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Entry Level Media Analyst Jobs (NOW HIRING)

Applicants should have some experience working with paid media campaigns in Google, Facebook or ... Analytical - Will love geeking out with us over pivot tables and diving into spreadsheets of data ...

... analyze performance to help us connect with the audience. You will work remotely while playing a ... preferred. Entry-level candidates with a passion for social media are encouraged to apply.

We are looking for an entry-level Digital Marketer to join our team. No prior marketing experience ... Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools.

We are looking for an entry-level Digital Marketer to join our team. No prior marketing experience ... Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools.

We are looking for an entry-level Digital Marketer to join our team. No prior marketing experience ... Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools.

We are looking for an entry-level Digital Marketer to join our team. No prior marketing experience ... Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools.

We are looking for an entry-level Digital Marketer to join our team. No prior marketing experience ... Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools.

We are looking for an entry-level Digital Marketer to join our team. No prior marketing experience ... Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools.

We are looking for an entry-level Digital Marketer to join our team. No prior marketing experience ... Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools.

We are looking for an entry-level Digital Marketer to join our team. No prior marketing experience ... Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools.

We are looking for an entry-level Digital Marketer to join our team. No prior marketing experience ... Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools.

We are looking for an entry-level Digital Marketer to join our team. No prior marketing experience ... Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools.

We are looking for an entry-level Digital Marketer to join our team. No prior marketing experience ... Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools.

We are looking for an entry-level Digital Marketer to join our team. No prior marketing experience ... Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools.

We are looking for an entry-level Digital Marketer to join our team. No prior marketing experience ... Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools.

We are looking for an entry-level Digital Marketer to join our team. No prior marketing experience ... Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools.

We are looking for an entry-level Digital Marketer to join our team. No prior marketing experience ... Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools.

We are looking for an entry-level Digital Marketer to join our team. No prior marketing experience ... Learn and work with marketing platforms such as HubSpot, Google Analytics, and social media tools.

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Entry Level Media Analyst information

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How much do entry level media analyst jobs pay per hour?

As of Jul 23, 2026, the average hourly pay for entry level media analyst in the United States is $38.63, according to ZipRecruiter salary data. Most workers in this role earn between $25.96 and $48.32 per hour, depending on experience, location, and employer.

What are some common challenges faced by entry level media analysts, and how can they overcome them?

Entry level media analysts often encounter challenges such as managing large volumes of data, keeping up with rapidly changing media trends, and learning to use various analytics tools effectively. To overcome these challenges, it's helpful to develop strong organizational skills, actively seek mentorship from experienced colleagues, and dedicate time to ongoing learning about industry-standard platforms. Regular team check-ins and collaboration with marketing, PR, or content departments also provide valuable opportunities to clarify objectives and improve analytical approaches.

How to become a media analyst?

To become a media analyst, typically a bachelor's degree in communications, marketing, or a related field is required. Gaining experience with media monitoring tools, data analysis, and developing strong analytical skills are important, along with proficiency in software like Excel or media analysis platforms. Certifications in media analysis or data analytics can also enhance job prospects.

What does an Entry Level Media Analyst do?

An Entry Level Media Analyst is responsible for collecting, analyzing, and interpreting data from various media channels such as television, radio, print, and digital platforms. Their main tasks include monitoring media coverage, tracking campaign performance, generating reports, and providing insights to help shape marketing or communication strategies. They often use specialized software tools and work closely with senior analysts or account managers. This role is ideal for individuals interested in media, marketing, or data analysis, and offers opportunities to build foundational skills in the industry.

What are the key skills and qualifications needed to thrive as an Entry Level Media Analyst, and why are they important?

To thrive as an Entry Level Media Analyst, you need strong analytical skills, attention to detail, and a bachelor's degree in communications, marketing, or a related field. Familiarity with media monitoring tools, social media analytics platforms, and Excel or other data analysis software is typically required. Effective communication, curiosity, and the ability to manage multiple tasks simultaneously are standout soft skills in this role. These skills and qualities are crucial for accurately interpreting media data and providing actionable insights that support strategic decision-making.

What is the difference between Entry Level Media Analyst vs Media Planner?

AspectEntry Level Media AnalystMedia Planner
Required CredentialsBachelor's degree in marketing, communications, or related fieldBachelor's degree in marketing, advertising, or related field
Work EnvironmentMedia agencies, marketing departments, digital platformsAdvertising agencies, media agencies, client-side marketing teams
Employer & Industry UsageCommonly used in digital and traditional media sectorsUsed in advertising and media planning industries
Common Search & Comparison IntentUnderstanding entry-level roles and responsibilitiesPlanning and strategizing media campaigns

Entry Level Media Analysts focus on analyzing media data, monitoring campaigns, and providing insights, while Media Planners develop media strategies, select channels, and allocate budgets. Both roles require similar educational backgrounds and are often found in media and advertising industries, but they serve different functions within the media planning and analysis process.

Can I be a data analyst with no experience?

Entry level media analyst roles typically require some familiarity with data analysis tools like Excel or basic statistical concepts, but they often do not require prior professional experience. Candidates can improve their chances by developing skills through online courses, certifications, or internships, which demonstrate their ability to analyze media data effectively.

Can I get a digital marketing job with no experience?

Entry level media analyst positions in digital marketing often do not require prior experience, but having basic skills in social media platforms, data analysis, and familiarity with tools like Google Analytics can improve your chances. Employers may also value relevant coursework, certifications, or internships that demonstrate your interest and foundational knowledge in digital marketing. Building a portfolio or gaining hands-on experience through projects can further enhance your prospects for entry-level roles.

What kind of jobs in media bring in $150,000 a year?

High-paying media roles that can reach $150,000 annually include senior media analysts, media directors, and media strategists, often requiring extensive experience, advanced skills in data analysis, and proficiency with tools like media planning software. Entry-level positions typically do not reach this salary level, but with experience and specialization, such roles are achievable in larger organizations or agencies.
What cities are hiring for Entry Level Media Analyst jobs? Cities with the most Entry Level Media Analyst job openings:
What are the most commonly searched types of Media Analyst jobs? The most popular types of Media Analyst jobs are:
What states have the most Entry Level Media Analyst jobs? States with the most job openings for Entry Level Media Analyst jobs include:
Paid Media Specialist (Entry-Level)

Paid Media Specialist (Entry-Level)

Optimal

Austin, TX • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

This job post has expired today. Applications are no longer accepted.


Job description

We're looking for an ambitious candidate with a true interest in becoming a digital marketing expert and a drive for career growth. Applicants should have some experience working with paid media campaigns in Google, Facebook or Amazon's advertising platform. In this role, you'll work with our expert team as you learn industry best practices and master the technology tools and analytical skills that have helped us deliver superior digital marketing services to our clients.
At Optimal, we are actively looking to scale standout candidates - those who are ready for significant opportunities and hungry to take on meaningful responsibilities that drive real business results for our clients. New employees that grow the fastest at our company are strategic problem solvers who are proactively looking to improve with innovative ideas but are also relentless at following through.
As a Paid Media Specialist for Optimal, you are responsible for the overall execution of paid media campaigns for your designated clients.
Who Are We?
Optimal is a performance marketing agency on a mission, bringing together the best data, technology, and people to achieve our clients' marketing goals. Brand, campaign, or cause: we maximize performance at every moment.
We are not only digital media strategists - we're award-winning industry leaders, with deep knowledge spanning all things digital: from advertising and paid media, to marketing and communications, to audience data and analytics, we deliver for our clients.
Everyone at Optimal has the opportunity to learn, grow, and progress. Through our proprietary training programs, we provide our team members with the personal and professional development they need to achieve advancement at any stage in their careers.
We're always looking for exceptional people to join our team. If this sounds like you, please apply!
Key Qualities:
  • Analytical - Will love geeking out with us over pivot tables and diving into spreadsheets of data to understand what drives performance.
  • Creative - Appreciates that digital advertising campaigns are equal parts data analytics and good creative design. Can tap into both their right and left brain to come up with creative solutions.
  • Scientifically-Minded - Fancies themselves a bit of a mad scientist. Enjoys testing new ideas, analyzing results, and experimenting with changes to find success.
  • Growth Mentality - Embraces intellectual challenges and seizes opportunities to improve skills and seek out new knowledge.
  • Passionate - Brings it. Hungry, ambitious, motivated, and competitive, with a strong work ethic.
  • Resourceful - Will Google literally anything. A true self-starter who enjoys learning new skills and researching new ideas on their own.
  • Organized and Detail-Oriented - Obsessively makes to-do lists and can't stand to let things fall through the cracks because they genuinely care about their clients' success.

Essential Functions, Duties, and Responsibilities:
  • Campaign Creation - Create and build campaigns from the ground up, including account set-up, campaign planning/organization, and ad copywriting. Perform competitive analysis, research keywords, and analyze clients' demographic data. Analyze and evaluate findings and make decisions on what campaign types and structures will be most effective to meet client goals. Use competitor keywords and competitor ads to decide what keywords, ad copy and ad creative to test within the campaigns. Create and build out campaigns and launch them in the digital media channels.
  • Reporting & Analysis - Master the art of performance analysis and client reporting through the daily use of tools such as Google Analytics, Google Ads, Facebook Analytics, Power BI, and more. Regularly analyze possible courses of action and make decisions after the various possibilities have been considered.
  • Campaign Management & Optimization - Manage campaigns to ensure that they continually improve over time. Regularly test, evaluate, and optimize bids, keywords, ad copy, ad creative, and landing pages to improve campaign performance.
  • Campaign Optimization - Manage client advertising budgets with media spends of up to seven figures, conduct performance analysis, and proactively adjust campaigns to ensure client deliverables are met and, when possible, exceeded.
  • Manage Advertising Budget - Manage monthly client advertising budgets with media spends of up to seven figures and make informed decisions about the best use of client dollars based on your experience and industry knowledge. Track daily budget pacing and adjust media spend to ensure client budgets are adhered to. Use performance analysis to make decisions on budget allocation and execute budget changes accordingly.

Minimum Qualifications & Skill Requirements:
  • 4-year Bachelor's degree in business, marketing, advertising, economics, finance, analytics, or a related field. Relevant school, internship, or work experience may be considered in lieu of a degree.
  • Strong knowledge of Google Ads and/or Facebook Ads through coursework, internships, or other experience.
  • Proficiency with Microsoft Office Suite with advanced knowledge of Excel and PowerPoint.
  • Strong mathematical and analytical skills.
  • Strong written and verbal communication skills and client relationship skills.

Optimal is proud to offer the following:
  • Flexible Time Off
  • Paid Leave for New Parents
  • Health insurance (including dental and vision)
  • Flex Spending Plan
  • Employee Assistance Program
  • 401K with company matching
  • Tuition Reimbursement
  • Professional development opportunities
  • Rewards and recognition programs

Office Hours
This role is based out of our Austin office. Our team works on a hybrid basis, working three days a week in the office and two days from home. Work hours are consistently 9:00 A.M. to 5:00 P.M., Monday - Friday, with the expectation that evening and weekend work will be required as necessary.
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