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Direct Marketing Specialist Jobs (NOW HIRING)

If so, this could be the perfect opportunity to take the next step in your career with American Direct. As a Partner Marketing Specialist, you'll join a cross-functional team focused on delivering ...

Marketing Specialist

Austin, TX ยท On-site

$75K/yr

Partner with the Director of Marketing to craft and launch strategic marketing campaigns. * Help with funnel creation, content oversight, performance analytics, and automation processes. Daily ...

Partner with the Director of Marketing to craft and launch strategic marketing campaigns. * Help with funnel creation, content oversight, performance analytics, and automation processes. Daily ...

Partner with the Director of Marketing to craft and launch strategic marketing campaigns. * Help with funnel creation, content oversight, performance analytics, and automation processes. Daily ...

Marketing Specialist

Austin, TX ยท On-site

$75K/yr

Partner with the Director of Marketing to craft and launch strategic marketing campaigns. * Help with funnel creation, content oversight, performance analytics, and automation processes. Daily ...

Marketing Specialist POSITION DETAILS Department Retail Job Status Full Time FLSA Status Exempt Reports To Director of Marketing Job Type Office Positions Supervised Retail Work Schedule Standard ...

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Direct Marketing Specialist information

See salary details

$40K

$68.3K

$97.5K

How much do direct marketing specialist jobs pay per year?

As of Aug 27, 2026, the average yearly pay for direct marketing specialist in the United States is $68,292.00, according to ZipRecruiter salary data. Most workers in this role earn between $47,500.00 and $90,500.00 per year, depending on experience, location, and employer.

What is a direct marketing specialist?

A Direct Marketing Specialist is a professional responsible for creating and managing marketing campaigns that communicate directly with targeted consumers to generate a response or transaction. They use channels such as email, direct mail, telemarketing, and digital ads to reach audiences and measure campaign effectiveness. Their role includes segmenting audiences, crafting compelling messages, analyzing data, and optimizing campaigns for better performance. Direct Marketing Specialists work closely with other marketing team members to ensure consistent messaging and to achieve business goals.

What are the key skills and qualifications needed to thrive as a direct marketing specialist?

To thrive as a Direct Marketing Specialist, you need expertise in campaign development, data analysis, and audience segmentation, often supported by a degree in marketing or a related field. Familiarity with marketing automation platforms, CRM systems, and data analytics tools such as HubSpot, Salesforce, or Mailchimp is typically required. Strong communication, creativity, and project management skills help you craft compelling messages and coordinate successful campaigns. These skills are vital for creating targeted marketing strategies that drive engagement and measurable ROI.

How does a direct marketing specialist typically collaborate with sales and creative teams to execute campaigns?

A Direct Marketing Specialist often works closely with sales teams to align campaign messaging with sales objectives and ensure leads generated are effectively nurtured. Collaboration with creative teams is essential for developing compelling content and eye-catching visuals tailored to the target audience. Regular meetings and feedback loops help ensure that campaigns are cohesive, on-brand, and optimized for measurable results. This cross-functional teamwork is key to delivering successful direct marketing initiatives.

What is the difference between Direct Marketing Specialist vs Email Marketing Coordinator?

AspectDirect Marketing SpecialistEmail Marketing Coordinator
Primary FocusDeveloping and executing direct marketing campaigns across channelsPlanning and managing email marketing campaigns
Required SkillsCampaign strategy, data analysis, communication skillsEmail platform expertise, copywriting, segmentation
Work EnvironmentMarketing departments, advertising agenciesDigital marketing teams, e-commerce companies
Common CertificationsDigital marketing certifications, CRM trainingEmail marketing certifications, HubSpot certifications

While both roles involve marketing communication, the Direct Marketing Specialist focuses on broad campaigns across multiple channels, whereas the Email Marketing Coordinator specializes in email-specific strategies. Understanding these differences helps employers and job seekers target the right skills and responsibilities for each role.

How much do direct marketing specialists make?

The average salary for a direct marketing specialist typically ranges from $45,000 to $70,000 per year, depending on experience, location, and industry. Entry-level roles may start lower, while experienced professionals with skills in data analysis and campaign management can earn higher salaries.

What does a direct marketing specialist do?

A direct marketing specialist develops and executes targeted marketing campaigns to promote products or services directly to consumers through channels such as email, direct mail, telemarketing, or digital advertising. They analyze customer data, create personalized messaging, and measure campaign effectiveness to improve engagement and sales. Strong communication skills and familiarity with marketing tools like CRM software are essential for this role.
More about Direct Marketing Specialist jobs

What cities are hiring for Direct Marketing Specialist jobs?

Cities with the most Direct Marketing Specialist job openings:

Who are the top companies hiring for Direct Marketing Specialist jobs?

The top employers for Direct Marketing Specialist jobs are:

Infographic showing various Direct Marketing Specialist job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 78% Full Time, 14% Part Time, and 7% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution, with an average salary of $68,292 per year, or $32.8 per hour.

Direct Marketing Specialist

Redis Marketing Inc

Columbia, SC โ€ข On-site

Full-time

Re-posted 7 days ago


Job description

Company Description

Redis Marketingย internally develops each employee on a day-to-day basis. We focus on mentoring, training, and developing each and every one of our employees through an accelerated growth process.ย Redis is an in-store marketing company that represents the leaders in home entertainment inside the largest retailers in the world. We are passionate about delivering quality and results.

Job Description

We are looking for professionals who can present product promotions to consumers efficiently and effectively.

As a Direct Marketing Specialistย you will be responsible for managing multiple in-store marketing campaigns in the Columbia area. Your role will involve teaching, training, and guiding other employees in our organization. As a leader within our company, the Direct Marketing Specialist should have strong organizational skills and a positive attitude to support the success of others. The objective is to enhance efficiency and gain a competitive advantage by developing the skills of our personnel.

Key Responsibilities:

  • Organizing and executing in-store marketing campaigns
  • Collaborating closely with the sales team to develop and implement programs
  • Establishing a high-performance team environment through effective leadership
  • Staying updated with client promotions
  • Utilizing mar-tech tools and techniques such as Tableau to track sales productionย 
  • Managing customer acquisition and retention by training team members to represent our client's brand compliantly in-store
Qualifications
  • At least 1 year of leadership experience
  • Bachelor's Degree preferred (High School Diploma accepted)
  • Self-motivated
  • Strong ability to build relationships
  • Excellent verbal and written communication skills
  • Capable of working efficiently and effectively, both independently and as part of a team
Additional Information

Direct Marketing Specialists will receive comprehensive on-site training from an experienced Assistant Director to ensure they acquire a deep understanding of each aspect of the business, enabling their optimal success during the training period.

  • Paid training
  • Promotions based on individual performance and results
  • Optional travel opportunities
  • Hourly pay with bonuses
  • Team-oriented work environment
  • Opportunities for career advancement