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Head Copywriter Jobs (NOW HIRING)

Reporting to the Head of Marketing, PEOPLE App, requires someone who is fluent in direct response copywriting. They will craft high-converting marketing messaging for a variety of channels, including ...

Head of Creative Soni is partnering with a growing agency seeking a hands-on creative leader to ... copywriting, brand voice, and content creation. Responsibilities: • Lead creative strategy ...

Collaborate with the Growth Team and Head of Content to develop, write and refine Open's in-product content, asset copy, and campaign strategy * Create detailed descriptions and copy that enhance ...

Collaborate with the Growth Team and Head of Content to develop, write and refine Open's in-product content, asset copy, and campaign strategy * Create detailed descriptions and copy that enhance ...

Collaborate with the Growth Team and Head of Content to develop, write and refine Open's in-product content, asset copy, and campaign strategy * Create detailed descriptions and copy that enhance ...

About the role We're looking for a Copywriter with a blend of agency advertising background and in ... You'll also work closely with our Head of Copy to keep evolving Claude's voice and tone through the ...

Head of Marketing

Los Angeles, CA · Remote

$110K - $170K/yr

HEAD OF MARKETING Lean Marketing -- Home of The 1-Page Marketing Plan We're scaling to 8 figures ... Lead the marketing team (videographer, copywriter, VA, RevOps) via Notion sprints and Slack to hit ...

The Head of Growth: Aurora is looking for a Head of Growth to own the end-to-end expansion of our ... You have exceptional taste, aesthetics, and copywriting ability - a deep understanding of the ...

Head of Growth

New York, NY · On-site

$240K/yr

The Head of Growth: Aurora is looking for a Head of Growth to own the end-to-end expansion of our ... You have exceptional taste, aesthetics, and copywriting ability -- a deep understanding of the ...

Head of Growth

New York, NY · On-site

$240K/yr

The Head of Growth: Aurora is looking for a Head of Growth to own the end-to-end expansion of our ... You have exceptional taste, aesthetics, and copywriting ability - a deep understanding of the ...

Head of Client Operations (Cold Email, Client Success, Campaign Performance - Remote, U.S. Hours ... Copywriting * Deliverability and inbox placement * Campaign optimization * Ability to personally ...

Collaborate closely with Creative Operations Director, Copy Director, Copywriters, and Designers among project "pod" to bring studio's creative concepts to life. * Support Head of Brand Creative in ...

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Head Copywriter information

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How much do head copywriter jobs pay per hour?

As of Jul 26, 2026, the average hourly pay for head copywriter in the United States is $36.74, according to ZipRecruiter salary data. Most workers in this role earn between $27.88 and $41.59 per hour, depending on experience, location, and employer.

Is copywriting still worth it in 2026?

As a head copywriter, the profession remains valuable as businesses continue to prioritize compelling content for marketing and branding. Success in the field depends on strong writing skills, adaptability to digital platforms, and familiarity with SEO and content management tools. The demand for skilled copywriters is expected to persist, especially with the growth of online media and content marketing strategies.

What are the highest paying copywriting jobs?

High-paying copywriting roles include senior copywriters, creative directors, and copy leads in advertising agencies, as well as in-house marketing directors. Specialized fields such as technical, medical, or legal copywriting often command higher salaries, especially with advanced skills and certifications. Experience, industry reputation, and the ability to handle complex projects contribute to higher compensation levels.

What are the key skills and qualifications needed to thrive as a Head Copywriter, and why are they important?

To thrive as a Head Copywriter, you need advanced writing, editing, and conceptual skills, often supported by a degree in communications, journalism, or a related field and extensive copywriting experience. Proficiency with content management systems (CMS), digital marketing tools, and brand style guides is typically required. Strong leadership, collaboration, and creative problem-solving skills set standout candidates apart in this role. These abilities are essential for producing compelling content, guiding creative teams, and ensuring consistent brand messaging across all channels.

What does a Head Copywriter do?

A Head Copywriter leads the copywriting team within an organization or agency, overseeing the creation of written content for marketing and advertising campaigns. This role involves developing creative concepts, setting the tone and voice of brand messaging, and ensuring consistency across all platforms. The Head Copywriter also manages, mentors, and reviews the work of junior copywriters, collaborates with designers and marketing strategists, and ensures deadlines and quality standards are met. Their work is crucial for shaping a brand’s communication and helping achieve business goals through compelling copy.

Can you make $10,000 a month with copywriting?

Head copywriters working independently or for agencies can potentially earn $10,000 or more per month, especially with high-value clients, specialized skills, and a strong portfolio. Achieving this income typically requires extensive experience, a solid network, and the ability to handle large or multiple projects simultaneously. Many copywriters reach such earnings through freelance work, consulting, or agency roles with premium clients.

What are the 4 C's of copywriting?

The 4 C's of copywriting are Clarity, Conciseness, Credibility, and Consistency. These principles help a head copywriter craft effective, persuasive content that communicates clearly, maintains a professional tone, and aligns with brand messaging. Mastering these ensures the copy resonates with the target audience and achieves marketing goals.

How does the Head Copywriter collaborate with other departments to ensure brand consistency?

As a Head Copywriter, you will work closely with marketing, design, and product teams to align messaging across all platforms. This role often involves leading creative brief sessions, providing feedback on content drafts, and ensuring that all written materials adhere to the brand’s tone and voice. Effective communication and collaboration skills are essential, as you’ll need to coordinate with various stakeholders to deliver cohesive campaigns. This cross-functional teamwork not only maintains brand consistency but also helps drive the success of marketing initiatives.

What is the difference between Head Copywriter vs Copywriter?

AspectHead CopywriterCopywriter
CredentialsTypically requires a bachelor’s degree in marketing, communications, or related field; extensive writing experienceUsually holds a bachelor’s degree or relevant certifications; entry to mid-level experience
Work EnvironmentLeads creative teams, manages campaigns, oversees brand voiceExecutes writing tasks, creates content, follows brand guidelines
Industry UsageCommonly used in advertising agencies, marketing departments, media companiesUsed across similar industries, often as entry or mid-level roles

The main difference is that a Head Copywriter oversees the entire copywriting team and strategy, while a Copywriter focuses on creating individual content pieces. The Head Copywriter has more leadership responsibilities, whereas the Copywriter concentrates on producing high-quality content within set guidelines.

More about Head Copywriter jobs
What cities are hiring for Head Copywriter jobs? Cities with the most Head Copywriter job openings:
What are the most commonly searched types of Copywriter jobs? The most popular types of Copywriter jobs are:
What states have the most Head Copywriter jobs? States with the most job openings for Head Copywriter jobs include:
Infographic showing various Head Copywriter job openings in the United States as of July 2026, with employment types broken down into 6% Locum Tenens, 39% As Needed, 22% Full Time, 1% Part Time, 1% Contract, and 31% Nights. Highlights an 72% Physical, 7% Hybrid, and 21% Remote job distribution, with an average salary of $76,412 per year, or $36.7 per hour.
Marketing & Engagement Copywriter

Marketing & Engagement Copywriter

People Inc.

Manhattan, NY • On-site, Remote

Full-time

Posted 17 days ago


Job description

This assignment posting is for an Agency Worker opportunity with People Inc.  The Agency Worker is paid by a staffing agency employer. Agency Workers will receive a W2 from the staffing agency reporting their earnings for tax purposes.

Marketing & Engagement Copywriter

 

PEOPLE is seeking an experienced Marketing & Engagement Copywriter to support acquisition, engagement, retention, and subscription initiatives for the PEOPLE App. Reporting to the Head of Marketing, PEOPLE App, requires someone who is fluent in direct response copywriting. They will craft high-converting marketing messaging for a variety of channels, including but not limited to email, social, and onsite, with the goal of acquiring and retaining new users.

The ideal candidate is an exceptional writer who understands consumer audiences, drives action through persuasive copy, and can adapt messaging across channels, formats, and stages of the customer journey. This role will partner closely with marketing, product, design, editorial, and analytics teams to develop and optimize user-facing communications.

Assignment Details
  • Approximately 35 hours per week

  • Start date: ASAP

  • Duration: 4 months with potential to extend

  • Hourly rate: $35–$50/hour

  • Location: New York, NY (Hybrid; 2–3 days/week preferred) or Remote

Responsibilities
  • Write and optimize copy that drives subscription/member signups, app downloads, and daily habit actions.

  • Develop messaging across email, social, app store assets, push notifications, in-app messaging, landing pages, and onsite placements.

  • Create user-facing product copy, including onboarding experiences, feature announcements, engagement prompts, and subscription messaging.

  • Conceive, pitch, develop, and test new hooks and offers in messaging, including evergreen and timely ideas

  • Review and improve existing marketing and product messaging to increase clarity, engagement, and conversion.

  • Develop compelling CTAs, value propositions, and copy variations to support testing and optimization efforts.

  • Adapt messaging for different audiences, channels, and stages of the customer lifecycle.

  • Ensure all copy aligns with PEOPLE’s voice, editorial standards, and brand guidelines.

  • Partner with cross-functional teams to incorporate audience insights, performance data, and testing results into messaging improvements.

Qualifications
  • 3+ years direct response copywriting

  • Proven experience writing copy that drives measurable results

  • Experience crafting copy for a variety of channels, including websites, email, and paid ads

  • Strong portfolio demonstrating conversion-focused work

  • Understanding of audience engagement, retention, and customer lifecycle marketing.

  • Ability to translate audience insights and business goals into effective messaging.

  • Experience using performance data and testing results to refine copy.

  • Highly organized, detail-oriented, and comfortable managing multiple projects in a fast-paced environment.

Preferred Qualifications
  • Experience with app marketing, mobile engagement, or subscription products.

  • Familiarity with push notifications, onboarding flows, and in-product messaging.

  • Experience supporting A/B testing and optimization programs.

  • Background in media, publishing, entertainment, lifestyle, or consumer brands.

People Inc. is the largest print and digital publisher in America. Nearly 200 million people trust us each month to help them make decisions, take action, and find inspiration. People Inc.'s over 40 iconic brands include PEOPLE, Better Homes & Gardens, Verywell, Food & Wine, Travel + Leisure, Allrecipes, REAL SIMPLE, Investopedia, and Southern Living.

Please be aware of fraudulent recruiters offering opportunities at People Inc. If you are in conversations about a job opportunity and wish to confirm its validity, please reach out directly to hrconcerns@people.inc.