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Insurance Marketing Rep Jobs in Wisconsin (NOW HIRING)

Marketing Representative

Hudson, WI · On-site

$16.50 - $20.82/hr

The Marketing Representative I is responsible for engaging homeowners at events, retail locations ... Life Insurance * Paid Time Off & Paid Holidays * Paid Maternity Leave & Paid Parental Leave*

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Showing results 1-20

Insurance Marketing Rep information

See Wisconsin salary details

$65.1K

$83.3K

$98.9K

How much do insurance marketing rep jobs pay per year?

As of Jul 27, 2026, the average yearly pay for insurance marketing rep in Wisconsin is $83,271.00, according to ZipRecruiter salary data. Most workers in this role earn between $74,200.00 and $92,400.00 per year, depending on experience, location, and employer.

What is the difference between Insurance Marketing Rep vs Insurance Agent?

AspectInsurance Marketing RepInsurance Agent
CredentialsMay require licensing and marketing certificationsLicensed to sell insurance products
Work EnvironmentTypically works for insurance companies or agencies, focusing on marketing and lead generationWorks directly with clients to sell policies and manage accounts
Employer & Industry UsageInsurance companies, marketing firmsIndependent agencies, insurance carriers

While both roles involve insurance, Insurance Marketing Reps focus on promoting and generating leads for insurance products, often working behind the scenes. Insurance Agents directly interact with clients to sell policies and provide service. Understanding these differences helps clarify career paths and job expectations in the insurance industry.

What are the key skills and qualifications needed to thrive as an Insurance Marketing Rep, and why are they important?

To thrive as an Insurance Marketing Rep, you need a strong understanding of insurance products, sales techniques, and market analysis, often supported by a bachelor’s degree in business or marketing. Familiarity with customer relationship management (CRM) software, digital marketing tools, and sometimes an insurance license is typically necessary. Excellent interpersonal skills, persuasive communication, and adaptability help set top performers apart in this role. These skills are crucial for building client relationships, driving sales, and effectively promoting insurance products in a competitive market.

What are some common challenges Insurance Marketing Representatives face when building relationships with new clients?

Insurance Marketing Representatives often encounter challenges such as overcoming client skepticism, differentiating their agency from competitors, and effectively communicating complex policy details. Building trust requires persistence, strong product knowledge, and excellent interpersonal skills. Reps typically address these hurdles by tailoring presentations to client needs, following up consistently, and leveraging digital marketing tools to maintain engagement. Collaboration with underwriters and account managers also helps ensure client questions are addressed quickly, fostering stronger long-term relationships.

What does an Insurance Marketing Representative do?

An Insurance Marketing Representative is responsible for promoting and selling insurance products to potential clients or businesses. They develop marketing strategies, build relationships with agents and brokers, and identify new business opportunities. Their duties often include attending industry events, conducting market research, and providing product information and support to clients. The goal is to increase sales and expand the company's client base by effectively communicating the benefits of various insurance products.

What Does an Insurance Marketing Rep Do?

An insurance marketing rep works to meet designated sales quotas by customizing marketing strategies to sell insurance products to businesses or individuals on behalf of an insurance company. In this career, your responsibilities include building and maintaining customer relationships by cold calling or meeting with prospective or existing buyers and explaining and comparing insurance products and services. Additional duties require you to retain records and handle policy renewals. You may work with brokers and agents from the company you represent.

What are popular job titles related to Insurance Marketing Rep jobs in Wisconsin? For Insurance Marketing Rep jobs in Wisconsin, the most frequently searched job titles are:
Infographic showing various Insurance Marketing Rep job openings in Wisconsin as of July 2026, with employment types broken down into 1% As Needed, 71% Full Time, 22% Part Time, and 6% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $83,271 per year, or $40 per hour.
Insurance Marketing Specialist

Insurance Marketing Specialist

Brown & Brown Insurance

Milwaukee, WI

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 12 days ago


Job description

Built on meritocracy, our unique company culture rewards self-starters and those who are committed to doing what is best for our customers.

Brown & Brownisseekingan Insurance Marketing Specialist to join our growing team inMilwaukee, WI.

In this role, you will support the design, marketing, and placement of commercial insurance programs by partnering with internal teams and insurance carriers. You will play a key role in developing competitive program strategies, negotiating with underwriters, and delivering optimal coverage solutions that align with client needs.

How You Will Contribute:

  • Develop a strong understanding of client businesses, industries, and risk profiles to support insurance placement strategies
  • Prepare and manage marketing submissions, including specifications, timelines, and carrier selection
  • Market accounts to insurance carriers and negotiate pricing, terms, and coverage options
  • Analyze and compare insurance program structures to support proposal development
  • Collaborate closely with account teams and producers to align marketing strategies with client goals
  • Monitor the placement process, ensuring timely binders, accurate policies, and proper documentation
  • Support renewal marketing efforts and remarket accounts as needed
  • Build and maintain strong relationships with underwriters and carrier partners
  • Stay informed on market trends, carrier appetite, and emerging coverage solutions
  • Respond promptly to internal and external inquiries regarding coverage, pricing, and market conditions
  • Identify opportunities to enhance program structure or improve coverage based on market insights

Licenses & Certifications:

  • 3-5+ years of experience in commercial insurance, marketing, or underwriting
  • Active Property & Casualty license (or ability to obtain)
  • Industry Designations (e.g., CIC, CPCU, ARM) are a plus

Skills & Experience to be Successful:

  • Strong knowledge of insurance products, coverages, and carrier markets
  • Proven ability to market and position accounts with underwriters
  • Excellent negotiation, communication, and relationship-building skills
  • Strong attention to detail and organizational skills
  • Ability to manage multiple priorities in a fast-paced environment
  • Team-oriented mindset with a proactive approach to problem-solving
  • Proficiency in Microsoft Office and insurance platforms

#LI-JM1

Teammate Benefits & Total Well-Being

We go beyond standard benefits, focusing on the total well-being of our teammates, including:

  • Health Benefits: Medical/Rx, Dental, Vision, Life Insurance, Disability Insurance
  • Financial Benefits: ESPP; 401k; Student Loan Assistance; Tuition Reimbursement
  • Mental Health & Wellness: Free Mental Health &Enhanced Advocacy Services
  • Beyond Benefits: Paid Time Off, Holidays, Preferred Partner Discounts and more.

Not reflective of all benefits. Enrollment waiting periods or eligibility criteria may apply to certain benefits. Benefit details and offerings may vary for subsidiary entities or in specific geographic locations.


Recruiting Vendor Disclosure Statement

Brown & Brown does not accept unsolicited resumes from external recruiters, recruitment vendors or employment agencies ("Recruiting Vendors"). Recruiting Vendors must have a valid written agreement and received prior written authorization from an authorized Brown & Brown representative before submitting candidates for any publicly posted role. Any unsolicited resumes submitted to Brown & Brown or its employees become the property of Brown & Brown, and no fees will be paid for such submissions. Additional information regarding this policy can be found on our careers page.

The Power To Be Yourself

As an Equal Opportunity Employer, we are committed to fostering an inclusive environment comprised of people from all backgrounds, with a variety of experiences and perspectives, guided by our Diversity, Inclusion & Belonging (DIB) motto, "The Power to Be Yourself".