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Direct Mail Jobs in Kansas (NOW HIRING)

$103K - $136K/yr

... direct mail, email, and analytics). You will drive internal and external adoption by translating martech concepts into data-driven narratives for an adtech and media buyer audience. StackAdapt is a ...

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Proof creative, copy and data for direct mail, advertisements and other external communications. * Design internal signage and communications for events, promotions, HR and other departments.

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Direct Mail information

See Kansas salary details

$24.1K

$55.8K

$96.8K

How much do direct mail jobs pay per year?

As of Jun 9, 2026, the average yearly pay for direct mail in Kansas is $55,849.00, according to ZipRecruiter salary data. Most workers in this role earn between $38,800.00 and $72,700.00 per year, depending on experience, location, and employer.

What is the difference between Direct Mail vs Direct Mail Specialist?

AspectDirect MailDirect Mail Specialist
CredentialsNone specific, often marketing or business backgroundMarketing, communications, or related certifications
Work EnvironmentMarketing firms, print shops, or in-house marketing teamsMarketing agencies, print companies, or corporate marketing departments
Industry UsageUsed broadly as a marketing strategySpecialized role focusing on executing and managing direct mail campaigns

While "Direct Mail" refers to the marketing method itself, the "Direct Mail Specialist" is a role responsible for planning, executing, and managing these campaigns. The specialist ensures targeted mailing lists, design, and delivery are optimized for campaign success.

What is a direct mail specialist?

A direct mail specialist is a professional responsible for planning, creating, and managing direct mail marketing campaigns. They work with businesses to design mail pieces, develop target mailing lists, and coordinate the production and distribution of printed materials to reach specific audiences. Their goal is to generate customer interest, increase sales, and build brand awareness using physical mail as a marketing channel. They often analyze campaign results to optimize future mailings and ensure compliance with postal regulations.

What are the key skills and qualifications needed to thrive as a Direct Mail Specialist, and why are they important?

To thrive as a Direct Mail Specialist, you need expertise in marketing strategy, data analysis, and campaign management, usually supported by a background in marketing or communications. Familiarity with customer relationship management (CRM) systems, direct mail automation tools, and postal regulations is important. Strong project management, attention to detail, and communication skills help coordinate with vendors and ensure campaign accuracy. These skills ensure effective targeting, cost efficiency, and successful execution of direct mail campaigns that drive customer engagement.

What are some common challenges faced by professionals working in direct mail campaigns, and how can they be addressed?

One of the main challenges in direct mail is ensuring your message stands out amid a crowded mailbox and yields a measurable ROI. Professionals often need to balance creativity in design with data-driven targeting to maximize response rates. Addressing these challenges involves staying current with postal regulations, leveraging customer data for personalized content, and continuously testing different formats and offers. Collaborating closely with graphic designers, copywriters, and data analysts is also essential for creating effective campaigns that resonate with the target audience.
What are popular job titles related to Direct Mail jobs in Kansas? For Direct Mail jobs in Kansas, the most frequently searched job titles are:
What job categories do people searching Direct Mail jobs in Kansas look for? The top searched job categories for Direct Mail jobs in Kansas are:

Senior Product Marketing Manager, Marketing Orchestration

StackAdapt

Remote

$103K - $136K/yr

Other

Posted 4 days ago


Job description

We are looking for a Senior Product Marketing Manager to lead our Marketing Orchestration go-to-market initiatives. In this pivotal role, you will bridge the gap between complex marketing automation and programmatic advertising by redefining the positioning of StackAdapt's marketing orchestration suite (comprising our data hub, workflow orchestration, direct mail, email, and analytics). You will drive internal and external adoption by translating martech concepts into data-driven narratives for an adtech and media buyer audience.

StackAdapt is a remote-first company; we are open to candidates located anywhere in North America for this position and encourage those from all backgrounds to apply. This role reports into the Director of Product Marketing. 

What You'll Be Doing:
  • Strategic GTM & Positioning Pivot: Develop and execute the global GTM strategy for the marketing orchestration suite. Reposition the narrative away from traditional, email-specific retention use cases toward connected, cross-channel execution. 
  • Cross-Functional Matrix Leadership: Act as the strategic PMM partner to Product Managers, Client Services, and Sales. Synthesize disparate product roadmaps into a single, cohesive, multi-channel marketing orchestration story.
  • High-Impact Sales Enablement: Collaborate closely with the account management team to bridge technical product knowledge gaps. Author actionable sales plays, client-facing pitch decks, and objection-handling guides that empower commercial teams to confidently cross-sell the orchestration suite to existing clients.
  • Market & Insights Strategy: Maintain a deep understanding of market trends and capabilities across the cross-channel engagement landscape. Deliver continuous insights that help clearly define and highlight StackAdapt's unique value within the broader market.
  • Customer & Technical Insights: Gather rigorous feedback from clients and internal commercial teams to identify user friction points, customer journey and upcoming trends. Translate these insights into business requirements for the product management teams.
  • Workflow Optimization: Embrace an AI-forward culture by proactively using generative AI tools (such as ChatGPT, Claude) to optimize daily workflows, accelerate asset creation, and scale global enablement collateral.
  • Metrics & Product ROI: Establish, monitor, and report on product adoption KPIs, feature usage, and commercial win-rates, continuously iterating on positioning strategies to maximize product revenue.
What You'll Bring to the Table:
  • 6-8+ Years of Dedicated Product Marketing Experience: A proven track record in platform product marketing, specifically focused within the Martech or marketing automation ecosystem.
  • Direct Industry Competitor Background: Deep domain expertise gained from working directly at a tier-1 marketing automation, CDP, or cross-channel engagement platform (e.g., HubSpot, Braze, Iterable, Bloomreach, Omnisend, ActiveCampaign, Attentive).
  • Advanced Positioning Capabilities: Demonstrated capability to translate complex technical data structures (data pipelines, workflow triggers, audience segmentation) into business value (ROAS, programmatic acquisition, multi-channel reach).
  • Multi-Channel Product Exposure: Hands-on experience bringing multi-channel marketing tools to market, with deep knowledge of email infrastructure, customer data hubs, workflow builders, and analytics. Experience with direct mail automation is highly preferred.
  • Commercial Enablement Architecture: Proven portfolio of creating structured sales plays, commercial discovery frameworks, and competitive battlecards rather than just high-level marketing content.
  • Adtech Learning Agility: A solid baseline understanding of the programmatic ad tech space (DSPs, media buying) or a demonstrable ability to quickly absorb complex advertising concepts.
Nice-to-Haves:
  • Direct professional experience working within a Demand Side Platform (DSP) or programmatic advertising agency environment.
  • Previous experience with the StackAdapt platform. 
  • Experience launching or scaling automated direct mail integrations within a broader digital workflow environment.
  • Advanced proficiency in integrating generative AI tools into research and content development processes.