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Director Sales Effectiveness Jobs in Riverside, CA

... effectiveness, funnel progression, and seller behavior, using performance data to identify gaps and ... Direct the development of content that educates and motivates prospective sellers throughout the ...

Director, Lifecycle Marketing

Irvine, CA · On-site

$180K - $190K/yr

... effectiveness, funnel progression, and seller behavior, using performance data to identify gaps and ... Direct the development of content that educates and motivates prospective sellers throughout the ...

Route Sales Director

Ontario, CA · On-site

$75K - $85K/yr

Title: Route Sales Director Salary Range: $75,000 - $85,000 Office Location: Ontario, CA This ... effectiveness and frequency of in-store displays and other promotions Ensure compliance with all ...

Route Sales Director

Ontario, CA · On-site

$75K - $85K/yr

Title: Route Sales Director Salary Range: $75,000 - $85,000 Office Location: Ontario, CA This ... RSRs on the effectiveness and frequency of in-store displays and other promotions • Ensure ...

Altura's seller-doers are elevated in their effectiveness through market intelligence and impactful ... Experience directing creative assets, brand standards, and media production. Ability to manage and ...

... and effectiveness across all territories within the assigned region. The role serves as a ... Direct Sales Associates and Sales Planners' activities in support of assigned account(s). Will ...

Showing results 21-40

Director Sales Effectiveness information

See Riverside, CA salary details

$47.5K

$123.6K

$297.3K

How much do director sales effectiveness jobs pay per year?

As of Sep 12, 2026, the average yearly pay for director sales effectiveness in Riverside, CA is $123,612.00, according to ZipRecruiter salary data. Most workers in this role earn between $86,600.00 and $127,800.00 per year, depending on experience, location, and employer.

What does a director sales effectiveness do?

A Director of Sales Effectiveness is responsible for developing and implementing strategies, processes, and tools to improve the performance and productivity of a sales team. They analyze sales data, identify areas for improvement, and work closely with sales leadership to ensure goals are met. Their work often includes training, coaching, and ensuring that sales teams are aligned with the company's objectives. They play a key role in optimizing sales operations and driving revenue growth.

What are the key skills and qualifications needed to thrive as a director sales effectiveness?

To thrive as a Director Sales Effectiveness, you need expertise in sales strategy, data analytics, and performance management, typically supported by a bachelor's or master's degree in business or a related field. Proficiency with CRM systems, sales enablement platforms, and analytics tools such as Salesforce, HubSpot, or Tableau is crucial. Strong leadership, communication, and change management skills set top performers apart in this role. These capabilities are vital to drive sales productivity, align teams, and implement effective sales processes that achieve organizational growth targets.

How does a director sales effectiveness typically collaborate with sales teams to drive performance improvements?

A Director of Sales Effectiveness works closely with sales managers and representatives to identify skill gaps, refine sales processes, and implement best practices. They often lead training sessions, develop coaching programs, and provide data-driven insights to help teams meet and exceed targets. Collaboration frequently involves cross-functional projects with marketing, product, and enablement teams to align strategies and ensure consistent messaging. This role requires strong communication skills and the ability to foster a culture of continuous improvement within the sales organization.

What is the difference between Director Sales Effectiveness vs Sales Operations Manager?

AspectDirector Sales EffectivenessSales Operations Manager
Primary FocusOptimizing sales strategies, training, and performance metricsManaging sales processes, tools, and data analysis
Required CredentialsBachelor's degree, experience in sales strategy, leadership skillsBachelor's degree, experience in sales operations, analytical skills
Work EnvironmentStrategic planning teams, sales leadershipSales teams, data analysis teams, CRM management

The main difference is that the Director Sales Effectiveness focuses on enhancing sales strategies and team performance, while the Sales Operations Manager handles the day-to-day management of sales processes and tools. Both roles require strong analytical skills and industry experience but serve different functions within the sales organization.

How to be an effective sales director?

An effective sales director leads sales teams by setting clear goals, developing strategic plans, and analyzing performance metrics. Strong leadership, communication skills, industry knowledge, and the ability to motivate and coach sales staff are essential. Familiarity with CRM tools and ongoing training also contribute to success in this role.

Is a director of sales a high position?

A director of sales is considered a high-level leadership role responsible for developing sales strategies, managing sales teams, and achieving revenue targets. It typically requires extensive experience, strong leadership skills, and often a background in sales or business management.

What job categories do people searching Director Sales Effectiveness jobs in Riverside, CA look for?

The top searched job categories for Director Sales Effectiveness jobs in Riverside, CA are:

What cities near Riverside, CA are hiring for Director Sales Effectiveness jobs?

Cities near Riverside, CA with the most Director Sales Effectiveness job openings:

Infographic showing various Director Sales Effectiveness job openings in Riverside, CA as of August 2026, with employment types broken down into 79% Full Time, 20% Part Time, and 1% Contract. Highlights an 83% Physical, 1% Hybrid, and 16% Remote job distribution, with an average salary of $123,612 per year, or $59.4 per hour.

Director, Lifecycle Marketing

Irvine, CA • Remote

auction
Machinery Manufacturing • 11 - 50 employees

Full-time

Re-posted 16 days ago


Job description

JOB DESCRIPTION
SmartSale was built on a straightforward belief: that homeowners facing financial hardship deserve the same competitive marketplace dynamics as any other seller. By pairing Auction.com's national buyer network with local agent expertise and a structured digital process, SmartSale gives distressed sellers a real path forward — one that protects equity and restores a sense of control at one of the most difficult moments of their lives. The Director, Seller Acquisition & Lifecycle Marketing will be at the center of that mission, building the marketing engine that connects vulnerable homeowners to this program when they need it most.

We are seeking a strategic, analytically driven Director, Seller Acquisition & Lifecycle Marketing to drive seller acquisition, engagement, nurture, and conversion for our SmartSale program. This leader will own the strategy and execution of marketing programs that generate high-quality home seller leads, move them through the lifecycle, and increase conversion from lead to listing.

The ideal candidate has a strong analytical mindset and proven expertise in lead generation, lifecycle marketing, nurture strategy, audience segmentation, funnel optimization, and marketing automation. This role collaborates closely with sales, analytics, operations, creative, and customer-facing teams to build scalable programs that grow SmartSale supply and improve marketing-driven conversion.

Reports to:  General Manager, SmartSale

KEY RESPONSIBILITIES

•    Supply-Side Lead Generation Strategy – Develop and execute a comprehensive lead generation strategy across paid, owned, earned, partner, and referral channels to attract, prioritize, and convert high-value seller audiences for the SmartSale program.
•    Seller Audience Segmentation – Conduct audience research and maintain segmentation strategies that inform campaign targeting, messaging, nurture paths, and lifecycle programs — evaluating which seller segments are most likely to convert to listings and closed transactions.
•    Lifecycle Marketing & Nurture Strategy – Design and manage highly segmented nurture journeys across email, SMS, phone, retargeting, and direct mail to engage prospective sellers from initial inquiry through appointment-setting and listing conversion.
•    Data, Reporting & Funnel Optimization – Build and manage reporting dashboards that track campaign effectiveness, funnel progression, and seller behavior, using performance data to identify gaps and develop programs that improve lead response, qualification, and conversion rates.
•    Lead Quality, Scoring & Conversion Management – Define lead quality criteria, scoring models, and prioritization frameworks with sales and analytics, increasing the volume of qualified seller leads while improving cost efficiency, conversion rates, and lead routing.
•    Content & Messaging Strategy for Seller Acquisition – Direct the development of content that educates and motivates prospective sellers throughout the funnel — from landing pages and email journeys to case studies and direct response assets — ensuring messaging reflects the financial and emotional complexity many SmartSale sellers are navigating.
•    Cross-Functional Collaboration – Serve as the marketing lead for SmartSale supply-side growth, aligning with sales on lead handoff quality and conversion feedback loops, and communicating results, learnings, and strategic recommendations to the GM of SmartSale and senior leadership.