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Freelance Online Reputation Management Jobs (NOW HIRING)

NetReputation

Senior Strategy Manager

Sarasota, FL · Remote

$95K - $115K/yr

Who We Are NetReputation is the premier online reputation management firm trusted by the world's most recognized Enterprise and SMB brands, influential executives, and discerning private individuals.

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Freelance Online Reputation Management information

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How much do freelance online reputation management jobs pay per hour?

As of Aug 9, 2026, the average hourly pay for freelance online reputation management in the United States is $47.71, according to ZipRecruiter salary data. Most workers in this role earn between $24.28 and $61.78 per hour, depending on experience, location, and employer.

What is freelance online reputation management?

Freelance online reputation management involves working independently to help individuals or businesses monitor, improve, and maintain their reputation on the internet. This includes managing online reviews, addressing negative feedback, creating positive content, and ensuring search results reflect a favorable image. Freelancers in this field use various strategies such as SEO, content creation, and social media management to influence public perception. Their goal is to build trust and credibility for clients in the digital space.

What are some common challenges faced by freelance online reputation management professionals, and how can they be addressed?

Freelance online reputation management professionals often encounter challenges such as handling negative reviews, managing client expectations, and staying updated with evolving digital platforms. Balancing multiple clients' needs and maintaining confidentiality can also be demanding. To address these challenges, it's important to set clear communication protocols, use reliable tracking tools, and continuously educate oneself on the latest trends in digital reputation strategies. Developing strong crisis management skills and establishing transparent reporting methods can also help build trust and demonstrate value to clients.

What is the difference between Freelance Online Reputation Management vs Freelance Social Media Manager?

AspectFreelance Online Reputation ManagementFreelance Social Media Manager
Primary FocusMonitoring and improving online reputation, handling reviews, and managing public perceptionCreating, scheduling, and managing social media content across platforms
Skills & CertificationsSEO, PR, communication skills, reputation management toolsContent creation, social media platforms, analytics tools
Work EnvironmentRemote, client sites, online platformsRemote, client sites, online platforms
Industry UsageBusinesses seeking reputation enhancementBrands, influencers, companies promoting engagement

While both roles operate remotely and require digital skills, Freelance Online Reputation Management focuses on safeguarding and improving a client's online image, whereas Freelance Social Media Manager concentrates on content creation and engagement across social platforms. Understanding these differences helps clients choose the right freelancer for their needs.

What are the key skills and qualifications needed to thrive as a freelance online reputation management professional?

To thrive as a Freelance Online Reputation Management professional, you need expertise in digital marketing, SEO, content creation, and analytics, often supported by a relevant degree or certifications in digital marketing. Familiarity with reputation monitoring tools like Google Alerts, Brand24, and social media management platforms is crucial. Excellent communication, problem-solving abilities, and adaptability help build client trust and effectively manage crises. These skills ensure you can protect and enhance client reputations, respond swiftly to negative feedback, and maintain a strong online presence.
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What cities are hiring for Freelance Online Reputation Management jobs? Cities with the most Freelance Online Reputation Management job openings:
What are the most commonly searched types of Online Reputation Management jobs? The most popular types of Online Reputation Management jobs are:
What states have the most Freelance Online Reputation Management jobs? States with the most job openings for Freelance Online Reputation Management jobs include:
What job categories do people searching Freelance Online Reputation Management jobs look for? The top searched job categories for Freelance Online Reputation Management jobs are:
Freelance Online Reputation Management jobs near you
Infographic showing various Freelance Online Reputation Management job openings in the United States as of August 2026, with employment types broken down into 67% Full Time, and 33% Part Time. Highlights an 33% In-person, and 67% Remote job distribution, with an average salary of $99,230 per year, or $47.7 per hour.

Digital Marketing Specialist, Reputation Management

University of Virginia

Charlottesville, VA • On-site

$65K - $93K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 14 days ago

University Of Virginia rating

7.9

Company rating: 7.9 out of 10

Based on 35 frontline employees who took The Breakroom Quiz

208th of 617 rated colleges and universities

Job description

The Digital Marketing Specialist [Reputation Management] supports the execution of UVA Health's enterprise reputation management strategy by enhancing the health system's digital presence and strengthening patient engagement across online platforms. This role is responsible for monitoring, analyzing, and responding to digital feedback while supporting initiatives that improve patient reviews, online ratings, provider visibility, and location accuracy.
Working collaboratively with marketing, communications, clinical teams, and operational stakeholders, the Digital Marketing Specialist helps manage reputation platforms, optimize provider and location listings, and identify trends and opportunities related to patient sentiment and consumer experience. This position supports local search optimization efforts, digital directory management, and ongoing reputation improvement initiatives across platforms such as Google Business Profiles, Press Ganey, Healthgrades, and other healthcare review sites.
The ideal candidate is a detail-oriented digital marketing professional with strong communication skills, an understanding of online reputation management, and the ability to analyze digital feedback to identify opportunities for improvement. This individual is comfortable managing multiple priorities, collaborating across teams, and staying current on evolving digital platforms, healthcare consumer behaviors, and best practices that support a positive and trusted UVA Health online presence.
Key Responsibilities
Reputation Management Strategy & Execution
  • Support the implementation and ongoing management of UVA Health's systemwide reputation management program.

  • Assist in developing and executing strategies to increase patient review volume and improve online ratings across providers, locations, and service lines.

  • Monitor online reviews and feedback across major platforms, including Google, Press Ganey, Healthgrades, and other healthcare review sites.

  • Identify trends, risks, and opportunities related to patient sentiment and online reputation.

  • Help to m aintain and optimize provider and location listings across Google Business Profiles and other digital directories.

  • Assist with listing verification, audits, and ongoing directory maintenance efforts.

  • Support local search optimization initiatives that improve visibility in search engines and map-based platforms.

  • Stay informed on emerging trends, platform updates, and best practices related to healthcare reputation management, local search, and consumer behavior.

MINIMUM REQUIREMENTS
Education: Bachelor's degree required.
Experience: A minimum of 3 years of experience in the digital space. Two years of email platform management or email marketing campaigns preferred. Similar experience in the web or analytics space may qualify. Strong understanding of HTML and CSS required. Excellent writing and communications skills are required.
Licensure: None.
Preferred Qualifications
  • Experience in healthcare marketing, healthcare operations, patient experience, or healthcare reputation management.

  • Experience with reputation management platforms such as Press Ganey.

  • Knowledge of Google Business Profiles, local SEO, online directories, and listings management.

  • Experience working with patient satisfaction, consumer feedback, or customer experience programs.

  • Familiarity with healthcare provider directories, physician data management, or digital patient acquisition strategies.

PHYSICAL DEMANDS
This is primarily a sedentary job involving extensive use of desktop computers. The job does occasionally require traveling some distance to attend meetings, and programs.
The pay range for this role is $65,208.00 - $93,161.00 annually. Individual compensation will be determined by the selected candidate's qualifications, previous work experience, and/or education.
Benefits
  • Comprehensive Benefits Package: Medical, Dental, and Vision Insurance
  • Paid Time Off, Long-term and Short-term Disability, Retirement Savings
  • Health Saving Plans, and Flexible Spending Accounts
  • Certification and education support
  • Generous Paid Time Off

UVA Health is a world-class Magnet Recognized academic medical center and health system with a level 1 trauma center. 2023-2024 U.S. News & World Report "Best Hospitals" guide rates UVA Health University Medical Center as "High Performing" in 5 adult specialties and 14 conditions/procedures. We are one of 70 National Cancer Institute designated cancer centers. UVA Health Children's is named by 2023-2024 U.S. News & World Report as the best children's hospital in Virginia with 9 specialties ranked among the best in the nation. Our footprint also encompasses 3 community hospitals and an integrated network of primary and specialty care clinics throughout Charlottesville, Culpeper, Northern Virginia, and beyond.
The University of Virginia is an equal opportunity employer. All interested persons are encouraged to apply, including veterans and individuals with disabilities. Learn more about UVA's commitment to non-discrimination and equal opportunity employment .

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About University of Virginia

Sourced by ZipRecruiter

The University of Virginia is distinctive among institutions of higher education. Founded by Thomas Jefferson in 1819, the University sustains the ideal of developing, through education, leaders who are well-prepared to shape the future of the nation.

Industry

Colleges, universities, and professional schools

Company size

10,000+ Employees

Headquarters location

Charlottesville, VA, US

Year founded

1819

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