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Email Marketing Automation Manager Jobs (NOW HIRING)

eMail Marketing & Automation Specialist

Milwaukee, WI · On-site

$61K - $83K/yr

Job Overview The eMail Marketing & Automation role leads execution and operational management of Komatsu's end-to-end Notifications Engine across email and lifecycle channels within Adobe Journey ...

eMail Marketing & Automation Specialist

Milwaukee, WI · On-site

$61K - $83K/yr

Job Overview The eMail Marketing & Automation role leads execution and operational management of Komatsu's end-to-end Notifications Engine across email and lifecycle channels within Adobe Journey ...

Lead execution and optimization of automated campaigns across email, web, and integrated channels ... of experience in marketing automation, marketing operations, or campaign management

More than 5 years of email marketing/automation experience Demonstrates a strong understanding of ... Manage marketing automation platforms (e.g., Dynamics, HubSpot, Pardot, SFMC, Braze, Emarsys) to ...

As an Email Marketing Manager, you will plan and manage high-volume, segmented email marketing ... Experience with Marketing Automation Platforms (Marketo, HubSpot). * Experience with Email Service ...

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Email Marketing Automation Manager information

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$44K

$101.1K

$146K

How much do email marketing automation manager jobs pay per year?

As of Jul 14, 2026, the average yearly pay for email marketing automation manager in the United States is $101,128.00, according to ZipRecruiter salary data. Most workers in this role earn between $77,000.00 and $120,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as an Email Marketing Automation Manager, and why are they important?

To thrive as an Email Marketing Automation Manager, you need expertise in digital marketing strategies, campaign management, and data-driven analysis, often backed by a degree in marketing or communications. Familiarity with email automation platforms (like HubSpot, Marketo, or Mailchimp), CRM systems, and certifications such as HubSpot Email Marketing or Salesforce Marketing Cloud are highly valuable. Strong project management, creativity, and analytical thinking set top performers apart in this field. These skills ensure effective campaign execution, audience engagement, and measurable business results in a competitive digital landscape.

What does an Email Marketing Automation Manager do?

An Email Marketing Automation Manager is responsible for designing, implementing, and optimizing automated email marketing campaigns to engage customers and drive business goals. They use marketing automation platforms to create targeted email workflows, segment audiences, and personalize content based on user behavior. Their work involves analyzing campaign performance, testing strategies, and ensuring compliance with data privacy regulations. They often collaborate with marketing, sales, and design teams to ensure cohesive messaging across channels.

What is the difference between Email Marketing Automation Manager vs Email Marketing Specialist?

AspectEmail Marketing Automation ManagerEmail Marketing Specialist
CredentialsMarketing certifications, automation tools knowledgeBasic marketing or communications background
Work EnvironmentStrategic planning, automation platform managementCampaign execution, content creation
Employer & IndustryDigital marketing teams, e-commerce, agenciesMarketing departments, small to mid-sized companies
Search & Comparison IntentUnderstanding automation roles, tools, and responsibilitiesCampaign tactics, content, and email design

The Email Marketing Automation Manager focuses on developing and managing automated email campaigns using specialized tools, requiring technical skills and strategic planning. In contrast, the Email Marketing Specialist handles campaign execution and content creation. Both roles are essential in digital marketing teams but differ in scope and technical expertise.

What are some common challenges faced by Email Marketing Automation Managers, and how can they be addressed?

Email Marketing Automation Managers often encounter challenges such as ensuring high deliverability rates, segmenting audiences effectively, and keeping up with ever-evolving automation technologies. Staying compliant with regulations like GDPR and CAN-SPAM can also be complex. These challenges can be addressed by continuously monitoring campaign performance metrics, regularly cleaning email lists, investing in ongoing training for new tools and best practices, and collaborating closely with content creators and data analysts to refine strategies. Proactive communication and cross-functional teamwork are key to overcoming obstacles in this dynamic role.
More about Email Marketing Automation Manager jobs
What cities are hiring for Email Marketing Automation Manager jobs? Cities with the most Email Marketing Automation Manager job openings:
What states have the most Email Marketing Automation Manager jobs? States with the most job openings for Email Marketing Automation Manager jobs include:
Infographic showing various Email Marketing Automation Manager job openings in the United States as of July 2026, with employment types broken down into 95% Full Time, 2% Part Time, and 3% Contract. Highlights an 82% Physical, 5% Hybrid, and 13% Remote job distribution, with an average salary of $101,128 per year, or $48.6 per hour.
Email Marketing Automation Strategist

Email Marketing Automation Strategist

Fisher Investments

Vancouver, WA • Hybrid

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 24 days ago


Fisher Investments rating

8.5

Company rating: 8.5 out of 10

Based on 15 frontline employees who took The Breakroom Quiz


Job description

Do you have experience building dynamic email campaigns and are passionate about data-driven marketing? If so, this strategic role developing email communications for our Private Client Group (B2C) may just be the right opportunity for you!

The Opportunity:

As a Global Email Marketing Analyst, you will help develop the email campaign strategy with the end goal of driving leads/ROI to meet business objectives across the Global email channel. Initially, you will be an individual contributor role, reporting to the Email Marketing Manager, but with the potential to quickly develop into a management role.

The Day-to-Day:

  • Manage daily operations of the email marketing campaign setup including: advanced email journey building, content production, contact strategy design, audience segmentation, and email QA
  • Manage email calendar, send volume, list targeting and define cadence based on performance testing, segmentation and organizational prioritization
  • Design and implement lead generation programs that provide measurable improvement to meet goals
  • Develop A/B and multivariate testing strategies and improve campaigns based on insights and business needs
  • Monitor marketing metrics (open rates/click-through/deliverability) and provide analysis of marketing campaigns and recommendations for enhancing effectiveness
  • Ensure solid deliverability through monitoring inbox deliverability, unsubscribe/spam complaint rates, and other deliverability metrics
  • Identify potential process improvements and recommend solutions to management to improve efficiency and email engagement
  • Track and communicate results, success metrics and recommendations for improvement

Your Qualifications:

  • 2+ years of email lifecycle marketing experience, with focus on developing new campaigns
  • 2+ years of email channel expertise, includes: CRM management, responsive creative/technical design, deliverability, list segmentation, and best practices
  • Experience with major Email Service Provider (ESP) or CRM platform is required
  • Experience with Selligent by Zeta is preferred
  • Prior success with lead nurturing programs, audience segmentation, marketing automation, and content personalization efforts that have demonstrably improved conversion and engagement
  • Experience using analytics and analytics tools to measure success and improve campaigns
  • Knowledge of best practices for creating email templates, dynamic content, testing methodologies, list segmentation, drip campaigns, deliverability and CAN-SPAM laws

Compensation:

  • $70,000 - $110,000 base salary per year in the state of WA. New hires should expect to start at the lower end of the range depending on experience
  • Eligible for a discretionary bonus based on firm and individual performance

Why Fisher Investments:

We work for a bigger purpose: bettering the investment universe. We take great pride in our inclusive culture, our learning and development framework customized for every employee, and our Great Place to Work Certification. It's the people that make the Fisher purpose possible, and we invest in them by offering exceptional benefits like:

  • 100% paid medical, dental and vision premiums for you and your qualifying dependents
  • A 50% 401(k) match, up to the IRS maximum
  • 20 days of PTO, plus 10 paid holidays 
  • Family Support programs including 8 week Paid Primary Caregiver Leave, $10,000 fertility, family forming, and hormonal health assistance, and back-up child, adult, and elder care
  • This is an in-office role. Based on your role, tenure, and performance eligibility you may have the opportunity to participate in our hybrid work from home program. This program is subject to change. 

FISHER INVESTMENTS IS AN EQUAL OPPORTUNITY EMPLOYER


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