISV partner marketing teams. Understand their product roadmaps, AI adoption maturity, and go-to-market strategies to identify high-impact co ...

Meta

Partner Marketing Manager, AI

San Francisco, CA

$152K/yr

ISV Ecosystem Development: Build relationships with ISV partner marketing teams. Understand their product roadmaps, AI adoption maturity, and go-to-market strategies to identify high-impact co ...

Convoso

Partner Manager

Los Angeles, CA · On-site +1

The Partner Manager is primarily responsible for nurturing and expanding relationships with ... Direct hands-on experience with Salesforce AppExchange, ISV partnerships, or co-sell motions with ...

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Isv Partner Manager information

How to become an ISV partner?

To become an ISV (Independent Software Vendor) partner, you typically need to register with the platform or program offering partnership opportunities, demonstrate your software's compatibility and value, and meet specific technical and business requirements. Building a strong technical foundation, such as certifications or integrations, and maintaining ongoing collaboration are also important steps in establishing an ISV partnership.

Is being a BDM a stressful job?

Being a Business Development Manager (BDM) can be stressful due to targets, client negotiations, and workload management. Success often depends on strong communication, time management, and resilience, with some roles involving high-pressure environments and performance metrics.

What is an ISV Partner Manager?

An ISV Partner Manager is a professional responsible for building and managing relationships with Independent Software Vendors (ISVs). They work to create mutually beneficial partnerships that help both their company and the ISVs grow, often by integrating software solutions, co-marketing, and driving joint sales initiatives. ISV Partner Managers identify strategic partners, negotiate agreements, and support partners in leveraging the company's technology platforms. Their goal is to expand market reach, enhance product offerings, and drive revenue through partner-driven channels.

What are the key skills and qualifications needed to thrive as an ISV Partner Manager, and why are they important?

To thrive as an ISV Partner Manager, you need expertise in partner relationship management, business development, and a solid understanding of software solutions and industry trends, often supported by a relevant degree. Familiarity with CRM platforms, partner management tools, and certifications in cloud technologies or software sales are typically important. Strong communication, negotiation, and strategic thinking skills help you build lasting partnerships and drive joint business objectives. These abilities ensure successful collaboration, maximize revenue opportunities, and support mutual growth between your organization and independent software vendors.

What does ISV partner mean?

An ISV (Independent Software Vendor) partner refers to a company that develops and sells software solutions compatible with a platform or ecosystem, often collaborating with technology providers to integrate their products. In a role like ISV Partner Manager, the focus is on managing relationships with these software vendors, supporting integration efforts, and ensuring mutual business growth.

How does an ISV Partner Manager typically collaborate with internal teams to support partner success?

An ISV Partner Manager works closely with various internal departments such as sales, product management, marketing, and technical support to ensure independent software vendors (ISVs) receive the resources and guidance they need. This role often requires coordinating product integrations, co-marketing campaigns, and joint sales efforts. Regular communication and alignment meetings are common to keep everyone informed about partner needs, product updates, and market opportunities. By fostering strong cross-functional relationships, ISV Partner Managers help drive mutual growth and successful partnerships.

What is the role of a partner manager?

A partner manager is responsible for building and maintaining relationships with business partners, coordinating joint initiatives, and ensuring mutual success. They often work cross-functionally with sales, marketing, and technical teams to align partner strategies and may use tools like CRM software to track progress.
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Partner Marketing Manager, AI

Partner Marketing Manager, AI

Meta

Menlo Park, CA

$152K/yr

Full-time

Posted 10 days ago

Meta rating

7.5

Company rating: 7.5 out of 10

Based on 44 frontline employees who took The Breakroom Quiz

135th of 209 rated software companies

Job description

We're looking for a seasoned Partner Marketing Manager with deep roots in the AI and ISV (Independent Software Vendor) ecosystem to drive co-marketing strategy and execution across our AI partner landscape. This person will own end-to-end partner marketing programs, from strategic planning through measurement, with a focus on ISV partners building AI-powered products, integrating foundation models, and deploying AI solutions on our platforms.They will prioritize competing workstreams based on impact and stakeholder needs in an environment where priorities and market conditions evolve quickly, leveraging AI tools and workflows to generate insights and scale impact. They will serve as the marketing lead in cross-functional partner relationships, understanding the ISV business model and translating complex AI capabilities into stories that resonate with ISV developers, product leaders, and executives.
Partner Marketing Manager, AI Responsibilities:
  • Partner Marketing Strategy: Develop and execute integrated co-marketing plans with strategic ISV partners who are building on, integrating with, or deploying AI solutions using our platforms and APIs. Drive mutual business outcomes including awareness, pipeline, adoption, and revenue
  • ISV Ecosystem Development: Build relationships with ISV partner marketing teams. Understand their product roadmaps, AI adoption maturity, and go-to-market strategies to identify high-impact co-marketing opportunities
  • Cross-Functional Orchestration: Lead cross-functional workstreams spanning product marketing, sales, developer relations, comms, events, brand, and creative. Align internal teams and external ISV partner counterparts on shared goals
  • Campaign, Content, and Executive Storytelling: Design and deliver multi-channel campaigns (digital, events, thought leadership, case studies, technical webinars, developer workshops) that showcase joint AI solutions and drive measurable demand. Craft joint AI value propositions and narratives for C-suite and VP-level ISV partner stakeholders. Present at partner summits, AI industry events, and internal leadership forums
  • Measurement and Optimization: Define KPIs, build dashboards, and run post-campaign analyses to quantify partner marketing ROI. Use data to continuously improve program performance
  • AI and ISV Ecosystem Intelligence: Monitor the competitive AI landscape, ISV partner dynamics, foundation model ecosystem, and industry trends to identify whitespace opportunities and inform go-to-market strategy. Integrate AI tools into daily workflows, from research and content generation to campaign analysis and reporting
  • Budget and Resource Management: Own partner marketing budget, negotiate co-funding/MDF agreements with ISV partners, and manage agency/vendor relationships
  • Technical Audience Marketing: Develop and execute marketing programs for technical audiences within ISVs (developers, AI/ML engineers, solution architects, platform builders). Understand their workflows, pain points, and decision-making processes for AI adoption. Create content that earns credibility with technical buyers (architecture guides, AI integration playbooks, model deployment tutorials, technical webinars)

Minimum Qualifications:
  • 10+ years of experience in technology marketing, with 6+ years in partner, channel, or alliance marketing at a technology company
  • Bachelor's degree in Business, Marketing, Creative discipline, or equivalent practical experience
  • Experience building and scaling co-marketing programs with ISV partners, technology platforms, or enterprise SaaS companies in the AI, cloud, or developer tools space
  • Direct experience working with or at ISVs, understanding their business models (SaaS licensing, platform dependencies, channel dynamics) and how they evaluate and adopt AI platforms
  • Experience managing marketing budgets and co-investment frameworks (MDF, joint funding) with ISV and technology partners
  • Analytical experience including building business cases, defining measurement frameworks, and making data-driven decisions
  • Communication experience with ability to influence executives internally and at ISV partner organizations
  • Experience working in matrixed, global organizations with the ability to drive alignment across diverse stakeholders
  • Experience in fast-paced, high-growth environments with shifting priorities
  • Technical acumen sufficient to understand AI/ML concepts, APIs, SDKs, model architectures, and platform integrations, and to translate technical AI capabilities into marketing narratives
  • Experience marketing to technical audiences (developers, AI/ML engineers, solution architects, IT leaders) with a portfolio demonstrating understanding of how technical buyers evaluate and adopt AI technology

Preferred Qualifications:
  • Experience at or marketing to ISVs integrating AI capabilities into their products or building AI-native solutions, including ISV partner programs at scale (e.g., technology alliance programs, ISV accelerators, marketplace listings)
  • Background in AI/ML, foundation models, generative AI, or enterprise AI platform ecosystems, including familiarity with AI developer tooling (model APIs, fine-tuning platforms, vector databases, AI orchestration frameworks)
  • Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
  • Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
  • Experience driving organizational change and innovation in marketing
  • MBA or advanced degree in marketing, business, or related field
  • Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
  • Experience in B2B technology marketing at AI-focused companies, major platform companies, or at an ISV that built on these platforms
  • Experience with developer relations, developer marketing, or technical community programs (DevRel, hackathons, AI developer conferences, open-source community engagement)

About Meta:
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@meta.com.
$152,000/year to $213,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.

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