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Senior Digital Copywriter Jobs in Michigan (NOW HIRING)

VML is searching for a SENIOR COPYWRITER Who we are looking for A Sr. Copywriter for our Detroit ... Develop clear, compelling copy across channels-including campaign platforms, scripts, digital ...

We combine brand strategy, media strategy, activation, digital, social, earned media, production ... THE OPPORTUNITY Senior Copywriter We are seeking a versatile, ideas-first Senior Copywriter to join ...

We combine brand strategy, media strategy, activation, digital, social, earned media, production ... THE OPPORTUNITY Senior Copywriter We are seeking a versatile, ideas-first Senior Copywriter to join ...

Senior Copywriter

Detroit, MI · On-site

$60 - $140/hr

We combine brand strategy, media strategy, activation, digital, social, earned media, production ... THE OPPORTUNITY Senior Copywriter We are seeking a versatile, ideas-first Senior Copywriter to join ...

New

Senior Copywriter

Detroit, MI · On-site

$60K - $140K/yr

VML is searching for a SENIOR COPYWRITER Who we are looking for A Sr. Copywriter for our Detroit ... Develop clear, compelling copy across channels-including campaign platforms, scripts, digital ...

Three-plus years of experience in an agency setting, solid creative writing skills and a digital ... senior team members

Copywriter

Detroit, MI · On-site

$45 - $90/hr

One-plus years of experience in an agency setting, solid creative writing skills and a digital ... senior team members CORE SKILLS A conceptual copywriter for the Retail Team must possess an ...

New

One-plus years of experience in an agency setting, solid creative writing skills and a digital ... senior team members CORE SKILLS A conceptual copywriter for the Retail Team must possess an ...

Copywriter

Detroit, MI · On-site

$45K - $90K/yr

Three-plus years of experience in an agency setting, solid creative writing skills and a digital ... senior team members The base salary range for this position at the time of this posting is ...

With a number of exciting new workstreams coming through, they're looking for a Senior Copywriter ... Bring ideas to life across digital, video, social, and other channels. * Partner with an ACD Art ...

Content Creator Sr

Detroit, MI · On-site

$420 - $540/hr

... Global Digital Experience Services, Global Marketing Services and, most recently, Marketing ... Redactar textos persuasivos (copywriting) y aplicar técnicas de storytelling que capturen la ...

Sr. Director of Digital Experience Design

Troy, MI · On-site

$146K - $180K/yr

Lead, coach, and grow a team of UI designers, UX designers, and copywriters focused on digital ... senior stakeholders clearly and confidently WHAT YOU BRING TO THE TEAM Required * 15+ years of ...

Sr. Director of Digital Experience Design

Troy, MI · On-site

$146K - $180K/yr

Lead, coach, and grow a team of UI designers, UX designers, and copywriters focused on digital ... senior stakeholders clearly and confidently WHAT YOU BRING TO THE TEAM Required * 15+ years of ...

... Global Digital Experience Services, Global Marketing Services and, most recently, Marketing ... Redactar textos persuasivos (copywriting) y aplicar técnicas de storytelling que capturen la ...

... copywriting experience, with at least 2-3 years in a senior or ACD-level role at an agency or in-house creative team. * A portfolio that demonstrates range -- B2B campaign work, digital content, UX ...

... copywriting experience, with at least 2-3 years in a senior or ACD-level role at an agency or in-house creative team. * A portfolio that demonstrates range - B2B campaign work, digital content, UX ...

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Senior Digital Copywriter information

What is a senior digital copywriter?

A Senior Digital Copywriter is responsible for creating, editing, and optimizing compelling digital content for various online platforms, such as websites, social media, email campaigns, and digital ads. They develop brand messaging, ensure consistency in tone and voice, and collaborate with designers, marketers, and strategists to drive engagement and conversions. This role requires strong writing skills, SEO knowledge, and the ability to adapt content for different audiences and formats. Senior-level copywriters also mentor junior writers and contribute to content strategy.

What does a senior digital copywriter do?

A Senior Digital Copywriter typically starts the day by reviewing content briefs and aligning with digital marketing or creative teams on project priorities. They spend much of their time writing, editing, and optimizing web copy, email campaigns, social media content, and digital ads to ensure messaging is consistent and effective. Collaboration with designers, SEO specialists, and project managers is common, as is participation in brainstorming sessions to develop campaign concepts. The role also involves monitoring content performance metrics and making data-driven adjustments to improve engagement. This dynamic environment offers opportunities to shape brand voice and mentor junior writers while working on a variety of digital projects.

What are the key skills and qualifications needed to thrive as a senior digital copywriter?

To thrive as a Senior Digital Copywriter, you need expertise in crafting compelling digital content, a strong grasp of digital marketing concepts, and significant copywriting experience—often backed by a degree in English, marketing, or communications. Familiarity with CMS platforms, SEO tools (like SEMrush or Google Analytics), and certifications in digital marketing are highly valuable. Creativity, collaboration, and the ability to adapt writing style for diverse audiences are essential soft skills. These competencies ensure effective brand messaging, drive online engagement, and contribute to the success of digital marketing campaigns.

How much do senior digital copywriters get paid?

Senior digital copywriters typically earn between $70,000 and $120,000 annually, depending on experience, location, and industry. They often require strong writing skills, familiarity with SEO tools, and a portfolio of digital content work.

What are popular job titles related to Senior Digital Copywriter jobs in Michigan?

For Senior Digital Copywriter jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Senior Digital Copywriter jobs in Michigan look for?

The top searched job categories for Senior Digital Copywriter jobs in Michigan are:

What cities in Michigan are hiring for Senior Digital Copywriter jobs?

Cities in Michigan with the most Senior Digital Copywriter job openings:

Infographic showing various Senior Digital Copywriter job openings in Michigan as of June 2026, with employment types broken down into 57% Full Time, and 43% Part Time. Highlights an 77% Physical, 7% Hybrid, and 16% Remote job distribution.

Full-time

Posted 25 days ago


Job description

VML is searching for a SENIOR COPYWRITER

Who we are looking for

A Sr. Copywriter for our Detroit office, dedicated to supporting the Ford brand business and more specifically, the Ford aftermarket business across brand, product, digital, and 360 campaign work. You are a bigidea generator-a highly conceptual thinker and storyteller who can translate strategic insights into compelling, culturally relevant narratives. You thrive inside a large, fastmoving automotive account and help evolve how Ford shows up creatively across all channels through powerful, distinctive voice and messaging.

What you'll do:

  • Big idea thinking: Drive conceptually bold, strategically grounded ideas across Ford's varied portfolio,shaping narratives that elevate the brand and resonate with diverse audiences. 
  • Write: Develop clear, compelling copy across channels-including campaign platforms, scripts, digital experiences, social and point of sale-ensuring a consistent and distinctive voice. 
  • Collaborate: Partner with ACD Art and crossdiscipline teams to create and execute integrated campaigns that deliver on both creative excellence and business impact. 
  • Client Facing: Build trusted relationships with Ford partners and confidently present work, articulating both the creative idea and its strategic foundation.

Who you are:

  • A Builder: Entrepreneurial and proactive, with the ability to concept and create momentum around ideas and bring others along. 
  • Open and collaborative: Thrive in crossoffice, crosscapability environments, working seamlessly with strategy, design, production, and media. Ambitious: Passionate about pushing the work forward and exploring futureleaning, proactive opportunities for the Ford brand and the aftermarket.  
  • Egoless: Handson, teamfirst, able to handle day to day routine tasks in addition to more conceptual work, committed to elevating both the work and those around you.

What you'll need:

  • Minimum 5 years of agency experience in copywriting or creative roles.
  • A portfolio showcasing big ideas, strong conceptual thinking, and integrated campaigns across multiple channels. Expertise in writing across formats, including campaign platforms, scripts, digital, social, and experiential. Strong understanding of storytelling, tone of voice, and brand building.
  • Ability to manage multiple workstreams and deliver highquality work under tight timelines. Profficent in the use of AI to help workflows and creative output.  Automotive experience preferred.