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Director Of Marketing Analytics Jobs (NOW HIRING)

Marqeta

Director Marketing Analytics

Marqeta is seeking a Director of Marketing Analytics to serve as the intelligence backbone of their go-to-market engine. This senior leadership role focuses on defining marketing's contribution to ...

Marqeta

Director Marketing Analytics

Marqeta is seeking a Director of Marketing Analytics to serve as the intelligence backbone of our go-to-market engine. This is a senior leadership role for someone who doesn't just measure marketing ...

MQ Referrals Only

Director Marketing Analytics

Marqeta is seeking a Director of Marketing Analytics to serve as the intelligence backbone of our go-to-market engine. This is a senior leadership role for someone who doesn't just measure marketing ...

Del Mar Vacations

Director of Marketing

Orleans, MA · On-site

The Director of Marketing is a dynamic and strategic leader responsible for building and driving ... Own marketing analytics and reporting. Track campaign performance, measure lead quality and ...

BG Staffing

Director of Marketing

Westerville, OH · On-site

$80K - $110K/yr

Director of Marketing Shape the Future of Multifamily Living Compensation: $80k-$110k (Depending on ... Analyze campaign performance, market trends, and customer insights to continuously optimize ROI

Sangoma

Director of Marketing

Phoenix, AZ · Remote

Director of Marketing - Remote US or Canada Sangoma is a global leader in business communications ... Marketing Operations & Analytics * Oversee marketing technology platforms, campaign execution ...

Sangoma

Director of Marketing

Sarasota, FL · Remote

Director of Marketing - Remote US or Canada Sangoma is a global leader in business communications ... Marketing Operations & Analytics * Oversee marketing technology platforms, campaign execution ...

Sangoma

Director of Marketing

Atlanta, GA · Remote

Director of Marketing - Remote US or Canada Sangoma is a global leader in business communications ... Marketing Operations & Analytics * Oversee marketing technology platforms, campaign execution ...

Sangoma

Director of Marketing

Dallas, TX · Remote

Director of Marketing - Remote US or Canada Sangoma is a global leader in business communications ... Marketing Operations & Analytics * Oversee marketing technology platforms, campaign execution ...

Codehs

Director of Marketing

Chicago, IL · On-site

$115K - $175K/yr

About the Role We're looking for a dynamic Director of Marketing to lead the marketing team and ... marketing analytics and performance, using data to guide decisions and communicate impact to ...

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Director Of Marketing Analytics information

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$100.5K

$132.8K

$160K

How much do director of marketing analytics jobs pay per year?

As of Aug 15, 2026, the average yearly pay for director of marketing analytics in the United States is $132,823.00, according to ZipRecruiter salary data. Most workers in this role earn between $123,000.00 and $141,500.00 per year, depending on experience, location, and employer.

What is a director of marketing analytics?

A Director of Marketing Analytics is a senior leader responsible for overseeing the collection, analysis, and interpretation of marketing data to drive business strategies and improve marketing performance. They lead teams in measuring campaign effectiveness, identifying trends, and providing actionable insights to optimize marketing initiatives. This role often collaborates closely with marketing, sales, and executive teams to ensure data-driven decision-making and maximize return on investment. Directors of Marketing Analytics also implement data infrastructure and analytical tools to support the organization's marketing goals.

What are some common challenges faced by a director of marketing analytics, and how can they be addressed?

A Director of Marketing Analytics often encounters challenges such as integrating data from multiple sources, ensuring data accuracy, and translating complex analytics into actionable insights for marketing teams. Effective collaboration with IT and marketing stakeholders is crucial to streamline data processes and maintain alignment on business goals. Staying up to date with the latest analytics tools and fostering a data-driven culture within the team also help overcome these hurdles and drive impactful marketing strategies.

What are the key skills and qualifications needed to thrive as a director of marketing analytics?

To thrive as a Director of Marketing Analytics, you need expertise in data analysis, marketing strategy, and a strong background in statistics or business analytics, often supported by an advanced degree. Familiarity with analytics platforms like Google Analytics, Tableau, SQL, and experience with marketing automation tools are typically required. Strong leadership, strategic thinking, and communication skills set top candidates apart, enabling them to guide teams and present insights to stakeholders. These skills ensure that data-driven decisions effectively optimize marketing performance and drive business growth.

What is the difference between Director Of Marketing Analytics vs Marketing Data Analyst?

AspectDirector Of Marketing AnalyticsMarketing Data Analyst
CredentialsBachelor's or Master's in Marketing, Data Science, or related fields; often requires experience in analytics leadershipBachelor's in Marketing, Data Analytics, or related fields; entry to mid-level experience
Work EnvironmentStrategic leadership, overseeing teams, and high-level decision makingData analysis, reporting, and supporting marketing strategies
Industry UsageUsed in organizations to lead marketing analytics initiativesCommonly employed in marketing teams to analyze data and generate insights

The Director Of Marketing Analytics focuses on strategic leadership and overseeing analytics teams, while the Marketing Data Analyst handles data analysis and reporting tasks. Both roles require strong analytical skills, but the director position involves higher-level decision making and team management.

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Director Of Marketing Analytics jobs near you
Infographic showing various Director Of Marketing Analytics job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 87% Full Time, 10% Part Time, and 2% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $132,823 per year, or $63.9 per hour.

Director of Marketing Analytics

Based on Talent LLC

Boca Raton, FL • Remote

$190K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 25 days ago

Job description

Director, Marketing Analytics

Job Category: Information Technology

Posting Details

Full-Time

  • Hybrid
  • REMOTE
    Be part of an award-winning team!
  • My client is an industry-leading company, recognized for how they treat both their employees and customers. Join them, and see how they empower their employees to work together and achieve more.

Job Details

Description

The Director, Marketing & Sales Analytics will report to the Chief Data & Analytics Officer and be responsible for delivering business priorities and through testing and measurement, Insights, and Advanced Analytics. The role will work in a highly matrixed manner with the business– i.e. the leaders of the Marketing and Product teams. This person will serve as the primary interface for delivering the Data & Analytics shared goals with these business units, contributing to delivering the budget, shared business priorities, and strategy. This leader is also expected to act as a key stakeholder and partner supporting Learning Agenda development, and the shaping of the Company's data & AI strategies and technology roadmap.

What You Have

• Bachelor's degree in computer science, Economics, Information Systems, Statistics, Operations Research, Applied Math, or another related field or equivalent work experience

• MBA or Masters, Applied Data Analytics preferred but not required

• 7+ years of experience using analytics and statistical methods to deliver business value in Marketing and Sales, with preferably with some time spent in subscription-based companies, agency or consulting

• 7+ years of experience managing the development of learning agendas and measurement protocol

• 5+ years of experience in data science, data analytics, web analytics, and marketing analytics

• Expert experience with SQL, Python

• Experience with managing data scientists through development, deployment and operationalization of statistical models in a production environment

• Strong influencing and written/oral storytelling capability with proven experience working directly with business leaders

• A positive, collaborative attitude and hands-on style, someone used to work in a fast-paced environment

• The ability to evaluate processes and drive continuous improvement

What You'll Do

• Working closely with the business leaders and their reports in building data driven strategy, insight and recommendations in line with the Company's business priorities

• Be D&A's point leader working with the business for the creation of learning agendas, test and learn setups, performance measurement and the development of so-what conclusions

• The role will oversee a team of analyst direct reports, as well as be the guide to D&A's data scientists, BI & data engineers, and PMO leaders through discovery, development, prototyping and ultimately scaling of successful initiatives

• Integrate data collection, data quality, and advanced analytics output into application

• Apply data mining techniques to uncover actionable business insights

• Establish, define the data governance created process and policies for your areas

• Ensure and improve data integrity, data accuracy, and data quality

• Oversee machine learning model development partnering with the data science team

• Partner with Technology teams, and D&A's data engineering, data science, and business intelligence teams to build a scalable data infrastructure to support ai readiness

• Identify and utilize 3rd party data sources to enhance analytics

• Lead executive level presentations and strategy discussions

• Perform other duties as assigned

We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.

Company Description

Based On Talent www.basedontalent.com