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Director Web Analytics Jobs in Indiana (NOW HIRING)

Elanco

Senior Product Manager - Global Web

Indianapolis, IN · Hybrid

$120K - $159K/yr

Direct, hands-on experience implementing or managing enterprise headless content management systems (e.g., Kontent.ai, Contentful, Strapi). * Experience with modern web analytics (e.g., heat mapping ...

InComm Payments

Generate and communicate reports, both internal and external as directed by Director of Account ... BA/BS or 3+ years account management experience * eCommerce, digital marketing, and web analytics ...

Rtc Communications

Marketing Coordinator

Montgomery, IN

$36K - $50K/yr

Prepare reports by collecting and analyzing sales data * Collaborate with Director of Marketing to ... Solid computer skills, including MS Office, Excel web analytics and Google AdWords and Google ...

RTC Communications

Marketing Coordinator

Montgomery, IN · On-site

$36K - $50K/yr

Prepare reports by collecting and analyzing sales data * Collaborate with Director of Marketing to ... Solid computer skills, including MS Office, Excel web analytics and Google AdWords and Google ...

Rtc Communications

Marketing Coordinator

Montgomery, IN · On-site

$36K - $50K/yr

Prepare reports by collecting and analyzing sales data * Collaborate with Director of Marketing to ... Solid computer skills, including MS Office, Excel web analytics and Google AdWords and Google ...

RTC Communications

Marketing Coordinator

Montgomery, IN · On-site

$36K - $50K/yr

Prepare reports by collecting and analyzing sales data * Collaborate with Director of Marketing to ... Solid computer skills, including MS Office, Excel web analytics and Google AdWords and Google ...

coty

$85K - $110K/yr

... web analytics, data clean rooms) * Design POE-based consumer journeys and activation plans ... Your direct contact for this position is Christopher Johnson . ABOUT US Coty is one of the world ...

Bsu

Associate Director

Muncie, IN · On-site

$68K - $72K/yr

... web, and social media); directing and supervising staff who create the marketing pieces and ... Includes completing and distributing reports related to enrollment; analyzing and interpreting data ...

New

Bayer

May use various e-detailing platforms such as web-based or video conferencing/training, data ... Reporting and Analytics: Regularly report on sales performance, market trends, and competitor ...

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Showing results 1-20

All JobsWeb Analytics JobsDirector Web Analytics JobsDirector Web Analytics Jobs in Indiana

Director Web Analytics information

See Indiana salary details

$44.2K

$89.7K

$133.2K

How much do director web analytics jobs pay per year?

As of Aug 12, 2026, the average yearly pay for director web analytics in Indiana is $89,690.00, according to ZipRecruiter salary data. Most workers in this role earn between $74,200.00 and $106,100.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a director of web analytics?

To thrive as a Director of Web Analytics, you need advanced analytical skills, deep knowledge of digital marketing, and a strong background in statistics, often supported by a relevant degree and substantial experience in web analytics. Expertise in tools like Google Analytics, Adobe Analytics, data visualization platforms, and familiarity with tag management systems and SQL are typically required. Exceptional leadership, strategic thinking, and communication skills help you translate data insights into actionable business strategies and effectively lead analytics teams. These skills ensure data-driven decision-making, optimize user experiences, and drive measurable business growth.

How does a director of web analytics typically collaborate with marketing and product teams to drive business results?

As a Director of Web Analytics, you'll work closely with marketing and product teams to translate data insights into actionable strategies. This often involves leading cross-functional meetings, aligning on key performance indicators (KPIs), and providing guidance on campaign or product optimizations based on analytic findings. You may also be responsible for helping teams interpret complex data, ensuring analytical tools are integrated with marketing and product platforms, and fostering a data-driven culture across departments. Regular collaboration is essential to ensure that data insights directly contribute to business growth and improved user experiences.

What is the difference between Director Web Analytics vs Web Analytics Manager?

AspectDirector Web AnalyticsWeb Analytics Manager
ResponsibilitiesOversees entire web analytics strategy, leads teams, and aligns analytics with business goalsManages daily analytics operations, implements tracking, and reports on web data
Required SkillsAdvanced analytics, leadership, strategic planning, and stakeholder communicationTechnical skills in analytics tools, data collection, and reporting
CertificationsGoogle Analytics, data analysis, and leadership certificationsGoogle Analytics, Adobe Analytics, and technical certifications
Work EnvironmentSenior management, cross-departmental collaboration, strategic planningOperational, technical team management, hands-on analytics work

In summary, the Director Web Analytics focuses on strategic leadership and aligning analytics with business objectives, while the Web Analytics Manager handles daily operations and technical implementation. Both roles require strong analytical skills and relevant certifications, but differ in scope and seniority.

What does a director of web analytics do?

A Director of Web Analytics oversees the strategy, implementation, and management of web analytics for an organization. They lead teams that collect, analyze, and interpret website data to guide business decisions, optimize user experience, and improve digital marketing effectiveness. This role often collaborates with marketing, IT, and executive teams to align analytics efforts with business goals and ensure accurate data tracking and reporting.
What are popular job titles related to Director Web Analytics jobs in Indiana? For Director Web Analytics jobs in Indiana, the most frequently searched job titles are:
What job categories do people searching Director Web Analytics jobs in Indiana look for? The top searched job categories for Director Web Analytics jobs in Indiana are:
What cities in Indiana are hiring for Director Web Analytics jobs? Cities in Indiana with the most Director Web Analytics job openings:
Director Web Analytics jobs near you
Infographic showing various Director Web Analytics job openings in Indiana as of June 2026, with employment types broken down into 2% As Needed, 85% Full Time, 5% Part Time, 2% Temporary, and 6% Contract. Highlights an 80% Physical, 4% Hybrid, and 16% Remote job distribution, with an average salary of $89,690 per year, or $43.1 per hour.

Web and Digital Strategy Manager (Communications Generalist)

Indiana University

Indianapolis, IN • On-site

Full-time

Medical, Dental, Life, Retirement, PTO

Posted 5 days ago

Job description

The Web and Digital Strategy Manager is a full-time position that manages web and other digital needs for initiatives of the Internal Communications unit, housed inside University Communications and Marketing. This position works with all communications leaders and other colleagues across the unit to provide direct web support as well as strategic guidance for the Human Resources (HR), Information Technology (IT) and Indiana University (IU) Global web portfolios.
Department-Specific Responsibilities
  • Leads strategic planning, governance, and ongoing management for the Internal Communications web portfolio, establishing long-term digital roadmaps aligned with university priorities.
  • Supervises process for and completes build-out and/or edits as needed for updated web needs for University Administration (UA) units served by the Internal Communications unit.
  • Maintains workflow consistent with broader UA web team to ensure seamless process and service.
  • Manages web project intake, prioritization, timelines, risks, and resource allocation.
  • Oversees and provides guidance on digital best practices and university brand guidelines.
  • Serves as the primary web strategy consultant for senior leaders and stakeholders across IU Global, HR, and University Information Technology Services (UITS).
  • Builds collaborative relationships with technical teams, communications staff, and campus partners.
  • Collaborates to provide web analysis expertise to other functional teams inside Internal Communications, including but not limited to leadership, content, audience strategy and IU Today teams.
  • Contributes additional support for other UA initiatives and projects.
  • Explores AI communication tools and technologies to enhance digital strategies.
  • Ensures compliance with university web standards, accessibility requirements (WCAG), and digital governance policies.
  • Uses Google Analytics, SiteImprove, and other reporting tools to evaluate website performance and recommend improvements.
General Responsibilities
  • Independently creates basic and complex communications for print and e-distribution on behalf of department or large multi-faceted department and in support of departmental goals and objectives; communications may be interdepartmental; staff, faculty, or student-focused; or external.
  • Responds to inquiries and requests and explains policies, procedures, and context of communications.
  • Manages relationships with various internal and external stakeholders and creates communications coverage for relevant initiatives, events, and programs.
  • Prepares communications timelines and shares progress of communications toward relevant deadlines with manager, team members, and other relevant constituents.
  • Regularly monitors relevant social media and news sites; researches relevant subject matter to increase knowledge in area(s) of specialty.
  • Utilizes various communications software programs and delivers communications in multiple formats to a variety of audiences.
  • Monitors industry trends and best practices and makes process and operational recommendations to manager.
  • May provide guidance to lower-level Communications Generalists.
Qualifications
Combinations of related education and experience may be considered. Education beyond the minimum required may be substituted for work experience. Work experience beyond the minimum required may be substituted for education.
EDUCATION
Required
  • Bachelor's degree in communications, journalism, English, public relations, or related field.
WORK EXPERIENCE
Required
  • 5 years in a relevant field.
Preferred
  • 3 years of demonstrated experience with proven written communications skills.
SKILLS
Required
  • Proficient written and verbal communication skills.
  • Maintains a high degree of professionalism.
  • Demonstrates time management and priority setting skills.
  • Demonstrates a high commitment to quality.
  • Possesses flexibility to work in a fast paced, dynamic environment.
  • Seeks to acquire knowledge in area of specialty.
  • Highly thorough and dependable.
  • Demonstrates a high level of accuracy, even under pressure.
  • Possesses a high degree of initiative.
  • Ability to influence internal and/or external constituents.
Preferred
  • Proficiency with WCMS, LiveWhale and related content management systems.
  • Demonstrated knowledge of web management and digital analytics.
  • Ability to work independently as well as part of a team.
Working Conditions / Demands
This role requires the ability to effectively communicate and to operate a computer and other standard office productivity equipment. The position involves sedentary work as well as periods of time moving around an office environment and the campus. The person in this role must be able to perform the essential functions with or without an accommodation.
Work Location
Bloomington, Indiana or Indianapolis, Indiana
Benefits Overview
For full-time staff employees, Indiana University offers a wide array of benefits including:
  • Comprehensive medical and dental insurance
  • Health savings account with generous IU contributions
  • Healthcare and dependent care flexible spending accounts
  • Basic group life insurance paid by IU
  • Voluntary supplemental life, long-term disability, critical illness, and supplemental accidental death & dismemberment insurance
  • Base retirement plan with generous IU contributions, subject to vesting
  • Voluntary supplemental retirement plan options
  • Tuition subsidy for employees and family members taking IU courses
  • 10 paid holidays plus a paid winter break each year
  • Generous paid time off plans
  • Paid leave for new parents and IU-sponsored volunteer events
  • Employee assistance program (EAP)
Learn more about our benefits by reviewing the IU Benefit Programs Brochure .
Job Classification
Career Level: Advanced
FLSA: Exempt
Job Function: Marketing & Communications
Job Family: Communications Generalist
Click here to learn more about Indiana University's Job Framework.
Posting Disclaimer
This posting is scheduled to close at 11:59 pm EST on the advertised Close Date. This posting may be closed at any time at the discretion of the University, but will remain open for a minimum of 5 business days. To guarantee full consideration, please submit your application within 5 business days of the Posted Date.
If you wish to include a cover letter, you may include it with your resume when uploading attachments.
Equal Employment Opportunity
Indiana University is an equal opportunity employer and provider of ADA services and prohibits discrimination in hiring. See Indiana University Notice of Non-Discrimination here which includes contact information .
Campus Safety and Security
The Annual Security and Fire Safety Report, containing policy statements, crime and fire statistics for all Indiana University campuses, is available online . You may also request a physical copy by emailing IU Public Safety at iups@iu.edu or by visiting IUPD.
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