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Edtech Marketing Jobs (NOW HIRING)

Amazon

AWS Account Manager, EdTech

Austin, TX · On-site

Our EdTech ISV sales team supports the largest and most impactful Education Technology companies in ... closely with marketing and the partner teams - In partnership with Sales Ops, manage all ...

Amazon

AWS Account Manager, EdTech

Austin, TX · On-site

Our EdTech ISV sales team supports the largest and most impactful Education Technology companies in ... closely with marketing and the partner teams - In partnership with Sales Ops, manage all ...

Amazon

AWS Account Manager, EdTech

Austin, TX

Our EdTech ISV sales team supports the largest and most impactful Education Technology companies in ... closely with marketing and the partner teams - In partnership with Sales Ops, manage all ...

Huzzle

Account Manager (Marketing Industry)

... EdTech. Unlike an outsourcing agency, we place you directly with a client where you're hired in ... Manage multiple marketing accounts simultaneously while maintaining high service quality

JoVE

Sales Account Executive, Edtech

San Francisco, CA

$110K - $120K/yr

Work effectively with Marketing and Customer Success to deliver on sales targets, renewals, team ... A Bachelor's degree. * 3+ years of experience in sales, preferably in EdTech, STEM Publishing or ...

IXL Learning

Marketing Associate

San Mateo, CA · On-site

$71K - $80K/yr

In this role, you'll play an essential part in the marketing of our flagship product, IXL. You'll ... You have knowledge of, or an interest in, education/edtech and can learn about the industry quickly

JoVE

Sales Account Executive, Edtech

Los Angeles, CA · On-site

$110K - $120K/yr

Work effectively with Marketing and Customer Success to deliver on sales targets, renewals, team ... A Bachelor's degree. * 3+ years of experience in sales, preferably in EdTech, STEM Publishing or ...

JoVE

Sales Account Executive, Edtech

Boston, MA · On-site

$110K - $120K/yr

Work effectively with Marketing and Customer Success to deliver on sales targets, renewals, team ... A Bachelor's degree. * 3+ years of experience in sales, preferably in EdTech, STEM Publishing or ...

JoVE

Sales Account Executive, Edtech

Los Angeles, CA · Remote

$110K - $120K/yr

Work effectively with Marketing and Customer Success to deliver on sales targets, renewals, team ... A Bachelor's degree. * 3+ years of experience in sales, preferably in EdTech, STEM Publishing or ...

JoVE

Sales Account Executive, Edtech

San Francisco, CA · Remote

$110K - $120K/yr

Work effectively with Marketing and Customer Success to deliver on sales targets, renewals, team ... A Bachelor's degree. * 3+ years of experience in sales, preferably in EdTech, STEM Publishing or ...

JoVE

Sales Account Executive, Edtech

Albany, NY · On-site

$110K - $120K/yr

Work effectively with Marketing and Customer Success to deliver on sales targets, renewals, team ... A Bachelor's degree. * 3+ years of experience in sales, preferably in EdTech, STEM Publishing or ...

JoVE

Sales Account Executive, Edtech

Los Angeles, CA · On-site +1

$110K - $120K/yr

Work effectively with Marketing and Customer Success to deliver on sales targets, renewals, team ... A Bachelor's degree. * 3+ years of experience in sales, preferably in EdTech, STEM Publishing or ...

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Edtech Marketing information

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$22K

$47.5K

$74K

How much do edtech marketing jobs pay per year?

As of Aug 20, 2026, the average yearly pay for edtech marketing in the United States is $47,471.00, according to ZipRecruiter salary data. Most workers in this role earn between $38,000.00 and $53,500.00 per year, depending on experience, location, and employer.

What is an edtech marketing?

An Edtech Marketing job involves promoting educational technology products and services to schools, educators, students, and institutions. This role includes developing marketing strategies, creating content, managing digital campaigns, and analyzing market trends to drive user engagement and product adoption. Professionals in this field work closely with sales, product, and customer success teams to effectively position edtech solutions in the market. Strong communication, data analysis, and digital marketing skills are essential for success.

What are the key skills and qualifications needed to thrive in edtech marketing?

To thrive in Edtech Marketing, you need expertise in digital marketing strategies, a solid understanding of the education sector, and a background in marketing, communications, or a related field. Familiarity with marketing automation platforms, CRM systems, analytics tools, and certifications like Google Analytics or HubSpot Inbound Marketing are highly valuable. Creativity, strong communication, and adaptability are essential soft skills for developing effective campaigns and engaging diverse educational stakeholders. These qualifications enable professionals to design compelling marketing initiatives that drive product adoption and growth within the competitive Edtech landscape.

What are some common challenges faced in edtech marketing and how do professionals typically address them?

One frequent challenge in Edtech Marketing is effectively communicating the value of complex educational technology to a diverse audience that includes educators, administrators, and students. Professionals in this role often work closely with product, sales, and customer success teams to gather insights and craft messaging that addresses specific pain points. Staying up-to-date with the rapidly evolving education technology landscape and adapting marketing approaches accordingly is also key. Overcoming these challenges requires a combination of strong collaboration, continuous learning, and a customer-centric approach to ensure marketing efforts resonate with target audiences.

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What cities are hiring for Edtech Marketing jobs?

Cities with the most Edtech Marketing job openings:

What are the most commonly searched types of Edtech Marketing jobs?

The most popular types of Edtech Marketing jobs are:

What states have the most Edtech Marketing jobs?

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Edtech Marketing jobs near you
Infographic showing various Edtech Marketing job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 88% Full Time, 10% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $47,471 per year, or $22.8 per hour.

Lifecycle Marketing Manager

Inspira Education

New York, NY • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 25 days ago

Job description

About Inspira Education
Inspira Education Group is one of the fastest-growing edtech startups in the US. We started with a simple mission to democratize access to high-quality coaching so that every student in the world has an equal opportunity to access the best opportunities.
As the world's leading network of top admissions coaches in medical, legal, business, and college studies, we're building software and services in one place-disrupting long-entrenched application processes with products and experiences that strive to provide an equal platform for candidates from diverse backgrounds worldwide.
As one of the fastest-growing edtech firms in the world, we are backed by some of the leading venture capital firms and investors in the world, including Zeev Ventures, Quiet Capital, Craft Ventures and Jeff Fluhr (Founder of Stubhub).
The Role
We're looking for a strategic, hands-on Lifecycle Marketing Manager to drive acquisition and engagement across our portfolio of brands. In this role, you'll own our full CRM communication strategy by optimizing engagement with existing contacts while expanding our email list and driving more free consultations.
You'll lead campaign execution, A/B testing, and personalization efforts, supported by a CRM Manager, to maximize performance without compromising brand integrity. You'll collaborate closely with marketing, product, and sales teams to refine our push notification strategy and deepen app engagement.
You'll thrive in this role if you're a data-driven marketer with a strong analytical mindset, deep expertise in platforms like Braze, Iterable, or HubSpot, and a passion for continuous experimentation. You're comfortable balancing strategic thinking with tactical execution and enjoy working cross-functionally with Sales, SEO, Performance Marketing, Online Events, Customer Success, and Social Media teams to launch programs that deliver results.
Your north star metric? Consultations generated from our contact database.
If you're excited to build impactful lifecycle programs that create meaningful customer relationships and drive real business outcomes then we'd love to hear from you.
This is an in-person role requiring 5 days/week in our NYC office (Gramercy).
What You'll Do
  • Own the end-to-end strategy and execution of lifecycle marketing programs, building clear and personalized user journeys that drive acquisition, engagement, conversion, and retention
  • Analyze cohort and segment performance regularly to uncover trends, understand the "why" behind user behavior, and develop actionable insights that inform strategy
  • Develop and execute a robust experimentation roadmap to increase acquisition, engagement, and lifetime value through A/B testing and continuous optimization
  • Create and manage sophisticated email and SMS campaigns, including drip sequences, targeted newsletters, transactional messages, and upgrade flows, all aimed at increasing product engagement and driving conversion
  • Identify drop-off points within the user journey and implement targeted, trigger-based campaigns to address friction and improve key KPIs
  • Ensure compliance with deliverability best practices and maintain a strong sender reputation across all messaging platforms (email and SMS)
  • Leverage customer segmentation and persona development to tailor messaging, offers, and campaigns that resonate with high-potential customer groups
  • Collaborate closely with the data team to define and build end-to-end lifecycle reporting and track performance across channels
  • Lead and grow a team of lifecycle marketers, acting as both a player and coach - mentoring team members, advocating for their work, and rolling up your sleeves to contribute directly when needed
  • Ensure consistent and personalized messaging across the funnel, delivering the right message to the right person at the right time through the right channel
  • Track and report on campaign performance and KPIs, such as lead volume, conversion rates, pipeline growth, LTV, and ROI; provide recommendations to optimize results
  • Forecast marketing outcomes and track progress toward growth and revenue goals
  • Stay on the cutting edge of AI and martech tools, proactively identifying and implementing technologies that improve efficiency, personalization, and performance across lifecycle programs

Who You Are
  • 6-8+ years of lifecycle marketing experience, ideally in high-consideration or long-sales-cycle environments that require thoughtful lead nurturing strategies
  • 2-3 years of experience managing and scaling high-performing teams
  • Deep expertise in HubSpot; familiarity with Braze, Iterable, or similar tools is a strong plus
  • Proficiency in email and SMS marketing automation, including segmentation, triggers, and personalized flows
  • Bonus points for experience working with customer data platforms (CDPs) like Simon Data, Iterable, or Optimove
  • Basic working knowledge of SQL and comfort querying data
  • Strong understanding of HTML and template scripting languages (e.g., Jinja, Django, or ESP-specific templating systems)
  • Exceptional copywriting skills with a proven ability to engage target audiences and iterate on messaging based on performance data
  • Highly analytical mindset, with a track record of using data to inform campaign strategy and drive measurable results
  • Familiarity with Looker or experience in data transformation is a plus
  • A balance of creative thinking and analytical rigor. Someone who can conceptualize big ideas and dive into the data
  • Comfortable rolling up your sleeves and getting into the weeds. A builder, not just a strategist
  • Able to translate data into clear insights and actionable marketing strategies

What We Look For
  • A passion for cultivating authentic connections
  • Individuals who embody a winning attitude
  • A mindset fueled by curiosity
  • Determination to hustle and overcome challenges
  • An infectious enthusiasm and adaptability
  • Boundless energy and relentless tenacity
Why you'll love Inspira
  • Amazing people with a great vision and values
  • Mission-driven team culture focused on student success
  • Your work directly impacts the lives and careers of students across the globe
  • Health, dental, and vision insurance, base plans 100% employer paid
  • Pre-tax benefits (FSA, DCFSA, HSA, Commuter)
  • Flexible paid time off (PTO) and paid holidays
  • 401(k) with company match

The targeted salary for this role is: $150,000 - 160,000. Actual salary is dependent upon several factors, including the applicant's experience, knowledge, skills, and abilities and geographic location. The pay ratio between base pay and target incentive will be finalized at the offer. The pay range is subject to the discretion of the Company.
For more information about our company, please visit our website: Inspira Education Group.
Inspira Education Group does not discriminate based on race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity, or any other reason prohibited by law in providing employment opportunities and benefits.

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