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Director Web Analytics Jobs (NOW HIRING)

Tennessee Board of Regents

Web Developer

Memphis, TN · On-site

Web Developer Apply now Job no: 504507 Work type: Staff Full-Time Location: Memphis Categories ... directed, based on College and community policies. * Track and analyze analytics reports to gain ...

Jobtailor

Manager, eCommerce Analytics

Fort Collins, CO · On-site

$140 - $190/hr

* Lead the execution of the company's Direct-to-Consumer (DTC) eCommerce analytics strategy, aligning ... Provide strategic oversight for web analytics platforms, tag management systems, data governance ...

TNBR Careers

Web Developer

Memphis, TN · On-site

Web Developer Employee Classification: Other Professionals Institution: Southwest Tennessee ... directed, based on College and community policies. * Track and analyze analytics reports to gain ...

Home Depot

Senior Analyst, Marketing Analytics

Atlanta, GA · On-site

$97K - $120K/yr

... Web Analytics Team. * 10% Provide web analytics strategy to Specialty Channel. Direct Manager/Direct Reports: * Reports to Manager, Channel Analytics * Position has 0 Direct Reports Travel ...

RICEFW Technologies,Inc

Web Developer

Washington, DC · On-site

Washington, DC has a 6+ month contract position WEB DEVELOPER (Web Analytics Implementation ... • Direct data layer implementation on site and pages across website properties • Work with ...

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Director Web Analytics information

See salary details

$46.5K

$94.3K

$140K

How much do director web analytics jobs pay per year?

As of Sep 1, 2026, the average yearly pay for director web analytics in the United States is $94,255.00, according to ZipRecruiter salary data. Most workers in this role earn between $78,000.00 and $111,500.00 per year, depending on experience, location, and employer.

What does a director of web analytics do?

A Director of Web Analytics oversees the strategy, implementation, and management of web analytics for an organization. They lead teams that collect, analyze, and interpret website data to guide business decisions, optimize user experience, and improve digital marketing effectiveness. This role often collaborates with marketing, IT, and executive teams to align analytics efforts with business goals and ensure accurate data tracking and reporting.

What are the key skills and qualifications needed to thrive as a director of web analytics?

To thrive as a Director of Web Analytics, you need advanced analytical skills, deep knowledge of digital marketing, and a strong background in statistics, often supported by a relevant degree and substantial experience in web analytics. Expertise in tools like Google Analytics, Adobe Analytics, data visualization platforms, and familiarity with tag management systems and SQL are typically required. Exceptional leadership, strategic thinking, and communication skills help you translate data insights into actionable business strategies and effectively lead analytics teams. These skills ensure data-driven decision-making, optimize user experiences, and drive measurable business growth.

How does a director of web analytics typically collaborate with marketing and product teams to drive business results?

As a Director of Web Analytics, you'll work closely with marketing and product teams to translate data insights into actionable strategies. This often involves leading cross-functional meetings, aligning on key performance indicators (KPIs), and providing guidance on campaign or product optimizations based on analytic findings. You may also be responsible for helping teams interpret complex data, ensuring analytical tools are integrated with marketing and product platforms, and fostering a data-driven culture across departments. Regular collaboration is essential to ensure that data insights directly contribute to business growth and improved user experiences.

What is the difference between Director Web Analytics vs Web Analytics Manager?

AspectDirector Web AnalyticsWeb Analytics Manager
ResponsibilitiesOversees entire web analytics strategy, leads teams, and aligns analytics with business goalsManages daily analytics operations, implements tracking, and reports on web data
Required SkillsAdvanced analytics, leadership, strategic planning, and stakeholder communicationTechnical skills in analytics tools, data collection, and reporting
CertificationsGoogle Analytics, data analysis, and leadership certificationsGoogle Analytics, Adobe Analytics, and technical certifications
Work EnvironmentSenior management, cross-departmental collaboration, strategic planningOperational, technical team management, hands-on analytics work

In summary, the Director Web Analytics focuses on strategic leadership and aligning analytics with business objectives, while the Web Analytics Manager handles daily operations and technical implementation. Both roles require strong analytical skills and relevant certifications, but differ in scope and seniority.

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What are the most commonly searched types of Web Analytics jobs?

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Director Web Analytics jobs near you
Infographic showing various Director Web Analytics job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 85% Full Time, 12% Part Time, 1% Temporary, and 1% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $94,255 per year, or $45.3 per hour.

Digital Analytics & Web analytics

Infojini Inc

New York, NY • On-site

Full-time

Re-posted 21 days ago

Job description

Company Description

Infojini works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders.

 Exceptional people, processes, and technology all dedicated to getting the job done right is the secret of our success. We understand that for technology to work it has to serve real business needs, and that every IT service has to be implemented by people. So we focus first on understanding your company and its industry needs, and then on meeting those needs with extraordinary people who have both the industry specific technical skills and the work ethic and communication skills to help ensure your success.

Job Description

Analysts are professionals who display intellectual curiosity, creativity and a willingness to approach research in new and different ways as part of an integrated marketing and communications model. All Peppercomm Analysts operate fluidly in an entrepreneurial environment. In this role, the Senior Digital Data Analyst will handle projects that include:

Tracking a user journey through various channels and segmenting audiences by analyzing various datasets from: paid media, paid/organic social, website, CRM, SEM/SEO
A/B testing

Qualifications

Requirements:
3+ years of experience in digital analytics with direct experience working with a web analytics suite such as Google Analytics.
Passion for the digital space Ability to demonstrate in-depth knowledge of agency's business, products, markets and influencers.
Ability to dig into multiple data sets and tell a story based on the findings
Ability to analyze both quantitative and qualitative research to connect back to the client's business needs.
Ability to maintain timelines and budgets
Ability to present in new business and client meetings
Proficiency in the use of software like Microsoft Excel, SPSS, SAS
Understanding of statistical languages such as R or Python a plus
Degree in a quantitative field (i.e., business, economics, computer science, mathematics etc.) a plus
Background in qualitative research, marketing analytics/science a plus
Strong communication and writing skills
Ability to multitask and deliver quality work on deadlines
Ability to plan measurement strategies for key performance indicators, and monitor existing properties to ensure all tracking and data-collection works properly
Ability to extract core insights from data to develop testing and optimization strategies across tactics
Ability to develop and recommend scalable best practices for use in our clients' projects
Ability to develop effective and persuasive presentations and memos demonstrating the value of our work for client teams and business development

Additional Information

All your information will be kept confidential according to EEO guidelines.

Infojini logo

About Infojini

Sourced by ZipRecruiter

Infojini Consulting is a full service IT consulting, services, and staffing firm with offices in Linthicum Heights ,Maryland, Washington, DC and Mumbai, India. Infojini Consulting is recognized as one of the fastest growing IT services and software development Companies. With a partnership of all major technology vendors, Infojini Consulting has built a strong Government and commercial customer base including fortune 100 companies and most state and federal agencies such as State of North Carolina, State of South Carolina, State of Maryland, State of California, State of Pennsylvania, State of Virginia, State of Washington and many others.

Industry

Recruiting and staffing services

Company size

51 - 200 Employees

Headquarters location

Columbia, MD, US

Year founded

2006

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