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Copywriter Strategist Jobs in Michigan (NOW HIRING)

Varsity Tutors

Viral Content Creation Tutor

Kalamazoo, MI · Remote

$18 - $40/hr

Deep knowledge of content strategy, platform algorithms, audience engagement techniques, video and visual content production, copywriting for social media, trend analysis, analytics interpretation ...

Varsity Tutors

Viral Content Creation Tutor

Detroit, MI · Remote

$18 - $40/hr

Deep knowledge of content strategy, platform algorithms, audience engagement techniques, video and visual content production, copywriting for social media, trend analysis, analytics interpretation ...

Varsity Tutors

Viral Content Creation Tutor

Ann Arbor, MI · Remote

$18 - $40/hr

Deep knowledge of content strategy, platform algorithms, audience engagement techniques, video and visual content production, copywriting for social media, trend analysis, analytics interpretation ...

Masco Corporation

Digital Marketing Specialist

Novi, MI · On-site

Social Media Strategy & Execution * Support and help maintain annual social media strategy aligned ... Strong copywriting, storytelling, and content creation skills. * Experience with analytics and ...

Progressive AE

Proposal Coordinator

Grand Rapids, MI · On-site

... interview strategy sessions. You will keep proposal details and deadlines organized, while ... Experience in copywriting. * Experience using Deltek Vision, CRM and sales systems. * Excellent ...

Recar

Sr. Director of Digital Experience Design

Troy, MI · On-site

$146K - $180K/yr

Ensure design holds a strategic voice at the table - advocating for the customer in roadmap ... Lead, coach, and grow a team of UI designers, UX designers, and copywriters focused on digital ...

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Copywriter Strategist information

What is a copywriter strategist?

A Copywriter Strategist is a professional who combines creative writing skills with marketing strategy to develop compelling content that aligns with a brand’s goals. They not only craft persuasive copy for various platforms such as websites, ads, emails, and social media, but also plan and execute content strategies that drive engagement and conversions. This role involves researching target audiences, analyzing market trends, and collaborating with marketing teams to ensure messaging is consistent and effective. Their work helps brands communicate their value and achieve business objectives through tailored messaging.

How does a copywriter strategist typically collaborate with marketing and creative teams to develop effective campaigns?

A Copywriter Strategist works closely with both marketing and creative teams to ensure messaging aligns with overall campaign goals and brand voice. Collaboration usually involves brainstorming sessions, reviewing briefs, and providing input on content strategy. The Copywriter Strategist often acts as a bridge, translating strategic objectives into compelling copy while coordinating with designers, project managers, and digital marketers to ensure cohesive execution. Regular feedback loops and team meetings are common to refine messaging and adapt to changing priorities.

What are the key skills and qualifications needed to thrive as a copywriter strategist, and why are they important?

To thrive as a Copywriter Strategist, you need expertise in persuasive writing, content strategy, and a solid understanding of marketing principles, often supported by a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS), SEO tools like SEMrush or Ahrefs, and analytics platforms is typically required. Creativity, critical thinking, and strong collaboration skills help you craft compelling messages and align content with broader business goals. These skills are crucial for creating impactful campaigns that drive engagement and deliver measurable results.

What are popular job titles related to Copywriter Strategist jobs in Michigan?

For Copywriter Strategist jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Copywriter Strategist jobs in Michigan look for?

The top searched job categories for Copywriter Strategist jobs in Michigan are:

What cities in Michigan are hiring for Copywriter Strategist jobs?

Cities in Michigan with the most Copywriter Strategist job openings:

Copywriter Strategist jobs near you
Infographic showing various Copywriter Strategist job openings in Michigan as of August 2026, with employment types broken down into 91% Full Time, 5% Part Time, 1% Temporary, and 3% Contract. Highlights an 70% Physical, 5% Hybrid, and 25% Remote job distribution.

Assistant Account Executive

Publicis Groupe Holdings B.V

Troy, MI • On-site

$39K - $50K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 13 days ago

Publicis Groupe rating

6.1

Company rating: 6.1 out of 10

Based on 5 frontline employees who took The Breakroom Quiz

38th of 52 rated marketing agency

Job description

Company Description

Martin Retail Group has served the automotive industry for more than 40 years. Based in Birmingham, Alabama with six regional offices, we are one of the nation's largest automotive retail advertising and media spot buying agencies in the country. We work hard, innovate, and deliver the best solutions to drive business for our clients while offering employees work-life balance and a family-friendly, enjoyable environment.

Overview

We're looking for a Social Creative/Assistant Account Executive who thrives at the intersection of strategy, creativity, and client service. You'll be responsible for ideating engaging content for social media, managing client relationships, and helping to implement campaigns from concept to launch.

Responsibilities
  • Develop and pitch social-first content ideas that align with client goals and brand voice.
  • Write captions, scripts, and other copy tailored to each platform (Instagram, TikTok, LinkedIn, etc.).
  • Collaborate with clients to bring creative ideas to life.
  • Stay on top of cultural and platform trends to inspire timely and relevant content.
  • Brainstorm campaign ideas with the internal team and contribute to creative concepting sessions.
  • Serve as the day-to-day contact for clients, ensuring clear communication and timely updates.
  • Manage content calendars, approval workflows, and project timelines.
  • Prepare and present creative decks
  • Coordinate with internal teams (creative, strategy, paid media) to meet deliverables.
  • Ensure all creative aligns with client expectations, brand guidelines, and strategic goals.
Qualifications
  • 1-3 years of experience in a social media, creative, or an account role
  • Strong understanding of social platforms, their audiences, and content formats.
  • Excellent copywriting and storytelling skills - you get tone of voice.
  • Proven ability to manage client relationships and collaborate across teams.
  • Highly organized with strong attention to detail and time management.
  • Bonus: experience using tools like Figma or Adobe Creative Suite.
Additional InformationCompensation Range: $39,710 - $50,100 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/5/25. All your information will be kept confidential according to EEO guidelines. #LI-MM5 Compensation Range: USD $39,710.00 - USD $50,100.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/15/2025.Employment Type: OTHER

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