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Insurance Copywriter Jobs (NOW HIRING)

WeatherTech

Senior Copywriter

Bolingbrook, IL · On-site

$80K - $85K/yr

Senior Copywriter We're an in-house marketing team that operates at scale: more mediums, more ... insurance * 401(k) with employer matching * Paid vacation, holidays, and personal time

Acrisure

Copywriter

Oklahoma City, OK · On-site

We are seeking a Copywriter to join our marketing team and craft clear, compelling and on-brand ... Comprehensive medical insurance, dental insurance, and vision insurance; life and disability ...

United States Luggage

Brand Copywriter

Hauppauge, NY · On-site

Brand Copywriter Hybrid Office Schedule - Hauppauge, NY Who We Are Briggs & Riley - The iconic ... Company paid Life and Short-Term Disability Insurance * Ancillary benefits (STD, LTD, Life, FSA ...

Zeta Global

Sr. Copywriter

New York, NY · On-site +1

$90K - $120K/yr

About the Role- Marketing Copywriter (Mid to Senior-Level) Creative Marketing Team: Are you a ... Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!! SALARY RANGE The salary ...

Barkley

Sr. Copywriter - Bilingual

Manhattan, NY · On-site +1

$75K - $110K/yr

Sr. Copywriter - Bilingual Chicago or NYC Looking for a bilingual Sr. Copywriter to join our ... health insurance options, flexible PTO, life insurance, and 401K. BarkleyOKRP's Commitment to ...

Barkley

Sr. Copywriter - Bilingual

Chicago, IL · On-site +1

$75K - $110K/yr

Sr. Copywriter - Bilingual Chicago or NYC Looking for a bilingual Sr. Copywriter to join our ... health insurance options, flexible PTO, life insurance, and 401K. BarkleyOKRP's Commitment to ...

Payactiv

Marketing Copywriter

Milpitas, CA · On-site

Payactiv is hiring for a Marketing Copywriter , based out of our Milpitas CA office. Are you ... Company sponsored Health, dental, and vision insurance * Health, Dental and Vision Reimbursement ...

Zeta Global

Sr. Copywriter

New York, NY · On-site

$90K - $120K/yr

About the Role- Marketing Copywriter (Mid to Senior-Level) Creative Marketing Team: Are you a ... Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!! SALARY RANGE The salary ...

Aquent

Copywriter (financial exp.)

Orlando, FL · On-site +1

$48 - $52/hr

Aug 3, 2026 The Team You Will Join The Studios Team is looking for a Copywriter with financial or insurance experience to support our Marketing organization on a new product launch. The organization ...

Lead Surge LLC

Conversion Copywriter - Print

$100K - $115K/yr

About the role Lead Surge is seeking a Conversion Copywriter to join our team and write high ... insurance * Comprehensive health, dental and vision benefits * 10 Weeks Paid Parental Leave

Wintrust

Copywriter

Rosemont, IL

$60K - $80K/yr

Wintrust is hiring a sharp and experienced financial services B2C Copywriter to bring our brand to ... Ability to work onsite in Rosemont Benefits Medical Insurance Dental Vision Life insurance ...

Payactiv

Marketing Copywriter

Milpitas, CA · On-site

$105K - $125K/yr

Payactiv is hiring for a Marketing Copywriter , based out of our Milpitas CA office. Are you ... Company sponsored Health, dental, and vision insurance * Health, Dental and Vision Reimbursement ...

Payactiv

Marketing Copywriter

Milpitas, CA · On-site

$105K - $125K/yr

Payactiv is hiring for a Marketing Copywriter , based out of our Milpitas CA office. Are you ... Company sponsored Health, dental, and vision insurance * Health, Dental and Vision Reimbursement ...

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Insurance Copywriter information

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$14

$36

$67

How much do insurance copywriter jobs pay per hour?

As of Jun 4, 2026, the average hourly pay for insurance copywriter in the United States is $36.74, according to ZipRecruiter salary data. Most workers in this role earn between $27.88 and $41.59 per hour, depending on experience, location, and employer.

What does an Insurance Copywriter do?

An Insurance Copywriter creates clear, persuasive, and engaging content for insurance companies to promote their products and services. This includes writing website content, blog posts, marketing materials, social media copy, and policy documents. Their goal is to explain complex insurance terms in a simple and compelling way to attract customers and improve brand awareness. They must understand industry regulations, customer pain points, and marketing strategies to craft effective messaging. Strong research skills and knowledge of insurance products are essential for success in this role.

What are the key skills and qualifications needed to thrive in the Insurance Copywriter position, and why are they important?

To thrive as an Insurance Copywriter, you need strong writing, editing, and research skills, typically supported by a background in communications, marketing, or a related field. Familiarity with content management systems (CMS), SEO tools, and compliance or legal frameworks specific to the insurance industry is highly valuable. Attention to detail, adaptability, and the ability to clearly explain complex concepts are essential soft skills in this role. These competencies ensure the creation of accurate, engaging, and regulatory-compliant content that effectively informs and persuades prospective insurance clients.

What are some common challenges faced by insurance copywriters and how can they be managed?

One common challenge faced by insurance copywriters is translating complex policy information and regulatory language into clear, compelling content that resonates with customers. Additionally, balancing creativity with strict compliance requirements and brand tone can sometimes be demanding. To overcome these challenges, insurance copywriters often stay updated on industry regulations, closely collaborate with compliance teams, and participate in ongoing training. Building strong communication with subject matter experts within the organization also helps ensure content accuracy and clarity. Developing these practices can help copywriters deliver trustworthy and persuasive insurance content while maintaining regulatory standards.
More about Insurance Copywriter jobs
What cities are hiring for Insurance Copywriter jobs? Cities with the most Insurance Copywriter job openings:
What are the most commonly searched types of Insurance Copywriter jobs? The most popular types of Insurance Copywriter jobs are:
What states have the most Insurance Copywriter jobs? States with the most job openings for Insurance Copywriter jobs include:
What job categories do people searching Insurance Copywriter jobs look for? The top searched job categories for Insurance Copywriter jobs are:
Insurance Copywriter jobs near you
Infographic showing various Insurance Copywriter job openings in the United States as of May 2026, with employment types broken down into 90% Full Time, 5% Part Time, and 5% Contract. Highlights an 70% In-person, 10% Hybrid, and 20% Remote job distribution, with an average salary of $76,412 per year, or $36.7 per hour.
Senior Copywriter

Senior Copywriter

WeatherTech

Bolingbrook, IL • On-site

$80K - $85K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 18 days ago

WeatherTech rating

6.1

Company rating: 6.1 out of 10

Based on 15 frontline employees who took The Breakroom Quiz

Job description

Senior Copywriter


We’re an in-house marketing team that operates at scale: more mediums, more projects, and more creative work published than most writers encounter in a typical role. We’re talking 360 marketing: print, digital, email, video scripts, billboards, social, and more are all on the table. The output is high; the bar is higher.

We’re looking for someone who thinks before they write. Someone who understands why a customer chooses one product over another and knows how to speak to that truth with precision. This role sits at the intersection of creative copywriting and business acumen. The ideal candidate will contribute to WeatherTech’s overall messaging direction together with the creative leadership team.

Candidates without a portfolio will not be considered. Automotive experience will be weighted heavily. Please note that this is an onsite role at our corporate office in Bolingbrook, IL.


As a Senior Copywriter, you will

  • Develop copy across a high volume of projects spanning print, digital, OOH, video, email, and paid media, often simultaneously
  • Translate product features and brand positioning into clear, persuasive messaging across the full marketing funnel
  • Apply consumer psychology principles to inform tone, structure, and narrative, understanding what motivates action and builds trust
  • Collaborate with creative directors, designers, and strategists to ensure copy and concept are working together
  • Write and refine headlines, taglines, CTAs, long-form content, and scripts, adapting voice for both the medium and audience
  • Contribute strategic thinking to overall campaign development, not just execution
  • Manage multiple deadlines with precision while communicating clearly on scope and timelines
  • Develop successful rapport and workflows with our creative agency and third-party vendors
  • Accept feedback on work gracefully, understanding overall work as iterative vs. finite
  • Serve as a quality bar for copy across the team, catching voice inconsistencies and missed opportunities to sharpen a concept
  • Coach and mentor junior creatives
  • Navigate collaborative proofing and review cycles with ease, managing feedback and versioning efficiently
  • Demonstrate excellent communication and interpersonal skills
  • Perform other duties as assigned


Qualifications

  • 5–7+ years of copywriting experience with a portfolio demonstrating range across mediums
  • Client-side or agency background (Required)
  • Automotive industry experience (Preferred)
  • Deep understanding of consumer psychology and purchase-driving behavior (Required)
  • Ability to read a brief, ask the right questions, and deliver copy that solves for the objective
  • A proactive approach to work culture, you are someone who speaks up without being solicited
  • Strong strategic instincts alongside precise execution
  • Comfort with high volume, fast pivots, and ambiguity, without sacrificing quality
  • A sharp eye for nuance in tone, audience, and timing
  • Proficiency with project management and collaboration tools including Asana, the Atlassian suite (Jira, Confluence), and Microsoft Outlook
  • Working knowledge of Adobe Creative Suite: able to view, annotate, and navigate creative files without needing a designer to hold your hand
  • Experience with collaborative proofing platforms for managing review cycles, versioning, and stakeholder feedback
  • Be authorized to work in the United States


Why you’ll love working at WeatherTech

WeatherTech is proud to offer employees a competitive salary and benefits package, opportunities for internal promotions and skill development, and clean and safe workspace. Employees are offered an array of perks including:

  • Outstanding BlueCross BlueShield of Illinois medical plans; as well as dental, vision, short and long term disability, and company-paid life insurance
  • 401(k) with employer matching
  • Paid vacation, holidays, and personal time






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