Strategic direction can quickly change, and is often subjected to market conditions, and global/current events. * PERSISTENCE/STAYING POWER As a result, the Retail Copywriter must possess staying ...
Strategic direction can quickly change, and is often subjected to market conditions, and global/current events. * PERSISTENCE/STAYING POWER As a result, the Retail Copywriter must possess staying ...
Copywriter
Detroit, MI · On-site
Strategic direction can quickly change, and is often subjected to market conditions, and global/current events. PERSISTENCE/STAYING POWER As a result, the Retail Copywriter must possess staying power ...
Copywriter
Detroit, MI · On-site
Strategic direction can quickly change, and is often subjected to market conditions, and global/current events. PERSISTENCE/STAYING POWER As a result, the Retail Copywriter must possess staying power ...
Copywriter
Detroit, MI · On-site
Strategic direction can quickly change, and is often subjected to market conditions, and global/current events. PERSISTENCE/STAYING POWER As a result, the Retail Copywriter must possess staying power ...
Copywriter
Detroit, MI · On-site
Strategic direction can quickly change, and is often subjected to market conditions, and global/current events. PERSISTENCE/STAYING POWER As a result, the Retail Copywriter must possess staying power ...
Strategic direction can quickly change, and is often subjected to market conditions, and global/current events. PERSISTENCE/STAYING POWER As a result, the Retail Copywriter must possess staying power ...
Strategic direction can quickly change, and is often subjected to market conditions, and global/current events. PERSISTENCE/STAYING POWER As a result, the Retail Copywriter must possess staying power ...
Copywriter
Detroit, MI · On-site
Strategic direction can quickly change, and is often subjected to market conditions, and global/current events. PERSISTENCE/STAYING POWER As a result, the Retail Copywriter must possess staying power ...
Copywriter
Detroit, MI · On-site
Strategic direction can quickly change, and is often subjected to market conditions, and global/current events. PERSISTENCE/STAYING POWER As a result, the Retail Copywriter must possess staying power ...
Copywriter
Detroit, MI · On-site
$45K - $90K/yr
Strategic direction can quickly change, and is often subjected to market conditions, and global/current events. * PERSISTENCE/STAYING POWER As a result, the Retail Copywriter must possess staying ...
Copywriter
Detroit, MI · On-site
$45K - $90K/yr
Strategic direction can quickly change, and is often subjected to market conditions, and global/current events. * PERSISTENCE/STAYING POWER As a result, the Retail Copywriter must possess staying ...
Contract Copywriter
Ada, MI · On-site
smartdept. is searching for a Copywriter for a marketing services client. The ideal candidate will ... This is a straightforward execution role - the strategy is already set. The client needs a reliable ...
Contract Copywriter
Ada, MI · On-site
smartdept. is searching for a Copywriter for a marketing services client. The ideal candidate will ... This is a straightforward execution role - the strategy is already set. The client needs a reliable ...
Copywriter
Troy, MI · Hybrid
$53K - $71K/yr
Our worldwide capabilities coalesce into four key disciplines - Strategy & Analytics, Content ... Learn more at We're looking for a Copywriter. This person works closely with their assigned team to ...
Copywriter
Troy, MI · Hybrid
$53K - $71K/yr
Our worldwide capabilities coalesce into four key disciplines - Strategy & Analytics, Content ... Learn more at We're looking for a Copywriter. This person works closely with their assigned team to ...
VML is searching for a SENIOR COPYWRITER Who we are looking for A Sr. Copywriter for our Detroit ... You are a bigidea generator-a highly conceptual thinker and storyteller who can translate strategic ...
VML is searching for a SENIOR COPYWRITER Who we are looking for A Sr. Copywriter for our Detroit ... You are a bigidea generator-a highly conceptual thinker and storyteller who can translate strategic ...
Copywriter
Troy, MI · Hybrid
$53K - $71K/yr
Our worldwide capabilities coalesce into four key disciplines - Strategy & Analytics, Content ... Learn more at Overview We're looking for a Copywriter. This person works closely with their ...
Copywriter
Troy, MI · Hybrid
$53K - $71K/yr
Our worldwide capabilities coalesce into four key disciplines - Strategy & Analytics, Content ... Learn more at Overview We're looking for a Copywriter. This person works closely with their ...
Senior Copywriter
Detroit, MI · Hybrid
We combine brand strategy, media strategy, activation, digital, social, earned media, production ... THE OPPORTUNITY Senior Copywriter We are seeking a versatile, ideas-first Senior Copywriter to join ...
Senior Copywriter
Detroit, MI · Hybrid
We combine brand strategy, media strategy, activation, digital, social, earned media, production ... THE OPPORTUNITY Senior Copywriter We are seeking a versatile, ideas-first Senior Copywriter to join ...
Senior Copywriter
Detroit, MI · On-site
We combine brand strategy, media strategy, activation, digital, social, earned media, production ... THE OPPORTUNITY Senior Copywriter We are seeking a versatile, ideas-first Senior Copywriter to join ...
Senior Copywriter
Detroit, MI · On-site
We combine brand strategy, media strategy, activation, digital, social, earned media, production ... THE OPPORTUNITY Senior Copywriter We are seeking a versatile, ideas-first Senior Copywriter to join ...
Senior Copywriter
Detroit, MI · On-site
$60K - $140K/yr
VML is searching for a SENIOR COPYWRITER Who we are looking for A Sr. Copywriter for our Detroit ... Thrive in cross-office, cross-capability environments, working seamlessly with strategy, design ...
Senior Copywriter
Detroit, MI · On-site
$60K - $140K/yr
VML is searching for a SENIOR COPYWRITER Who we are looking for A Sr. Copywriter for our Detroit ... Thrive in cross-office, cross-capability environments, working seamlessly with strategy, design ...
Senior Copywriter
Birmingham, MI · Hybrid
Copywriting MRM is part of theOmnicomPrecision Marketing activation practice.This practice ... Attends briefing sessions and discuss Brand, Selling Strategy and purpose of the brief with the ...
Senior Copywriter
Birmingham, MI · Hybrid
Copywriting MRM is part of theOmnicomPrecision Marketing activation practice.This practice ... Attends briefing sessions and discuss Brand, Selling Strategy and purpose of the brief with the ...
Copywriter
Detroit, MI · On-site
For over 60 years, Hart has been a valued strategic and creative partner to brands aiming to reach ... Copywriters work both collaboratively and independently to develop concepts and copy across ...
Copywriter
Detroit, MI · On-site
For over 60 years, Hart has been a valued strategic and creative partner to brands aiming to reach ... Copywriters work both collaboratively and independently to develop concepts and copy across ...
Copywriter
Birmingham, MI · On-site
$66K - $87K/yr
... strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include ... Qualifications We're looking for a copywriter who is both exceptionally qualified and a delight to ...
Copywriter
Birmingham, MI · On-site
$66K - $87K/yr
... strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include ... Qualifications We're looking for a copywriter who is both exceptionally qualified and a delight to ...
Copywriter
$66K - $87K/yr
... strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include ... Qualifications We're looking for a copywriter who is both exceptionally qualified and a delight to ...
Copywriter
$66K - $87K/yr
... strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include ... Qualifications We're looking for a copywriter who is both exceptionally qualified and a delight to ...
Copywriter
Birmingham, MI · On-site
$66K - $87K/yr
... strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include ... Qualifications We're looking for a copywriter who is both exceptionally qualified and a delight to ...
Copywriter
Birmingham, MI · On-site
$66K - $87K/yr
... strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include ... Qualifications We're looking for a copywriter who is both exceptionally qualified and a delight to ...
Freelance Copy
Birmingham, MI · On-site
$70/hr
This is a 360° creative role for a true all-around copywriter-someone who can move comfortably ... Collaborate with account, strategy and production partners to deliver strong creative. * Apply a ...
Freelance Copy
Birmingham, MI · On-site
$70/hr
This is a 360° creative role for a true all-around copywriter-someone who can move comfortably ... Collaborate with account, strategy and production partners to deliver strong creative. * Apply a ...
Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology ... As a Senior Copywriter, you will craft compelling, cohesive, on-brand communications that drive ...
Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology ... As a Senior Copywriter, you will craft compelling, cohesive, on-brand communications that drive ...
Copywriter Strategist information
What is a copywriter strategist?
A Copywriter Strategist is a professional who combines creative writing skills with marketing strategy to develop compelling content that aligns with a brand’s goals. They not only craft persuasive copy for various platforms such as websites, ads, emails, and social media, but also plan and execute content strategies that drive engagement and conversions. This role involves researching target audiences, analyzing market trends, and collaborating with marketing teams to ensure messaging is consistent and effective. Their work helps brands communicate their value and achieve business objectives through tailored messaging.
How does a copywriter strategist typically collaborate with marketing and creative teams to develop effective campaigns?
A Copywriter Strategist works closely with both marketing and creative teams to ensure messaging aligns with overall campaign goals and brand voice. Collaboration usually involves brainstorming sessions, reviewing briefs, and providing input on content strategy. The Copywriter Strategist often acts as a bridge, translating strategic objectives into compelling copy while coordinating with designers, project managers, and digital marketers to ensure cohesive execution. Regular feedback loops and team meetings are common to refine messaging and adapt to changing priorities.
What are the key skills and qualifications needed to thrive as a copywriter strategist, and why are they important?
To thrive as a Copywriter Strategist, you need expertise in persuasive writing, content strategy, and a solid understanding of marketing principles, often supported by a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS), SEO tools like SEMrush or Ahrefs, and analytics platforms is typically required. Creativity, critical thinking, and strong collaboration skills help you craft compelling messages and align content with broader business goals. These skills are crucial for creating impactful campaigns that drive engagement and deliver measurable results.
What are popular job titles related to Copywriter Strategist jobs in Michigan?
For Copywriter Strategist jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Copywriter Strategist jobs in Michigan look for?
The top searched job categories for Copywriter Strategist jobs in Michigan are:
What cities in Michigan are hiring for Copywriter Strategist jobs?
Cities in Michigan with the most Copywriter Strategist job openings:
Job description
WHO IS GTB?
GTB (a VML company) is a global precision-marketing agency, creating ideas that inspire people to act. Founded in 2007 to accelerate performance for the world's most iconic brands, GTB is part of WPP's industry-leading network of companies driving creative transformation. GTB works across six continents with offices worldwide.
GTB is looking for a Copywriter
Who you are:
A conceptual copywriter for the Retail Team must possess an essential set of core skills that distinguish themselves for the unique needs of Automotive Retail copywriting. An overview follows:
- IDEATOR
Most certainly, a skilled iterator is needed. One that can work quickly and efficiently under duress of deadlines. One that can also pivot ideation on request under extreme time-constraints [before & after regular business hours]. Strategic direction can quickly change, and is often subjected to market conditions, and global/current events.
- PERSISTENCE/STAYING POWER
As a result, the Retail Copywriter must possess staying power: the ability to keep digging in the well for ideas and solutions to any ever-changing directions. The Retail Writer must have the fortitude to remain committed to the project for the long haul...to endure not only unexpected direction changes, but multiple expected "tweaks & revisions" from the multiple layers of internal agency & client reviews.
- MULTI-TASKER
Indeed, these multiple writing skills are held to a premium, because they are relied upon and leveraged day-in, and day-out. For the Retail Copywriter must also be skilled in multi-tasking several assignments at once, and often, with pressing & overlapping deadlines (each with their own unique requirements). Deadline management skills are as much needed day-to-day, as the ability to deliver useful ideas.
- ARTICULATE & SUCCINCT
Sharing ideas is an everyday part of the job. The ability to succinctly articulate the how-what-why of an idea is a skill and quality that every Retail Copywriter should possess. Whether conveying ideas to your Art Director, Manager, Agency Colleagues or even Clients, the Retail Writer's ability to sell the work is just as important as the ability of the actual idea itself to sell the consumer.
What you need:
- A bachelor's degree, English or writing emphasis preferred
- Portfolio showcasing conceptual skills
- Three-plus years of experience in an agency setting, solid creative writing skills and a digital landscape expertise
- Proficiency with Microsoft, Adobe Creative Suites
- Demonstrated business acumen, ability to be a team player, establish an information hierarchy, work independently under guidance from Creative Director and other senior team members
About VML
Sourced by ZipRecruiter
Industry
Marketing
Company size
1,001 - 5,000 Employees
Headquarters location
Kansas City, MO, US
Year founded
1992