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Director Digital Experience Jobs (NOW HIRING)

CentraCare Health

$150 - $200/hr

Director Digital Experience and Content Strategy | CentraCare Lead. Develop. Execute. Position Summary Bring your passion and make an impact as CentraCare's Director of Digital Experience and Content ...

Kohl's

Role Specific Information About the Role As Director, Digital Customer Experience and Innovation, you will lead the strategy and innovation agenda for Kohl's digital customer experience, defining how ...

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Director Digital Experience information

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How much do director digital experience jobs pay per year?

As of Sep 11, 2026, the average yearly pay for director digital experience in the United States is $122,439.00, according to ZipRecruiter salary data. Most workers in this role earn between $85,000.00 and $163,000.00 per year, depending on experience, location, and employer.

What does a director of digital experience do?

A Director of Digital Experience is responsible for overseeing and enhancing the digital interactions that customers have with a company, including websites, mobile apps, and other digital platforms. They lead teams to design, implement, and optimize user experiences that drive engagement and satisfaction. Their role often involves collaborating with marketing, IT, and product teams to align digital strategies with overall business goals. They also analyze user data and feedback to continuously improve digital touchpoints.

How does a director of digital experience typically collaborate with cross-functional teams to drive digital initiatives?

A Director of Digital Experience often acts as a bridge between marketing, IT, design, and product teams to ensure that digital strategies align with overall business goals and user needs. They facilitate regular meetings, set clear objectives, and foster open communication to coordinate efforts across departments. By leveraging each team's expertise, they help create cohesive digital experiences that enhance customer engagement and satisfaction. This collaborative approach is essential for successfully launching and optimizing digital platforms and campaigns.

What are the key skills and qualifications needed to thrive as a director of digital experience, and why are they important?

To thrive as a Director of Digital Experience, you need expertise in digital strategy, user experience design, analytics, and typically a bachelor's or master's degree in marketing, communications, or a related field. Familiarity with tools like Adobe Creative Suite, UX research platforms, web analytics (Google Analytics), and customer experience management systems is essential. Strong leadership, creative problem-solving, and effective communication skills set outstanding candidates apart. These competencies ensure the delivery of engaging digital journeys that drive customer satisfaction and achieve business objectives.

What is the difference between Director Digital Experience vs Digital Marketing Manager?

AspectDirector Digital ExperienceDigital Marketing Manager
ResponsibilitiesOversees overall digital user experience, website/app design, and customer journey strategiesDevelops and executes digital marketing campaigns to promote products/services
Required SkillsUser experience design, digital strategy, cross-functional leadershipMarketing strategy, analytics, content creation, campaign management
Work EnvironmentCollaborates with UX/UI designers, developers, product teamsWorks with marketing teams, agencies, content creators
Common UsageUsed in tech, e-commerce, and customer-centric industriesCommon in retail, consumer goods, and service sectors

The main difference is that the Director Digital Experience focuses on the overall digital user experience and interface design, ensuring seamless customer interactions across platforms. In contrast, the Digital Marketing Manager concentrates on creating and managing marketing campaigns to drive engagement and sales. Both roles require digital skills but serve different strategic purposes within organizations.

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For Director Digital Experience jobs, the most frequently searched job titles are:

Director Digital Experience jobs near you
Infographic showing various Director Digital Experience job openings in the United States as of September 2026, with employment types broken down into 1% As Needed, 76% Full Time, 19% Part Time, and 4% Contract. Highlights an 90% Physical, 2% Hybrid, and 8% Remote job distribution, with an average salary of $122,439 per year, or $58.9 per hour.

Director Digital Experience and Content Strategy | CentraCare

On-site

CentraCare Health
Health Care and Social Assistance • 10K+ employees
Learn more about CentraCare Healthexternal

$150 - $200/hr

Other

Medical, Dental, Retirement

This job post has expired 3 days ago. Applications are no longer accepted.

Key responsibilities

  • Oversee and direct digital experience, content strategy, and creative initiatives across CentraCare.

  • Lead the development and execution of digital and content strategies to enhance organizational objectives and audience engagement.

  • Manage and develop a high-performing team responsible for digital experience, content strategy, and creative execution.

CentraCare rating

6.9

Company rating: 6.9 out of 10

Based on 156 frontline employees who took The Breakroom Quiz

Job description

Director Digital Experience and Content Strategy | CentraCare
Lead. Develop. Execute.

Position Summary

Bring your passion and make an impact as CentraCare's Director of Digital Experience and Content Strategy. We are looking for someone who is responsible for planning, directing, and overseeing digital experience, content strategy, and creative execution across CentraCare.

In this Director role you will serve as the business owner for digital experience, content, and audience engagement strategies while partnering with Information Systems and Technology, which maintains responsibility for technology governance, architecture, platform management, security, and technical implementation.

What You'll Do
  • Provide strategic leadership and collaboration for system-wide digital platforms (in collaboration with Information Systems and Technology), content, and creative initiatives to ensure alignment with organizational priorities, brand standards, and audience needs.
  • Lead the development and execution of digital and content strategies that advance organizational objectives, strengthen the brand, build trust, and drive engagement and conversion.
  • Collaborate with department and organizational leadership to enhance digital experiences and deliver compelling, audience-centered content across channels.
  • Lead and develop a high-performing team responsible for digital experience, content strategy, and creative execution across the organization.
Schedule
  • Full time | 80 hours every two weeks
  • Monday-Friday | 8:00 a.m. - 5:00 p.m.
  • Hybrid position to include on-site requirement | St. Cloud MN
  • Required to live within driving distance from a CentraCare site to support onsite responsibilities as needed; travel to other sites required.
Pay and Benefits
  • Starting pay begins at $145, 329.60 per year; exact wage determined by years of related experience
  • Salary range: $145, 329.60 - $222,289.60 per year
    • Salary and salary range are based on a 1.0 FTE, reduced FTE will result in a prorated offer rate
  • Full-timebenefits: medical, dental, retirement, employee discounts and more!
Qualifications
  • Bachelor's degree in Digital Communications, Marketing, UX, Design, or related field required. Master's degree preferred.
  • Minimum of 8-10 years of progressive experience in digital strategy, content strategy, or related fields, including leadership/management experience preferred
  • Demonstrated experience leading high-performing, cross-functional teams (digital, UX, content, creative)
  • Experience in healthcare or complex, matrixed organizations preferred
  • Deep expertise in UX, digital platforms, content strategy, and multi-channel engagement
  • Experience with content management systems, digital tools, and emerging technologies
  • Strong understanding of accessibility standards, SEO, and digital best practices
Leadership Competencies
  • Proven ability to influence and advise senior leaders on digital strategy and experience design
  • Strong strategic thinking with the ability to translate business goals into effective digital experiences and content strategies
  • Strong analytical skills with experience using data and insights to drive optimization and performance
  • Excellent leadership, communication, and stakeholder engagement skills
  • Ability to prioritize and manage multiple initiatives in a fast-paced environment

CentraCare has made a commitment to diversity in its workforce. All individuals including, but not limited to, individuals with disabilities, are encouraged to apply. CentraCare is an EEO/AA employer.

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About CentraCare

Sourced by ZipRecruiter

CentraCare has grown to meet the needs of the communities and is now one of the largest health systems in Minnesota. This means we are able to offer the latest advancements in care, technology and treatments close to home. But what makes CentraCare special is not our facilities or technology. It is our people. We live in the communities we serve. We are neighbors, friends and family. And when you need us, we are here for you.

Industry

Health care and social assistance

Company size

10,000+ Employees

Headquarters location

St. Cloud, MN, US

Year founded

1886

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