Copywriter/Marketing Specialist About Us For over 80 years, we have pioneered the motion controls ... Benefits: 401(k) retirement with matching, Health, dental and vision insurance, Flexible Spending ...
Copywriter/Marketing Specialist About Us For over 80 years, we have pioneered the motion controls ... Benefits: 401(k) retirement with matching, Health, dental and vision insurance, Flexible Spending ...
Digital Marketing Copywriter About Us For over 80 years, we have pioneered the motion controls ... Benefits: 401(k) retirement with matching, Health, dental and vision insurance, Flexible Spending ...
Digital Marketing Copywriter About Us For over 80 years, we have pioneered the motion controls ... Benefits: 401(k) retirement with matching, Health, dental and vision insurance, Flexible Spending ...
Digital Marketing Copywriter About Us For over 80 years, we have pioneered the motion controls ... Benefits: 401(k) retirement with matching, Health, dental and vision insurance, Flexible Spending ...
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Digital Marketing Copywriter About Us For over 80 years, we have pioneered the motion controls ... Benefits: 401(k) retirement with matching, Health, dental and vision insurance, Flexible Spending ...
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Insurance Copywriter information
See Michigan salary details
$12.78 - $16.95
6% of jobs
$16.95 - $21.12
8% of jobs
$23.83 is the 25th percentile. Wages below this are outliers.
$21.12 - $25.29
16% of jobs
The median wage is $28.65 / hr.
$25.29 - $29.47
24% of jobs
$29.47 - $33.64
17% of jobs
$34.87 is the 75th percentile. Wages above this are outliers.
$33.64 - $37.81
12% of jobs
$37.81 - $41.98
6% of jobs
$41.98 - $46.15
2% of jobs
$46.15 - $50.32
3% of jobs
$50.32 - $54.49
4% of jobs
$54.49 - $58.66
1% of jobs
$12
$32
$58
How much do insurance copywriter jobs pay per hour?
What does an insurance copywriter do?
An Insurance Copywriter creates clear, persuasive, and engaging content for insurance companies to promote their products and services. This includes writing website content, blog posts, marketing materials, social media copy, and policy documents. Their goal is to explain complex insurance terms in a simple and compelling way to attract customers and improve brand awareness. They must understand industry regulations, customer pain points, and marketing strategies to craft effective messaging. Strong research skills and knowledge of insurance products are essential for success in this role.
What are the key skills and qualifications needed to thrive as an insurance copywriter?
To thrive as an Insurance Copywriter, you need strong writing, editing, and research skills, typically supported by a background in communications, marketing, or a related field. Familiarity with content management systems (CMS), SEO tools, and compliance or legal frameworks specific to the insurance industry is highly valuable. Attention to detail, adaptability, and the ability to clearly explain complex concepts are essential soft skills in this role. These competencies ensure the creation of accurate, engaging, and regulatory-compliant content that effectively informs and persuades prospective insurance clients.
What are some common challenges faced by insurance copywriters and how can they be managed?
One common challenge faced by insurance copywriters is translating complex policy information and regulatory language into clear, compelling content that resonates with customers. Additionally, balancing creativity with strict compliance requirements and brand tone can sometimes be demanding. To overcome these challenges, insurance copywriters often stay updated on industry regulations, closely collaborate with compliance teams, and participate in ongoing training. Building strong communication with subject matter experts within the organization also helps ensure content accuracy and clarity. Developing these practices can help copywriters deliver trustworthy and persuasive insurance content while maintaining regulatory standards.
What are popular job titles related to Insurance Copywriter jobs in Michigan?
For Insurance Copywriter jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Insurance Copywriter jobs in Michigan look for?
The top searched job categories for Insurance Copywriter jobs in Michigan are:

Full-time
Medical, Dental, Vision, Life, Retirement, PTO
Re-posted 6 days ago
Job description
Full-time
Description
Job Title: Copywriter/Marketing Specialist
About Us
For over 80 years, we have pioneered the motion controls industry and evolved to become Evolution Motion Solutions.
Evolution Motion Solutions is the leading engineering partner, systems integrator, and value-add distributor of advanced hydraulic, electromechanical, pneumatic, and automation technologies. Our innovative solutions have been built on a foundation of technical excellence and industry-leading components designed for factory automation, heavy industrial, and mobile/off-highway applications.
Culture
Our culture is a competitive advantage; our shared values provide the foundation for how we interact with each other and the way we conduct our business. Our reputation is one of integrity and accountability. We are small but mighty, and we offer a unique work environment that big companies struggle to compete with.
- Putting our people first - we take care of our people, and our people take care of our customers
- Approachable leadership - open-door policies, flat organization, collaborative environment
- Growth mindset - entrepreneurial perspective, sense of purpose
- Professional development - ongoing training in a continuous learning environment
Our Core Values
- Heart to Care
- Excellence
- Relentless Resolve
- Optimism
- Integrity
- Commitment
About this Opportunity:
The Copywriter/Marketing Specialist position is responsible for creating and developing engaging written and multimedia content across a variety of platforms, including web, social media, email, and video. This role supports the company's marketing initiatives by crafting messages that align with brand standards and resonate with target audiences, while contributing to overall marketing strategy and execution.
Top benefits and perks:
As a team member at Evolution Motion Solutions, you'll enjoy:
- Benefits: 401(k) retirement with matching, Health, dental and vision insurance, Flexible Spending Account, Life and disability insurance
- Employee discounts
- Paid Time Off
- Referral program
- Career advancement and bonus opportunities
- Tuition Reimbursement
Location:
Evolution Motion Solutions is headquartered in Farmers Branch, TX with additional offices in TX, UT, AL, AZ, MT, OK, MA, MI IN, IL, OH and Canada. This position will be based out of our Auburn Hills, MI facility.
Requirements
QUALIFICATIONS:
The requirements listed below are representative of the education, experience, skills and/or abilities required. An individual must meet the minimum requirements as listed in each Qualifications subsection.
• Develop and produce creative, clear, and engaging content for digital platforms including website, blog, email, video, and social media.
• Collaborate with the marketing and communications team to ensure consistency in messaging and brand voice.
• Work closely with the paid advertising team to create compelling copy and visuals for social media campaigns.
• Provide input on layout and creative strategy for email marketing initiatives.
• Translate creative direction and technical information into persuasive, audience -appropriate copy.
• Edit and proofread all content for clarity, accuracy, and alignment with company standards.
• Assist with planning and executing marketing campaigns and promotions.
• Support co-workers to foster a positive and collaborative team environment.
• Maintain a clean, organized, and safe workspace.
• Perform other related duties as assigned.
EDUCATION:
• Bachelor's degree in marketing, communications, journalist, or related field, or equivalent work experience.
EXPERIENCE:
• One to five years of industry experience in copywriting, marketing, or a related field.
SKILLS & ABILITIES:
• Excellent written and verbal communication skills.
• Creative thinking and attention to details.
• Ability to multitask, prioritize, and manage time effectively.
• Collaboration and teamwork.
PHYSICAL DEMANDS:
The work is sedentary. Typically, the employee may sit comfortably to do the work. However, there may be some movement from area to area, transporting items such as a laptop computer, or transporting small marketing materials.
WORK ENVIRONMENT:
While performing the primary duties of the job, the employee is regularly exposed to a general office environment. Occasional travel may be required alongside infrequent work outside of business hours for special events.
This job description is intended to convey information essential to understanding the scope of the position and is not an exhaustive list of skills, efforts, duties, responsibilities or working conditions associated with it.
Evolution Motion Solutions is an Equal Opportunity Employer
Contact/application information:
To be considered, please submit your application. If we accept your application, we'll be in touch to schedule an interview. We look forward to hearing from you!