ZipRecruiter

Log In

1

Email Marketing Automation Jobs (NOW HIRING)

Komatsu

eMail Marketing & Automation Specialist

Milwaukee, WI · On-site

$61K - $83K/yr

eMail Marketing & Automation Specialist Posting Start Date: 3/17/26 Job Location (Short): Milwaukee, Wisconsin, USA, 53204-2941 Requisition ID: 35367 Onsite or Remote: Onsite Position Join Komatsu ...

Guardianlife

Email Marketing Manager

Holmdel, NJ

$82K - $135K/yr

The Email Marketing Manager will own the strategy, execution, and optimization of email marketing ... The ideal candidate brings deep experience in marketing automation, lifecycle strategy, and ...

Guardianlife

Email Marketing Manager

New York, NY · On-site

$82K - $135K/yr

The Email Marketing Manager will own the strategy, execution, and optimization of email marketing ... The ideal candidate brings deep experience in marketing automation, lifecycle strategy, and ...

ijetconnect

Marketing Automation Manager

Annapolis, MD · On-site +1

Email Campaign Management: Manage email build, optimization and execution, ensuring accuracy and ... Build and manage marketing workflows and trigger campaigns within our marketing automation platform ...

ijetconnect

Marketing Automation Manager

Annapolis, MD · On-site +1

Email Campaign Management: Manage email build, optimization and execution, ensuring accuracy and ... Build and manage marketing workflows and trigger campaigns within our marketing automation platform ...

next page

Showing results 1-20

All JobsEmail Marketing Automation Jobs

Email Marketing Automation information

See salary details

$44K

$101.1K

$146K

How much do email marketing automation jobs pay per year?

As of Jun 12, 2026, the average yearly pay for email marketing automation in the United States is $101,128.00, according to ZipRecruiter salary data. Most workers in this role earn between $77,000.00 and $120,000.00 per year, depending on experience, location, and employer.

What is email marketing automation job description?

An email marketing automation job involves designing, implementing, and managing automated email campaigns to engage customers and drive sales. It requires skills in marketing platforms, data analysis, and copywriting, often using tools like Mailchimp, HubSpot, or Marketo. The role typically includes segmenting audiences, analyzing campaign performance, and optimizing workflows to improve engagement and conversion rates.

What is the average salary of an email marketer?

The average salary of an email marketing automation specialist typically ranges from $50,000 to $75,000 per year, depending on experience, location, and company size. Professionals with skills in marketing tools like Mailchimp or HubSpot and certifications may earn higher salaries.

Is email marketing a good career?

Email marketing automation is a growing field within digital marketing, requiring skills in email platforms, data analysis, and content creation. It offers opportunities for remote work, specialization, and career advancement, especially for those with certifications in marketing tools or analytics. The role is suitable for individuals interested in strategic communication and technology-driven marketing campaigns.

What are some common challenges faced in an Email Marketing Automation role, and how can they be addressed?

One common challenge in Email Marketing Automation is ensuring that campaigns are both personalized and compliant with privacy regulations. Balancing automation with genuine audience engagement can be tricky, as overly generic messages may reduce effectiveness. Additionally, integrating email platforms with CRM and analytics tools can be complex but is crucial for tracking campaign success. Collaborating closely with content, design, and sales teams helps ensure messaging aligns with brand goals and enhances overall results. Regular testing and staying updated on best practices can help professionals stay ahead of these challenges.

What is the difference between Email Marketing Automation vs Email Marketing Specialist?

AspectEmail Marketing AutomationEmail Marketing Specialist
Primary FocusDesigning and managing automated email workflows and campaignsCreating, sending, and analyzing individual email campaigns
Required SkillsMarketing automation tools, data analysis, workflow setupCopywriting, segmentation, campaign management
CredentialsMarketing certifications, familiarity with automation platformsMarketing or communications degree, email marketing experience
Work EnvironmentMarketing teams, digital agencies, e-commerce companiesMarketing departments, digital marketing agencies

While both roles involve email marketing, Email Marketing Automation focuses on creating automated workflows to nurture leads and engage customers efficiently. In contrast, Email Marketing Specialists primarily handle individual campaign creation and execution. Understanding these differences helps organizations assign the right tasks to the appropriate roles.

What is the role of automation in email marketing?

In email marketing, automation involves using software tools to send targeted messages based on user behavior, preferences, or triggers, enabling marketers to deliver timely and personalized content. Email marketing automation helps improve engagement, increase efficiency, and nurture leads through workflows such as welcome series, cart abandonment reminders, and follow-up sequences.

What is email marketing automation?

Email marketing automation refers to the use of software and technology to automatically send targeted emails to subscribers based on specific triggers or schedules. This allows businesses to nurture leads, engage customers, and drive conversions without manual intervention for each message. Automated email campaigns can include welcome emails, abandoned cart reminders, or personalized recommendations, helping businesses save time and achieve better marketing results. By analyzing user behavior and segmenting audiences, email marketing automation ensures that the right messages reach the right people at the right time.

What are the key skills and qualifications needed to thrive as an Email Marketing Automation Specialist, and why are they important?

To thrive as an Email Marketing Automation Specialist, you need a strong grasp of digital marketing principles, campaign strategy, and data analysis, often supported by relevant marketing certifications or experience. Familiarity with email automation platforms like HubSpot, Mailchimp, or Salesforce Marketing Cloud, as well as knowledge of CRM systems and A/B testing tools, is essential. Strong attention to detail, creativity, and effective communication skills help in crafting compelling messages and optimizing campaign performance. These skills are vital for driving customer engagement, generating leads, and maximizing ROI through targeted, data-driven email campaigns.
More about Email Marketing Automation jobs
What cities are hiring for Email Marketing Automation jobs? Cities with the most Email Marketing Automation job openings:
What are the most commonly searched types of Email Marketing Automation jobs? The most popular types of Email Marketing Automation jobs are:
What states have the most Email Marketing Automation jobs? States with the most job openings for Email Marketing Automation jobs include:
What job categories do people searching Email Marketing Automation jobs look for? The top searched job categories for Email Marketing Automation jobs are:
Email Marketing Automation jobs near you
Infographic showing various Email Marketing Automation job openings in the United States as of June 2026, with employment types broken down into 1% As Needed, 90% Full Time, 8% Part Time, and 1% Contract. Highlights an 88% Physical, 2% Hybrid, and 10% Remote job distribution, with an average salary of $101,128 per year, or $48.6 per hour.
Email Marketing Automation Manager

Email Marketing Automation Manager

United Parcel Service of America, Inc.

Savannah, GA • On-site

Full-time

Posted 25 days ago

UPS Supply Chain Solutions rating

7.2

Company rating: 7.2 out of 10

Based on 46 frontline employees who took The Breakroom Quiz

25th of 61 rated delivery companies

Job description

Before you apply to a job, select your language preference from the options available at the top right of this page.
Explore your next opportunity at a Fortune Global 500 organization. Envision innovative possibilities, experience our rewarding culture, and work with talented teams that help you become better every day. We know what it takes to lead UPS into tomorrow-people with a unique combination of skill + passion. If you have the qualities and drive to lead yourself or teams, there are roles ready to cultivate your skills and take you to the next level.
Job Description:
The Marketing Automation Manager is responsible for the UPS Supply Chain Solutions' (SCS) email marketing program, advancing global marketing automation and email strategies and programs; owning and administering the Marketo Engage platform; configuring and managing the marketing automation tool; creating and maintaining creative and program templates; managing the health, cleanliness, and integrity of data used in marketing automation/email programs; ensuring adherence to all compliance standards; and managing employee(s) and vendor(s).
These efforts are designed to engage customers at specific stages of their lifecycle journey, improve UPS's brand relevance position, and contribute to engagement KPIs and/or marketing automation revenue goals for which the Marketing Automation Manager is held responsible.
This is a high-impact, high-visibility role requiring deep, hands-on expertise to independently manage and optimize a complex, enterprise-scale marketing automation environment.
This role works closely within the SCS Digital Marketing team to advance business initiatives and partners with other email groups for enterprise-wide initiatives, database management, and compliance.
Responsibilities
  • Serves as a subject matter expert for marketing automation; provides training, guidance and oversight to users of the marketing automation tool; and provides best practice and compliance guidance to campaign teams and stakeholders globally.
  • Develops, executes, oversees, and measures moderate complexity marketing automation and email campaigns through UPS's marketing automation system and/or third-party email service providers, globally.
  • Collaborates with cross-functional teams on campaign strategy, requirements, target audience section criteria, campaign design, schedules, budgets, and measurement.
  • Manages all aspects of program creation and execution within the marketing automation tool and/or with email service providers inclusive of target selection, list creation and segmentation, email creation, landing page and form creation, workflow development, scoring model refinement, email compliance, campaign approval and launch, reporting, and performance optimization.
  • Measures, analyzes, reports on, and makes optimization recommendations to evaluate overall channel and campaign effectiveness.
  • Configures, manages, and troubleshoots technical issues with the marketing automation tool.
  • Creates and maintains creative templates, program templates, and segmentations for use in campaigns.
  • Contributes to the health, cleanliness, and integrity of data used by the tool and email service providers.
  • Possesses acumen required to navigate and leverage customer data, digital marketing and analytical platforms, recommend tagging implementation strategies, and digital marketing processes to achieve marketing automation objectives.
  • Monitors email, marketing automation, and nurture best practices through external benchmarking, conferences/webinars, and periodicals to influence internal policy development, strategy development, and implementation.
  • Interacts with key stakeholders of the marketing automation system and email service provider to ensure the system, email service provider, and supporting processes meet stakeholders' needs and marketing automation/email channel best practices.
  • Manages the Marketing Automation Senior Analyst and/or Marketing Automation Analyst and/or and/or Relationship Marketing Specialist and corresponding people processes to ensure the day-to-day administration of processes and formal procedures.
  • Directs vendors and agencies.
  • Provides necessary reporting on budget (if applicable) to senior management to facilitate budget planning, reporting, and tracking and to ensure overall fiscal management.

Qualifications
  • 5+ years of hands-on experience with Marketo Engage (required), including building, optimizing, and troubleshooting programs and workflows
  • Proven experience owning and administering a marketing automation platform (Marketo preferred)
  • Experience managing enterprise-scale marketing databases (1M+ records)
  • Strong working knowledge of marketing automation strategies, technology platforms, and compliance requirements
  • Bachelor's Degree (or internationally comparable degree)

Preferences:
  • Experience with APIs and testing tools
  • Experience creating target lists for marketing campaigns and proficiency with relational databases and analytics tools: Microsoft Access, Oracle Data Warehouse, Microsoft Power BI, and Microsoft SQL Server
  • Ability to analyze large data sets from multiple data sources, derive insights, and make recommendations for future strategies
  • Expertise in SQL, Python, Databricks

The position is based in Alpharetta, Georgia and requires commuting to the office on a hybrid schedule (4 days in office, 1 day remote). Employer will not sponsor a visa for this position. Candidates must be currently in the same geographic location or willing to relocate independently.
Employee Type:
Permanent
UPS is committed to providing a workplace free of discrimination, harassment, and retaliation.
Other Criteria:
UPS is an equal opportunity employer. UPS does not discriminate on the basis of race/color/religion/sex/national origin/veteran/disability/age/sexual orientation/gender identity or any other characteristic protected by law.
Basic Qualifications:
Must be a U.S. Citizen or National of the U.S., an alien lawfully admitted for permanent residence, or an alien authorized to work in the U.S. for this employer.

What UPS Supply Chain Solutions employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Apply