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Home Health Marketing Jobs (NOW HIRING)

Dedicated Home Health

Home Health Marketer

Hollywood, FL · On-site

$80K - $120K/yr

Vision insurance Dedicated Home Health (formerly Preferred Home Care) is seeking an experienced Medicare Home Health Marketing Representative (Bilingual Spanish a plus) to cover the Broward County ...

MyCareer+

Home Health Marketing Representative

Alameda, CA · On-site

$100K - $250K/mo

Minimum 3 years of healthcare marketing or business development experience, preferably in home health or post-acute care * Prior experience in sales or account management strongly preferred * Proven ...

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How much do home health marketing jobs pay per hour?

As of Jul 30, 2026, the average hourly pay for home health marketing in the United States is $32.69, according to ZipRecruiter salary data. Most workers in this role earn between $21.63 and $43.27 per hour, depending on experience, location, and employer.

How does a Home Health Marketing professional typically collaborate with clinical staff to achieve business goals?

Home Health Marketing professionals work closely with clinical teams to ensure that marketing strategies align with patient care standards and regulatory guidelines. They often coordinate with nurses, therapists, and case managers to understand the unique services offered and to communicate these effectively to potential clients and referral sources. This collaboration helps create targeted outreach materials and events that accurately reflect the organization's capabilities, ultimately driving referrals and business growth. Regular meetings and feedback sessions with clinical staff are common to keep marketing efforts relevant and compliant.

Is healthcare marketing a good career?

Home health marketing is a viable career option within healthcare, involving promoting home health services to patients and referral sources. It requires strong communication skills, knowledge of healthcare regulations, and often involves working with digital marketing tools. The field offers opportunities for growth and specialization, especially for those with healthcare industry experience.

What does a home health marketer do?

A home health marketer promotes home health services to attract new patients and referral sources. They develop marketing strategies, build relationships with healthcare providers, and use tools like CRM systems to increase service awareness and growth.

What are the key skills and qualifications needed to thrive as a Home Health Marketing professional, and why are they important?

To thrive in Home Health Marketing, you need a solid understanding of healthcare services, sales strategies, and market analysis, often supported by a degree in marketing, business, or a related field. Familiarity with CRM software, digital marketing tools, and referral management systems is typically required. Excellent interpersonal skills, relationship-building, and effective communication set top performers apart. These skills are vital to building strong referral networks, increasing client acquisition, and ensuring the growth of home health agencies.

How to do marketing for home health?

Home health marketing professionals focus on building relationships with referral sources such as hospitals, physicians, and community organizations. They utilize strategies like community outreach, digital marketing, and content creation to increase awareness and referrals, often requiring knowledge of healthcare regulations and marketing tools. Effective communication and understanding patient needs are essential for successful campaigns.

What is Home Health Marketing?

Home Health Marketing involves promoting home health care services to patients, families, physicians, hospitals, and other referral sources. Professionals in this field work to increase awareness about the benefits of receiving care at home, develop relationships with potential referral partners, and implement strategies to grow a home health agency’s client base. They use a mix of outreach, education, and digital marketing to connect people in need with quality home health services while ensuring compliance with healthcare regulations.

What is the difference between Home Health Marketing vs Home Health Sales?

AspectHome Health MarketingHome Health Sales
Required CredentialsMarketing or healthcare-related certifications, bachelor's degree often preferredSales certifications, healthcare knowledge beneficial
Work EnvironmentDeveloping marketing strategies, creating promotional materials, coordinating campaignsDirect client outreach, building referral relationships, sales presentations
Employer & Industry UsageHospitals, home health agencies, healthcare marketing firmsHome health agencies, medical supply companies, healthcare providers

Home Health Marketing focuses on creating awareness and promoting services through strategic campaigns, while Home Health Sales involves directly engaging with potential clients and referral sources to generate business. Both roles are essential in the home health industry but differ in their approach and daily activities.

What is the highest paid job in marketing?

In marketing, executive roles such as Chief Marketing Officer (CMO) or Vice President of Marketing tend to be the highest paid, often earning six-figure salaries or more depending on the industry and company size. These positions require extensive experience, strategic skills, and leadership abilities, and they often oversee large teams and budgets.
More about Home Health Marketing jobs
What cities are hiring for Home Health Marketing jobs? Cities with the most Home Health Marketing job openings:
What states have the most Home Health Marketing jobs? States with the most job openings for Home Health Marketing jobs include:
What job categories do people searching Home Health Marketing jobs look for? The top searched job categories for Home Health Marketing jobs are:
Home Health Marketing jobs near you
Infographic showing various Home Health Marketing job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 77% Full Time, 16% Part Time, and 6% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $67,990 per year, or $32.7 per hour.

Home Health Marketing Executive

Prime Home Health / Pacific Hospice and Palliative Care LLC

San Antonio, TX • Remote

$50K - $100K/yr

Full-time

Medical, Dental, Vision, PTO

Re-posted 12 days ago

Job description


Home Health Marketing Executive

Prime Home Health | San Antonio, TX

Full-Time | Compensation: $50,000 - $100,000+ salary + monthly bonus incentives


About Us

Prime Home Health is a patient-centered ACHC accredited home health agency proudly serving the San Antonio community. We are committed to delivering skilled, compassionate in-home care that helps patients recover, regain independence, and thrive in the comfort of their own homes. We are looking for a driven and relationship-focused Marketing Executive who shares our dedication to connecting patients and families with the care they need.


The Role

As our Home Health Marketing Executive, you will be the face of Prime Home Health across the San Antonio market. You will build and maintain referral relationships with physicians, hospital discharge planners, skilled nursing facilities, case managers, and other community partners - educating them on our home health services and helping connect patients to the high-quality care we provide.


This is a relationship-first role. You will be trusted to represent our mission with professionalism, warmth, and a deep understanding of the home health landscape.


Key Responsibilities

Build and nurture referral relationships with physicians, hospital discharge planners, skilled nursing facilities, assisted living communities, and community organizations

Educate healthcare providers on home health eligibility, Medicare benefits, and the full scope of Prime Home Health's clinical services

Serve as a trusted advocate for patients and families navigating post-acute and home-based care options

Grow the referral network through consistent, strategic outreach and diligent follow-up

Track outreach activities, referral sources, and relationship-building efforts accurately in our EHR (WellSky)

Collaborate closely with our clinical and intake teams to ensure a seamless, patient-centered admission experience from referral through start of care

Support the clinical and admissions team to ensure patients receive timely, high-quality care from first contact through start of care


Compensation & Schedule

Base Salary: $50,000 - $100,000+ annually, based on experience and existing referral network

Performance Bonus: Monthly performance bonus based on individual contributions

Schedule: Monday - Friday, with occasional flexibility for community events

Territory: San Antonio metro area


What You Bring


Minimum 2 years of home health marketing, community liaison, or post-acute sales experience (required - this is a specialized role)

An established referral network in the San Antonio healthcare community (required)

Solid understanding of home health regulations, Medicare eligibility criteria, and PDGM

Genuine passion for home-based care and patient advocacy

Excellent interpersonal and communication skills - you are known for being warm, professional, and trustworthy

Self-directed and organized - you manage your territory like a business

Comfortable with technology including EHR platforms (WellSky experience is a plus), MS Office, and communication tools

Valid driver's license and reliable transportation


What We Offer


Competitive base salary ($50,000 - $100,000+) with monthly bonus incentives

Medical, dental, and vision insurance

Paid time off, sick leave, and paid holidays

Mileage and phone reimbursement

A supportive, mission-driven team that genuinely cares about each other and the patients we serve

Opportunity to make a lasting impact in the San Antonio community


How to Apply

If you are an experienced home health Marketing Executive who is passionate about connecting patients and families to high-quality in-home care, we would love to hear from you.

Apply