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Director Web Analytics Jobs in Ohio (NOW HIRING)

Hyland

$200K/yr

Overview Role Overview The Director, Web and Digital Experience leads Hyland's global web strategy ... Evolve the web technology ecosystem (CMS, analytics, personalization, experimentation) * Leverage ...

Miamioh

Recruitment Web Developer

Oxford, OH · On-site +1

$64K - $72K/yr

... to the Director of EMSS Operations and works in close partnership with the University ... analytics, and other platforms. * Stay current with evolving web technologies and digital ...

Miami University

$64K - $72K/yr

... to the Director of EMSS Operations and works in close partnership with the University ... analytics, and other platforms. * Stay current with evolving web technologies and digital ...

Collabera

Web Content Publisher

Mason, OH

As a result of these efforts, we have been recognized by Staffing Industry Analysts (SIA) as the ... direct placement services to global 2000 corporations. For consultants and employees, Collabera ...

Collabera

Front End Project Manager

Mason, OH · On-site

... direct placement services to global 2000 corporations. For consultants and employees, Collabera ... Analytics-Web analytics implementation and monitoring for activities and campaigns aligned with ...

MillerKnoll

Digital Product Manager - WMS

Batavia, OH · On-site

Utilizes analytics and customer research to measure product effectiveness and to direct future ... Strong analytical skills with a deep understanding of web analytics. Experience in requirements ...

Adcom

Senior Media Buyer

Cleveland, OH

... direct, measurable effectiveness of buys to clients and colleagues. * Directly executes and ... Experience/expertise of web analytics and marketing tech tools, including Google Analytics 4 * ...

Adcom

Senior Media Buyer

Cleveland, OH · On-site

... direct, measurable effectiveness of buys to clients and colleagues. * Directly executes and ... Experience/expertise of web analytics and marketing tech tools, including Google Analytics 4 * ...

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Showing results 1-20

All JobsWeb Analytics JobsDirector Web Analytics JobsDirector Web Analytics Jobs in Ohio

Director Web Analytics information

See Ohio salary details

$44.2K

$89.6K

$133.1K

How much do director web analytics jobs pay per year?

As of Jul 30, 2026, the average yearly pay for director web analytics in Ohio is $89,608.00, according to ZipRecruiter salary data. Most workers in this role earn between $74,200.00 and $106,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Director of Web Analytics, and why are they important?

To thrive as a Director of Web Analytics, you need advanced analytical skills, deep knowledge of digital marketing, and a strong background in statistics, often supported by a relevant degree and substantial experience in web analytics. Expertise in tools like Google Analytics, Adobe Analytics, data visualization platforms, and familiarity with tag management systems and SQL are typically required. Exceptional leadership, strategic thinking, and communication skills help you translate data insights into actionable business strategies and effectively lead analytics teams. These skills ensure data-driven decision-making, optimize user experiences, and drive measurable business growth.

How does a Director of Web Analytics typically collaborate with marketing and product teams to drive business results?

As a Director of Web Analytics, you'll work closely with marketing and product teams to translate data insights into actionable strategies. This often involves leading cross-functional meetings, aligning on key performance indicators (KPIs), and providing guidance on campaign or product optimizations based on analytic findings. You may also be responsible for helping teams interpret complex data, ensuring analytical tools are integrated with marketing and product platforms, and fostering a data-driven culture across departments. Regular collaboration is essential to ensure that data insights directly contribute to business growth and improved user experiences.

What is the difference between Director Web Analytics vs Web Analytics Manager?

AspectDirector Web AnalyticsWeb Analytics Manager
ResponsibilitiesOversees entire web analytics strategy, leads teams, and aligns analytics with business goalsManages daily analytics operations, implements tracking, and reports on web data
Required SkillsAdvanced analytics, leadership, strategic planning, and stakeholder communicationTechnical skills in analytics tools, data collection, and reporting
CertificationsGoogle Analytics, data analysis, and leadership certificationsGoogle Analytics, Adobe Analytics, and technical certifications
Work EnvironmentSenior management, cross-departmental collaboration, strategic planningOperational, technical team management, hands-on analytics work

In summary, the Director Web Analytics focuses on strategic leadership and aligning analytics with business objectives, while the Web Analytics Manager handles daily operations and technical implementation. Both roles require strong analytical skills and relevant certifications, but differ in scope and seniority.

What does a Director of Web Analytics do?

A Director of Web Analytics oversees the strategy, implementation, and management of web analytics for an organization. They lead teams that collect, analyze, and interpret website data to guide business decisions, optimize user experience, and improve digital marketing effectiveness. This role often collaborates with marketing, IT, and executive teams to align analytics efforts with business goals and ensure accurate data tracking and reporting.
What are the most commonly searched types of Web Analytics jobs in Ohio? The most popular types of Web Analytics jobs in Ohio are:
What are popular job titles related to Director Web Analytics jobs in Ohio? For Director Web Analytics jobs in Ohio, the most frequently searched job titles are:
What job categories do people searching Director Web Analytics jobs in Ohio look for? The top searched job categories for Director Web Analytics jobs in Ohio are:
What cities in Ohio are hiring for Director Web Analytics jobs? Cities in Ohio with the most Director Web Analytics job openings:
Director Web Analytics jobs near you

Director, Web & Digital Experience

Hyland

On-site, Remote

$200K/yr

Full-time

Posted 27 days ago

Job description

Overview
Role Overview
The Director, Web and Digital Experience leads Hyland's global web strategy as a core component of the marketing growth engine. This role ensures the website is a high-performing platform that drives pipeline creation, accelerates buyer journeys, and delivers measurable business outcomes.
Partnering closely with Demand Generation, Marketing Strategy & Operations, Product Marketing, and Sales this leader aligns digital experience strategy to brand recognition, revenue goals and go-to-market priorities. The role also drives modernization of Hyland's digital presence through AI-enabled capabilities, data-driven decision-making, and continuous optimization.
Key Responsibilities
Website Strategy & Pipeline Impact
  • Define and lead global website strategy aligned to growth, pipeline, brand and customer experience goals

  • Establish the website as a measurable contributor to pipeline creation, progression, and conversion

  • Leveraged focused GEO/AEO approaches to keep Hyland top of mind in key online topics

  • Strategically help establish Hyland's brand and evolving category in market on our web properties.

  • Translate go-to-market priorities into scalable digital experiences supporting campaigns, ABM, and full-funnel engagement

Performance & Optimization
  • Own website performance metrics including traffic quality, conversion, engagement, and pipeline contribution

  • Establish KPIs, reporting, and operating rhythms aligned to marketing's performance model

  • Drive continuous optimization through testing, personalization, AEO/GEO, SEO, and data-driven experimentation

Digital Experience & Journey Integration
  • Enable seamless, end-to-end buyer journeys from engagement through conversion

  • Integrate segmentation, personalization, and ABM strategies to improve relevance and pipeline velocity

  • Align website experiences to campaign strategy and sales engagement

Cross-Functional Alignment & Operating Model
  • Partner across marketing, sales, and regional teams to support integrated execution

  • Balance centralized strategy with regional needs to drive consistency and scale

  • Provide visibility into website performance and digital engagement trends

Content, Technology & Innovation
  • Oversee content governance, UX, and information architecture to ensure consistency and usability and optimized for AEO/GEO

  • Evolve the web technology ecosystem (CMS, analytics, personalization, experimentation)

  • Leverage AI and emerging technologies to improve speed, personalization, and performance

Leadership & Operational Excellence
  • Lead and develop a high-performing website and digital experience team

  • Establish scalable processes, governance, and best practices

  • Drive a culture of accountability, experimentation, and continuous improvement

Experience & Qualifications
  • 10+ years in digital marketing, website strategy, or digital experience leadership

  • Demonstratable experience with keeping pace of AEO/GEO needs

  • Proven success driving website performance tied to pipeline, engagement, and business outcomes

  • Experience aligning digital strategy to revenue and full-funnel marketing execution

  • Expertise in website strategy, UX, SEO, analytics, and conversion optimization

  • Familiarity with personalization, ABM, and marketing technology platforms

  • Strong cross-functional leadership and stakeholder management skills

  • Experience leading digital transformation and leveraging AI to improve performance

About Hyland
Hyland is the pioneer of the Content Innovation Cloud™, delivering ubiquitous enterprise intelligence to organizations with solutions that unlock actionable insights and drive automation. © Hyland. All rights reserved.
Trusted by thousands of organizations worldwide, including many of the Fortune 100, Hyland's solutions create the foundation for a connected, agentic enterprise, where teams harness the power of AI to redefine how they operate and engage with those they serve. For additional information on Hyland's platform and services, please visit Hyland.com.
#HylandLife
Since 1991, it has been Hyland's mission to help our employees, customers and partners exceed their potential with our industry-leading content services platform. Our employees exude a contagious energy and are passionate about what they do - whether it's helping customers succeed, raising up their fellow Hylanders, or engaging in the communities where they live and work.
The #HylandLife hashtag encompasses our employee-centric culture. Our employees live our culture day in and day out by bringing their best self to work. Hyland supports them to do just that through career development resources, wellbeing programs and innovation practices. We thrive on diverse viewpoints and new ideas and believe that a positive, inclusive workplace is imperative to sustainable success.
As we've grown to a company of nearly 4,000 strong, we have the opportunity to make a significant impact on our communities. We strongly support employee initiatives and align our giving campaigns and programs to organizations that are important to them.
Equal Opportunity Statement
Hyland is an equal opportunity employer. We value diversity and are committed to providing an inclusive workplace for all employees and applicants. Employment decisions are made without regard to any characteristic protected by applicable laws and regulations. Information collected during the hiring process is used solely to assess qualifications, verify identity, and comply with legal requirements.

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