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Edtech Marketing Jobs (NOW HIRING)

Redfish Recruiting

We are looking for a growth-oriented marketing leader with deep knowledge of the enterprise tech skills training landscape, strong SaaS/edtech marketing experience, and a proven ability to scale ...

Cambium Learning Group

K-12 EdTech Marketer

Dallas, TX · On-site +1

$16.50/hr

Marketing Services: Trusted advisors for internal stakeholders and the liaison between internal ... Demonstrated marketing experience in the K-12 education industry (Edtech/Publishing), SaaS, or ...

Crimson Education

Mandarin Speaking Marketing Coordinator

CA · On-site +1

$41K - $57K/yr

Rapidly growing, hyper-global, EdTech startup (Crimson named GVT Top 150 EdTech companies) Join a ... Department Sales & Marketing Role Marketing Coordinator Locations California, Remote - USA, New ...

IXL Learning

Digital Marketing Analyst

San Mateo, CA

$70K - $75K/yr

In this role, you will help build and manage ad campaigns for the top brands in edtech, including ... Presenting your findings to other marketing and product team team members * Owning campaign ...

IXL Learning

Digital Marketing Analyst

San Mateo, CA · On-site

$70K - $75K/yr

In this role, you will help build and manage ad campaigns for the top brands in edtech, including ... Presenting your findings to other marketing and product team team members * Owning campaign ...

Teq

Marketing Specialist

Huntington Station, NY · On-site

We are currently hiring a Marketing Specialist to join our team at our headquarters in Huntington ... Experience in the K-12 Education or EdTech industry is a significant plus. You understand the ...

Teq

Marketing Specialist

Huntington Station, NY · On-site

$65K - $75K/yr

We are currently hiring a Marketing Specialist to join our team at our headquarters in Huntington ... Experience in the K-12 Education or EdTech industry is a significant plus. You understand the ...

IXL Learning

Marketing Associate

San Mateo, CA · On-site

$71K - $80K/yr

In this role, you'll play an essential part in the marketing of our flagship product, IXL. You'll ... You have knowledge of, or an interest in, education/edtech and can learn about the industry quickly

JoVE

Sales Account Executive, Edtech

Albany, NY

$70K - $85K/yr

Work effectively with Marketing and Customer Success to deliver on sales targets, renewals, team ... A Bachelor's degree. * 3+ years of experience in sales, preferably in EdTech, STEM Publishing or ...

Huzzle

Account Manager (Marketing Industry)

... EdTech. Unlike an outsourcing agency, we place you directly with a client where you're hired in ... Manage multiple marketing accounts simultaneously while maintaining high service quality

IXL Learning

Marketing Associate

San Mateo, CA

$71K - $80K/yr

In this role, you'll play an essential part in the marketing of our flagship product, IXL. You'll ... You have knowledge of, or an interest in, education/edtech and can learn about the industry quickly

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Edtech Marketing information

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$22K

$47.5K

$74K

How much do edtech marketing jobs pay per year?

As of Jul 6, 2026, the average yearly pay for edtech marketing in the United States is $47,471.00, according to ZipRecruiter salary data. Most workers in this role earn between $38,000.00 and $53,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in the Edtech Marketing position, and why are they important?

To thrive in Edtech Marketing, you need expertise in digital marketing strategies, a solid understanding of the education sector, and a background in marketing, communications, or a related field. Familiarity with marketing automation platforms, CRM systems, analytics tools, and certifications like Google Analytics or HubSpot Inbound Marketing are highly valuable. Creativity, strong communication, and adaptability are essential soft skills for developing effective campaigns and engaging diverse educational stakeholders. These qualifications enable professionals to design compelling marketing initiatives that drive product adoption and growth within the competitive Edtech landscape.

What is an Edtech Marketing job?

An Edtech Marketing job involves promoting educational technology products and services to schools, educators, students, and institutions. This role includes developing marketing strategies, creating content, managing digital campaigns, and analyzing market trends to drive user engagement and product adoption. Professionals in this field work closely with sales, product, and customer success teams to effectively position edtech solutions in the market. Strong communication, data analysis, and digital marketing skills are essential for success.

What are some common challenges faced in Edtech Marketing and how do professionals typically address them?

One frequent challenge in Edtech Marketing is effectively communicating the value of complex educational technology to a diverse audience that includes educators, administrators, and students. Professionals in this role often work closely with product, sales, and customer success teams to gather insights and craft messaging that addresses specific pain points. Staying up-to-date with the rapidly evolving education technology landscape and adapting marketing approaches accordingly is also key. Overcoming these challenges requires a combination of strong collaboration, continuous learning, and a customer-centric approach to ensure marketing efforts resonate with target audiences.

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Edtech Marketing jobs near you

VP of Marketing

Redfish Recruiting

On-site, Remote

Full-time

Posted 4 days ago

Job description

Job Title: Vice President of Marketing
Department: Marketing
Reports to: CEO
Location: Remote / [Specify if hybrid or HQ-based]
About Codio
Codio is a versatile cloud-based learning experience platform designed for computer science and technical skills education. Our platform enables immersive, hands-on learning with an integrated browser-based IDE, auto-graded assessments, and rich, interactive curriculum resources.
We partner with:
  • Higher education institutions teaching computer science, data science, and cybersecurity.
  • Workforce upskilling providers like Udacity
  • Cyber & Data training specialists like ManTech and Data Society
  • Bootcamps and professional training companies such as Flatiron School and Coding Temple.
  • Developer-focused technology companies delivering scalable customer education programs.

As Codio's customer base expands beyond academia into professional training and enterprise tech, we are seeking a Vice President of Marketing to lead our marketing function into its next phase of growth.
Role Overview
The VP of Marketing will be responsible for developing and executing Codio's global marketing strategy, spanning demand generation, brand positioning, product marketing, and go-to-market execution.
This is a hands-on leadership role in a ~30-person, scale-up stage company. The VP will define marketing priorities, build scalable programs, and collaborate closely with Sales and Product to drive pipeline, customer acquisition, and expansion.
We are looking for a growth-oriented marketing leader with deep knowledge of the enterprise tech skills training landscape, strong SaaS/edtech marketing experience, and a proven ability to scale marketing in a high-growth environment.
Key Responsibilities
  • Marketing Strategy & Leadership
    • Own and evolve Codio's marketing strategy across higher education, workforce upskilling, bootcamps, and enterprise tech training segments.
    • Position Codio as the go-to learning platform for computer science and technical skills.
    • Lead, mentor, and grow the marketing function, balancing strategy with hands-on execution.
  • Demand Generation & Growth Marketing
    • Build scalable demand generation programs (digital, ABM, events, partnerships) to drive qualified leads across diverse customer segments.
    • Partner with Sales to design and execute highly targeted campaigns and nurture tracks.
    • Establish data-driven processes for pipeline generation, attribution, and ROI tracking.
  • Product & Content Marketing
    • Translate Codio's capabilities into compelling, differentiated value propositions for each target segment (higher ed, enterprise, bootcamps).
    • Oversee creation of thought leadership, customer success stories, and content to establish Codio's authority in technical education.
    • Develop sales enablement tools, collateral, and competitive positioning.
  • Brand & Market Expansion
    • Build Codio's brand presence in enterprise training and bootcamp sectors while reinforcing credibility in higher education.
    • Drive PR, analyst relations, and strategic partnerships to expand market reach.
    • Monitor competitor strategies and market dynamics to inform positioning and messaging.

Key Measures of Success
  • Growth in marketing-sourced pipeline and SQLs across all target segments.
  • Expansion of Codio's brand awareness and thought leadership in enterprise tech skills training.
  • Strong alignment between Marketing, Sales, and Product on go-to-market execution.
  • Clear, measurable ROI from demand generation and marketing programs.
  • Successful establishment of scalable marketing processes, systems, and metrics.

Skills & Experience
  • Proven success in senior B2B SaaS/EdTech/Enterprise Training marketing leadership roles.
  • Deep familiarity with the enterprise technical skills and workforce training ecosystem (bootcamps, upskilling providers, corporate training, developer education).
  • Demonstrated expertise in demand generation, growth marketing, and pipeline acceleration.
  • Strong background in product marketing and positioning across diverse customer segments.
  • Ability to thrive in a scale-up environment: resourceful, hands-on, and comfortable wearing multiple hats.
  • Exceptional communication skills, with the ability to inspire teams and engage executives, customers, and partners.
  • Experience building and scaling marketing functions in companies moving from start-up to growth stage.

Why Join Codio?
Codio is at an exciting inflection point-expanding from a leader in higher education computer science to a platform that also powers workforce upskilling, professional bootcamps, and enterprise training. As VP of Marketing, you will be central to shaping our growth trajectory, positioning Codio as the leader in technical skills education across multiple markets, and building the marketing engine that drives our next stage of scale.

Apply