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Fmcg Marketing Jobs (NOW HIRING)

L'oreal Usa

Director- US Marketing (NYX)

El Segundo, CA · On-site

$120 - $150/hr

Experience: 8-10+ years of progressive brand marketing experience within beauty, cosmetics, or fast-moving consumer goods (FMCG). Experience in makeup/color cosmetics is strongly preferred.

New

Dairiconcepts, L.P.

Sr. Associate Marketing Manager

Chicago, IL · On-site

$34 - $46.75/hr

Provide regular analysis and recommendations to guide business priorities and marketing recommendations across various KPIs * 5+ years of experience (1+ in FMCG CPG organization) * Core understanding ...

Guida's Dairy

Sr. Associate Marketing Manager

Chicago, IL · On-site

$34 - $46.75/hr

Provide regular analysis and recommendations to guide business priorities and marketing recommendations across various KPIs * 5+ years of experience (1+ in FMCG CPG organization) * Core understanding ...

coty

Your skills and experience include: * 4-5 years of experience in Customer Marketing, Trade Marketing, Marketing, or Sales within the FMCG industry. * Experience leading or managing teams is ...

Mars

Marketing Acceleration Manager

Franklin, TN · On-site

Bachelor's degree in Business Administration, Marketing, or a related field; MBA preferred. * 5+ years of experience in Marketing, Sales, Strategy, or related commercial functions within the CPG/FMCG ...

SAMYANG AMERICA INC

Product Marketing Specialist

Brea, CA · On-site

$24 - $33/hr

O. and manage marketing team's requested samples * Sell Sheet and Sales supporting materials ... Strong FMCG / CPG industry experience * Proven experience managing the category / products across ...

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Fmcg Marketing information

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$22K

$47.5K

$74K

How much do fmcg marketing jobs pay per year?

As of Aug 22, 2026, the average yearly pay for fmcg marketing in the United States is $47,471.00, according to ZipRecruiter salary data. Most workers in this role earn between $38,000.00 and $53,500.00 per year, depending on experience, location, and employer.

What is FMCG marketing?

FMCG marketing refers to the strategies and activities used to promote and sell fast-moving consumer goods—products that are sold quickly and at relatively low cost, such as food, beverages, toiletries, and household items. Marketing in the FMCG sector focuses on building strong brand recognition, understanding consumer behavior, and ensuring wide product availability. Techniques often include mass advertising, in-store promotions, and innovative packaging to attract consumers and encourage repeat purchases. The fast-paced nature of FMCG requires marketers to adapt quickly to changing trends and consumer preferences.

What are the key skills and qualifications needed to thrive as an FMCG marketing professional?

To thrive in FMCG Marketing, you need a solid background in marketing principles, consumer behavior, and brand management, often supported by a degree in marketing or business. Familiarity with market research tools, digital marketing platforms, and data analytics software is typically required. Creativity, strong communication, and adaptability are crucial soft skills for crafting compelling campaigns and responding to fast-changing markets. These abilities are vital for driving brand growth and maintaining competitiveness in the dynamic FMCG sector.

What are some common challenges faced by FMCG marketing professionals, and how can they be addressed?

FMCG marketing professionals often face challenges such as rapidly changing consumer preferences, intense competition, and the need to respond quickly to market trends. Staying ahead requires continuous market research, agile campaign planning, and effective cross-functional collaboration with sales and supply chain teams. Leveraging digital marketing strategies and data analytics can help anticipate consumer needs and optimize product positioning, ensuring brands remain relevant and competitive in a fast-paced environment.

What is the difference between Fmcg Marketing vs Fmcg Brand Manager?

AspectFmcg MarketingFmcg Brand Manager
Primary FocusDeveloping marketing strategies, campaigns, and promotions for FMCG productsManaging and growing a specific FMCG brand, overseeing brand positioning and development
Required SkillsMarketing skills, market research, communication, digital marketingBrand management, strategic planning, consumer insights, cross-functional coordination
Work EnvironmentMarketing departments, advertising agencies, sales teamsBrand teams, product development, sales, and marketing departments
Common CertificationsMarketing certifications (e.g., CIM, Digital Marketing certifications)Brand management certifications, marketing degrees

Fmcg Marketing involves creating and executing marketing strategies across various campaigns, while Fmcg Brand Managers focus on managing and developing a specific brand's identity and growth within the FMCG industry. Both roles require marketing expertise, but their scope and responsibilities differ in focus and daily tasks.

How does marketing work for FMCG?

FMCG marketing involves promoting fast-moving consumer goods through strategies like advertising, branding, and distribution to reach a wide audience quickly. Marketing professionals in FMCG often analyze consumer behavior, utilize market research, and coordinate campaigns across multiple channels to drive sales and brand loyalty.

How to get into FMCG marketing?

To enter FMCG marketing, candidates typically pursue a degree in marketing, business, or related fields and gain experience through internships or entry-level roles. Developing skills in market research, branding, and digital marketing, along with familiarity with tools like CRM software, can improve job prospects in this fast-paced industry.
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What states have the most Fmcg Marketing jobs?

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Fmcg Marketing jobs near you
Infographic showing various Fmcg Marketing job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 88% Full Time, 10% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $47,471 per year, or $22.8 per hour.

RRP Pricing & Promotion Manager (Raleigh, NC)

Japan Tobacco International

Raleigh, NC

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 4 days ago

Job description

At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working at JTI.

To make a difference with us, all you need to do is bring your human best.

 

What will your story be? Apply now!  

Learn more: jti.com

 

 

Please apply by August 30th, 2026, COB.

RRP Pricing & Promotion Manager

What will you do?

You will develop the USA Reduced Risk Products (RRP) pricing strategy and promotional plan to deliver JTI LIGGETT objectives. Reduced-risk products (RRPs) are products with the potential to reduce the risks associated with smoking, e.g. modern oral, e-vapor, heated tobacco products.  This position leverages data-driven insights to adapt to evolving consumer and market dynamics. Working closely with Commercial Planning, Sales and Finance teams, the role contributes to defining the pricing investment strategies and activation tools to achieve company objectives. Key responsibilities include developing and evaluating RRP pricing and promotional plans, ensuring alignment with our annual targets.

Key Responsibilities

  • Develop RRP Pricing strategy that aligns with brand strategy, competitive environment and delivers on the set business model objectives. Identify and track source of business and key competitive brands in each state. Prepare and deliver compelling sales allowance resource allocation proposals for the senior management team.
  • Develop RRP promotion strategy on chain and state level incl. mechanics, frequency and definition of acceptable promo pressure. Assess the most efficient promotion strategies and programmes, recommending the solutions to maximize ROI. Work closely with Commercial Planning, RSMs, KAMs, NAMs for the adjustments of programs and plans to secure execution excellence.
  • Lead constant information exchange with the Sales and Marketing teams to ensure the promotional programs address market challenges and opportunities. Work closely with Commercial Planning, RSMs, KAMs, NAMs for the adjustments of programs and plans to secure execution excellence.
  • Lead the continuous assessment of RRP pricing strategy effectiveness online and offline. Build proposals to adjust, revise and improve.
  • Collaborate with cross functional teams by sharing monthly/quarterly results of specific pricing programs, and provide business opportunities to sales team to help achieve company's business objective. Work with sales operation team for cycle planning.
  • Manage the resource and budget allocation for price promotion, prioritize resources to ensure efficiency and effectiveness of ROI.  Work with sales operation team for cycle planning and KPI measurement.

Qualifications & Experience

  • Bachelor's Degree in Marketing or related field.
  • 5+ years' experience in FMCG marketing and sales functions.
  • Fluent English.
  • Strong business acumen to understand consumer and competitive dynamics to build solid pricing strategies, both long term and short term tactical plans.
  • Ability to translate data into solid recommendations that maximize changing market place dynamics.
  • Strong time management, people and communication skills.
  • Strong working knowledge of USA business, trade practices & programs.
  • Proven track record of demonstrating high-level strategic thinking and business opportunities identification skills.
  • Strong financial acumen & critical thinking.
  • Advanced analytic skills with the capability of extracting key learnings & business insights from data.
  • Budget management, forecasting, development of KPI's & performance measurement monitoring.
  • Strong work ethic with effective verbal & non-verbal communication.
  • Ability to communicate assertively/persuasively to defend business rationale and decisions.
  • Advanced Microsoft skills (Excel & PowerPoint).

What We Offer

Join a dynamic and inclusive work environment which supports your professional development and personal well-being.

Benefits include

  •  Annual performance-based bonus to reward outstanding achievements
  • Employee Stock Purchase Plan encouraging a sense of ownership and long-term commitment
  • Comprehensive medical, dental, and vision insurance plans for employees and their families
  • Life insurance coverage to provide peace of mind
  • 401(K) plan with company matching contributions to support retirement planning
  • Generous paid time off and paid family leave up to 20 weeks, supporting work-life balance
  • Short-term and long-term disability coverage
  • Education and tuition assistance programs to foster continuous learning and career growth
  • Employee Assistance Program offering confidential counselling and support for employees and their family members

Are you ready to join us? Build your success story at JTI. Apply now!

Next Steps:

After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure: Phone screening with Talent Advisor > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type.

At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know.

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