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Digital Trends Jobs (NOW HIRING)

MARTINELLI HOLDINGS LLC

DIGITAL MEDIA SPECIALIST

Rye, NY · On-site

$43K - $48K/yr

Stay current with emerging digital trends, platform updates, and best practices to keep Today Media at the forefront of the industry. * Provide technical support for digital products, including ...

Sentara

Senior Digital Media Advisor

Virginia Beach, VA · On-site +1

Leverage performance insights and market trends to identify opportunities for optimization and innovation. Ensure digital strategies align with healthcare regulatory considerations and customer trust ...

Sentara

Senior Digital Media Advisor

Virginia Beach, VA · On-site +1

$10K/mo

Leverage performance insights and market trends to identify opportunities for optimization and innovation. Ensure digital strategies align with healthcare regulatory considerations and customer trust ...

Five Guys

Director - Digital Product

Alexandria, VA · On-site

... digital trends, AI-driven personalization, and customer experience innovations. Qualifications Guidelines: The requirements listed below are representative of the knowledge, skill, and/or ability ...

NextTA

Director of Digital Marketing

New York, NY · On-site

Stay current on digital trends, regulatory changes, and competitive benchmarks. * Oversee day‑to‑day website updates and SEO execution. Digital Funnel Optimization * Drive high‑quality traffic ...

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How much do digital trends jobs pay per year?

As of May 30, 2026, the average yearly pay for digital trends in the United States is $76,639.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,500.00 and $130,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Digital Trends Analyst, and why are they important?

To thrive as a Digital Trends Analyst, you need strong analytical skills, data interpretation abilities, and a background in marketing, communications, or business. Familiarity with analytics tools like Google Analytics, social media monitoring platforms, and data visualization software is essential. Curiosity, adaptability, and excellent communication skills help you identify emerging trends and effectively share insights with stakeholders. These skills are crucial for staying ahead in a rapidly evolving digital landscape and driving data-informed decision-making.

What are some typical challenges faced by professionals working in digital trends analysis, and how can they be addressed?

Professionals analyzing digital trends often face the challenge of keeping up with rapidly evolving technologies and shifting consumer behaviors. Staying current requires continuous learning and proactive monitoring of industry news, social media, and analytics platforms. Another common challenge is distinguishing between short-lived fads and sustainable trends, which can be addressed by leveraging data-driven insights and collaborating closely with marketing, product, and research teams. Adapting quickly and fostering strong cross-functional communication are key to thriving in this dynamic environment.

What are Digital Trends jobs?

Digital Trends jobs typically refer to roles within the technology and media industry that focus on identifying, analyzing, and reporting on emerging digital technologies and consumer tech trends. Professionals in these roles may work as writers, editors, analysts, or researchers for media companies or tech-focused organizations. They stay up-to-date with the latest developments in gadgets, software, digital culture, and innovation. Their work helps inform audiences about new products and industry shifts, shaping public understanding and consumer decisions.

What is the difference between Digital Trends vs Social Media Specialist?

AspectDigital TrendsSocial Media Specialist
Primary FocusAnalyzing digital industry shifts, emerging technologies, and online consumer behaviorCreating, managing, and optimizing social media content and campaigns
Required SkillsDigital marketing knowledge, trend analysis, data interpretationContent creation, social media platforms, community engagement
Work EnvironmentDigital marketing agencies, tech companies, media firmsBrands' marketing teams, advertising agencies
Common CertificationsGoogle Analytics, Digital Marketing certificationsHootsuite, Facebook Blueprint, Content Marketing certifications

Digital Trends professionals focus on understanding and predicting digital industry shifts, while Social Media Specialists concentrate on executing social media strategies. Both roles often collaborate but serve different core functions within digital marketing teams.

More about Digital Trends jobs
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What states have the most Digital Trends jobs? States with the most job openings for Digital Trends jobs include:
What job categories do people searching Digital Trends jobs look for? The top searched job categories for Digital Trends jobs are:
Digital Trends jobs near you

Digital Marketing Manager

BABOR BEAUTY GROUP AMERICAS

Miami, FL • Remote

Full-time

Posted 18 days ago

Job description

Position Overview

The Digital Marketing Manager, North America (DTC & eCommerce) is responsible for leading the planning, execution, and optimization of all North American marketing initiatives, programming, and business strategy across Direct-to-Consumer, Amazon and Affiliates. This role adapts global strategies into locally relevant executions and leverages consumer insights, data, and platform best practices to drive brand awareness, engagement, and conversion.

This individual will partner closely with cross-functional teams and external agencies to deliver a best-in-class digital customer experience, drive channel growth, optimize merchandising and content, and build the regional 360º Consumer Engagement Calendar. This role is both strategic and hands-on?overseeing online merchandising, analytics, creative execution, and full-funnel performance to accelerate BABOR?s eCommerce business.

Key Responsibilities

Marketing Strategy & Execution

  • Plan and implement all North American DTC marketing initiatives and business strategies.
  • Translate global initiatives into locally relevant strategies rooted in consumer insights, data, and media best practices.
  • Develop and own the North America DTC marketing calendar and support the NA 360 Consumer Engagement Calendar.
  • Lead merchandising strategy for DTC websites, driving improvements in content, pricing, product presentation, cross-sells, and upsells.
  • Lead email and SMS marketing strategies with a focus on conversion, retention and lifecycle revenue growth
  • Keep current with modern usability and web design standards to guide site optimization and elevate customer experience.

Customer Journey & Experience Optimization

  • Partner with global and regional teams to identify friction points in the conversion funnel and develop optimization strategies.
  • Propose hypotheses, design and execute A/B tests, and analyze results to drive acquisition, retention, and CX improvements.
  • Monitor customer behavior, adopt best practices, and ensure a seamless experience across pre-purchase, purchase, and post-purchase touchpoints.

Cross-Functional & Agency Management

  • Work closely with Brand, Creative, Operations, Customer Care, and Global teams to ensure cohesiveness across campaigns and site experiences.
  • Manage external agency partners responsible for media, performance marketing, content, digital execution, and affiliate programs.
  • Oversee agency reporting, optimizations, and strategic alignment with business goals.

Analytics, Insights & Reporting

  • Track, measure, and analyze eCommerce KPIs such as sessions, conversion rate, AOV, content adoption, open/click rates, and revenue performance.
  • Conduct full path-to-purchase analysis to identify trends and growth opportunities across all channels.
  • Monitor competitive activity, digital trends, and emerging platform behavior to guide strategy.
  • Build clear briefs, measurement frameworks, and recap reports to share learnings across the organization.

Campaign Development & Execution

  • Support the development of holistic 360º campaigns tailored to NA audiences that are trackable and insight-driven.
  • Ensure timely launches, full-funnel alignment, and ongoing optimization across web, CRM, paid media, affiliate programs, Amazon, and merchandising.
  • Collaborate on campaign strategy to enhance brand relevance and drive efficient customer growth.
 

Commercial

  • Own revenue growth and key DTC KPIs (sessions, conversion rate, AOV, repeat rate).
  • Translate insights into strategic actions that drive sustainable customer acquisition and retention.
  • Ensure alignment of merchandising, CX, and marketing efforts to deliver strong financial results.

Maintain disciplined forecasting, planning, and reporting processes across all digital channels.

Apply